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Most Desired Employers by Undergraduates

I was contacted recently by one of the recruitment advertising agencies with a question: which employers are viewed as the most desirable by undergraduates? In other words, which employers have the strongest brand on-campus by today's college students and recent graduates? Universum Communications compiles data such as this and they recently put out a list of the employers with the strongest brand on undergraduate college campuses:

  1. Google
  2. Walt Disney
  3. Apple
  4. U.S. State Department
  5. Peace Corps
  6. Central Intelligence Agency
  7. PricewaterhouseCoopers
  8. Microsoft
  9. Federal Bureau of Investigation (FBI)
  10. Teach for America
  11. Goldman Sachs
  12. Ernst & Young
  13. BMW
  14. Mayo Clinic
  15. Boeing
  16. Sony
  17. Deloitte & Touche
  18. Johnson & Johnson
  19. Nike
  20. Lockheed Martin
  21. Proctor & Gamble
  22. Pfizer
  23. Merrill Lynch
  24. JPMorgan Investment Bank
  25. General Electric
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