Marketing Strategic Planning Lead - Americas

Job title:           Marketing Strategic Planning Lead

Department / Division:    Marketing / Amway North America

Salary Grade:  EXA 17

Location:          Ada, MI


What’s special about us:


At Amway, we believe in people. Our promise to our employees is that here, you have the opportunity to explore and grow, make a real difference, and be a part of Amway’s long-term success story. We believe in your potential and your ability to achieve your highest professional goals.

What’s special about this team:


The Strategy and Experience Marketing team partners with the Americas Marketing and Sales teams to develop, localize and activate IBO business building programs and commercial innovation.  On this team you will be part of a progressive team that delivers winning IBO business building strategies and experiences to support our Independent Business Owners (IBO’s) on their path to success.  You will collaborate to drive strategic thinking across the Americas region, and will lead key marketing strategy and planning efforts, along with marketing process, program measurement, and talent development.   If you are a natural communicator and big picture thinker, who can connect the dots to deliver against strategic targets, this team and role will be perfect for you! 


How you would contribute to the role:


As a strategy and planning lead, you will guide the America’s Region marketing plans to achieve key targets and goals.  Your work will focus on bringing definition to marketing planning processes that will deliver strategies to help us achieve our long-range business plans.  You will develop processes and oversee the marketing calendar and timing requirements that allow us to accomplish our goals and will provide strategic direction around performance drivers.  Using best practices and marketing insights you will elevate strategies of key focus and bring synergy to align the organization around key targets and plans.  Additionally, you will lead processes for building capability through clarity of roles and responsibilities and will bring alignment around our annual objectives and talent development.   Your contributions will impact marketing deliverables across the Americas region, and will enable a stronger organization, focused on our IBO’s success.  Can you herd cats around innovative ideas to deliver sound plans and processes?  Your influencing skills will be put to the test in this role!


What skills and background will be important to be successful:

  • Minimum 8 years’ experience with exposure to Marketing, Sales or a related business function
  • Flexible, innovative thinker, with the ability to disseminate big ideas to functional outputs
  • Demonstrated ability to deliver insights from existing data, and interpret into solutions
  • Human Centered design experience desirable as well as Spanish bilingual skills
  • Strong verbal presentation skills, with the ability to influence diverse audiences
  • Desire to learn, understand and support the needs of the Amway Independent Business Owner
  • Ability to travel up to 30% within North America
  • BS degree in Marketing, Business or a related field


Visit our web site to apply:  For additional information, visit, or check us out at,, and   Interested in a virtual tour of our Ada campus?  Simply click Explore Our Campus and click on the colored icons to scroll and navigate the views and information.


Full time
Ada, MI 49355, US