Welcoming a New Competitor
Careerbuilder just announced the launch of a new web site cbcampus.com, a job board that will target college students and recent graduates. While many would ask whether the entrance of a new competitor into our niche worries me, I can only answer that it adds no new worries. There are 40,000 job boards. This is one of the most competive yet collegial industries out there. As is the case in many industries, it is a small world. Many of us know each other, respect each other, like each other, work with each other, partner with each other, and compete against each other.
Is there room for another premium college job board? That's kind of like asking if there is room for another pizza restaurant. There is always room for another well run organization of any kind. The well run organizations tend to do two things: steal business from those which are poorly run and increase the overall amount of business available to everyone. So what keeps me up at night is wondering what else we can do to be as good as we can be for the candidates, employers, schools, and others who use our site. I know that if we perform well, then we will continue to grow and profit. We don't need to steal business from our competitors to do that, but sometimes we do and sometimes they do. And that's just healthy competition.

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