• Onboarding new employees starts before first day on job

    May 02, 2017 by

     

    A new employee who is not onboarded the right way is going to have difficulty finding a sense of belonging inside an organization, says Scott Redfearn, executive vice president of global HR at Protiviti, a global business consulting and internal audit firm.

    “Employees who don’t have a meaningful career experience aren’t going to last, and they will not perform to their full potential,” says Redfearn.

    The reality is, the process for onboarding new employees starts well before the new hire’s first day on the job. Successful companies know this, and set up a series of touchpoints and check-ins to ensure new hires feel welcome, and are prepared, before the first day on the job.

    This is especially important for the recent college grad embarking on their first journey into the real world. The process for onboarding new employees is the employer’s opportunity to make a great first impression, and show recent college grads their company is a good place to work, and that they will be given an opportunity to grow and succeed.

    “Employers should realize that some recent college grads are still in the process of understanding the difference between their initial dreams and reality,” says Max Dubroff, an HR consultant and former adjunct professor with the University of Phoenix who taught Masters level courses on management and organizational behavior.

    “They may have thought for years that they would get into one of the best-known companies, but even if your company doesn’t make those best places to work lists, or even if it isn’t a Fortune 500 organization, you have the opportunity to show them the value of a good/great job in a good/great organization.”

    Onboarding should engage new employees before the first day on the job

    At Protiviti, new campus hires start the onboarding process months before their actual start date, because in many cases a student will accept a job offer during the fall semester, but not actually start until after graduation the following May, says Redfearn. These new hires are also assigned a peer advisor who meets with them before they start and new hires are even invited to holiday parties, community service activities, and other office events where they can meet their future co-workers.

    “Once candidates accept an offer, we begin integrating them right away,” says Redfearn. “During this time, we communicate often through email, webinars, social media, and in person.”

    Before a new employee walks through the door for the first time, employers should have already share the organization’s history, vision, and mission.

    “Insight into the company’s purpose and plan for success will help immerse new employees into the workplace culture more quickly,” says Deb LaMere, Vice President of Employee Experience at Ceridian, a human capital management firm.

    Sharing this type of information can be done through a portal that new hires can access before they officially start, or simply direct them to any relevant public content from the company website or blog that addresses the organization’s values, says LaMere.

    How important are these steps? Robert Half Finance & Accounting research shows new hires have less than three months to prove themselves in a new job. Many recent college grads are looking for guidance, and good employers provide that through a strong onboarding program.

    Doing little things provide big value. For example, Steve Saah Director of Permanent Placement Services with Robert Half, encourages employers to send a welcome letter to a candidate immediately upon acceptance of the job offer. Consider including some kind of company ‘swag’ with the letter, if it’s available.

    “This gives them a warm welcome and gets them excited to start in their new role,” says Saah. “It also reinforces that the candidate made the right decision in accepting the offer.”

    Continue Reading

  • Career and job competencies of liberal arts graduates [video]

    March 20, 2017 by

     

    There is a public perception that liberal arts graduates are somehow less valuable. Dr. Ascan Koerner with the College of Liberal Arts at the University of Minnesota will tell you why the opposite is true. College Recruiter connected Dr. Koerner with Todd Raphael of ERE Media to learn what his team is doing to make sure employers understand the relevancy of liberal arts students and graduates. A video of Todd Raphael’s and Dr. Koerner’s discussion is below. 

    According to Dr. Koerner, we have seen more public discussion in the last 5-10 years about the value of higher education, generally speaking. The arguments for what is valuable have primarily focused on STEM education. (That is, science, technology, engineering and math.) Some believe that in order to be competitive in an international job market, one really has to be focused on STEM. At one end of the spectrum, we see the Governor of Kentucky, who has questioned why universities even have liberal arts programs at all. This makes liberal arts students—and their parents—nervous. Dr. Koerner says that at the University of Minnesota, students are asking how liberal is helpful in their careers. He says their belief in the value of liberal arts has never wavered, “but the question hasn’t been posed to us in such stark terms.”

