ARTICLES, BLOGS & VIDEOS

The latest news, trends and information to help you with your recruiting efforts.

Posted August 01, 2016 by

4 winning resume tips for recent graduates

Businessman passing document to businesswoman photo by StockUnlimited.com

Photo by StockUnlimited.com

You don’t like getting spam, do you? Well, neither do hiring managers. It may be quick and efficient to upload your resume on popular job sites and send employers the same robo-resume, but hiring managers view these generic, mass mailings as spam. They can spot one-size-fits-all resumes in a nano-second and quickly discard them.

Here are four tips from hiring managers featured in the book, Graduate to a Great Career, on how to create a winning resume:

1. Add a short profile statement and your key selling points at the top “above the fold”

Realize your resume is an ad for branding yourself. Like a newspaper, an ad, or web page, the most important “real estate” is in the top half of your resume. Branding resumes begin with a profile or qualifications statement, a couple of crisp sentences that define your value. A strong profile statement is critical for recent graduates. You don’t have an impressive job title and career history yet, so you’ll need to specify your career focus and value proposition in your profile statement. In fact, many hiring managers told me a big problem with new graduate resumes is it can be hard to determine what entry-level job the new grad is looking for, especially if the grad doesn’t have a career-specific major like accounting or computer science. A profile headline like “Seeking an entry-level positioning” is too generic and doesn’t convey your career path. Remember, it’s your job to convey your career identity, not the hiring manager’s. For example, a recent grad named Erin who was a psychology major pursuing a career in marketing began her profile with the headline, “Aspiring marketing assistant: Psychology grad with pulse on the consumer mindset,” followed by a few bullets outlining her focus, strengths, and marketing credentials through two internships.

2. Expand your skill set to take advantage of new market opportunities

Be willing to take advantage of where the momentum is in the marketplace. During her job search for marketing jobs, Erin, our aspiring marketer mentioned above, noticed big retailers were advertising entry-level jobs and internships in merchandising, an area related to marketing that involves selecting products and evaluating sales performance. She decided to expand her job search and pursue both career paths: merchandising and marketing. Because there were a lot of merchandising internships online, she snagged a three-month, part-time internship at a large global retailer. But Erin needed a different elevator pitch and resume to apply for full-time merchandising jobs, and now with her internship, she had a story to tell. She had a hands-on role in compiling trend and competitive analysis reports, which gave her specific marketable skills. Here is Erin’s new profile statement for her merchandising resume, “Merchandising assistant with strong analytic, merchandising, and marketing skills.” She included new skills such as “completed Excel reports for accurate demand forecasting that resulted in a 10% improvement in accurate buying.” Before long, Erin was offered a merchandising job at a top global retailer.

3. Play to keywords and how the resume robots screen resumes.

The first “person” your resume has to impress is not likely to be a human being but a computer. Due to the volume of resumes that large and medium-sized companies receive, most companies use ATS (applicant tracking systems). Most ATS’s are not kind to new grads since they are programmed to check for a strong keyword match. Since most recent grads have limited experience, they don’t score high on an ATS (Only 25% of resumes make it past the resume robots). If you do have a strong skills match with a job posting, take the time to use the same exact words in your resume so the resume robots pick them out. Your resume can also be discarded if you format it incorrectly. Keep the layout simple with commonly used section titles like profile, work experience, education, etc.

4. Emphasize skills, experience, and results in the “Action + Numbers = Results” format.

Employers now give twice as much importance to specific skills and work experience as academic courses and grades. How do you make your abilities and skills stand out when you’re a new grad with limited work experience? It might take more effort than for an experienced job seeker, but you have more experience and accomplishments than you realize. Make a list of everything you’ve ever accomplished in internships, school projects, volunteer activities, part-time jobs, and the like. Then, follow this formula to create a powerful results bullet:

Action + Numbers = Results

Did [A] + as measured by [N] = with these results [R]

Here are a few examples of how college students and recent grads have created marketable results bullets out of internships and part-time jobs:

• Raised $55,000 in first month calling alumni for university capital
campaign; the top student performer all four weeks.

• As a brand ambassador interning at X Company, challenged to increase
website traffic, wrote ten blog posts that generated over 240 responses,
and helped boost sales.

• Prepared detailed Excel reports and pitches for business development
group at fast-growing technology company that
increased response rate by 15%.

The key to a successful resume and job search is to go for quality over quantity. You need to invest a little more time to create a resume that is right for each job, but it will pay off. Your efforts will be rewarded, and you’ll be on your way to an interview in no time.

Catherine Kaputa, guest writer

Catherine Kaputa, guest writer

Catherine Kaputa is a Personal Brand Strategist, Speaker, and Author of the newly-released book, Graduate to a Great Career: How Smart Students, New Graduates, and Young Professionals Can Launch Brand You. (April 2016. graduatetoagreatcareer.com). She is the author of two best-selling books, You Are a Brand and Breakthrough Branding for entrepreneurs. She is the Founder of SelfBrand (selfbrand.com). Speaking clients include Google, PepsiCo, Microsoft, Intel, Citi, Merck, Northwestern University, New York University, and University of Illinois.

