• Employers: Don’t let these 5 job search scams ruin your reputation

    June 20, 2017 by

     

    Employers beware: Job seekers aren’t the only targets of hackers, scammers, and thieves. Thieves are also conducting sophisticated job search scams targeting HR professionals, recruiters, and hiring managers. The goal of these malicious attacks is to steal identity, personal information, financial information, data, and to disrupt business.

    “Job hunters aren’t the only ones who are vulnerable to recruitment scams,” says cybersecurity journalist Maria Korolov, of TheBestVPN.com. “Companies looking for new staff could also lose money, or suffer  reputational damage, if they’re not careful.”

    As with real estate, location matters in recruitment advertising and marketing. When considering where to place a job ad or who to partner with in recruitment advertising, make sure that the job board you choose puts your company in the best light, says Korolov.

    “You want your help wanted ad listed alongside those of well-known, reputable companies, not next to scam, work-from-home offers,” says Korolov.  “Craigslist, for example, while it is one of the least expensive options, is also flooded with iffy job postings. Some sites, like College Recruiter, manually vet companies who post ads on their platforms to ensure that scammers can’t get in.”

    College Recruiter recently published The job seeker’s guide to identifying and avoiding job search scams, which highlighted the fact that the team at College Recruiter takes the threat of job search scams, recruitment advertising scams, and fake job postings seriously, and has implemented a multi-step process that identifies and blocks the vast majority of identity thieves and other scammers from ever posting a job to College Recruiter. In fact, every single job advertisement placed on College Recruiter goes through an in-depth verification process to prove the job posting is legitimate, and all ads are verified through actual contact with a human with the employer posting the job ad – something not every job board can claim.

    “Here at College Recruiter, we take these fraudulent attempts very seriously and work daily to ensure all the jobs that are posted on our web site are from verified employers to protect our job seekers from applying, interviewing, and becoming victims of identity theft,” says Dani Bennett, Sales and Client Services Manager at College Recruiter.

    To combat rising efforts of employers being the target of job search scams, College Recruiter’s CEO Faith Rothberg moderated a panel discussion on this topic at the 2016 TATech Industry Congress event in Orlando. In the panel discussion, and in this video, Rothberg and members of TATech, the Association for Talent Acquisition Solutions, discussed solutions for employers looking for ways to confront recruitment advertising and job search scams head on.

    There are five kinds of scams HR professionals should be aware of:

    1. Job search scams targeting employers’ campus recruiting efforts

    Alisha Barton, University Relations Program Manager for Kerry, a leader in the food, beverage, and pharma industries, with 23,000 staff and 100+ innovation and manufacturing centers across six continents, has a sister who is a junior in college who received a phishing email from someone claiming to be a recruiter from Google.

    “A common phishing scam on campuses that affects both an employer and job seekers is one where the scammer uses an email address that is similar to a company’s real email domain,” says Barton. “When scammers contact students, they often email with a list of positions and indicate that the candidate is a fit, or even hired, for these openings. They might even include real job descriptions. The email directs the student to a third party website, where they’re asked to enter in their personal information to obtain employment. The phishers use this information to steal the job seekers identity.”

    In a recruiting scam like this, the college student would be the one most greatly affected, but this also affects the brand and reputation of the employer, because college students will surely talk about a potential scam that happened when applying to certain companies, which could scare off other college students or recent college grads, from applying from open jobs. It could lead to that recent college grad going to social media to share the phishing/scam story, and that could then alert future candidates who may be hesitant to apply for a job with that company.

    Barton said the HR team at Kerry works closely with campus career centers to ensure job seekers are aware of Kerry’s hiring process, to prevent these type of phishing scams to affect both job seekers and employers. It’s important for other employers to do the same.

    “An employer’s reputation is on the line, and developing campus relationships are key to avoiding and preventing these types of scams,” says Barton.

    It’s important for companies to be aware of these situations to protect their brand image, says Tony Sorensen, who has over 20 years of experience providing strategic advicee on recruiting strategy, and is CEO and Founder of Versique Search and Consulting. “Companies thrive off of credibility and trust. If companies are not aware of these scams, something like this can severely damage a company’s integrity.”

    2. Job search scams where thieves steal company logo and creating fake career sites

    Some scammers go as far as stealing a company logo, and creating a job site similar to an employers online career site. HR professionals and recruiters need to watch for these types of scams. It happens to the biggest companies too, not just small employers. In July, Shell Oil, one of America’s largest oil and natural gas producers with over 22,000 employees, posted a notice on its careers site warning job seekers that scammers were using the Shell name and logo to recruit for positions. These scammers can create some serious mistrust and reputation damage.

    3. Ransomware targets HR departments, posing as job applicants

    Another scam: GoldenEye ransomware targets HR departments, seeking new/inexperienced HR professionals or recruiters, or those not trained on the latest cybersecurity threats, phishing, or other job search scams. Employees end up opening emails and attachments from unknown sources, without much thought. These hackers pose as job applicants, complete with cover letters and resumes, and can infect target computers or companies with malicious software via Excel files supposedly containing an application form. Once the spreadsheet is opened by the victim, and macros enabled to run as prompted, GoldenEye executes a code that encrypts the user’s files and presents them with a ransom note. This happened at the Berlin headquarters of one large recruiting and staffing firm, and hackers demanded a ransom of approximately $1,000, or 1.4 bitcoins, in order to retrieve the now encrypted files.

    When this happened, all HR personnel – and other staff – were advised not to open emails with Excel files attached or to enable macros, unless the sender was known and confirmed. The situation prompted a company-wide re-evaluation of security holes, especially in the HR department, in order to prevent the loss of critical files, downtime, and disruption that can be caused by an aggressive ransomware attack.

    4. Fake resumes/fraudulent video conference calls

    Fake candidates also are likely to submit over-exaggerated resumes, with too many skill sets that seems too good to be true, or a resume with fake education or certifications. Some will even make up colleges or universities. Other scammers may advance to an phone interview stage, but persist on a video conference interview where they can send harmful click bait through a video conference line, says Sorensen.

    That’s why it’s especially important for HR leaders and recruiters to educate all employees about potential phishing scams, especially those in HR who may receive hundreds of emails a day or week.

    Sorensen says employers and HR professionals can ensure they are not victims of recruitment advertising scams or job search scams by understanding that if an email attachment, or job inquiry seems suspicious, do some extra digging or research. “When in doubt, Google the company, position or candidate, and check social media profiles,” says Sorensen.

    5. Tax scams targeting HR professionals

    One common phishing scam targets HR and payroll staff during tax season. That’s why now is the time to start educating employees – not in a hurry before tax season. According to the SHRM article HR Beware: ’Tis the Season for W-2 Scams as tax deadline nears, HR should be aware that cyber thieves typically target new HR workers. According to SHRM, “between January and March of 2015, more than 55 businesses had reportedly been tricked into emailing criminals sensitive payroll data, according to the security blog Cloudmark. HR professionals—some of whom were fired for exposing private information—were duped when they received spoofed or fake e-mail messages, like the one above, from thieves posing as senior company officials. Crooks obtain W-2s with Social Security numbers, salary data, birthdates, addresses and other personally identifiable information. They then file fake federal tax returns and claim refunds from the government. Employees may not realize they’ve been victimized until after they file their taxes.”

    The bottom line is all employees, especially HR and recruiters who are dealing with sensitive, private data, and who use technology tools frequently to do their job, need to be educated and trained on Cyber threats and scams, says Robert Siciliano, an expert in identify theft and CEO of the security firm IDTheftSecurity.com.

