rein in creative programs to save money but yet still yield expected results, and just manage with what they have till a more promising budget cycle.

And finally, if you are not speaking the language of business, get with the program - good ones offered by IABC (International Association of Business Communicators), local colleges and universities, or other professional development associations. Can you read a profit and loss statement, understand the financials in an annual report, or develop an annual budget for your office? Not surprisingly, many communicators are great at the creative, tactical end of communication but lack the ability to keep abreast of their employers' financial operations. It is important that we take a few business courses during our careers.

In a perfect world, all of the above would be a magic formula for “Tefloning” ourselves against job upheaval. It's not. There are so many variables that can influence our careers. But with a bit of planning, intuition and a strong communication skill set, you'll be on your way to continued success in the business world.

 

The above is an excerpt from The Last Job Search Guide You'll Ever Need: How to Find and Get the Job or Internship of Your Dreams, which is available for sale for $19.85 in our bookstore or $27.00 at Amazon.com but for free to those who subscriber to our free career newsletter. This hot new book contains job search secrets of the most experienced, most knowledgeable and most respected career experts. Learn career planning, job hunting tools and tactics, interviewing, cover letter and resume writing (lots of samples!), networking, and how to find an internship. Written by 149 career experts. To receive a free copy, subscribe to our free career newsletter.

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