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The latest news, trends and information to help you with your recruiting efforts.

Posted March 08, 2016 by

LinkedIn tip #2: Names, headlines, profile pics

No matter if you’re a new LinkedIn user or a pro, expert Chaim Shapiro will help you improve your LinkedIn profile. This brief video and article is part 2 in a 10-part series, Top 10 LinkedIn tips with Chaim Shapiro, for college students, recent grads, and other job seekers who want to make the most of their LinkedIn profiles while job searching and networking online.

This video provides you with information about how to list your name and headline on LinkedIn. It also provides you with tips on selecting a LinkedIn profile photo appropriately and effectively.


If the video is not playing or displaying properly click here.

Shapiro refers to name, profile picture, and headline on LinkedIn as “the most valuable real estate” users have on LinkedIn.

Shapiro advises users to list name only in the name field and to not list degrees or other information with few exceptions. Shapiro encourages users to select profile pictures which portray them appropriately in terms of their professions. For example, someone who owns a clothing boutique might dress more casually in their profile picture than an attorney or business manager. Finally, Shapiro offers suggestions related to writing LinkedIn headlines. Headlines default to job titles, but Shapiro believes deferring to the default is a poor decision. Shapiro refers to headlines as “LinkedIn elevator pitches” and encourages viewers to spend time thinking about how they want to brand themselves before writing their headlines.

Chaim Shapiro is hosted by Bethany Wallace, Content Manager at College Recruiter. Chaim Shapiro serves as the Assistant Director of Career Services at Touro College and as a Social Media Consultant, public speaker, and freelance writer.

For more of Chaim’s LinkedIn tips, follow College Recruiter’s blog and follow us on social media on YouTube, Facebook, Twitter, and LinkedIn.

Chaim Shapiro, M.Ed. is the Assistant Director of Career Services at Touro College, a freelance writer, public speaker and social media consultant specializing in LinkedIn. He has presented his popular LinkedIn Workshop at National Conferences, Universities, Public Libraries and for communal organizations across the country. Chaim earned a Master’s Degree in College Student Personnel from Loyola University, Chicago, and also studied in the Institutional Leadership and Policy Studies Ph.D. program at the University of California, Riverside Graduate School of Education. He has more than 12 years of experience working in college administration.

Posted November 04, 2015 by

Numbers that matter most in your job search

The numbers that matter most in your job search, part three of a webinar series by Amanda Augustine, provides college students, graduates, and entry-level job seekers with powerful statistics, facts, and figures to help them develop an effective job-search strategy.

This three-part webinar series features Amanda Augustine (https://www.linkedin.com/in/jobsearchamanda), Career Management Expert who helps recent college graduates and accomplished professionals reach their full career potential. The webinar is moderated by Andrea McEwen-Henderson (https://www.linkedin.com/in/andreamcewen), former National Account Manager for College Recruiter.

Key takeaways:

  • Make sure what employers read about you online is consistent with whom they meet in person and read about on your resume. Take steps to secure your personal online accounts and flesh out your professional profiles.
  • Research a company thoroughly so you have a good sense of company culture before setting foot in the interview room.
  • If you find a job online you’re interested in, apply sooner rather than later. In the world of job seeking, early applicants are more likely to land jobs.
  • Don’t apply to a job without first checking to see if you know someone who works or used to work at that company. An employee referral can make all the difference in your job search.
  • Your resume only gets six seconds to make the right impression with a potential employer. Make sure your resume is crafted to capture attention.
  • Never rely on only one source for job leads—diversify.

If the video is not playing or displaying properly click here.

Questions:

  1. How do I “secure” my personal brand?

If you are posting information for your personal brand and not for your professional brand, use separate profile photos. Use separate screen names as well; this way, your personal profile will not appear in searches conducted using your legal or professional name.

  1. Networking seems to be important for the job search. How can I expand my network?

Everyone has a network already, whether they realize it or not. Begin by cultivating the network you already have. Do an advanced search on LinkedIn, for example. When you’re ready to expand, take advantage of opportunities to connect with people with similar interests.

  1. What are some ways I can learn about a company’s company culture?

Job seeking and dating are very similar. Think about ways you might scope out a first date! Peruse company websites, “about us” sections, and social media sites. There’s a huge transparency trend today in many companies’ cultures; use this to your advantage as a job applicant.

  1. How do I make sure my resume passes the 6­-second test?

When crafting your resume, don’t just write a recipe. Think about tailoring your resume to the specific job you’re applying for, considering which specific skills are applicable to that position.

Amanda Augustine is a Career Management Expert who helps recent college graduates and accomplished professionals reach their full career potential. Her goal is to get professionals into the right jobs sooner through personalized job search and career guidance. Amanda offers consulting, speaking engagements, and training sessions to all professionals ready to advance their careers. Follow Amanda on Twitter at https://twitter.com/JobSearchAmanda, on LinkedIn at https://www.linkedin.com/in/jobsearchamanda, at http://www.jobsearchamanda.com/, or on The Ladders.com at http://www.TheLadders.com/AskAmanda.