    Employers already value liberal arts, but they don’t realize it

    Overall, employers already know the value of liberal arts. The problem is, they don’t recognize it as liberal arts. When you ask employers, for example, what they value, they cite competencies that are quintessential typical liberal arts. At the top of their lists are analytical/critical thinking, communication, leadership, ethnical decision making, and engaging diversity.” Employers know what they value, but the job candidates—the liberal arts students—aren’t always good at explaining their own value. So while colleges and universities bear some of the burden of convincing employers, students bear most of that responsibility. A philosophy major may embody the exact skills needed but when you ask him how his education prepared him for a career in corporate America, he has a hard time. That is why it is so important to engage and prepare students for answering those questions. When the students eloquently explain their own competencies, that is more convincing to an employer than if the institution were to explain the overall value of liberal arts grads.  Continue Reading

  • How to describe the value of your liberal arts degree

    January 27, 2017 by

     

    With increasing vacancies for STEM related jobs, liberal arts students might be feeling left behind. If you are in college and would rather study Psychology than Biology, or you prefer World History over Engineering, don’t despair. Employers do value liberal arts skills because you have unique skills to offer. However, if you don’t work on marketing these skills, employers may pass you over. We spoke with Michele Mavi, a job search expert at Atrium Staffing. Michele told us how students can market their liberal arts degree.

    College Recruiter: What are liberal arts anyway?

    Michele: A liberal arts education is interdisciplinary and while students have a concentration in one subject they have a broad range of requirements that leave a student with a well-rounded view of the world and an understanding of how different disciplines contribute to broader global issues.

    How can a liberal arts student make the case that they are employable?  

    A recent study sited that communication skills are the top skill employers look for in new grads. This is where liberal arts majors excel. Almost all courses of study build communication skills, from the obvious writing and literature classes to modern European history. Liberal arts majors are exposed to coursework in many different disciplines. They are forced to analyze things, conduct research and form opinions. They need to make a case for their point of view and use logic and critical thinking to formulate a compelling viewpoint and then be able to communicate that viewpoint in a way that makes sense, even to someone who might not hold the same opinion. It’s a skill that will take people far in the business world!

    Employers value critical thinking skills. Why are liberal arts students better prepared as critical thinkers?  Continue Reading

  • Communication skills factor into who gets promoted

    January 25, 2017 by

     

    Are communication skills a factor in deciding who gets a promotion?

    According to research from Accountemps, CFOs say poor interpersonal skills is the most common reason for employees to fail to advance at their company. For example, you need verbal communication skills to explain the reasoning behind business decisions to various audiences. You need to master public speaking or presentation skills in order to move up the ladder into leadership roles. Even if you are in an entry-level position, it’s not too early to learn to present information in a compelling way, and to package information and explain technical information to stakeholders.

    What are examples of how employees do not have good communication skills? 

    Continue Reading

  • 5 hidden skills new managers develop that benefit career growth

    January 24, 2017 by

    Becoming a manager provides great on-the-job training opportunities for the recent college grad or entry-level employee. It not only provides opportunities to grow as a leader, but also as a professional. In fact, many managers – years down the road – realize that the hidden skills they developed as an entry-level manager helped them grow professionally, more than they ever realized.

    How so? Becoming a manager – a good manager that is, forces individuals to learn how to see things differently, act differently, and grow as a professional, differently than they may have if they weren’t in a leadership position early in their career.

    Here are five of those hidden skill sets good entry-level managers develop that prove beneficial as they advance in their career, from Deb LaMere, Vice President of Employee Experience at Ceridian, a human capital management firm:

    1. Active Listening: Active listening is a beneficial skill that should be developed early on in ones’ career. It means taking a step back and really focusing in on what your employees have to say. By doing so, you will hear and learn about situations or issues at work or beyond that may be affecting your employees. This is information that you may otherwise miss if you didn’t take the time to actively listen.
    2. Ability to recognize non-verbal cues: Developing the ability to read non-verbal cues such as facial expressions or posture is an important skill when it comes to managing people and solving issues. Why? Because sometimes what people say is not entirely what they mean. Alongside listening, non-verbal cues provide insight into potential issues that may need further discussion and solving. Also, as a manager, you need to become more self-aware of any non-verbal cues that you may be expressing. This type of self-awareness will help you gain more control over your message delivery when giving feedback.
    3. The ability to adapt and change: Another valuable skill to hone in on is being able to change your leadership style to meet the needs of the situation. Even as a manager, you yourself will report to someone. Your style of leadership around those who you report to may need to be different from the style you display around your direct reports. In some cases, you need to be supportive of the individual employee as their leader and in others, you need to put the company’s mandate first. You’ll quickly learn, as a manager, how to work with different personalities, leaderships styles (including your own and your boss’ leadership styles), and the many quirks, challenges, and perspective each individual brings to the workplace.
    4. The art of recognition: The art of recognition is a skill that every leader should have when it comes to motivating employees. Remembering to say thank you goes a long way. If you take the time to recognize the work that employees are doing, it makes them feel valued. They will respect you further and you will be seen as that leader who is supportive – someone who people will want to work with, for a long time.
    5. You are a role model: Lastly – and this is not so much a skill, but an important value that both new and seasoned managers should uphold – remember, that you are a role model. That means regularly doing the right thing even when you think no one is watching or paying attention. Leadership is nothing, without integrity.

    Being a manager is hard work – not everyone can do it. But you are in that role, and have a great opportunity to develop hidden skill sets as a young professional. So take advantage of both on-the-job, and formal training programs to become the best manager one can be.

    “You will want to be sure that you have up-to-date skills in the areas of leadership, change management and the technical aspects of your role,” says Shirley Weis, former Chief Administrative Officer for Mayo Clinic, where her work involved overseeing 60,000 employees and $9 billion in revenues. Weis recently published the book Playing to Win in Business, an Amazon bestseller. “Formal training will help you feel more comfortable in your new position and give you the confidence to become an expert in your field.”

    To continue to develop these skills now, and throughout one’s career, focus on cross-training opportunities and finding a mentor, says Nancy Saperstone, Senior HR Business Partner with Insight Performance, recognized as a national industry leader in human resources, providing proven and cost-effective HR solutions.

    “Learn other sides of the business,” says Saperstone. “Don’t just stay in your silo’d responsibilities. The more you can understand the business, where your group fits in and how it impacts the rest of the company, the more you can contribute.”

    As a new manager, you will want to get to know other managers in your organization.  They are now your peers, so set up a time to meet each one individually and get to know about the challenges they are facing as well as ask for advice about how you can learn the new rules of the management game, says Weis.

    Finally, find someone in the business that can be a mentor, says Saperstone. At the same time, be a mentor to someone more junior than you.

    “Not only will you help them grow, but it’s always good to get a different perspective from someone else,” says Saperstone.

    Becoming a manager provides all sorts of new career growth opportunities. Developing skill sets such as these not only will help young professionals now, but as they advance in their career. Take advantage of these opportunities now to reap the rewards later.

    Want more management tips and career advice? Stay connected to College Recruiter by visiting our blog, and connect with us on LinkedInTwitterFacebook, and YouTube.

  • Realistic expectations: Master these 7 traits to become ready for a move to management

    January 17, 2017 by

     

    Some employees, ready or not, are promoted into management roles as a reward for succeeding in their previous job. Others, through education and professional training, get hired into management roles. No matter one’s road to a management job, there is no one-size-fits-all guide that determines when one is really ready to be a manager.

    “Unfortunately you can’t teach management in 10 minutes,” says Jayne Heggen, President of Heggen Group, a management consulting firm.

    But whether one is a first-time manager, new manager, or seeking a career in management, there are certain skills, traits, and attributes that all good managers have. Mastering these traits can help all managers succeed in a leadership role. Here are seven traits managers must master to successfully prove they are ready to move into a management role:

    1. Be willing to change: Many new managers get promoted because they are good at doing a job, says Heggen. Realize that what worked as an individual contributor won’t necessarily work now. “New managers need to understand their own tendencies and learn when they need to change their management style based on the person and the situation,” says Heggen. Adjust and adapt based on individual and team characteristics.

