College Students Multitasking a Lot
Ever spent a few minutes with one of today's college students? If so, you'll know that they're experts at multitasking. Many see nothing wrong with carrying on a conversation with you while at the same texting one or more friends about something completely different. As annoying as that may be to a Gen X'er or Baby Boomer in a social setting, it is even more annoying to those same people in a work setting. While I'm not condoning that type of multitasking, I'm also a realist and I know that it is here to stay so I can either grumble about it or I can get used to it and perhaps even in some ways learn to embrace it.
Thankfully, a lot of the multitasking is occurring during their non-work hours. According to a recent study from William Blair, 93 percent of college students conduct at least one additional activity while also watching television. Overall, 41.6 percent of television time is spent multitasking. So what are the most popular distractions from television watching?
- Talking on the phone;
- Instant messaging; and
- Text messaging.
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