March 16, 2017 by Matt Krumrie
Fake email addresses. Copycat web sites. Requests for personal information before a job is offered. Interviews conducted only via instant messaging. Promises of salary that are too good to be true. Requests to submit payment to move to the next step of the job search.
These are just a few of the dirty tactics scumbags use to try and scam job seekers, including inexperienced job seekers like recent college grads and entry-level job seekers. The threat is real, and like any online or cyber threat, the people conducting the fraudulent activity are often trying to gather information to steal one’s identity or money.
The team at College Recruiter takes the threat of job search scams and fake job postings seriously, and has implemented a multi-step process that identifies and blocks the vast majority of identity thieves and other scammers from ever posting a job to College Recruiter. In fact, every single job advertisement placed on College Recruiter goes through an in-depth verification process to prove the job posting is legitimate, and all ads are verified through actual contact with a human with the employer posting the job ad – something not every job board can claim.
“Here at College Recruiter, we take these fraudulent attempts very seriously and work daily to ensure all the jobs that are posted on our web site are from verified employers to protect our job seekers from applying, interviewing, and becoming victims of identity theft,” says Dani Bennett, Sales and Client Services Manager at College Recruiter.
In the article Rise of Recruitment Scams Hurt Both Job Seekers and Employers Alike, the team at global outplacement and executive coaching firm Challenger, Gray, & Christmas identified some recent and unfortunately, popular job search scams. What may be surprising to many is that these scams don’t just target small companies. Here are some examples:
- Scammers created a false ad for Rio Tinto, one of the world’s largest metals and mining corporations. When a job seeker responded, the person who received the email asked for additional personal information, such as tax files, driver’s license, and birth certificate. Scammers then used this information to open credit cards and bank accounts. The messages from these so-called recruiters sound legitimate. In the Rio Tinto case, the recruitment email included an application with the company’s name and logo.
Remember, anyone can set up a fake web site or email account, for example through free email providers like Gmail, Yahoo!, or Hotmail. College Recruiter, however, will not accept any job postings that use a free email provider to receive job applications.
- In another incident in Houston, scammers set up an actual interview, via Google hangout, using the name of a reputable company, and then offered a position. The scammers then asked the job seeker to move around large sums of money, in this scenario, up to $3,000. To carry this out, they sent fraudulent checks made out to the job seeker to start a home office, then asked the job seeker to forward that money to a third party vendor.
“Any time a company asks you to pay or hold money for them, you should immediately see red flags,” said John A. Challenger, CEO of Challenger, Gray & Christmas, Inc. “A credible employer would never ask their employees to move money through their personal accounts. That’s why companies have accounting departments.”
- In July, Shell Oil, one of America’s largest oil and natural gas producers with over 22,000 employees, posted a notice on its careers site warning job seekers that scammers were using the Shell name and logo to recruit for positions.
Besides the obvious problem for job seekers, the toll these scams can take on a company’s reputation is huge, says Challenger. Most employers don’t know these fraudulent job postings are out there until they are contacted by job seekers who have figured out it’s a scam and contacted the legit company directly. By then, the company reputation is already damaged with those job seekers.
“From a recruitment perspective, once a company’s brand has been associated with these fraudulent ads, it may be difficult to attract the talent needed when a position becomes available,” says Challenger.
College Recruiter Founder Steven Rothberg added, “Some job boards, like College Recruiter, have formalized, proactive, anti-fraud measures in place, but many job boards are more reactive and rely upon their users to complain about fraudulent postings before the job board takes any action.”
Not only do cyber criminals post fake job ads, unethical recruiters also post fake job ads, often on sites where they can post free job ads. Why would they do that? To act like they are “well-connected” and have a long list of candidates to choose from. A recruiter may submit these resumes to the employer for which they are hiring for, to show activity – which employers value when working with recruiters – and that they have an active pipeline of candidates, when they have no intentions of responding to, interviewing, or hiring these employees.