    2. Understand mistakes will happen: Mistakes will happen and that’s okay, says Karen Young, the award-winning founder and President of HR Resolutions, a full-service human resources management company. “What’s important is how the mistake is handled,” says Young. “Are you prepared to accept ownership of your mistake? Are you prepared to go to your boss and say this happened, caused by you or your staff member, and this is how we are addressing it? It’s important to create a safe environment for your employees – one in which they feel comfortable coming to you with mistakes.”

    3. Conflict identification and resolution: The ability to identify and head off conflict is an important trait new managers need to develop, says Liz Sophia, Senior VP of Marketing for Hodges-Mace, an employee benefits technology and communications company. “New managers tend to shy away from conflict and are more passive aggressive in dealing with employee issues,” says Sophia. A good manager will identify issues upfront and work quickly to resolve them. Conflict resolution is best done in person when available. If not, via phone. Don’t use email or text to solve issues/problems.

    4. Hold employees accountable: A manager must hold employees accountable, says Young. That means team members must understand expectations, and follow through on those expectations. As a manager, you’ll have to correct mistakes along the way. When doing so, remember to praise publicly, and constructively criticize privately. “Fixing another’s mistakes is often easier and quicker if you do it, but you, as the manager, have accomplished nothing by doing that,” says Young. Learn how to manage without cramping the style of team members.

    5. Learn how to manage up: Managing up is a manner in which a manager works with their boss to effectively get the training, support and resources needed for the position and department. For example, if you want to add a full-time employee into the department, do not go and say “we’re sooooo busy, everyone’s stressed, no one can get their job done.” That’s what the whiny manager does, says Young. Instead, back up requests with proof. Saying something like: “if we added an additional employee, we would save $X.XX in overtime, employee A would be able to begin to make outbound calls to generate more business; employee B would be available then to assist me with Project C.” Always make a business case.

    6. Lead by example: You have to be willing to lead by example, says Sophia. If there is no policy around working from home, yet you tend to work from home yourself, it sets the wrong tone for your employees. If you overreact and treat other team members poorly, others may follow that lead. You also have to be mature enough to handle confidential information and not leak it or use it to strengthen your position. Managers set the tone and positive attitude/image of the team/department. Don’t portray negativity or hostility.

    7. Strong communication skills: This seems like a no-brainer, but just because one is a manager doesn’t mean they are a skilled communicator. “Knowing how to communicate with different audiences is key,” says Sophia. Communication also includes, tone, body language and non-verbal communication cues. Understand how these affect people’s view of how you are communicating with them. A smile can ease tension, and make one feel more relaxed. A frown, or scowl, can intimidate. These non-verbal cues can change the message greatly.

    Mastering these additional skills are also key to proving one is ready to become a manager, says Sophia:

    • Be humble and accept input from others.
    • Be willing to admit your mistakes, but learn from them and don’t repeat.
    • Give your team and peers proper credit for their ideas/contributions. A simple hand-written thank you note goes a long way.
    • Know that you don’t have to be perfect in all areas, but make sure that you have folks on your team who compliment your weaknesses.
    • Acknowledge your areas for opportunity/growth and nurture them – invest in yourself professionally.

    Becoming a good manager takes time, practice, and the ability to continually learn and adapt. Mastering these seven traits is a good start for the aspiring, or newly hired manager wondering if they are ready to manage.

    Are you a new manager looking for more management tips and advice? Stay connected to College Recruiter by visiting our blog, and connect with us on LinkedInTwitterFacebook, and YouTube.

  • Ask Matt: 5 tips for new managers who are now managing friends

    January 12, 2017 by

    Dear Matt: I really like my current job and company. But what I like most is the team I work with. We are all close and get along well. We are also good friends outside of work, and do a lot socially. However, I recently received a promotion, and am now the manager of these co-workers who are also my friends. I went from being part of the team, to leading the team. And now, I have to conduct weekly meetings with them, performance reviews, approve their days off, and face the fact I also suddenly know their salaries. It’s created an awkward situation for me in and outside of work.  Do you have any tips for a new manager who is now also managing friends?

