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Sales Operations Analyst, Salesforce

Sales Operations Analyst, Salesforce - 27305

Gracenote - USA Emeryville, California 

Explore and Discover Nielsen! With offices located in 110 countries, we are a global independent measurement and big data analytics company focused on your future.  Nielsen Portfolio is one of three core Nielsen businesses. The newly established Portfolio division is defined as a high-growth, innovation-based business that supports the needs of our clients. It includes Gracenote, Nielsen Sports/Esports/Games, Nielsen Music, Brandbank, Superdata, & Nielsen Book, making Nielsen Portfolio the largest supplier of metadata, data, measurement, and insights to the global Entertainment Industry.  


Nielsen Gracenote is the leading provider of entertainment metadata and media recognition technology that powers discovery features for top TV, music, sports and automotive platforms.


Position: Sales Operations Analyst, Salesforce



The Sales Operations Salesforce Analyst is responsible for the daily salesforce support for the global sales team, leadership team and operational staff for all sales and account related data and information in salesforce. This role ensures sales data integrity, sales process efficiencies, global sales process and salesforce training across the global sales organization. The Sales Operations Salesforce Analyst leads the development, implementation, maintenance and distribution of all salesforce reporting and dashboards as inspired, directed and requested across all levels and areas of the sales organization. From CRO to sales executives and sales operations for account management and territory data, opportunity, activity and campaign data and all contract record data integrity and reporting. reporting expertise and ability to acquire command of Gracenote custom salesforce functionality is essential to effective, accurate and reliable data management which is critical to this role.  




  • Go-to salesforce resource for assistance, troubleshooting, problem-solving and one-off requests related to all sales data and reporting for the entire, diverse, global sales leadership and sales teams (70+ GN associates)
  • Identify, direct and follow-through on salesforce training for new and existing sales team and maintain comprehensive salesforce sales training manual. Provide global sales training via hangouts, one-on-one or through written directives.
  • Direct and maintain global sales salesforce database integrity including normalizing and reconciling data disparities and duplication, integrating legacy company data points, identifying and recommending database required fields and values and by designing, creating and managing checks and balances to monitor global sales data entry for accuracy especially in sales territory management and revenue forecasting               
  • Design, develop and maintain effective, standard, consistent salesforce reporting and dashboards for sales leadership, sales teams and sales verticals essential to driving revenue growth and sales success
  • Conduct analysis and deliver trends and informative actionable directives to sales team as informed by salesforce and sales data
  • Identify and design efficiencies and new methods for sales process to save time and resource without compromising data integrity and output. Identify and maintain evolving database requirements by collaborating with salesforce admin, sales  leadership, sales teams and operations to define needs and recommend design and functional enhancements to optimize data entry and meet CRO desired metrics for reporting and analysis
  • Increase sales productivity by identifying, driving implementation and training on standardized tools that support sales efficiencies specifically simplified integration between email and salesforce. i.e. Cirrus
  • Support sales and leadership teams with account, product and sales research requests including complex, detailed execution of territory assignments, contract record management and salesforce cases to save sales teams  time and create efficient, consistent and timely communications for other business teams
  • Act as back up to our sole company-wide salesforce administrator with the only other working knowledge of the Gracenote salesforce instance and with deeper experience and expertise in salesforce reporting capabilities and functions to support sales leadership and sales reps needs to meet and exceed sales revenue targets
  • Experience with, maintain and enhance Gracenote Salesforce Einstein Analytics platform   


Requirements / Qualifications :


  • Salesforce Administrator & Einstein Analytics expertise, experience and knowledge is preferred
  • Exceptional salesforce reporting and dashboard expertise to meet CRO and sales leaders needs
  • Highly motivated self – starter with ability to work independently and under tight deadlines, prioritize and multi-task
  • Strong Gracenote product knowledge & working knowledge with Gracenote operational functions across all business functions that impact sales i.e. finance, customer success, etc.
  • Strong interpersonal skills with the ability to support and engaged a diverse global sales and sales leadership teams 
  • Strong written and verbal communication skills, with ability to document clear, concise instructional process and how-to instructions and reference manuals
  • Salesforce Data Loader expertise is necessary
  • Proficient in Excel, Google suite and ability to self-teach helpful salesforce apps such as Cirrus   
  • Bachelor’s Degree or other related experience



About Nielsen:

Nielsen N.V. (NYSE: NLSN) is a global performance management company that provides a comprehensive understanding of what consumers Watch and Buy. Nielsen’s Watch segment provides media and advertising clients with Total Audience measurement services across all devices where content — video, audio, and text — is consumed. The Buy segment offers consumer packaged goods manufacturers and retailers the industry’s only global view of retail performance measurement.

By integrating information from its Watch and Buy segments and other data sources, Nielsen provides its clients with both world-class measurement as well as analytics that help improve performance. Nielsen, an S&P 500 company, has operations in over 100 countries that cover more than 90 percent of the world’s population. For more information, visit

Nielsen is committed to hiring and retaining a diverse workforce. We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class.

Job Type: Regular 

Primary Location:  Emeryville,California 

Secondary Locations: , , , 

Travel:  No 

Full time
Emeryville, CA 94608, US