    “We should teach workers how to handle data to minimize the potential of its falling into the wrong hands,” said Siciliano. Siciliano also said that every employee—new and old—should get thorough training, and that each worker’s access to sensitive company data should be limited in accordance with his or her role in the organization. “And new employees, before they officially begin work, should complete this training before accessing the company’s network.”

    “It’s important that not only the company, but the employees as well, are actively aware of scams and taking precautions so they aren’t exposing themselves or the company to cyber threats that could harm its reputation,” says Sorensen.

    Says Korolov: “A bad experience that leaves an applicant with a bad taste in their mouth – or, worse yet, costs them money – will damage your company’s reputation.”

    Keep informed of recruiting best practices by staying connected with College Recruiter on LinkedInTwitterFacebook, and YouTube. Hiring soon? Would it make sense to have a brief conversation about your hiring needs? Consider College Recruiter’s advertising solutions, or email sales@collegerecruiter.com.

     

  • How entry-level assistant jobs can lead to long-term career success

    June 15, 2017 by

     

    Recent college grads seeking the opportunity to develop a wide variety of job related skills can do so by pursuing entry-level assistant jobs.

    That’s what Amanda Ponzar did in her first job as an administrative assistant.

    “It taught me business skills, computer skills, organization, project management, and how to work with others,” said Ponzar, who is now the Chief Marketing Officer of Community Health Charities, an Alexandria, VA-based non-profit federation that raises awareness and funds through workplace campaigns and strategic partnerships.

    From that job, Ponzar moved to a marketing assistant role with the Franklin Mint, a worldwide provider of fine art and collectibles.

    “I learned about marketing and advertising, and demonstrated curiosity, competence, dependability, and initiative, so I was soon asked to edit management letters and collateral marketing materials, and then was recommended by my colleagues for a copywriter job at The Franklin Mint’s in-house ad agency,” said Ponzar.

    That is when Ponzar’s career took off. She moved into advertising copywriter and marketing management roles, went back to school to earn a Master’s Degree in advertising and marketing, and is now a CMO of a non-profit.

    She credits her varied experiences as an assistant for her career growth and success.

    “I wouldn’t be where I am today without those first entry-level jobs as an assistant that helped me define my career path,” said Ponzar.

    College students, and recent college grads should consider assistant jobs as a way to get their foot in a door at a company they would like to work with, or to build important job skills. While most college grads don’t get a degree aspiring to be an assistant, think long-term. Assistant jobs help provide a paycheck to start paying off school loans or debt (and help achieve financial independence to not live at home), and/or provide real world experience and a chance to build important job skills. In addition, it’s a great opportunity for the recent college grad considering grad school to gain work experience before taking the next step of their career. Many assistants could also work with companies as they pursue advanced educational opportunities – and maybe the employer will also help pay for it through tuition reimbursement programs. Building a variety of marketable skills is important, and assistant jobs provide a great opportunity to do just that.

    Assistants have unique opportunities to be exposed to all facets of a business, says Brandi Britton, District President of OfficeTeam, a leader in the placement of highly skilled office and administrative professionals into administrative assistant and front office jobs. Assistant jobs are in demand at small and large companies, non-profits, startups, Fortune 500 and Silicon Valley firms. Companies like Google, Facebook, and other leading tech firms all succeed because of good assistants.

    “Entry-level assistant can learn valuable technology skills from constant exposure to Microsoft Office, enterprise resource planning, database management and customer relationship management software,” says Britton. “You may even build experience with social media tools since administrative staff are often tasked with monitoring and managing their company’s accounts.”

    Recent college grads seeking assistant jobs, whether it be an administrative assistant, marketing assistant, office assistant, personal assistant or executive assistant (which often do take more advanced skills), can also learn these important career skills, says Britton:

    • Time and project management: Assistants often have to keep on top of executives’ schedules as well as project timelines. Let’s not forget that assignments come their way from every direction. That’s why assistants are masters of time and project management, organization, multitasking and adaptability.
    • Continual learning opportunities: You become well-rounded because you’re able to work on a variety of tasks – everything from event coordination to presentation decks. Once you figure out the types of projects you like most, you can hone your skills and consider moving on to a more specialized role in the organization.
    • Budget and negotiation: When you frequently speak with vendors and make purchases on behalf of the company, you quickly become skilled at budgeting and negotiation.
    • Verbal and written communication skills: Assistants are in constant contact with any number of internal and external contacts. If you’re in the role long enough, you’ll develop strong verbal and written communication skills.
    • Specialized skills based on organization/industry: Being an assistant in a specific department or industry exposes you to the day-to-day operations and provides insight into that area’s lingo, processes and technology.
    • Inside company knowledge: You gain knowledge into colleagues’ work styles and the corporate culture, which gives you an advantage at the company if you hope to advance there.

    Alissa Carpenter founded Everything’s Not Ok and That’s OK Coaching after over a decade in higher education. She has advised Millennials and GenZ students at institutions such as The Wharton School and Penn State.

    “As a recent graduate, being a personal assistant can be beneficial to your long term career goals,” says Carpenter. “You have the unique opportunity to work on numerous tasks and learn transferrable skills. You are often on the front line and are able to build relationships and rapport that can provide valuable connections.”

    The three skills organizations believe millennials are lacking can be developed in a personal assistant role, says Carpenter, including:

    • Interpersonal skills: You will be working with people from various levels both in and outside of your organization. You will learn to ask appropriate questions to find the most effective way to complete your tasks at hand and build strategic working relationships.
    • Teamwork: In one of the key positions that is crucial to putting events and tasks together, you will learn how to delegate and how to work with people with varying personalities.
    • Communication skills: As a key point of contact you will quickly learn the most effective ways to communicate with individuals and how people like to receive communications.

    Utilizing a role as an assistant to get where you want to be later in one’s career can really be a asset to entry-level jobs seekers, says Lori Williams, Recruiting Coordinator for College Nannies, Sitters, and Tutors of Edmond, Oklahoma.

    “Not only does it help build credibility and experience on your resume, but the people you often meet in that role can be sourced as references in the future,” says Williams. “You can develop many skills in this role, including project management, event planning, client relations, and administrative duties. All of these skills are transferable into future roles in just about any industry. Being able to develop these skills on the ground floor will help you add a good section to your resume entitled skills or career highlights and you can translate these into the job description for future career goals.”

    Said Ponzar: “Never underestimate an assistant job as a way to get your foot in the door and show what you can do, learn about the company, develop relationships, and new skills.”

    Look for assistant jobs right now on College Recruiter! Want more tips and advice on how to build career and job skills? Then stay connected to College Recruiter by visiting our blog, and connect with us on LinkedInTwitterFacebook, and YouTube.

  • 7 free marketing strategies that can lead to job search success

    June 06, 2017 by

     

    Are you a recent college grad trying to figure out how to best market your skills and fit your job search into an already busy life? Are you concerned that it’s summer and you’re still trying to find a paid internship? Are you wondering how parents can appropriately – or inappropriately help your job search? Are you a female college grad who aspires to become a leader in your field?

    If so, then read on. Because we have tips and advice for all those questions – and more.

    1. Develop a focused job search

    Many recent college grads simply read job ads and send in resumes, without a plan. Francis says coming up with a job search plan, which includes a list of requirements one would like in a particular job/field, can help created a more focused job search, and target specific jobs or employers. Making a chart that outlines previous experience – part-time jobs, college coursework, clubs or organizations, project work, or previous internships, and jotting down successes from those experiences can help a job seeker realize the successes they have, and then, when they understand those successes, they can start perfecting how they discuss them with employers.