How can a job seeker spot a fraudulent job posting, or job search scam? Follow these tips from the Better Business Bureau of Minnesota and North Dakota:
February 28, 2017 by Matt Krumrie
Looking for truck driving jobs? There’s plenty of opportunity.
The American Trucking Association reports a shortage of 48,000 drivers.
“The trucking industry is similar to other skilled trades that have difficulty attracting young men and women,” says Ellen Voie, President/CEO of The Women in Trucking Association, a non-profit organization with the mission to encourage the employment of women in the trucking industry, promote their accomplishments, and minimize obstacles faced by women working in the industry. “From electrician to welder to diesel technician, these jobs do not seem to be attractive to the next generation.”
Women in trucking
Truck driving jobs were attractive to Abby Langan, however. Langan made a successful career change and is now thriving as an over-the-road truck driver for Schneider, a transportation and logistics company that has a fleet of 10,000 trucks and delivers almost 19,400 loads of merchandise and materials per day. Its customers include two-thirds of Fortune 500 companies. Langan’s story is unique – and inspirational for both men and women seeking truck driving jobs – or a career change in general.
Langan has two associates degrees and was about to attend a four-year college when she landed a job as an internet marketing manager for an automotive dealership. She was highly successful – speaking at conferences, publishing articles and eventually landing a senior-level job that she thought was her dream job. But that life wasn’t for her.
“The fancy office, leather chair and large desk didn’t matter anymore,” said Langan. “I knew there had to be more to life than spending it inside the same four walls and talking to the same people every day.”
Langan has logged over 31,000 miles on the road in 14 months with Schneider.
“Being a truck driver allows you enjoy the freedom of the open road and the ability to see the country – and get paid for it,” said Mike Norder, Director of Marketing at Schneider. “The transportation industry plays a critical role in the economy. Truck drivers are in demand nationwide.”
In addition to a wide variety of truck driving jobs, women are also working in the industry in roles as dispatchers, managers and safety directors.
Truck driving salaries
February 16, 2017 by Matt Krumrie
Robin Rectenwald has a full-time job working for WordWrite Communications a Pittsburgh, Pennsylvania public relations firm, that she absolutely loves. But that hasn’t stopped her from finding unique side jobs to help pay off her student loan debt. Rectenwald graduated from Duquesne University in 2012 with 20 different student loans and $100,000 in loan debt. Now, in 2017, she only has five loans left, and is quickly whittling down the amount she owes.
Before landing her first full-time job in 2012, Rectenwald worked part-time as a customer service representative at Gateway Clipper Fleet, a Pittsburgh sightseeing organization. She worked in the ticket and sales office, where she learned about marketing, sales and customer service – all valuable skills in her current role – and for any future opportunities. She worked for Gateway Clipper Fleet for four years, using that money to make extra payments towards her school loans. Rectenwald recently switched to a new part-time job as a customer care representative at ShowClix, a ticketing software company. For this job, she works from the comforts of her own home answering phones and responding to emails from customers looking to buy tickets to international events.
“Even though I’ve grown as a professional in the PR field and have had a number of promotions that increased my salary since starting out as an entry-level professional, I continue to work a part-time job because I’m trying to save as much money as possible,” says Rectenwald. “With this part-time income, I’ve been able to pay off several student loans and I’m currently using this extra money to pay tuition out-of-pocket for grad school.”
Rectenwald takes these part-time jobs seriously, and puts in maximum effort – something her managers have noticed. She was offered a full-time job in the marketing department at Gateway Clipper Fleet, and is writing a crisis communication plan for ShowClix as part of her grad school program.
“These part-time jobs have not only expanded my network and presented additional career opportunities, it has also given me a unique perspective on marketing and communication strategies.”
And it’s also helped her greatly reduce her student loan debt, and time it would take to pay the loans back.
That’s what Eric Hian-Cheong is also trying to accomplish. He works full-time for a public relations firm in McLean, Virginia, but also has two, unique part-time jobs. He makes $11 an hour as a part-time rock climbing instructor at a local fitness center, and also works as a second shooter/assistant to a local wedding photographer.
