Remember back to a time when you were young and
viewed the world with a child-like sense of wonder...
The world was an enchanting place then, full of
possibilities and unexplored secrets of magical
proportion.
Our perception of the world has clouded since then, as
our fanciful bubbles of thought and belief were popped
into oblivion along the way, forcing us to face the cold,
hard "realities" of human life.
Even our human life has been forever changed with our
burgeoning technology that's also altered our economy.
The time we once had at our leisure is no more for some
of us, as our earnings dwindle in comparison to the cost
of living today.
Many are realizing that it's not our country's growth and
expansion that is the problem - it is the ways in which
we've chosen (or NOT chosen) to keep up WITH the
changes that expansion brings. More and more of us
are taking back creative control of our lives and changing
OUR thoughts, actions, and beliefs to fit flexibly within
our ever-changing world.
We do have CHOICE. Would you get better results in
pounding the proverbial nail into the same hole over and
over, OR by creating a new Super Hammer that pounds
many NEW nails in at the same time, and then moves
easily to the next new row for another new set of nails?
Remember back to that magically creative child you were.
That part of you still resides deep inside. He or she
KNOWS how to create that super hammer, and is
absolutely giddy with anticipation to be able to use it!
BE THAT CHILD AGAIN NOW.
Use the rules that do still work, but at the same time,
make up and add your own twists and creative turns to
what you're doing in business. While many businesses
and people churn out carbon copied strategies of the
past in a same ol' same ol' fashion, you can choose to
bring YOU expressively into your business, AND you
can choose to flexibly CHANGE that expression as
your business grows and prospers.
How can you put YOU into your product, service, or
marketing? How would your "inner child" most like to
PLAY within your business?
Hum-drum carbon copy is out. Uniqueness SELLS,
even when it's subtle. Your business NEEDS your
personality signature to it. WE, the public, the consumer,
need your personality's expression in our products,
services, and world at large.
We're willing to dig into our pockets and pay for it. So,
what are you waiting for?
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© 2000 Barbara Ellen Zabel /
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