    That also builds confidence.

    Don’t think that part-time college job in retail or the restaurant industry, or other field, matters? Think again.

    “Check back in with previous managers and colleagues to brainstorm all the things you’ve done and skills you’ve developed that may allow you to feel more confident in your abilities,” says Francis.

    Once you have a clearer sense of your own experiences, what you desire in a job, company and what job titles to look for, now you can start your search. If you start before then, you’ll be wasting time.

    2. Ask your career development center for advice

    Meet with a career counselor at your college or university. Even if you have graduated, these professionals are here to assist with job search tips, connecting graduates to a mentor, interview prep, and more.

    “Different schools have resources that are specific to their students and their majors,” says Christine Francis, Career Counselor at Hamline University’s Career Development Center. For example, if you graduated in data science, “the counselor may be able to connect you to alum who studied data science who may be able to help brainstorm next steps and get you connected to companies of interest or great internship programs.”

    Francis offers these tips for recent grads seeking to find an industry specific internship:

    • Post on social media that you’re seeking a paid internship in data science. “The more specific you are in your request, the better your networks will be able to help you,” says Francis. The key is to be as specific as possible, no matter the industry/career one is pursuing.
    • Check job boards to search for internships and job like College Recruiter, recently named #1 job search site for students and recent grads.
    • Use LinkedIn to connect with your school’s LinkedIn alumni group, and see where students or current alums are interning, or currently working. If there is a connection at a target company, reach out to that person and connect.
    • Once connected, start to develop a relationship. Don’t make it all about your needs, and be willing to return any favors to help the new connection. Eventually though, the goal should be to meet with these connections to conduct informational interviews.

    3. Practice, practice, practice, to develop career confidence

    It’s easy for recent college grads to be timid in the job search. That’s only natural. In addition to writing a great resume, practice interviewing, conducting mock interviews (many college career centers also offer these services), informational interviews, or getting involved in networking events and industry associations can help a recent college grad develop confidence in the job search. Many people are timid or fearful because of the newness of being in the job search for the first time. Getting involved and becoming active can help recent college grads develop confidence over time. In addition to working with career development professionals, recent college grads could also consider working with a career coach.

    “Figuring out where your low confidence is coming from is essential in determining how to overcome this,” says Francis.

    4. Start building a professional network

    The first steps to marketing your skill often starts by understanding what employers want. Unfortunately, in some instances or fields, women need to figure out how to get past male-sounding job descriptions. In addition, many female college grads may be timid if they are not finding other females, or leaders, within their chosen field, to learn from. This is where networking, or finding organizations/opportunities to volunteer or participate in industry-related events can help make connections and open doors, while also building career confidence. For example, a new grad seeking a data science career may not know where to find a female data science mentor or leader.

    “There are plenty of women in leadership types of groups or roles for STEM occupations,” says Francis. “These groups are set up to give women support and to feel more confident in their roles.”

    Remember, good old fashioned networking is still very effective.  Inviting professionals in your network for coffee or a quick lunch is good for building relationships and getting others interested in working on your behalf to help you find your next position says

    “You can start small, with just a few people and ask them to consider introducing you to others you may connect with and send your resume or portfolio to,” said Melissa Greenwell, Executive Vice President and Chief Operating Officer of national retailer The Finish Line, Inc., and a certified executive coach who helps women understand how they can leverage natural strengths to become business leaders, discussed how female college grads can become future leaders. “You will be surprised at how quickly your professional network will grow,” said Greenwell. “It will also take time. People are busy, so be patient. And don’t let your new networks go stale after you’ve landed the job. You may very well be able to repay a favor and you never know when you may need to reach back out to them in the future.”

    In a previous College Recruiter article, 6 rules for women who want to become corporate leaders, Greenwell said some job seekers, especially those just starting their career, focus on job titles versus opportunity. Don’t sacrifice doing what one loves for the sake of a title. Instead focus on the work itself.

    “People who succeed in whatever they’re doing are people who have aspirations and goals, are willing to work hard and put forth extra effort, communicate clearly, consistently and often, and most importantly, work for the good of the enterprise and bring others along,” says Greenwell, also the author of Money On The Table: How to Increase Profits Through Gender-Balanced Leadership. “Women specifically are driven to work for a purpose and can capitalize on that special drive.”

    5. Ask for helpful parents, not helicopter parents

    Many college grads have parents who are ready to help their child with the job search. That’s great, if done correctly. The main thing to remember is, this is the real world now, and employers expect recent college grads to take initiative, and own their career/job search. Read this article to learn how helicopter parents hinder college grads in detail.

    “Believe it or not, recruiters and hiring managers are seeing a surprising influx of parental involvement in the job search, recruiting, and interviewing process,” says Brandi Britton, district president for OfficeTeam, the nation’s leading staffing service specializing in the temporary placement of highly skilled administrative and office support professionals. “As a staffing firm, we’ve heard our share of helicopter parent stories and experienced some unique situations with moms and dads ourselves.”

    The reasons for mom and dad getting involved are simple, says Britton: Recent college grads may not have as much job search experience and therefore turn to their parents for guidance.

    “The job search process can be extremely challenging and daunting,” says Britton. “Parental support and advice throughout the process can help you stay positive and on track.”

    But…

    “Although most parents mean well with their efforts, they need to know where to draw the line to avoid hurting their son or daughter’s chances of securing a job,” says Britton.

    6. Find a mentor to develop as a professional

    Anyone can learn from a mentor. However, there are students who can especially benefit by having a mentor help tap them into a network that might normally be just beyond reach. For example, some studies show that entry level women with a mentor show faster career growth than women without mentors. How can one find a mentor?

    “Think about past professors, staff at your school who have supported you, or maybe a new contact – someone you admire in your field,” says Francis. “Set up a meeting to ask for help and tips on how to market yourself.” And when you land that first job, ask if the organization’s has mentorship program.

    7. Try something different: Find a way to stand out in the job search

    Don’t be afraid to try something different in the job search. Employers like creativity, and those who take risks. And while this seems old fashioned, it’s inexpensive, and different. In addition to applying online for a job, mail your resume to the employer too. (Don’t skip the online part–following the directions of every job ad is important.)

    “I’m often asked if sending paper resumes is a thing of the past,” says Greenwell. “In general, it is. However, you never know when one will make it to someone’s desk and cause them to take notice. It’s a relatively low effort and low cost marketing strategy to implement, so my advice is to send them.”

    Once the resume is mailed in, take it even further.

    “The follow up is important, which I would recommend come in the form of a follow-up email,” says Greenwell. “That email shouldn’t necessarily ask for action to be taken, but rather an invitation to reach out to you if they would like to learn more about your qualifications. Personally, I believe phone calls are relatively ineffective, though leaving a voice mail message to thank someone for reading your resume can’t hurt. Again, the goal is to stay visible.”

    Another option to consider? Build your own web site. It’s a built in marketing tool.

    “Building your own website is another interesting marketing strategy,” says Greenwell. “There are many tools available to build your own in a cost-effective and simple manner. This is a good way to display your experiences and interests, and to bring your resume to life. Highlighting educational accomplishments, learning adventures and volunteer experiences is critical. Aside from email, phone and a link to your LinkedIn profile, other personal information should be omitted.

    It’s normal for recent college grads to fear the unexpected, or not know how to approach the job search soon after college. Follow these tips, and over time you will become confident, connected, and in time, hired!