“Why limit yourself to just one other part-time job?” said Hian-Cheong.
He works up to 8 hours a weekend, and nets up to $400 a month as a rock climbing instructor – which is right around what he pays each month for his student loans. That job also provides a free gym membership – saving him another $95 a month in gym membership fees.
These jobs have helped Hian-Cheong improve his self-confidence, he says, and also provides an incredible social life outside of the 9-to-5 job.
“I have several friends whose social lives revolve around their 9-to-5, which can get a little unhealthy at times,” says Hian-Cheong.
It’s also helped him network and communicate with a wide variety, and diverse group of people, helping him develop communication, interpersonal, critical thinking, and speaking skills, as he must provide instructions, detail, and clarity, when instructing individuals and a class.
Rectenwald and Hian-Cheong are among the many recent college grads supplementing their income, and paying off student debt with the help of a unique side job. What are some other unique part-time job opportunities one can pursue to help make extra cash to pay off student loans? Consider some of these options:
December 29, 2016 by Matt Krumrie
No matter where one is at in their career, there are always things one can do to learn more, become more valuable, advance in their career, and become a go-to employer that people rely on.
While you may not be where you want to be in your career now, it doesn’t mean you can’t get there in the future. One thing recent college graduates quickly find out is that, even though they finally secured that first job, there is still much work to be done to continue to advance in one’s career and climb the career ladder.
So, what can you do in the next year to advance your career? Start by taking small steps that can lead to big improvements and changes. Do that by following these 10 things recent college grads should do to climb the career ladder in 2017:
- Find/consult with a mentor: Everyone could use a mentor – someone who can motivate, inspire and guide them in the early stages of their career. Find someone in your field, career path, or network who can be a mentor to you. Start by asking for an informational interview to learn more about their career. Then if you feel things are going in the right direction, explain your career goals and aspirations and ask if they would be interested in being a mentor. Many people would be flattered, and willing to help.
- Take a class: Even though you recently graduated from college, lifelong learning is essential to those who want to advance in their career. Take a class on Udemy or Coursera. Sign up for Lynda.com. Take an adult education class on a topic of interest, or register for a class – traditional or online – at a local college or university. Learning is lifelong, and getting in the habit of adding new skills throughout one’s career will pay off over time – in salary, and advancement opportunities.
- Do a social media audit: What does your online brand say about you? Google yourself – the next employer certainly will – what shows up? Review your social media profiles (LinkedIn, Facebook, Twitter, Snapchat, others) and check security settings and profiles and be sure they best represent you to an external audience. Seriously review comments, Tweets or photos and remove/edit anything that could hurt your professional reputation. For example, were you outspoken during the 2016 Presidential election, and perhaps commented, through Facebook, or on Twitter, about the Presidential race, Hillary Clinton, or Donald Trump? Those comments “live” in search engines, and others can find them. Don’t let social media comments, posts, pictures or shares damage your online brand.
- Consult with your campus career center: These people are here to help. Even after you graduate. Reach out to a campus career counselor for help with connecting to alumni, for job search assistance and resume writing guidance. Many people never take advantage of this opportunity. Why not reach out to a trained professional who can help?
- Complete a skills audit: Even if you aren’t looking for a job, search for jobs or job titles that may be of interest to you. What skills or requirements do these job applications ask for? Is there a skill (technology) or requirement lacking in your portfolio? In the year ahead, focus on how to develop or improve that skill, to become more attractive to an employer. Try and take on new projects at your current job, or find classes or training to help learn these important industry skills.
- Be a team player: You’re not going to be best friends with every co-worker. You’re not going to like every project or assignment. You may even sense conflict with other departments. But don’t mope, be difficult, or develop a bad attitude because of it. Why? Because someday that co-worker, manager, or person who seemed to be difficult on a project could work for a company where you want to work. What will they remember? Your negative attitude – if you let it. Be a team player at work, someone people go to for answers on projects, for assistance, and someone people can count on. Your co-workers will remember that, and will remember you if they are in a position to influence or assist you with your next job or step of your career.
