Are Your Leaders Followed by ExecTweets?
One of the knocks against microblogging site Twitter is that despite its 900 percent growth in traffic over the past year and millions of passionate users that it can't generate dime one in revenue. Recent events are lining up to prove those pundits correct about the incredible traffic growth but incorrect about Twitter's inability to generate revenue.
Want an example? ExecTweets launched a week ago and is already working with Twitter to compile posts (tweets) from business executives to make it easy to read what those executives are doing and thinking. Rather than signing up for a Twitter account and then manually searching out executives, following each one, and then receiving a steady stream of tweets with no prioritization or filtering other than by date and time of posting, ExecTweets allows you to sign up and follow every executive in a particular industry or just those that you care about. It has sorting tools, including voting options so the most popular tweets are the most prominent.
I was quite happy to hear that I am included as one of the executives that ExecTweets is following. The information that I post to Twitter will now receive added attention and that should be good for our ability to connect with our clients and other stakeholders. Is your organization fully satisfied with its connections to its clients and other stakeholders? Even if your leaders are using Twitter regularly, are they included in the list of executives on ExecTweets? If not, go to ExecTweets and recommend your leaders so that they'll receive the attention they deserve.
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