    Matt: It’s exciting to be promoted, but when you’re now supervising former peers that are also friends, there’s an added complexity to the situation. Here’s how to handle both the professional and personal relationships when you suddenly find yourself managing your friends:

    1. Schedule group and individual meetings
    To address these changes and challenges, schedule a group meeting, and one-on-one individual meetings with your team, says Arlene Vernon, an HR consultant who provides management training for first-time managers, small business owners, and corporate clients.

    Set guidelines and expectations from the start.

    “Be prepared for these discussions – do not wing the meetings, as it will look like you’re not taking your new job as supervisor seriously,” says Vernon. “Use the group meeting to set the tone for future meetings and general ground rules for attendance and participation.”

    Analyze what was and wasn’t working under the previous supervisor, and decide what to keep and what to tweak. “Don’t bash the previous supervisor, just introduce the enhancements as part of your style,” says Vernon.

    Then schedule a one-on-one meeting with direct reports. This is the most important step in this new relationship.

    “This helps establish your new supervisory relationship with each individual,” says Vernon. “Some of your former peers may be thrilled that you got this new position – others may not.”

    So approach each discussion, taking into consideration each person’s feelings.

    Sample one-on-one discussion items may include:

    • How you plan to supervise – pointing out where you can be hands off and where you may need to be more hands on.
    • How often you want to meet.
    • The best ways to communicate with you (in person, email, text).
    • The strengths you recognize in the individual and how you want to best utilize those strengths.

    “The first discussion is not the time to point out the individuals’ weaknesses and how you want to see them improve,” says Vernon. “This meeting is to set the stage for a successful partnering with each person considering your new role.”

    2. Don’t be afraid to make mistakes
    Chances are, your friends are truly happy for you and will be supportive and understanding that you have this new role. So don’t be afraid to make mistakes for fear of disappointing friends, says B. Max Dubroff, an HR Consultant at Einfluss, LLC, an HR advisory firm, in Albuquerque, NM. Dubroff has led teams from 2 to 570 people in a wide variety of industries throughout his career, leading those businesses to many best of workplace lists.

    “The promotion is a sign of confidence that you can learn to manage and lead well,” says Dubroff. “All manager-leaders make mistakes and are imperfect; the ones who hide their errors or feign perfection are less effective as leaders because they miss out on the lessons of leadership. Manager-leaders who show integrity and embrace their errors will earn credibility, their network of friends will provide feedback and perspective, and their progress will be even greater. Capitalize on the open communication, because in the long run that is what is going to be more important.”

    The promotion is also a sign that any awkwardness is your challenge to solve. Tap into the experience of your boss and fellow managers, but in the end, solve it yourself. Also, if you find yourself saying or doing things that you would not respect about your own boss, don’t say/do them; they undermine your integrity.

    3. Transitioning from friend to boss
    The elephant in the room, of course, is how you handle transitioning from friend to boss. Some people can handle this dual role effectively and others cannot. That goes both ways – from the boss and the employee perspective. So it’s important to discuss this reality with each employee up front and early on.

    “Discuss the importance of maintaining a solid relationship with the person along with the recognition that you cannot show favoritism for your friends – that you will be treating everyone as equally as possible,” says Vernon.

    Set ground rules for not discussing co-workers or work after hours, during work. Vernon also recommends discussing confidentiality.

    “It’s likely you have confidential and/or personal information about your friends that shouldn’t be considered from a boss-employee perspective and the same applies to what private information they have about you,” says Vernon. “These can be difficult discussions, but it’s vital to set communication standards, personal/professional boundaries, and to recognize that while at work, you’re committed to taking your leadership responsibilities seriously.”

    4. How to address the relationship in social situations
    But even though becoming a supervisor of colleagues who were formally peers does present a somewhat awkward social scenario, it doesn’t mean friendships and social relationships have to end, says Elliot D. Lasson, Professor of the Practice and I/O Psychology Graduate Program Director at the University of Maryland, Baltimore County at Shady Grove. In fact, aside from the one-on-one conversations to be open about the changing relationship, Lasson suggests maintaining the same type of social relationship off of the job.