- Update your resume: If that dream job opened up tomorrow would your resume be updated and ready for you to apply for the job? If that new networking contact asked for a resume to share with other industry contacts, would you be ready? Don’t delay. Updating your resume before you absolutely need it allows one to devote the time, attention and detail to perfect your resume. Even if you are completely happy in your career, updating one’s resume is a good way to help track new achievements and add any new skills to your resume. Better yet, updating a resume twice a year is ideal. At the end of each month write down your key successes and achievements, and at the six month mark, compile those accomplishments and update the resume. Then do it again at the end of year to make sure all is current and best represents the successes you have achieved at your job. If you don’t track it, you will forget it, and it won’t go on your resume, and your next employer will never know you did it.
- Attend an industry networking event: Attending networking events, or joining professional associations can open many doors. Make it a goal this year to attend at least one networking event or industry association event in your field in 2017. Why? Because networking always has been and always will be the key to climbing the career ladder.
- Create a backup plan: If you were fired or lost your job today, would you be ready tomorrow, both personally and professionally, for the challenge ahead? Figure out a way to save more money (perhaps through a part-time job?), be sure your resume is updated, and you would know what to do next, if suddenly without a job now.
- Be thankful: If you are employed, be thankful, even if you dislike the job, your manager, or career direction. Your current job, job title or situation doesn’t define you, or where you want to go. Keep adding new skills, taking on new projects, and learning. Because, the good news is, where you are now doesn’t mean it’s where you will be in six months, one year, three years and the rest of your career. Make 2017 a success by following the above tips and stay connected with College Recruiter to get job alerts, get career advice, and stay on top of trends and issues affecting both job seekers and employers.
Follow these tips in 2017, and you could make great strides in your career development that will continue to have a positive effect not only next year, but in 2018, 2019 and throughout your career. Start now to succeed later.
December 27, 2016 by Matt Krumrie
As 2016 comes to a close many college students have now handed in their final paper, taken the last exam of their collegiate careers and entered the job market. But according to a study of 503 entry-level job seekers by national career matchmaking firm GradStaff, recent college grads seem largely unaware of career opportunities and unsure of how to apply their skills in the workforce. So what strategies can December college grads put into action now to create results that land a job? Start by following these 10 strategies for success.
1. Develop a strong value proposition: Start by developing a strong value proposition and identifying those important soft and transferrable skills, says Bob LaBombard, CEO of GradStaff, a company that serves as a career matchmaker for recent college graduates, and companies that are looking to fill entry-level jobs.
“These soft skills – such as critical thinking, effective communication, time management and leadership – are in high demand among prospective employers,” says LaBombard. “Grads should consider how and where they’ve applied these skills during college, whether in classes or extracurricular activities, or in non-professional jobs, including restaurant and retail service positions.”
2. Sell what you want to do next: Next, be prepared to talk about what it is you want to do now that you are graduated. Everyone that you know, run into, or talk to, is going to congratulate you on graduating, then ask “what’s next?” or “what do you want to do now?” The “I’ll take anything” approach is not a good option, says Kathleen I. Powell, Associate Vice President for Career Development at The College of William & Mary, and President, National Association of Colleges and Employers (NACE). Case in point, if you tell someone you’ll take anything, it’s hard for that person to find “anything.”
“If you tell someone you’re interested in arts management, accounting, psychology, now you’ve given that person an area to focus on and they can start thinking of contacts in their networks,” says Powell.
3. Casual conversations can lead to opportunities: Don’t blow off those casual conversations with friends, family members – that wacky uncle just may be well-connected in an industry where you want to work and be able to point you to a job opening, a mentor, or someone with whom you can set up an informational interview. Members of your church, social networks, parents of high school friends, relatives of your significant other, when they ask “what’s next” they are generally interested – so be prepared to effectively sell your excitement of what you want to do next. That’s the only way they can possibly help you, by knowing what you truly want to do.
