CollegeRecruiter.com Insights by Employers Blog


Search Jobs

What: job title or keywords

Where: city, state



Search Content

Career-related articles, blogs, videos, podcasts, and more.





Do you have a question or comment?




ABOUT SSL CERTIFICATES

« August 2008 | Main | October 2008 »


Here is a link to the interview that Jeff Chandler did with me. It's 53 min's long. We talked about building community, networking & personal branding. He did a great job & had some good questions.

One of the listeners sent me an email asking a couple of questions:

I've never understood clearly the workings of trackbacks, etc. ( I do realize the value, just not how to use them), I was hoping you could explain to me just what you meant by that statement - "put backlinks in comments".

Trackbacks are created on my post when someone links to the article from their post. A portion of the quote from their post is shown. They are helpful because they show who has referenced your blog post & continued writing about what you've written on. And they contribute towards SEO because they show that your wrote something worth linking to.

Backlinks in comments are something else. When I comment on someone's blog post, I will sometimes leave a link to an article that I've written that offers more information on the topic.

The difference is timing:

If I were to respond to the post & write an article linking to the post then that would create a trackback on that person's post. When I put a link to my blog post in the comment section it's because my post was written first. If you do this you want to make sure that your link is relevant & adds value to the post. I will also add links to other resources from around the web (not just mine).

The backlinks then create legacy links. Imagine the links that you've sprinkled around the web in your topic area (don't do it all the time). I call them 'legacy links' & they provide paths for future readers to find your blog.

In Feedburner I can see where my traffic is coming from. Two came over from a comment I made on Chris Brogan's post on Skills of a Community Manager. And one came over from RWW's post on Hiring a Community Manager.

Both of these posts had over 60 comments, but people continue to read the posts. Imagine the effect over a period of time? So I refer to them as legacy links because they help new people find my work on that subject. Usually they are learning & mining blogs. Some people say that this isn't acceptable, but I've never been criticized for it (or told to not do it).

Tips:

  • Identify who the influencers are in your niche with lots of traffic. Although everyone likes comments.
  • Comment early on (although I don't think that matters). Sometimes I enjoy leaving a comment after many people have (that's especially the case on Chris Brogan's blog).

Does this make sense? What are your tips?

Connie Bensen.jpgArticle by Connie Bensen, Community Strategist, and courtesy of ConnieBensen.com

My most popular posts cover the basics of job description, job posting & salary for the community manager role. So I thought I would round out the job search information with some tips on the interview process. The challenges of the economy are starting to be felt & people are looking for resources. I hope that you find these helpful.

For almost a decade I reviewed applications, interviewed & recommended to hire candidates. Then I followed up with orientation & training of the successful candidate. Because my Director was 80 miles away I had a lot of independence but that also meant a lot of responsibility to make sure that the hiring decision was the best possible for my team.

Here are some tips that apply to any position:

  • Make sure that your resume is well done. Have friends review it & give feedback. It's the only thing that represents you & your achievements.
  • The web offers lots of opportunities to be creative, but be careful about silly videos & things that are too unconventional.
  • Use positive action verbs - the BEST book is What Color is My Parachute for resume tips & interview suggestions.
  • Make sure that your cover letter & resume provide the requested information

For the interview:

  • Dress appropriately & take it seriously
  • Be careful about making generalizations & ask questions if you truly don't know
  • The interview should be in both directions (more coming on that)
  • Believe in yourself & have confidence

Jim Durbin, Social Media Headhunter, had a post listing interview questions. I think that they're great & so I'm reprinting them here. He also has some excellent questions about communities.

1. What communities have you run in the past? How much control did you have?
2. What was the purpose of those communities, and did you succeed in the original purpose?
3. What help did you have?
4. Where do you hang out online now?
5. What would a search of your name and community turn up on different search engines and/or forum search engines?
6. Is there a single software that monitors blogs, social networks, forums, and the general web (that answer is no)
7. What is the difference between those types of sites, and how do you monitor each?
8. What tools did you use for online monitoring, and what was their cost?
9. What was your reporting structure like? How did you communicate with management what was happening, and how did you create relevant metrics?
10. Flame wars: How do you/should you stop them?
11. How do you deal with security risks (youth sites)
12. How do you deal with crazy people?
13. Write some responses (forum/e-mail/blogposts) to deal with hostile commenters/users.
14. Who matters online? How do you know when something needs attention beyond your department?
15. What hours does a community manager work?

What tips do you have for resumes & interviews? Does the community manager position require unique preparation for the interview?


Connie Bensen.jpgArticle by Connie Bensen, Community Strategist, and courtesy of ConnieBensen.com


Black is a Canadian media mogul now behind bars after his conviction on charges of mail and wire fraud by US courts.

To the world he is rich, imperious, unethical: a walking, talking symbol of greed in the raw.

And he may be just that. The media hates him, many former employees hate him, shareholders too, as well as the man and woman on the street. They all hate him.....and perhaps for good reason.

It's a hate fest. Everyone, it seems, has piled on. Except, well, except Conrad Black.