    Want more career advice and job search tips? Then stay connected to College Recruiter by visiting our blog, and connect with us on LinkedInTwitterFacebook, and YouTube

  • Why employers should focus on improving the candidate experience

    June 01, 2017 by

    Candidate experience, according to Jibe, is defined as “how job seekers perceive and react to employers’ sourcing, recruiting, interviewing, hiring, and onboarding processes.”

    Why candidate experience matters

    Improving the candidate experience should be at the top of every Talent Acquisition Director’s recruitment and retention strategy. It’s that important. Want more proof? Check out these statistics from Lever, which provides software that streamlines the hiring process and simplifies the Applicant Tracking System:

    1. 83% of talent say a negative interview experience can change their mind about a role or company they once liked, while 87% of talent say a positive interview experience can change their mind about a role or company they once doubted.
    2. 60% of job seekers have quit an application in the middle due to its length or complexity.
    3. 72% of hiring managers say they provide clear job descriptions, while only 36% of candidates say the same.
    4. 80% of job seekers say they would be discouraged to consider other relevant job openings at a company that failed to notify them of their application status. Yet, they would be 3.5 times more likely to re-apply to a company if they were notified.
    5. Talent is 4 times more likely to consider your company for a future opportunity when you offer them constructive feedback.

    Employers looking to reduce attrition, hire high volume in cost-effective ways, and develop low-cost tactics to recruit diverse talent, need to pay close attention to improving the candidate experience.

    “Candidate experience is everything,” says Sanjoe Jose, CEO at Talview, a digital interviewing, talent engagement, and hiring analytics software company. “The most important aspect of improving the candidate experience is recognizing that you’re not just dealing with candidates, you’re dealing with people. They want respect. Respect their time and efforts. Don’t make them take a day’s leave and travel for a first round interview, use tools. They want clarity on timelines and the process. Respond to their queries in near real-time, by using technology like chatbots.”

    Candidate experience touchpoints

    These scenarios all influence the candidate experience:

    • The experience a candidate has reading a job description and instructions given on the job description.
    • The simplicity – or difficulty – of using an applicant tracking system to apply for that job.
    • The introductory email or auto respond email that is generated after the application is submitted.
    • Follow-up communication, such as being called for a phone interview, or in-person interview. Or, a follow-up email notifying the candidate they weren’t selected to advance in the process.
    • The interview – how the candidate is greeted and treated in the interview.
    • Post-interview follow-up – is the candidate kept informed of timeline/when a decision will be made?
    • Presentation of an offer.

    The candidate experience helps build an employer brand,” says Jose. “Even if people don’t want to work for you, a good candidate experience can lead to them becoming ‘brand ambassadors’ passing on the good news about your company to others that might be interested.”

    And people are certainly going to share their candidate experiences online via social channels.

    “Social media means that people talk more now than ever before,” says Jose. “It means that word of mouth is now global, rather than local.”

    Improving the candidate experience

    There are three main components to a candidate experience, says Jose, and understanding the role each component plays can help employers and talent acquisition specialists present a strong candidate experience:

    1. People: Including recruiters, hiring managers, and even the receptionist who is the first person the candidate meets if he/she comes into your office.
    2. Systems: All the tools candidates use during the process impact the candidate experience, including: The applicant tracking system used to apply for the job, tools used for video interviews, assessments and/or onboarding tools, are all a part of the many systems employers use that relate to the candidate experience.
    3. Process: The efficiency of the process, turnaround times, automated messaging, followup are all part of the candidate process.

    Improving all of those is essential to improving the candidate experience.

    Jose recently heard from the CEO of a large technology company who said one frustrated candidate wrote to the CEO expressing disappointment in the lack of follow-up after an interview. This is a prime example of a poor candidate experience. If it happens to one person, it’s likely happening to others.

    That has both long and short-term effects.

    “In the short-term, candidates will drop from the funnel,” says Jose. “In the long-term, a poor candidate experience leads to a poor ability to attract good candidates.”

    And then the cycle continues, recruiting costs go up, attrition rises, positions go unfilled, and the company suffers.

    “Every single candidate touch point—the online application experience, each interaction with the scheduler, the preparedness of the interviewers, the turnaround time in communicating with candidates, the way an offer is delivered—reflects on the employer,” said Elaine Orler, CEO and founder of talent acquisition consultancy Talent Function, in an SHRM article. “If you’re missing the mark, the world soon knows about it…and highly skilled people juggling competing offers will certainly factor their experience as a candidate into their final decision, so it impacts offer acceptance rates.”

    That’s why improving the candidate experience should be the goal of every employer, and every talent acquisition specialist.

    Want more advice and tips on how to improve the candidate experience? Stay connected to College Recruiter by visiting our blog, and connect with us on LinkedInTwitterFacebook, and YouTube.

  • 8 resume writing tips for that second job search out of college

    May 30, 2017 by

    If you’re a recent college grad or entry-level job seeker searching for resume writing tips or how to write a resume for that second job out of college, read on.

    Because the resume format that was used for that first job out of college is going to vary greatly for that second job. It’s not about what you did in college anymore, it’s about what you did in that first job. More specifically – it’s about results, achievements, development, and growth. And directed specifically for each job.

    So what are some resume writing tips for that second job out of college on? Read on to learn more:

    1. Resume writing tips: A resume is not a career biography

    A resume isn’t a career biography. It’s a marketing tool that quickly shows the next employer your background matches their needs. So understand this: When it comes to updating your resume for that next step in your career, you don’t need to include everything on your resume, says Mike McGuiness, Executive Director of Jobipedia, a non-profit organization that provides career advice for entry-level workers from a network of US-based hiring professionals at America’s top employers. Jobipedia.org is a community service created by HR Policy Association and supported by its member companies through HR Policy Foundation.

    “Include the information and experiences related to the job you’re applying for,” says McGuiness. “Highlight the skills and experiences that are transferrable to the new role.”

    That means, those college extracurricular activities, social clubs, and college coursework that were so important to your resume template or resume format when graduating from college, either should be moved to the bottom of the resume in an additional information section, or removed all together. You don’t need a list of college classes anymore, and only include brief sentences or details about social clubs, or extracurricular activities, if included.

    “You will then free up some space on your resume to include your current job experience and key accomplishments which you spent the past months/years cultivating,” says Terra Eison, Food, Beverage, and Culinary Recruiter for Hilton Worldwide, a global hospitality company. “Recruiters are more interested in your work experience and how your skills align with the open position.”

    2. Write the resume to fit the job description

    Resume writing tips: Know this – a general, one-size fits all resume can work, but a resume that is targeted to each and every job works better. Create a targeted resume by reading each job description, and then using the language in the job description when writing your resume. Highlight achievements, skills, and technology that match the job description.

    “When applying for any position, at any level in your career, scan the job description and mimic frequently used keywords,” says McGuiness. “Most large employer utilize applicant tracking systems to help them sort hundreds, sometimes thousands of resumes to find the strongest candidates.”

    The resumes that are a match to that job description, get noticed.

    Related: Why your resume isn’t getting noticed – and how to fix it

    3. Resume writing tips: Open with a strong summary statement

    Take the guess work out of the recruiters hands and let them know what position you are interested in based on your skill sets, goals and passion, by creating a strong opening summary statement, says Eison. This isn’t a long-winded paragraph. This is short and to the point, like this:

    Seeking financial analyst role where 2+ years of experience at a Fortune 100 organization will add value.

    Bold key terms, results, and language in that summary, and throughout the resume.

    “Your resume will be skimmed at first, so make sure to bold your titles and other areas where you want to capture the hiring manager’s attention,” says McGuiness. “If they are intrigued, they’ll read more.”