    “If socialized together off the clock before the promotion, there is no reason why that should not continue,” says Lasson.

    His reason is simple.

    “Life and transitions happen,” he says. “The same way that you would include someone who has retired or left for another company beforehand, you should continue to maintain those same social circles. Part of professional maturity is to adapt to new roles and reporting relationships. If there is any anticipated anxiety about the modified role, that should probably be preemptively broached during the one-one-one meeting by the supervisor.”

    There could be another added benefit: Your friends may work harder for you because they respect you outside of work. Now you just have to earn their respect as a manager. They also be more willing to bring up issues, concerns, or ideas – positive and negative – because they feel a closer connection to you.

    5. Understand things will change
    Keep in mind though, that despite attempts to salvage personal and professional relationships, managers must ultimately realize that some personal relationships fall apart when one person is now the supervisor.  Whether or not that occurs is unique to each relationship.

    Through it all, make sure that you’re consistent in how you interact, oversee, communicate with, and lead all your employees.

    “As a manager-leader, you have a responsibility to manage any perceptions of favoritism to the best of your ability,” says Dubroff. “The tough part about this is others may attribute favoritism, even if you know facts that demonstrate otherwise. Since your facts are not going to change their perceptions, the only control you have is through your actions.”

    Vernon agrees.

    “Everyone is watching to see how you begin your supervisory position and whether they can trust you in that role – to do your job well, be their voice for upper management and treat employees fairly and equitably,” says Vernon.

    Want more career and job search advice? Stay connected to College Recruiter by visiting our blog, and connect with us on LinkedInTwitterFacebook, and YouTube.

    Matt Krumrie CollegeRecruiter.com

    Matt Krumrie is a contributing writer for CollegeRecruiter.com

    About Ask Matt on CollegeRecruiter.com
    Ask Matt is a new monthly career advice column that offers tips and advice to recent college grads and entry-level job seekers. Have a question? Need job search or career advice? Email your question to Matt Krumrie for use in a future column.

  • 10 strategies December college graduates should follow for job search success

    December 27, 2016 by

     

    As 2016 comes to a close many college students have now handed in their final paper, taken the last exam of their collegiate careers and entered the job market. But according to a study of 503 entry-level job seekers by national career matchmaking firm GradStaff, recent college grads seem largely unaware of career opportunities and unsure of how to apply their skills in the workforce.  So what strategies can December college grads put into action now to create results that land a job? Start by following these 10 strategies for success.

    1. Develop a strong value proposition: Start by developing a strong value proposition and identifying those important soft and transferrable skills, says Bob LaBombard, CEO of GradStaff, a company that serves as a career matchmaker for recent college graduates, and companies that are looking to fill entry-level jobs.

    “These soft skills – such as critical thinking, effective communication, time management and leadership – are in high demand among prospective employers,” says LaBombard. “Grads should consider how and where they’ve applied these skills during college, whether in classes or extracurricular activities, or in non-professional jobs, including restaurant and retail service positions.”

    2. Sell what you want to do next: Next, be prepared to talk about what it is you want to do now that you are graduated.  Everyone that you know, run into, or talk to, is going to congratulate you on graduating, then ask “what’s next?” or “what do you want to do now?” The “I’ll take anything” approach is not a good option, says Kathleen I. Powell, Associate Vice President for Career Development at The College of William & Mary, and President, National Association of Colleges and Employers (NACE). Case in point, if you tell someone you’ll take anything, it’s hard for that person to find “anything.”

    But…

    “If you tell someone you’re interested in arts management, accounting, psychology, now you’ve given that person an area to focus on and they can start thinking of contacts in their networks,” says Powell.

    3. Casual conversations can lead to opportunities: Don’t blow off those casual conversations with friends, family members – that wacky uncle just may be well-connected in an industry where you want to work and be able to point you to a job opening, a mentor, or someone with whom you can set up an informational interview. Members of your church, social networks, parents of high school friends, relatives of your significant other, when they ask “what’s next” they are generally interested – so be prepared to effectively sell your excitement of what you want to do next. That’s the only way they can possibly help you, by knowing what you truly want to do.

