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Corporate Innovation Market Development Manager, Adhesives

Eastman is a global advanced materials and specialty additives company that produces a broad range of products found in items people use every day. With a portfolio of specialty businesses, Eastman works with customers to deliver innovative products and solutions while maintaining a commitment to safety and sustainability. Its market-driven approaches take advantage of world-class technology platforms and leading positions in attractive end-markets such as transportation, building and construction and consumables. Eastman focuses on creating consistent, superior value for all stakeholders. As a globally diverse company, Eastman serves customers in more than 100 countries and had 2017 revenues of approximately $9.5 billion. The company is headquartered in Kingsport, Tennessee, USA and employs approximately 14,500 people around the world. For more information, visit


Corporate Innovation: Formulations Platform

Market Development Manager: Adhesives



Learning about customers and markets excites you. You like identifying and understanding changing industry trends and needs. That means that you will be comfortable moving ideas and projects forwards, despite not knowing all the answers. You will also be able to connect dots by leveraging Eastman’s unique approach to innovation.


As a member of the Formulations Platform team within Corporate Innovation, collaborating with the commercial and technical teams in the Additives and Functional Products business will be key to your success, help inform strategy, and develop new materials.


The Role: What It Will Be Like

On any given day, you could be doing the following:

  • Understanding the changes in key markets and the implications of new trends
  • Connecting with customers to understand their needs and motivations to solve problems
  • Assessing and mapping markets to determine the viability of new growth opportunities for Eastman
  • Learning about how decisions get made when markets need to adopt new materials – and how big a change that might be for the market
  • Combining your marketing experience with our strategic marketing tools to make choices and recommendations for new products
  • Building value propositions by understanding how value is created throughout complex value chains
  • Identifying, developing or launching new products and services that will lead to new revenue for our customers and Eastman
  • Developing project plans so that you can begin work to solve customer problems
  • Collaborating closely with our scientists so that they can design new materials that our customers can use in their products
  • Participating on appropriate business teams to help understand their growth strategy
  • Crafting strategic market activation plans because you understand what it takes for markets to adopt new products
  • Travelling to learn from customers and other industry contacts, discovering new insights for your next great idea. This will be about 25% of your time.


What Success Will Look Like

  • New ideas to deliver compelling new product and service concepts
  • This is an impactful role, so you will develop a portfolio of ideas, be able to assess how valuable those ideas might be, and which ones you should pursue
  • You’ll enjoy working in our team and helping us think about our ideas differently as well
  • It will be helpful to tell us what ideas to stop working on – we will thank you and encourage you to work on the next idea
  • The ultimate measure of success will be new sales and earnings from product launches, and the effectiveness of those launches
  • You will be working in highly collaborative teams that will need your experience in motivating and inspiring high performance. We need you to lead. And then more people will want to join your team
  • You will learn more about this, but you will build Market Maps, Multi-Generation Product Plans, lead Stage Gate projects and adopt and use our “Enabling Business & Marketing Excellence” (EBME) framework


Required Education & Experience

  • A Bachelor’s Degree from an accredited college or university
  • A Marketing, Business or Scientific Degree
  • A minimum of five years’ experience in a marketing, commercial, or business development role


Preferred Skills & Experience You May Also Have (Hint: you don’t need all of them)

  • Prior experience working at:
    • A specialty materials company with knowledge of markets for formulated products
    • A company that has converted and combined raw materials into something even more useful
    • A management consultancy where you will have developed growth strategies
  • MBA or equivalent
  • You are adept at:
    • Presenting strategies, ideas & proposals in a confident and effective manner
    • Articulating ideas clearly and concisely
    • Collaborating with others
    • Strategic/solution selling
    • Stage-Gate project leadership and managing multiple complex projects simultaneously
    • Thinking creatively and strategically
    • Assessing risks, prioritizing and comfortable making choices
    • You are Adaptable, Courageous, Optimistic, Driven by Market Insight and a Bias for Action



Eastman Chemical Company is an equal opportunity employer.  All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status or any other characteristics protected by law.

Eastman is committed to creating a powerfully diverse workforce and a broadly inclusive workplace, where everyone can contribute to their fullest potential each day.

Eastman Chemical
Full time
Kingsport, TN, TN 37660, US