    Said Eison: “If you don’t have a clear summary, recruiters may wrongly assume the role you are applying to or they may not be able to decide where your skills would be an asset for the organization and your resume may be placed in the no pile.”

    4. Move education underneath work experience

    Now that you have job experience, that’s more important to highlight then you actual degree, says Eison. Recruiters spend less than 30 seconds – some studies say six seconds – to review a resume, so it’s important to have your work experience front and center on a resume. They want to see where you worked, and more important, what you achieved. When they scan the rest of the resume, they will then look for education. But education, is no longer what will stand out, even if you went to a so-called prestigious university.

    5. Focus on results from that first job, not responsibilities

    Focus on your job responsibilities and be very detailed and include quantifiable achievements. Include any key projects and accomplishments that may be important for the role you are applying to.

    Whenever possible, include numbers and statistics, says McGuiness. These jump out to a recruiter and are a quick way to indicate your impact and value in previous positions. “Increased donations by 30% after implementing an annual silent auction” or “Managed a call center that received over 1,000 calls daily.”

    6. Highlight certifications, training programs, stretch assignments and ongoing career or professional development

    “It’s important for employers to know that you are invested in your career and are hungry to keep learning and developing,” says Eison.

    If you attended a key industry conference, completed a certification or training class (whether online or in-person), reference this. For example, if you work in digital marketing and became Google AdWords Certified, or if you were trained on Adobe Experience Manager, list that. Better yet, list that with a success story/project example using those skills/programs.

    In addition, recruiters are looking for candidates with great leadership skills. If you have taken on any additional responsibilities, projects or stretch assignments at your first job, you should include this on your resume.

    “Companies are looking for ambitious leaders who are eager to learn and grow with their organizations,” says Eison

    7. Highlight soft skills

    Listing soft skills is important when writing a resume, because if a company is going to hire you, they will often train you using their own, unique processes.

    “Those soft skills – like leadership, communication and team work – are harder to train, so companies want people that have those skills coming into the role,” says McGuiness.

    But don’t just say you’re a “strong communicator” on your resume. Instead, show how you’re a strong communicator: “Presented quarterly earnings to senior directors and relayed their recommendations back to the team.”

    8. Proofread proofread proofread

    “My biggest pet peeve is misspelled words and grammatical errors on resumes,” says Eison.

    But it’s difficult to catch your own resume writing mistakes, so have a career coach, trusted colleague, roommate, significant other, or family member proofread your resume. Let’s be clear though: Asking someone (other than a career coach or recruiter whom you may know) to review your resume in terms of resume format or resume layout, is asking for trouble. Your roommate may be a great salesperson, but that doesn’t mean they are skilled at critiquing resumes. Your mom or dad be able to catch grammatical errors, but unless they work in HR, hire, recruit, or manage employees, their specialty is not “critiquing resumes” so save that for the professionals. But proofreading, that’s important. And anyone who can assist reading/reviewing the resume can catch mistakes.

    When reviewing resumes, consider these five proofreading tips to help perfect your resume: Go to the last page of your resume and read it from the bottom to the top. Looking at it this way can give you another view and help provide clarity to each sentence and give one final proof for spelling, grammar, and/or formatting issues.

    “The attention to detail in formatting, spelling, and grammar may seem trivial, but it can certainly make a huge difference and this may help you land an interview and ultimately getting your next job,” says Eison.

    Use these resume writing tips to stand out, get noticed, and get an interview. Then in time, you’ll land that second job out of college, and continue to advance in your career.

    Want more resume writing tips? Stay connected to College Recruiter by visiting our blog, and connect with us on LinkedInTwitterFacebook, and YouTube.

  • 5 ways STEM/technical grads can develop soft skills employers covet

    May 25, 2017 by

     

    Good news for STEM grads: Those with degrees in Science, Technology, Engineering and Math can expect to earn the highest starting salaries among 2017 grads. That’s according to the Winter 2017 Salary Survey report from the National Association of Colleges and Employers (NACE). According to the NACE report, the top three starting salaries for recent college grads with bachelor’s degrees are in these STEM fields:

    • Engineering – $66,097
    • Computer science – $65,540
    • Math and Science – $55,087

    While STEM grads are currently hitting the job market at full force, another group of job seekers are also starting their career: The graduate from the two-year technical college. Like STEM jobs, hot jobs for those with two-year technical backgrounds include air traffic controller, nuclear technician, computer programmer, and electronic engineering technician.

    Translation: Skilled workers with both two and four year degrees are in demand.

    But skilled workers with the education, and the right soft skills, are the one’s getting hired. With thousands of STEM or technical school grads now in the workforce, employers hiring recent college grads or entry-level employees are looking for more than just the right educational background.

    “A degree isn’t what’s going to set you apart from other candidates,” says Jena Brown, Talent Acquisition Marketing and Brand Leader at Kerry, a leader in the food, beverage, and pharma industries, with 23,000 staff and 100+ innovation and manufacturing centers across six continents. “It’s usually required for technical positions, so you can’t stand on that alone.”

    In fact, those who get hired often stand out because of the soft skills they are able to articulate in an interview. This may be why chief information officers (CIOs) surveyed by staffing firm Robert Half Technology named communication skills (28 percent) and problem-solving abilities (21 percent) as the top areas where skilled and technical professionals could improve.

    To stand out, according to Robert Half, skilled workers need to show employers:

    • You are an effective communicator
    • You have a strong understanding of business (even better if you have specific knowledge of the potential employer’s company or industry)
    • You have a history of coming up with creative solutions to problems

    Brown agrees. Recruiters are looking for the job seeker who has something extra to bring to the team, whether it’s a personality that fits corporate culture, or the ability to make an impact beyond a basic job description: Someone who is a team player, willing to help out even if it isn’t part of the daily routine, or someone who shines bright and empowers those around them.

    “We want to hear what you did to hone your business skills during the time you were earning your degree,” says Brown. “We want to see that you are looking ahead, seeing the larger picture and preparing yourself to maximize the career opportunities that await you.”

    What are the top soft skills Brown and her team look for when recruiting recent college grads with technical backgrounds? Brown referred to these key skills:

    1. Communication Skills: Regardless of the type of organization one works for, effective communication across all levels is a critical soft skill for technical new grads. This is especially important in larger organizations, like Kerry for example, which have a complex matrix organizational structure. What is a matrix organization? According to study.com: A matrix organizational structure is a company structure in which the reporting relationships are set up as a grid, or matrix, rather than in the traditional hierarchy. In other words, employees have dual reporting relationships – generally to both a functional manager and a product manager.

    Can you do your work – and communicate technical information in a non-technical manner to others on the team, or across the organization? That’s important.

    2. Teamwork: The ability to work in diverse, cross functional teams is important. “This goes hand in hand with flexibility,” says Brown. “Be malleable and teachable while contributing your valuable knowledge within teams.”

    Large organizations have teams, reporting structures, and chains of command to follow. Being a part of that team, and working with others outside your team, and understanding how to fit in goes a long way towards success.

    3. Professionalism: The ability to navigate a corporate environment, meet deadlines, conduct meetings, and contribute helps give recent college grads credibility in any role. Show up on time, do your job, ask appropriate questions, don’t make excuses. That’s a good start.

    4. Leadership: Those who are able to lead and influence without the authority that comes with a title go the furthest, says Brown. Many entry-level employees don’t focus on developing leadership skills early in their career. But finding a mentor can assist with the leadership development process.

