The latest news, trends and information to help you with your recruiting efforts.

Posted July 08, 2014 by

How to Launch a Successful Career in IT

Monica Wells

Monica Wells

From mobile operation systems and online search engines to financial networks and data repositories, Information Technology has lured its way to become an important part of our daily lives. There’s no denying it – the demand for IT products and services is on the rise, and so is the demand for specialists in the field. The Bureau of labor Statistics predicts, for instance, that the job market for software engineers is by 2018 going to grow by a striking figure of 32%!

It might sound like a piece of cake, but a successful career in IT does not come that easily. Here are some tips for those interested in entering the IT sector. (more…)

Posted June 27, 2014 by

Using Social Media to Search for Entry Level Jobs? Don’t Make These Rookie Mistakes

When searching for entry level jobs on social media, be careful how you approach it.  Avoid these rookie mistakes in the following post.

Social media is more than just your primary source of puppy and kitten videos. It’s a hub for connecting with others, learning new ideas and sharing information. Why does this matter to a careerist? Because your social profiles are a one-stop shop for job leads, networking, industry information and other resources that can help propel your career. Using


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Posted June 03, 2014 by

Want to Land an Entry Level Job or Internship in 2014? Top 10 Skills that Interest Employers

To boost your chances of landing an entry level job or an internship in 2014, learn the top 10 skills that are interesting to employers in the following post.

Featured: Featured Last week, I moderated a think tank for Dell in New York City. The topic of the think tank was Gen Y in the “real world” (get the connection with my book? Welcome to the Real World). I sat around a table for several hours with great students, entrepreneurs, and employers and held

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Posted January 22, 2014 by

Advertise a job online: Effectiveness of job boards vs social media [infographic]


eQuest Big Data Analytics division released an infographic that reveals some really juicy details about from where employers are actually getting their hires. To advertise a job online, employers should consider real data about the effectiveness of their hiring sources. Contrary to the advice being dispensed left-and-right by some self-serving consultants, employers hire far, far more candidates from job boards than they do from social media sites.

eQuest’s study shows that only 2.9 percent of external hires come from LinkedIn, Facebook, Twitter, and other social media activity. That’s less than one-sixth of the percentage of the 18 percent that employers are getting from job boards. To be clear, and eQuest are both on the same page in that even though there is a huge disparity in these numbers, employers should not abandon their social media efforts nor should they throw all of their eggs into the job board basket. Instead, employers need to target the right channels for the job posting, whether that be a job board such as, a social media site such as LinkedIn, or both.

“It’s important to not get lured into accepting anecdotes as fact or get blinded by bias when determining the marketing channels that work for you,” said David Bernstein, vice president of eQuest’s Big Data Analytics Division. “When one in six hires comes via a job board, it’s dangerous to let the herd mentality guide decision-making instead of the data. Talent acquisition pros need to get their recruitment marketing messages in front of their target job seeker audience, period. Any channel that provides this opportunity should be included in the marketing mix, and our infographic’s statistics show that job boards fill that bill.”

The infographic below is a companion to eQuest’s white paper, “Setting the Record Straight.”

eQuest Infographic

Posted March 21, 2013 by

Moneyball for Recruiters: How Data-Driven Analytics Are Revolutionizing Corporate Hiring

Sarah White

Sarah White, Principal & CEO of Sarah White & Associates, LLC

Interesting discussion today at HuffPost Live about how the same data-driven analytics that revolutionized talent evaluation in pro sports are now being applied to the broader marketplace. Will the evolution away from traditional sourcing techniques, resumes, assessments, and other traditional hiring practices and toward new technology help or hurt?

The consensus — as well stated by my friend, Sarah White — was that the new techniques will help employers and candidates alike as the new technology will help the two connect even if they’re not aware of each other.In addition, the new technology is enabling employers to move away from flawed personnel selection tools such as Myers-Briggs and other personality tools.

Some of the most interesting aspects of the discussion to me were: (more…)

Posted December 17, 2012 by Founder Selected to Present at 2013 NACE Annual Conference

Steven Rothberg of

Steven Rothberg of

MINNEAPOLIS, MN, December 17, 2012 – Steven Rothberg, President and Founder of, has been selected as one of the presenters at the National Association of Colleges and Employers (NACE) 2013 Annual Conference in Orlando next June.

“It’s been a couple of years since I’ve had the opportunity to deliver a presentation at the NACE annual conference and I’m excited about doing so again next spring. NACE conferences are always very well attended by hundreds of the world’s leading employers of university students and recent graduates and even more college career service office professionals. The organizers are always laser focused on delivering the content that their members want, regardless of whether those members are new to the field or have decades of experience,” said Rothberg. (more…)

Posted November 13, 2012 by

Free Hiring Analytics Report for Employers Who Love Metrics

Sample Hiring Analytics is in the process of building out a whole new reporting system that we feel will eclipse anything offered by any other major job board. To help refine the job posting analytics report, we’re offering a free report to any of our employer clients who are willing to spend a few minutes providing us with feedback.

As you can see in the Sample Hiring Analytics Report, the report will provide you with invaluable insight into the visibility of your job postings, how many candidates your posting is attracting, how well your job description sells your posting, how well the candidates who are applying fit your requirements and preferences, what your postings say about your organization, and what kinds of candidates apply to your jobs. In short, if you feel that your postings could be better but you want metrics to show you what and how to improve them, then this report should greatly help. (more…)