4. Network, network, network: Because, it really is about networking. Recent ADP employment reports show the bulk of all new job growth – often as much as 70-80 percent in a given month – is driven by small and mid-sized businesses. “These companies often don’t have the resources to recruit on campus, and tend to rely on referrals from employees, clients, vendors and other partners to identify candidates,” says LaBombard. “As a result, personal networking is critical. All entry-level job seekers should seize opportunities to ask parents, teachers, friends, clergy and even former employers for connections in industries of interest, and they should continue engaging with professional associations, alumni groups and others for face-to-face networking opportunities.”
LaBombard offers these additional tips:
December 22, 2016 by Matt Krumrie
Dear Matt: I’m heading into the home stretch of my senior year of college, and have one semester left until graduation. A few classmates have already secured jobs that they will start soon after graduation. It made me realize that I too, should start the job search now. What tips do you have for college seniors who want to try and secure a job before graduation? What are those who get hired now doing to stand out and impress employers? Please share any tips and advice you can so I can start a job search and hopefully get hired before graduation!
Matt: The senior year can be challenging for college students. And, for many, simply graduating is a major accomplishment. But the excitement of earning a college degree can quickly fade when there is no internship or job lined up after graduating. The reality is, most college seniors graduate without a job lined up. At the same time, there are also many who do graduate with a job lined up.
So how do they do it? What’s the secret to securing a job before graduation? What can college seniors do today to pay off tomorrow?
“Your classmates may be telling you about the great job offer they secured upon graduation, and you may feel like the only one without your career figured out,” says Hendler-Grunt.
But there’s no need to worry.
“Most college students do not know what they are doing after they receive their diploma,” says Hendler-Grunt.
To secure a job before graduation it’s going to take hard work, diligence, and some outside-the-box thinking.
December 20, 2016 by Matt Krumrie
Many recent college grads head into the job search just hoping to land that first job to start their career. Others graduate from college with a clear goal in mind: To become a corporate leader, company president, CEO, or major industry influencer.
If the latter fits your career aspirations, and you are a female seeking to climb the corporate ladder to career success, then follow the lead from Melissa Greenwell, author of Money On The Table: How to Increase Profits Through Gender-Balanced Leadership (Greenleaf Book Group, January 2017). Greenwell is Executive Vice President and Chief Operating Officer of national retailer The Finish Line, Inc., and a certified executive coach who helps women and men understand how they can leverage natural strengths to identify and make behavioral changes that help them succeed as senior leaders.
Greenwell’s book, Money on the Table, includes several stories from women who didn’t follow a corporate path and leveraged their passion and leadership skills to build their own businesses.
“When you are someone that others follow or look to for help, you will stand out from the crowd,” says Greenwell. “You won’t need to push your way through.”
To get started on the path to career success, and to become an influential female leader, follow these tips and advice from Greenwell:
1. Be the best team player one can be: The first thing a recent grad should do, beyond mastering their subject matter, is to learn how to be the best team player they can be. Help others, volunteer for assignments, and make the extra effort to move projects or initiatives forward that will enable the organization to be successful. “When leaders see you working for the good of the organization, they will notice,” says Greenwell. “This is the behavior they want to see in their future leaders.” Pay close attention to the best leaders in the organization. Ask one to mentor you. Make it known that you want to earn a position in leadership. Continue Reading
December 15, 2016 by Matt Krumrie
Looking for unique ways to add skills and complete classes to advance your career? Then consider completing a Massive Open Online Couse. Also known as a MOOC.
According to Techtarget.com, Massive Open Online Courses (MOOC), are “free Web-based distance learning programs designed for the participation of large numbers of geographically dispersed students. A MOOC may be patterned on a college or university course or may be less structured. Although MOOCs don’t always offer academic credits, they provide education that may enable certification, employment or further studies.”
Why should recent college grad consider completing a Massive Open Online Courses?