    5. Consultative and presentation skills: These skills “can take you far regardless of level (or career path),” says Brown. Consultative skills focus on behaviors that deliver consultative value to internal customers and external clients.

    Brown looks for recent college grad with those types of unique skills when recruiting and hiring those with technical backgrounds. She was once one of those consultative employees with a technical background, needing to succeed with non-technical co-workers and teams. She recruited employees for a company that provided customized technical services and platforms to huge companies around the globe.

    “This was challenging because we were subject matter experts in designing and building customized MS solutions, which took very specific technical skills, but much of what we did was onsite at the customer site which required soft skills like a sales person might have,” says Brown.

    How can recent college grads develop consultative or presentation skills? Joining industry associations or networking groups, and becoming an active member is one way. Volunteering at industry events is another way.

    “If you can communicate in a consultative manner and present effectively it will get you more opportunities as you advance in your career,” says Brown. “While daunting at first, if given the opportunity to present and get visibility, do it.”

    For many college students, there is nothing more daunting than earning a STEM degree, or completing a technical degree. Now that you are graduated, you need to take it to the next level. Start by mastering these soft skills to stand out, get noticed, and get hired.

    When you do, a great salary, and great career opportunity awaits.

    Want more tips and advice on the important skills recruiters covet? Stay connected to College Recruiter by visiting our blog, and connect with us on LinkedInTwitterFacebook, and YouTube.

  • Spotlight on success: How AmeriCorps helps develop career skills

    May 24, 2017 by

    College students and recent college grads seeking service-oriented opportunities that also help build unique career skills can do so through AmeriCorps. AmeriCorps is a program of the Corporation for National and Community Service (CNCS), an independent federal agency whose mission is to improve lives, strengthen communities, and foster civic engagement through service and volunteering.

    Career development opportunities through AmeriCorps

    That’s the type of career development Melissa Doodan is pursuing. Doodan wants to pursue a career in forestry and is working towards that goal as a Crew Leader through the Vermont Youth Conservation Corps (VYCC), a non-profit youth, leadership, service, conservation, and education organization that is a partner under the AmeriCorps umbrella of organizations.

    “Before I joined VYCC, I craved to learn practical skills and to obtain hands-on experience in the field,” said Doodan. “I knew that I wanted to work outdoors, but felt that I simply did not have the skills to do so.”

    Doodan credits her experience at VYCC with developing and advancing those skills, and with helping her learn “about the outdoors and how to work constructively with others,” she said, calling it an “incredible experience.”

    The skills someone gains through AmeriCorps depends entirely upon the organization with which they work, says Naomi Galimidi, Development Director, Vermont Youth Conservation Corps.

    There is more to gain than just experience, however. Minnesota Reading Corps and Minnesota Math Corps, strategic initiatives of ServeMinnesota, place AmeriCorps tutors in school settings to help children become proficient in reading by the end of third grade, and in math by the end of eighth grade. Lisa Winkler, Vice President of External Relations at ServeMinnesota, says one of the benefits of joining AmeriCorps is an education award. In addition to receiving a stipend throughout the year, “after completing your term of service, you receive a Segal AmeriCorps Education Award to repay qualified student loans or pay tuition. New grads who serve can invest in their future by putting their award toward higher education, increasing potential earnings and lowering their risk for unemployment. The education award makes it possible for AmeriCorps alums to pursue their passion or repay student loans faster.”

    Real world work environment

    AmeriCorps members benefit from gaining real experience in the professional world.  Winkler of Reading Corps and Math Corps says that in the case of their tutors, the real-world experience of being in a school and working directly with students can be very beneficial to someone going into a career in teaching or education.

    VYCC, headquartered on historic Vermont farmland, gives its service members a taste for a 9-5 workday. During the day, corps members are immersed in learning by doing projects that range from pulling invasive species along floodplains to the custom design and construction of composting toilets in state parks. This ensures opportunities that can accommodate a range of skill levels, says Galimidi.

    Serving with an AmeriCorps program “is far more than a service experience,” says Galimidi. Corps Members receive training and practice in a real world skill, for example with VYCC, “technical project skills such as carpentry or forestry, and interpersonal skills such as leadership and communication.”

    Career skills developed through AmeriCorps

    Service with AmeriCorps helps new grads build skills transferrable to any future workplace. Winkler points to skills like “adaptability, time management, and an ability to incorporate feedback to improve.” AmeriCorps members also have many opportunities to connect to their community and build their professional network, which is essential for any entry level professional. “They learn to communicate,” says Winkler, “and build relationships with people of diverse backgrounds.”

    In addition, Galimidi said that past AmeriCorps members have reported the development of these important career skills:

    • How to build something from the ground up
    • How to manage stress
    • How to find joy in work
    • How to put in extra effort
    • How to take initiative
    • How to understand others’ needs, experiences, and feelings
    • How to appreciate different viewpoints
    • How to see themselves as leaders and teachers
    • How to be less impulsive
    • How to maintain a positive attitude
    • How to listen
    • How to work closely with others
    • How to help others resolve conflict
    • How to understand that effective leaders inspire and create an environment where others can grow.
    • How to build confidence in sharing ideas, solving problems, adapting to new situations.
    • How to demonstrate confidence through eye contact, a strong handshake, and initiating conversations.

    Report: Employers covet problem solving skills

    These are all important, and crucial skills valuable in today’s workplace – no matter what type of job or career one pursues. In fact, according to the National Association of Colleges and Employers Job Outlook 2017 report, a college grads ability to work as part of a team is the top skill employers covet (78 percent of survey respondents indicated as the No. 1 skill). Other top skills were problem solving, communication (both written and verbal), and a strong work ethic. These are all gained through the various AmeriCorps experiences available to pursue.

    “Supportive relationships create conditions for all members to try new things, rely on one another, share power, and expose one another to new ideas and experiences,” says Galimidi.

    STEM opportunities through AmeriCorps

    One of the misconceptions of AmeriCorps is that opportunities are only available for those seeking outdoors-related careers. However in 2016 the Corporation for National and Community Service (CNCS), the federal agency that administers AmeriCorps, announced major expansions of STEM AmeriCorps that will support STEM mentoring opportunities for young people. STEM jobs – Science, Technology, Engineering, and Math, are in-demand, and job seekers with those skills will be sought-after by employers seeking skilled/trained workers.

    Minnesota Math Corps tutors, for example, work toward filling that skills gap. Math tutors work with students grades four through eight who are falling behind in math.

    In addition, some non-profit organizations in Silicon Valley have partnered with AmeriCorps for technology-driven service opportunities. In the article How AmeriCorps Works to Get You the JobBen Duda, Co-Executive Director at AmeriCorps Alums, a community of engaged citizens and civic leaders who either work or previously worked with AmeriCorps, said working with AmeriCorps helped develop career skills such as project management, facilitation, and community engagement. Most important, working with AmeriCorps develops transferable skills for any career path.

    “There are hundreds of jobs out there, and it’s incredibly exciting to see how AmeriCorps alums are utilizing their service experiences to succeed in a diverse array of careers,” said Duda.

    Serving with AmeriCorps helps people work in challenging and structured, informal experiential learning opportunities, be that outdoor physical work, a school or other setting. Clear expectations are set, and participants gain a sense of accomplishment, while having a safe place to try new things and learn from mistakes.

    After AmeriCorps: Professional opportunities await

    “AmeriCorps is an investment of your time and passion, but it’s also an investment in yourself,” says Winkler. Discovering your true calling and being pointed in the right direction can be the greatest benefit.