Posted February 18, 2015 by

Future Opportunities For College Graduates

Group of people graduating from college from different cultures

Group of people graduating from college from different cultures. Photo courtesy of Shutterstock.

Graduate schools offer academic degrees to their students who study in these academic institutes and get passing grades in all of the subjects that are presented to them in the course outline. These degrees are awarded in order to specify whether the students have qualified to proceed to the next standard in their educational level or not. After qualifying successfully through the college studies, most of the students look a number of opportunities that can be pursued in future. Some of these opportunities are categorized as follows:

  • Higher studies including masters degrees and honors in different subjects (a number of scholarship programs are offered for higher studies as well)
  • Job opportunities for fresh college graduates
  • Internship programs offered by a number of organizations

(more…)

Posted February 16, 2015 by

Want a Job after Graduation? 5 College Courses You Shouldn’t Miss

Cindy Bates photo

Cindy Bates

Despite the fact that we all have our particular degree requirements during our respective times at college, it is always helpful to be anticipating skills that are marketable in the workforce. Aside from offering the chance to take sunrise yoga as an activity course, this stipulation in the design of college degree programs exists to also allow students to vary their interests and their skill set in order to be more desirable as a new piece of meat in the job market. Yet, there are those college courses that everyone should take—not only to make oneself more attractive to a possible employer, but also to gain life skills that are essential to functioning in life: (more…)

Posted January 21, 2015 by

Skills recruiters look for Hedge Fund Job in Investment banking professionals

Hedge fund word cloud

Hedge fund word cloud. Photo courtesy of Shutterstock.

The transition from investment banking into the field of hedge funds is quite common and natural. Banking professionals choose to dive into the frantically competitive world of hedge funds because these jobs are challenging, highly rewarding and open the doors to a whole set of new opportunities in the future.

Prior experience in the banking sector is an added advantage and increases the chance of success in the hedge fund market. Here is a comprehensive guide to assess the experience, specialisation and other skills required to excel in this job profile. (more…)

Posted September 16, 2014 by

Recent Graduate, Want to Get Social When Searching for Jobs? 6 Reasons to Create a LinkedIn Profile

If you are a recent graduate searching for jobs without much success, then it may be time to go social with your job search.  Learn six reasons to create your own LinkedIn profile in the following post.

Today, LinkedIn and your resume go together like peanut butter and jelly – universally accepted as a good thing, a standard even. Yet, I still get asked all the time: Do I really need a profile on LinkedIn? Here are 6 reasons why you should be on LinkedIn, and if you already are, why you should continuously update

View post:

Continue Reading

Posted August 28, 2014 by

College Graduates, Considering New Jobs? 7 Ways to Plan Ahead

For college graduates interested in finding new jobs, the following post shares seven ways to get a head start.

These days, gold watches and pensions can be filed under “career fairy tales.” Quite on the contrary, just surviving a round or two of layoffs is considered a happy ending. In a tough economy and an increasingly competitive job market, it may feel like you should always be planning your next

Continue reading here:

Continue Reading

Posted August 26, 2014 by

College Students, Have Jobs as Entrepreneurs and Need a Boost for Your Businesses? 7 Ideas that Could Work

College students who work in jobs as entrepreneurs and are looking for ways to improve their businesses should think about applying these seven ideas in the following post.

Does your small business need a little something extra? If you have been turning over the same stable profits year after year, but aren’t growing as a business then something is wrong. Success is not about having a stable, solid company. Success is about always striving to improve and grow your company whenever you can do so. If

Continue reading here:

Continue Reading

Posted July 29, 2014 by

College Graduates, Interested in Jobs as Entrepreneurs but Don’t Know Where to Start? What You Should Do

College graduates who work on jobs where they’re not satisfied for one reason or another may feel at some point that it’s time for a change, say as entrepreneurs.  If grads are looking to go into business for themselves, the following post has advice on where they should start.

Are you “over” your 9-to-5? If you’re sick of going into the office every day and feeling totally uninspired as you sit in your cubicle working hard to grow someone else’s business, the entrepreneurial lifestyle might be a better fit for you. As an entrepreneur, you can set your own hours and

View article:

Continue Reading

Posted June 02, 2014 by

Going on Interviews for Jobs for College Students? 6 Ways to Dismiss Yourself as a Candidate

When interviewing for jobs for college students, there are things you can do to hurt your chances of getting hired if you’re not careful.  Learn six ways to dismiss yourself as a candidate in the following post.

Interviewing for a job is a tough, long process. And when you finally develop a rapport with a recruiter only to hear they went a different direction (or even worse, you get the “no call at all” thing), its hard not to get down. How can you avoid this frustrating scenario? Truth is, sometimes you can’t.

Read this article:

Continue Reading

Posted May 16, 2014 by

Are You Networking for Recent Graduate Jobs? 4 Ways to Make Your Meeting a Success

When networking for recent graduate jobs, you want to make the most of each opportunity.  In the following post, learn four ways to make your meeting a success.

Someone recently paid $610,000 to share coffee with Apple CEO Tim Cook. To the person who won the bidding war: sip your latte slowly. Every gulp will run you about 50 grand. And it may be worth it… because a networking meeting with the right person can open doors never thought possible. Which is why

Continue reading here:

Continue Reading