By T.J. Ripley

Every technology magazine and business publication has its own Web site nowadays. Although, finding one that's worth visiting can be a challenge. Some sites merely provide teasers of what's available when you become a subscriber. However, there are many more that provide good content for free. One such publication that offers lots of useful information is Red Herring (http://www.redherring.com/).

Its online site is devoted to technology business news, analysis and research. Though some of the content is weighted toward venture capital and investment information, its focus remains fixed on business trends and the companies that drive them. For recruiters this is an important area to keep an eye on. Staying abreast of changes in the market means you can better anticipate future hiring needs. And there's an abundance of insightful commentary here about many different businesses.

One section of the site is devoted to Insider News and Analysis. Here current deals and trends are examined and picked apart by members of the Red Herring staff. For more information you can follow links to related stories and topics available elsewhere on the Web. There's also a Special Reports section that delves deeper into current hot topics and trends.

Another particularly useful section is devoted to Companies, Industries & People. Catch up with industry movers and shakers when you check out the Person of the Week and the Company of the Week featured in this section. A feature called Head Count keeps you informed about the latest promotions, hires and departures in the technology arena. A series of industry profiles brings together overviews, articles and analyses about industries such as Biotech, Enterprise Software, Java, Semiconductors and Electronic Commerce.

In addition, Red Herring provides a search tool so you can hunt through its six-year archive for the content that you want - be it a specific person, company or industry.

Wondering why it's called Red Herring? Check out their explanation at The Lore of the Red Herring ( http://www.redherring.com/about/lore.html). You really can learn something new every day.

-- T.J. Ripley is a journalist and Web explorer who contributes to AIRS research and writing.

About AIRS
AIRS teaches recruiters and high-growth companies to find passive candidates hidden inside directories, databases, archives and the public Web servers of over 400,000 companies and organizations on the Net. For more information about our cutting edge training seminars, publications, or web applications please call 1-800-466-4010 or check out our web site at http://www.airsdirectory.com.
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