A quick update on the progress of the new Blogswap, which is being organized by Recruiting.com and CollegeRecruiter.com. The Blogswap allows bloggers to get more exposure and links to their blogs by allowing them to write articles and have those articles appear on blogs run by other people. The more articles that you write, the more times your blog will be linked to alongside your targeted keyword phrases, which will be great for click throughs to your site from those blogs but probably even more importantly will be the great search engine optimization effect as Google, Yahoo, MSN, etc. will see those links to your site alongside your targeted keyword phrases and you'll receive a nice bump in your search engine rankings. By submitting articles that you've written to the Blogswap, you'll be engaging in a very effective form of public relations. At the same time, blog owners who want more good content (who doesn't?) can sign up to receive articles and then publish those which will be of interest to their readers. By more content your blog has, the more likely it is that someone using Google, Yahoo, MSN, etc. will find your blog and the higher your existing pages will appear in the search results because sites with more content rank higher than sites with less content.