Because lifelong learning is essential to career success, and that’s exactly what Massive Open Online Courses provide. Through a MOOC, college students, recent college grads, and adult learners are able to take free classes to improve their foreign language skills, add additional tech/software skills, and/or learn about machine learning or artificial intelligence. Students can complete a MOOC to complement their current major or area of study, to learn how to start their own business, or to add critical skills to a resume. There is no limit to the course topic a MOOC can cover, and there is no limit to the location of the students completing a MOOC. As MOOCs evolve, the completion of these courses are becoming more respected by employers, and some MOOC programs offer, for a small fee, certifications and badges upon completion, which bolster the credibility of these courses.
“Taking courses online can open doors to opportunities you never thought of,” said Gelena Sachs, Director of People Operations for Udemy, the world’s largest destination for online courses. “Finding a full-time job that aligns with a major or degree, right out of college, can be the ultimate challenge for many grads. Online learning allows job seekers to further expand their skills and broaden the landscape of opportunities.”
One Udemy student, Alexa, moved to New York after graduating to pursue her dream job of working in an art gallery, but had to take another job in the meantime to pay the bills. She took courses through Udemy to learn about marketing and transformed the job she thought she’d settled for into a different kind of opportunity she never knew she wanted.
Here’s another example: Social media continues to transform industries, while the tools themselves continue to evolve. Social media careers are hot, and constantly evolving. According to Altimeter’s recent Social Business Survey, 41% of enterprise marketing teams say ‘social education and training to build new skills’ is a top priority. To meet this growing demand from employers, Hootsuite Academy offers online video-based training on social media skills and strategy at a great post-graduation price point: Free.
“Even with a diploma in hand, graduates should never stop honing their skills,” says Cameron Ugernac, Senior Director of Community and Education, Hootsuite, a leading social media management platform.
December 14, 2016 by Anna Peters
The same tools that save recruiters time often make the application process feel robotic and cold, at least from the job seeker’s point of view. As you work to woo people into your company, it would be a bad idea to turn them off. You can use time-saving technology and still be respectful and applicant-centric.
Your employer brand will suffer if you don’t take steps to be respectful.
Any negativity that a candidate experiences can go viral. Your employer brand doesn’t just depend on the culture you create for current employees. The experience you create for potential employees, including everyone who never gets an interview, is also part of your company brand. Recruiters may groan at having to sift through 500 resumes for a single position, but that’s a gold mine for branding. That resume stack represents a captive audience. Unlike your passive followers on social media who you wish would just click “like” occasionally, those job applicants are eagerly waiting to hear from you.
Recruitment skills are like sales skills, so recruiters: sell your brand and your company’s experience. Don’t overlook how important your own customer service skills are. Your candidates are your customers.
Don’t risk losing the top candidates
When you treat candidates like a herd of cattle, think about who you are losing. Employers large and small consistently place soft skills at the top of their wish list. Those skills include integrity, dependability, communication, and ability to work with others. A candidate with high integrity will drop out of the race quickly if they sense that a recruiter doesn’t regard them as worth more than a few seconds of their time. If you lose integrity from your pool, what do you have left?
Juli Smith, President of The Smith Consulting Group, agrees that the lack of respect for candidates has consequences. “It can be very devastating to hear nothing. Even bad news can be taken better than radio silence for days or weeks.” Candidates may have gotten used to being treated insignificantly during the job search, but that doesn’t mean they’ll put up with it for much longer. As companies start to figure out how to treat them better, you don’t want to be the last company standing with a humorless, disrespectful and overly-automated job application process.
A few little tweaks can make a difference
Like other great salespeople, good recruiters know how to read people. Let your recruiters bring their own humanness to the process. Don’t stifle their instincts to be respectful by automating every step of the way. If they truly have no time to insert a human touch along the way, then ask the most jovial member of your team to come up with better automated responses to candidates. Compare these two auto-emails: Continue Reading
December 13, 2016 by Matt Krumrie
Are you a recent college grad looking to get ahead of the competition by creating a video resume? Be cautious before thinking a video resume is the golden ticket to landing an interview, or getting a job.
That’s because even in today’s digital world, success on the job hunt still often depends heavily on an old-school document, according to The Creative Group (TCG), a company that specializes in connecting interactive, design, marketing, advertising and public relations talent with the best companies on a project, contract-to-hire, and full-time basis.
