Why Your Recruiting Department Needs a Blog
Kennedy Information's recent Recruiting Conference and Expo in Las Vegas included a panel discussion entitled, "Why Your Recruiting Department Needs a Blog." I was fortunate enough to appear with some real experts: Jason Davis of Recruiting.com was the moderator. We were joined by John Sumser, Founder and President of Interbiznet.com; Dennis Smith, Senior Manager Talent Acquisition, T-Mobile; and Jim Durbin, Director Corporate Communications, Durbin Media Group.
If you've been struggling with building the business case for blogging, what to write in your blog, how often to write, the commitment you'll need to make, or any other questions, you'll want to listen in. Thanks to the folks at Landed Radio, now you can. Just go to http://www.landed.fm/index.php?option=com_content&task=view&id=360&Itemid=162.
One of the key problems that many and perhaps most blogs, including recruiting blogs, have is that they are like trees in a forest. If no one is aware of them, do they really make a sound? A great solution is to blog on a site with built-in traffic or at least crosspost (copy and paste) your postings to a site with built-in traffic. CollegeRecruiter.com is an example of a site with a tremendous amount of built-in traffic and we welcome employers who want to blog or crosspost their blog entries to our site. There's no charge because we want to ensure a win-win-win scenario: we get the content, you get the traffic, the candidates get the benefits of your insights. Want to see what it looks like? Go to the CollegeRecruiter.com Insights by Employers Blog. Want to participate? Contact Steven Rothberg at Steven@CollegeRecruiter.com or 800-835-4989.











Leave a comment