By Kevin Donlin
We've all received bad career advice at some point. Mine came from
an aunt who said: "You should be a chemical engineer. You'd be good
at it." Two years of advanced math and 627 headaches later, I decided
she was wrong.
Here's some bad career advice on resume writing that my clients have
received from friends and co-workers. My suggested solutions follow.
Bad Advice #1 -- Don't sell yourself too hard in your resume.
Nonsense. You should claim the highest levels of skill and achievement
possible in your resume. This is not being pushy or aggressive. This
is being competitive. You're not the only one who wants that job,
after all.
Corollary: Selling yourself strongly is not to be confused with making
"factually inaccurate statements," i.e., lies. Stick to the truth.
It's easier to remember.
Bad Advice #2 -- People don't have time to read a two-page
résumé. "By saying less you are saying more," is what one colleague
told a client of mine. Rubbish.
People don't have time to read a BORING resume or one that's ILL-SUITED
to the job opening. But 95 years of advertising research and five
years of my own resume writing experience tell me that long, interesting
copy always outsells short copy.
You can say a lot in two pages, which is the maximum length I recommend.
Try to shoot for a mix of 30-40% duties and 60-70% achievements when
describing your experience at each job.
Bad Advice #3 -- Include your salary and reasons for leaving
each job. Never include your salary, and include reasons for leaving
in rare cases only.
For example, a recent client of mine was prevented from working in
his industry by a non-compete agreement. Here's how I explained his
transition from the seafood business back into computers: "Sold firm
at twice original revenue and re-entered high-tech sector upon expiration
of three-year non-compete agreement."
You can use similar language to explain why you left a job or left
your industry.
Remember what Satan, as played by Al Pacino, once said: "The worst
vice is advice." While that's not always true, be sure to consider
the source the next time you get a hot tip on resume writing from
someone who doesn't do it full-time ....
Best of luck to you!
-- Kevin Donlin is Managing Editor of 1 Day Resumes. The 1DR writers
provide same-day, one-on-one resume writing assistance. He is also
author of "Resume and Cover Letter Secrets Revealed," a do-it-yourself
manual that will help you find a job in 30 days ... or your money
back. For more information, please visit http://www.CollegeRecruiter.com/guaranteed-resumes.php