Nearly eight in 10 executives surveyed by TCG said they prefer receiving traditional resumes in Word or PDF format over video or infographic resumes. Some employers won’t even accept video resumes and in the TCG survey, released in May of 2016, only three percent of executives indicated they prefer video resumes over traditional resumes.
That’s no surprise to Tom Thomson, managing partner of Sanford Rose Associates, a recruitment firm in Nashville. “The recruiters I discussed this with do not want video resumes,” says Thomson. Here is why, he says:
- Recruiters and hiring managers see these as highly produced marketing pieces.
- Most people are not comfortable or feel natural in front of a camera. “You may not want this to be the first impression a potential employer has of you,” says Thomson.
- It can easily be used to discriminate against highly qualified candidates based on their appearance.
Arlene Vernon, a Twin Cities-based HR consultant, agrees. “When you see the person on a video, there’s an increased risk of discrimination from a legal perspective, because you can see race/ethnicity before you get to hear about their skills/background.”
Time is also a drawback of video resumes.
“I can scan a resume to see whether I like the candidate in five to ten seconds,” says Vernon. “I don’t have time to watch a video. I might do it after seeing a resume I’m interested in, to learn more about the person, and see their presentation skills. But I don’t think the convenience of a ‘paper’ resume will disappear.”
“If you’re applying for a job that requires multimedia or presentation skills, a short, one minute video resume that highlights key skills and accomplishments can be effective and set you apart from the competition,” says Domeyer. “If you have creative skills, you can even put together an animated short about why you’d make a good addition to the team. That said, always have a traditional resume ready in case one is requested.”
According to the team at SparkHire, a company that provides video interviewing, resume and technology solutions: “Video resumes are a way for candidates to go beyond traditional methods of applying, such as submitting only a resume, cover letter, and work samples. Lasting typically 60 seconds, these videos are your shot to make the best first impression to an employer. A video resume lets the employer literally see you and hear your case (via your communication skills, personality and charisma) as the best candidate for the job – all before the interview takes place.”
When to use a video resume
Before you make a video resume and hit the upload button, think carefully about whether it will help or hurt your chances of getting a job interview, says the experts from Robert Half Technology. Professionals in the following industries are likely to see the most success with a video resume:
- Marketing, advertising and public relations: If you’re applying for a job that requires killer presentation skills, a video resume can help you show off your abilities and professional polish.
- Public speaking: When applying for jobs that require a lot of public speaking — for example, in sales or training — you can use a video resume not only to introduce yourself but also to include clips of yourself in action.
- Multimedia: For professionals who create multimedia content, a video resume can be one more way to demonstrate your editing or motion graphics skills.
- Broadcast: Candidates for jobs as newscasters, television hosts or film professionals have long used video show reels, mailing out old-school VHS tapes of their best clips years before the Internet came along. If this is your field, consider starting your show reel with a video resume to introduce yourself.
When to avoid video resumes
Of course, there are times when it’s best to stick to a traditional resume, according to Robert Half Technology:
- You’re not comfortable on camera: People who are shy may want to reconsider a video resume. One big goal of this format is to show employers your personality. If you tend to get nervous or clam up as soon as a camera turns on, you obviously won’t achieve this objective.
- The employer asks for a standard resume: A job posting might have a very specific application process, for example, or require job candidates to paste their resumes and cover letters in an online form.
- A video resume won’t help you sell yourself: For many job seekers, a video resume simply won’t add much value. If you’re applying for a position as an accountant, for instance, employers will probably find it easier and more convenient to review your skills and work experience on paper (or, in a PDF or Word document, to be more accurate).
- You prefer to remain private: Even though it’s possible to make your video private, you’re still putting details of your life on the Internet, and there’s a chance your video resume gets wider distribution than you anticipated. As always, make sure that what you post is something you won’t later regret.
There are pros and cons of video resumes. Recent college grads should be careful when creating one, and make sure it’s right for your industry or job application before sending one.
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