    4. Network, network, network: Because, it really is about networking. Recent ADP employment reports show the bulk of all new job growth – often as much as 70-80 percent in a given month – is driven by small and mid-sized businesses. “These companies often don’t have the resources to recruit on campus, and tend to rely on referrals from employees, clients, vendors and other partners to identify candidates,” says LaBombard. “As a result, personal networking is critical. All entry-level job seekers should seize opportunities to ask parents, teachers, friends, clergy and even former employers for connections in industries of interest, and they should continue engaging with professional associations, alumni groups and others for face-to-face networking opportunities.”

    LaBombard offers these additional tips:

    Continue Reading

  • Tweak your application process to be more respectful

    December 14, 2016 by

     

    The same tools that save recruiters time often make the application process feel robotic and cold, at least from the job seeker’s point of view. As you work to woo people into your company, it would be a bad idea to turn them off. You can use time-saving technology and still be respectful and applicant-centric.

    Your employer brand will suffer if you don’t take steps to be respectful.

    Any negativity that a candidate experiences can go viral. Your employer brand doesn’t just depend on the culture you create for current employees. The experience you create for potential employees, including everyone who never gets an interview, is also part of your company brand. Recruiters may groan at having to sift through 500 resumes for a single position, but that’s a gold mine for branding. That resume stack represents a captive audience. Unlike your passive followers on social media who you wish would just click “like” occasionally, those job applicants are eagerly waiting to hear from you.

    Recruitment skills are like sales skills, so recruiters: sell your brand and your company’s experience. Don’t overlook how important your own customer service skills are. Your candidates are your customers.

    Don’t risk losing the top candidates

    When you treat candidates like a herd of cattle, think about who you are losing. Employers large and small consistently place soft skills at the top of their wish list. Those skills include integrity, dependability, communication, and ability to work with others. A candidate with high integrity will drop out of the race quickly if they sense that a recruiter doesn’t regard them as worth more than a few seconds of their time. If you lose integrity from your pool, what do you have left?

    Juli Smith, President of The Smith Consulting Group, agrees that the lack of respect for candidates has consequences. “It can be very devastating to hear nothing.  Even bad news can be taken better than radio silence for days or weeks.” Candidates may have gotten used to being treated insignificantly during the job search, but that doesn’t mean they’ll put up with it for much longer. As companies start to figure out how to treat them better, you don’t want to be the last company standing with a humorless, disrespectful and overly-automated job application process.

    A few little tweaks can make a difference

    Like other great salespeople, good recruiters know how to read people. Let your recruiters bring their own humanness to the process. Don’t stifle their instincts to be respectful by automating every step of the way. If they truly have no time to insert a human touch along the way, then ask the most jovial member of your team to come up with better automated responses to candidates. Compare these two auto-emails:  Continue Reading

  • Are you wasting millions on your on-campus recruiting approach? It’s possible.

    September 21, 2016 by
    Ted Bauer

    Ted Bauer is a contributing author to College Recruiter

    By Ted Bauer, contributing author to College Recruiter

    This headline from October 2015 in Harvard Business Review says it all: “Firms are wasting millions recruiting on only a few college campuses.”

    We’ve seen this for years, especially among the EPS companies across investment banks, management consulting firms, and law firms. There are “target” campuses and then there’s “everyone else.” While you might get some amazingly high-quality people (good!), overall the process has a lot of waste, financially and in terms of potential burnout for your recruiting team.

    There’s a better way. Ever seen the stat that it took 35 years to construct the federal highway system, but Facebook reached 500 million users in six years? It’s an obvious stat, sure — but it speaks to the amazing power of digital to both connect and scale.

    No matter how you approach digital vs. in-person, your goal should be to maximize your ROI from your college recruiting efforts. To do that, you might need to move around some budget buckets: less on-campus and more interactive/digital/social/job board work.