Success Stories from the Second Life Virtual Career Fair

It appears that the virtual job fair hosted by ad agency TMP in the virtual on-line world of Second Life has been a real success. Some clients of CollegeRecruiter.com participated in the career fair, although our participation was rather limited. We were not involved in the career fair at all other than through delivering a targeted email on behalf of Sodexho to help drive college students and recent graduates to their virtual recruiter a/k/a In-World Recruiter. The career fair was held on TMP’s virtual island.
Although the career fair doesn’t end until later today, a representative from TMP told me that they’ve already seen success in potential hires for not only Sodexho but all of the participating companies. “By tailoring media plans for each specific client, [TMP was] able to attract the right kinds of candidates and match them to each company’s areas of need.” The representative from TMP added that “the feedback from users has been fantastic – whether hitting it off with an In-World recruiter or the ease of navigating through TMP Island with so much information at your fingertips.”

Want to learn more? Tune in today at 1:06pm Eastern to The Kojo Nnamdi Show on the Washington, D.C. public radio station WAMU 88.5 FM. Mr. Nnamdi will discuss the Second Life virtual career fair with:

• Hanah Cho, Reporter, The Baltimore Sun;
• Arie Ball, Vice President of Sourcing and Talent Acquisition, Sodexho;
• Brenda Farrey, Virtual job fair interviewee;
• Stephan Dowler, Chef and virtual interviewee; and
• Yours truly.