SMS Recruitment Advertising

Attention college recruiters! Are you looking for a new way to attract college students and graduates to your companies? If so, you should consider sms recruitment advertising. It’s all about using cell phone text messaging to interact with today’s college students. Like recruiters, these students are constantly on the move and have no time to waste; they want information expressed quickly and clearly. If used correctly, sms (text message) recruitment advertising may prove to be an effective and convenient method in finding candidates for internships and entry level jobs.

Recently, I read a good article on sms recruitment advertising. It talked about how the new generation of college students prefer to communicate and how recruiters can create an effective text message for their target audience. There were also a couple of ideas mentioned that focused on the advertising campaign itself.
While college recruiters have the freedom to choose their own way of finding candidates for internships and entry level jobs, they should become aware of sms recruitment advertising. Why? Because today, for every college student with a cell phone, there is an opportunity to relate to that person on his or her level.
Information provided by Steven Rothberg.
Source
http://www.recruitingtrends.com/online/thoughtleadership/261-1.html

Originally posted by William Frierson