    An AmeriCorps service position can provide a foot in the right door. For example, members of VYCC work closely with representatives from state and federal agencies including the US Forest Service, US Fish and Wildlife Service, National Park Service, Vermont Agency of Natural Resources, and Vermont Agency of Transportation.

    Ken Brown worked for VYCC in 2007 as a park manager at North Hero State Park. Today, Ken applies his passion for recreational management as Regional Trails Coordinator for Vermont Department of Forests, Parks, and Recreation.

    Tutors with Reading Corps and Math Corps have said that their service helped them land a job in the same school district after their service, according to Winkler. For tutors who don’t pursue a teaching career, the skills they gain can benefit them no matter what career they choose. “Tutors who use service as a gap year between undergraduate and grad school have furthered their education in medicine, science, education, social work and counseling, among other fields.” Winkler says they find Reading Corps and Math Corps tutors in a wide variety of professions after their service.

    Doodan hopes to launch her forestry career, using VYCC as a first step. She – and thousands of other young, aspiring professionals – are on the right path, thanks to skills learned through the many diverse AmeriCorps programs.

    Ready to search for AmeriCorps positions? Search on CollegeRecruier.com today! Want more career advice and job search tips? Stay connected to College Recruiter by visiting our blog, and connect with us on LinkedInTwitterFacebook, and YouTube.

  • Apprenticeships: A new way for corporate employers to attract talent

    May 18, 2017 by

    An apprenticeship is three things:

    • It’s a job
    • It’s education
    • It’s a great opportunity

    That’s according to Apprentice Washington, a Division of the Washington State Department of Labor and Industries. While apprenticeships are common in the trades, apprenticeships are also valuable ways for college students and recent college grads to add and learn new skills in just about any profession, including jobs in the corporate world.

    Apprentice Washington says: “There are apprenticeships for nearly any job you can imagine: From high-tech manufacturing to health care.”

    And that’s why employers looking to attract, recruit and retain talented workers, should consider the benefits of implementing an apprenticeship program, or hiring apprentices.

    Apprenticeships are making a worldwide comeback

    Apprenticeships are suddenly popular in the United Kingdom because the government recently implemented a new tax on corporations which requires corporations to pay a “use it or lose it” tax that can be used to train apprentices, therefore incentivizing corporations to hire apprentices, or to turn current employees into apprentices through learning and development contracts.

    “I believe this is one of the largest changes to workforce planning in many years in the UK,” says Ilona Jurkiewicz, head of the Early Careers Program at Thomson Reuters, a multinational mass media and information firm. In her role with the Early Careers Program at Thomson Reuters, Jurkiewicz leads internal and external strategy for how Thomson Reuters attracts, assesses, develops, engages, and retains early career talent, including those completing apprenticeships. “And, although this feels like a seismic shift, apprentice strategies are in place in a number of countries already and commonly used, for example, in Germany, France, and Australia.”

    In May, Government Canada announced plans to invest $85 million in apprenticeship programs. And now, United States business leaders are starting to take note. On May 16, Governor Andrew Cuomo announced $4.2 Million in federal funding was secured to expand New York’s apprenticeship program. Forbes’ recently wrote that it’s time for America to expand the modern Apprenticeship, stating that “calls for the U.S. to expand apprenticeship programs seem to be gaining more traction daily.” This is backed by news that the Trump Administration has plans to adopt a nationwide target to hire five million apprenticeships in five years. Hertz, Sears, CVS Health, WalMart, and Enterprise Rent-A-Car are among five large U.S. employers who already have apprenticeship programs in place.

    John Ladd, Administrator at the USDOL/ETA Office of Apprenticeship, is fired up about the role apprenticeships can play in today’s workforce, saying “apprenticeship is big-tent business, and the tent continues to expand. It’s drawing in new champions from the business and philanthropic communities every day, linking their resources to those of state and local workforce agencies, education partners like community colleges and school districts, industry associations, unions and other apprenticeship sponsors.”

    The approach is aggressive. And that should be a welcomed approach for employers seeking alternative methods to finding skilled workers in both the trades, and corporate world.

    “We need more pathways for job seekers, and as the world realizes that diversity of background and approach is important, I believe apprenticeships will become a more viable and available opportunity for students,” says Jurkiewicz.

    How one employer benefits from an apprenticeship program

    Growing Leaders is a global nonprofit that encourages and equips young adults to take on real-life opportunities and challenges in the classroom, in their careers, and in the community. The company implemented an apprenticeship program for recent college grads, citing the opportunity to live out the company’s internal values to train up the next generation of leaders.

    “Some view this next generation as a problem, we view them as a solution,” says Tim Elmore, President of Growing Leaders, and author of Marching Off The Map, which provides understanding and how to practically apply the latest research on Generation Z.

    Apprentices gain a chance to invest further in a set of skills (project management, selling, customer service) or in a function (marketing, operations, sales), said Elmore.

    “Depending on the apprenticeship, it can also give the student quantifiable results that he or she contributed to,” added Elmore.

    It also gives the employer a chance to train the employee their way, and also, try before they buy – similar to an internship – where they can determine if an apprentice is the right fit for a full-time job.

    “An apprenticeship allows more time to train a new graduate before they enter a full time position, and allows a trial period to see if he or she would be a good fit on our team,” says Elmore.

    What exactly is an apprenticeship?

    In simple terms, an apprentice is someone learning a skill, says Jurkiewicz. An apprentice can be someone just starting their career, or learning a trade, or someone like a recent college grad at the beginning of their career and entering the world of work. An apprentice can even be an experienced professional working towards an advanced degree or certification.

    What employers need to know about apprenticeships

    • Apprenticeships are often paid
    • Apprenticeships vary in length, so it tends to be driven by type of apprenticeship you are implementing and then the way the person is learning.
    • Employers often implement one off apprenticeships (hiring an individual for a specific role), as well as more programmatic approaches (a full apprenticeship program, with set criteria, similar to an internship program).

    An apprenticeship is unique and different from an internship or internship program. During an apprenticeship, there is a formal or informal contract between the apprentice, an employer, and sometimes a certifying body (a university or education body) through which the apprenticeship is attaining skills, says Jurkiewicz. At Growing Leaders the apprentice commits to an eight to 12 month apprenticeship, versus say a summer internship, which may be three or four months.

    “At the end of an apprenticeship, a student will have a more in-depth understanding of a certain function of business and clearer picture of how an organization operates,” says Elmore.

    The long-term benefits of apprenticeships for employers

    The reality is, not every college graduate is equipped with the right skills needed to succeed in the real world. Whether it’s soft skills, technical skills, communication skills, or the ability work with a diverse workforce that spans across generations. When an employer hires an apprentice, they are dedicated to providing further on-the-job training, while being able to mold the employee to fit their needs. While that seems to benefit the job seeker, it also benefits the employer, because it helps them create a pipeline of talent that could eventually be hired into a full-time role. If hired, these college grads are already familiar with the company, business, products, services, clients, and colleagues. They can move right into a full-time role, saving time on training and reducing time spent recruiting.

    “Businesses gain by having an on-boarding pathway to find stellar graduates who can offer up their gifts and talents to help an organization succeed,” says Elmore. “Millennials are the largest generation in the workplace and those organizations who can succeed in leading them well will have the upper hand. Apprenticeships literally give an organization a chance to observe a new, young professional at little cost.”

    Want more information on apprenticeships? Stay connected to College Recruiter by visiting our blog, and connect with us on LinkedInTwitterFacebook, and YouTube.

