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Sample Resume for Executive Manager Role

OBJECTIVE

Executive management role where extensive sales/marketing,
business development and international experience will
contribute to e-business initiatives.

MANAGEMENT PROFILE
* Valuable combination of technical and business
development expertise, as Engineer-MBA with 13 years of
blue chip sales and marketing experience. Excel in sales of
complex, technical products to retail and institutional
customers.
* Strong leadership background. Proven ability to build and
motivate productive teams as Head of Sales for consumer business in largest region in India (US $82 million in sales).
* Experienced managing rapid growth and change. Quick to
capitalize on new market niches.
* Additional expertise in information management, coupled
with product development and strategic planning skills,
helped achieve outstanding sales growth since 1992.

EXPERIENCE
Senior General Manager, ABC Company, Anywhere, USA (2000-present).
Direct retail marketing of lubricants for this
international firm and sales in
38 countries. Responsible for US $45 million in sales.
Report to Managing Director.
* Provide direction for development of corporate Web site
and intranet to streamline logistics/customer service
operations.
* Manage online advertising efforts, with focus on emerging
Indian sites.

Senior Manager, Business Development: ABC Company, Anywhere, USA (1999-2000).
Uncovered new growth avenues for consumer business
nationwide.
* Identified areas of attention to produce gains in market
share. Managed projects to launch content-oriented Web site
and new brand, with $4 million in projected first-year
sales.

Regional Sales Manager: ABC Company, Anywhere, USA
(1996-1999).
Headed sales and distribution to consumer segment in region ($82 million annually).
* Implemented proprietary software to link all distributors
with Regional Office, enabling real-time feedback and
analysis in major, nationwide initiative.
* Increased market share from 22% to 25% despite intense
competition.
* Conceived and led product launch, which became most
successful in history for ABC Company.
* Executed massive change management program to overhaul
regional distribution system. Set up 55 new distributors,
rapidly expanded retailer network and achieved competitive
edge.
* Initiated and executed foray into high-growth potential
workshop segment. Enlisted 70 workshops across region
in long-term partnerships of tremendous strategic value.
* Led team of five sales managers, 27 area managers and
five support staff.

Senior Marketing Manager/Marketing Manager: ABC Company, Anywhere, USA (1992-1996).
Oversaw marketing of 48 lubricant products via retail
channels nationwide ($160 million in sales).
* Succeeded in long, complex sales cycles by targeting
multiple decision makers with judicious mix of advertising
and promotions. Supervised five professional staff and $7
million budget.
* Identified new markets and niches, improved packaging
design and rolled out distribution network, resulting in
vast gains in market share.
* Successfully re-launched flagship brand in 1993. As a
result, increased sales 50% in 1994 and 30% more in 1995.
* Repositioned product portfolio to produce two years of
100% growth (1994 and 1995).
* Started and led anti-counterfeiting cell to reduce lost
sales and protect brand equity.

Prior experience at ABC Company. Included various
sales responsibilities at different levels, covering
different product categories, segments and geographical
areas. (1986-1992).


EDUCATION
* MBA: Marketing, ABC Institute of Management, Anywhere, USA (1984).
* BS: Mechanical Engineering, XYZ University, Anywhere, USA (1980).

ADDITIONAL INFORMATION
* Interests include travel, computers and new developments
in business/technology.
* Flexible and adaptable. Prolific user of Internet and
Lotus SmartSuite applications.


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