  • 5 internship recruitment solutions for government agencies

    May 16, 2017 by

     

    Federal agencies seeking to hire interns or implement internship programs should take a cue from their private sector counterparts, says Mel Hennigan, VP of People at Symplicity Corporation, an Arlington, Virginia-based company that specializes in enterprise technology and information systems management for higher education, government, and businesses.

    In other words, they should evaluate, research, and learn the value of implementing a robust internship program as a way to attract college students and recent college grads to their organization. Don’t expect today’s student or grad to find you – federal employers have to find them through creative methods involving technology, social media, and the right advertising approach.

    “A one-size-fits-all approach does not work, so employers, even at the federal level, need to be creative,” says Hennigan, who has spent nearly a decade of her career in roles that support the Department of Defense, Department of Homeland Security, and intelligence agencies. Hennigan is also a member of the Society For Human Resource Management Talent Acquisition Panel. “Don’t expect interns to find you,” says Hennigan. “Employers have to go where the talent is, and become visible to the college student or college grad.

    Kyle Hartwig, ­­­­­­Senior Human Resource Specialist with the National Institute of Health (NIH), agrees. The NIH is part of the U.S. Department of Health and Human Services, and is the nation’s medical research agency. To be a successful in federal government recruiting, employers need deep knowledge of staffing systems and federal hiring practices and laws. However, employers must also be willing to use innovative technologies and alternatives to posting on USAJOBS. Hartwig discussed that and more in the College Recruiter article and video 7 steps for successful federal government recruiting.

    “Student marketing in parallel with federal government hiring is never easy,” says Hartwig. “The first challenge, however, is engaging with the talent you seek.”

    Hennigan and Hartwig provide these tips for government agencies seeking new internship recruiting solutions:

    1. Understand the new student landscape

    Many students and recent college grads first find out about internship programs/opportunities, campus hiring fairs, or how to connect with recruiters at federal agencies through commonly used online tools – social media (Twitter, Facebook, LinkedIn).

    “Skip the usual power point and start using social media conversations,” says Hartwig. “Throw out the calendar of events and list digital outreach tactics you plan to use before you show up on campus.”

    2. Form partnerships

    Government agencies can benefit from forming partnerships with colleges and universities. Develop relationships with campus career counselors, department leaders, professors, and alumni. Seek out opportunities for employees of your organization to speak at their alma mater, even narrowing it down to a specific set of students, grads or by department. Also consider participating in university employer summits or planning activities at university career centers. Find what approach works best for your organization and develop that approach. Federal employers should also read research reports from Corporate Leadership Council or Partnership for Public Service, says Hartwig, to stay on top of trends and issues.

    There’s additional partnership options too, like thinking outside the box and partnering with College Recruiter. How so?

    Government clients who want to hire hundreds or even thousands are typically going to look at packages which integrate targeted email campaigns, targeted display ad campaigns, and targeted mobile banner advertising campaigns, each of which allow College Recruiter the opportunity to deliver to the career sites of those employers thousands, tens of thousands, or even hundreds of thousands of candidates targeted by geography, school, major, year of graduation, diversity, military veterans, occupational field, and more.

    3. Don’t wait for interns to come to you

    The first step, for federal agencies to take, says Hennigan, is to identify the type of talent they need to hire for an internship position. Do they need a STEM graduate, a marketing professional, an IT professional, administrative, technical expert, or other?

    Then employers must find out where those students and grads are, and meet them where they are at. By forming those partnerships, they can quickly identify where they can best find qualified students to apply for internship opportunities.

    “The landscape has changed, and employers need to figure out how to get talent interested in their opportunities,” says Hennigan.

    4. Identify talent

    Once the employer has identified the type of talent they need to find, they need to create a plan for attracting that type of talent. Federal employers need to look beyond just being a federal agency to attract employers. “Personalize the engagement,” says Hennigan. “Today’s college student and grad is looking to be wowed, and wants to know why working for your company is the right choice for them.”

    Federal agencies compete against the private sector, and that includes Silicon Valley firms, Fortune 500, and hot new technology startups. Leave the boring behind when working to attract interns.

    “It’s very easy for a federal agency to sell the message of how working for the government is contributing to the mission of the country, and patriotic, but today’s students and grads want more than that.”

    That’s why federal internship programs or internship opportunities need to clearly outline a value proposition, says Hennigan. It needs to clearly outline what the organization can offer the intern (real world training and experience, working on real world projects, solving problems, contributing), and the outcome (invaluable skills that helps them become more marketable for the next step in their career, or if possible, an opportunity to apply and interview for a full-time job with the organization).

    “Put yourself in the candidate’s shoes,” says Hennigan. “They want to be able to contribute and make an impact, show them how they can do that as an intern.”

    5. Learn from other successful internship programs

    An internship should add value to the intern, not the company, says Hennigan. But through that internship, the intern can add value to the company by working on real projects, solving everyday business problems, and making a contribution from day one.

    Building an internship program takes dedication – many private employers hire people solely to manage and develop an internship program. It would be helpful for federal agency’s to consult with industry professionals or colleagues who work on building internship programs to get advice. What works for them? What do private sector employers do that can be implemented in a federal organization (they are more similar than most think). Partner with organizations like SHRM, or participate in industry panels or summits to learn more, and build a network of resources who can provide cost-effective solutions for creating an internship program.

    A typical internship should last from eight to 12 weeks says Hennigan, and in the end, the goal should be to keep that intern or group of interns interested in pursuing employment opportunities with the federal organization they are interning with.

    “Every internship should have the end goal of funneling fresh talent into the organization,” said Hennigan.

    According to Hartwig, government agencies are afraid of doing active outreach because they are concerned about ethics. There are very stringent laws associated with hiring. Thus, HR specialists for government agencies often shy away from taking real steps to find talent for unique roles. More often than not, many federal agencies don’t feel they have the freedom to recruit and find their own talent. With strict or even confusing federal staffing regulations, recruiters often opt for simply posting an opening on USAJOBS, or a few other places.

    That approach doesn’t always work. There are other options available.

    Working for a government agency holds prestige for many students and college grads. But that’s not enough these days.

    “It’s no longer a world where the candidates don’t have options,” said Hennigan. “The organizations who communicate the best value and opportunity to the student or graduate are going to attract top talent.”

    Want more tips and strategies on how government agencies can connect with interns? Stay connected to College Recruiter by visiting our blog, and connect with us on LinkedInTwitterFacebook, and YouTube.

  • Ask Matt: How to respond to the 5 most basic interview questions

    May 11, 2017 by

     

    Dear Matt: I recently completed an interview, and realized, I wasn’t prepared to answer the most basic interview questions. I spent more time preparing for that odd, or unique question that may come up, and not enough time on the basics. What are some answers or responses to the most basic interview questions every recent job seeker should be sure to master before the next interview? 

    Preparation is key to a successful job interview. But when preparing for a job interview, many recent college grads focus on how they will answer the tough interview questions, instead of mastering how they will answer the most basic interview questions. While the former is important, the latter is crucial to a successful entry-level job interview.

    “As you prepare yourself for interviews, you may find yourself focusing solely on prep for the more complex interview questions,” says Jill O’Connell, VP of Talent Management at Cengage, an education and technology company that provides resources for the higher education, K12, professional, library, and workforce training markets worldwide. “You don’t want to be caught unprepared to answer the most basic questions.”

    What are the most basic job interview questions and what responses do employers want to hear? O’Connell and Michael Steinitz, Executive Director of Accountemps, a division of Robert Half, provide a list of five basic interview questions every recent college grad should master for interview success:

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