I just read a jailhouse interview with "the devil" himself and I was stunned by it. I will paraphrase some of the highlights:

* Black says prison is quite civilized, he has adapted to it and met a number of interesting people.

* He proclaims his innocence but is not bitter, holds that he can take anything life throws at him and treat it as a learning experience.

* The accomodations are not what he was used to in the splendor of his pre-incarceration days, but it's all just fine for now.

I don't know the precise nature of Black's crimes and given my faith in the legal system, I assume he belongs where he is. But there is an important subtext here. All of us are, at times, on the outside of mainstream thinking. Or we are viewed as being wrong or negligent or stupid or selfish. Black is viewed as worse, as a criminal and a Robber Baron, but the subtext remains the same:

You must always have faith in yourself.

You must always know how to adapt.

You must remain flexible in a life that constantly changes.

You must be tough enough to take the curve balls, without whining, and find a way to toss them back at the fates.


You must look at failure with naked eyes- bankruptcy, red ink, failed plans, loss of a job, death of a marriage, removal from an executive position - and like Black, right or wrong as he may have been in business, find a way to view it as a path to redemption. To future success.

We can never, ever abandon ourselves. It is true that no matter how much we are loved by others, we are born alone and we die alone. If we are to make major changes in business, politics, science, art - we will do it against the wind. Alone. Ask Van Gogh. Ask Copernicus. Ask Lincoln.

When Jonas Salk created his cure for polio, jealousy in the scientific community denied him of a Nobel prize. The man saved millions of children from lives of misery and he was treated like a villain. But he went on, presiding over the Salk Institute and working toward a cure for AIDS.

Salk and Black are in vastly different categories. Salk is a hero of mankind. Black is just another seeker of wealth. But both had to dip into that well of self confidence, that reservoir of personal faith, that failure to abandon themselves.

Next time you are in the cross hairs, remember you always have yourself. And that is your most powerful ally and most potent weapon.

Mark Stevens ad.jpg Article by, Mark Stevens, the bestselling author of "Your Marketing Sucks," "Your Management Sucks" and"God Is A Salesman." Stevens is CEO of MSCO, a global marketing firm, who has advised many clients over the years such as Estee Lauder, Virgin Atlantic, Guardian Insurance, MONY, Giorgio Armani, Starwood, Intrawest, etc. Stevens delivers more than 40 speeches annually and is a regularly featured media commentator, lending his insights and opinions on Fox Business Network, to the Associated Press, on CNN International, BBC Radio and Bloomberg TV.


Globalization the catalyst for expanded diversity strategies

As corporate workforces start to resemble Olympic villages, diversity programs are becoming a mission-critical piece of most organizations. Nearly three- quarters of all responding companies and a whopping 85% of firms with 10,000 or more workers have either expanded the scope of their diversity strategies thanks to globalization or have plans to do so, according to a recent study by the Institute for Corporate Productivity (i4cp).

Diversity programs have become an essential strategy in today's heterogeneous and increasingly global marketplace. The study finds that almost half (48%) of all polled companies have a diversity strategy in place on both domestic and global fronts, a number that jumps to 59% among large organizations. Conversely, just 23% of responding companies overall report they have no diversity strategy at all, and the number shrinks to just 11% for companies with more than 10,000 workers.

"Diversity programs have gone from nice-to-have to must-have for most firms," says Jay Jamrog, i4cp senior vice president of research. "Strong diversity strategies help in the attraction and retention of top talent as well as customer relations, and companies not paying attention to that are missing the boat. What is a bit shocking is that almost a quarter of companies have yet to address the issue."

At the top of the perceived benefits of bolstering a global diversity strategy is the creation of stronger relationships with partners and customers, with 71% of companies affirming the importance of this reason to a high or very high extent. Providing the ability to attract top talent via reputation as an employer of choice was similarly cited by 70% - increasing to 75% among large companies - while 64% of companies said their global diversity strategy supports their culture and branding efforts to a high or very high extent.

Chief among the challenges to global diversity strategies is the lack of universal measurement, reported by 36% of all respondents as being an issue to a high or very high extent, increasing to 42% among large companies. A "varied acceptance" of diversity initiatives was pointed to by 36% of all respondents, while a third of companies said cultural barriers present hurdles.

Article courtesy of Kennedy Information Recruiting Trends providing leading edge insights and strategies for the recruiting professional


The ethical--or unethical--behavior of an organization is a critical factor for new college graduates seeking jobs, according to a new study conducted by the National Association of Colleges and Employers (NACE).










Figure 1: Percent responding "would not work for the employer" to selected employer actions, 2008 vs. 1982
Employer Action 20081982
Producing a harmful product 59% 42%
Restricting foreign competition9%4%
Using company resources for personal gain6% 2%
Allowing spouse to use company resources.16% 5%
Paying off foreign officials 22%18%
Paying women and/or minorities less 46%28%
Preventing unions17%29%
Using lie detector for theft40%45%
Using lie detector for employment screening. 26%26%

Source: 2008 Graduating Student Survey, National Association of Colleges and Employers.



In fact, NACE's 2008 Graduating Student Survey found that current-day graduates are much more likely to shy away from employers they perceive as engaging in unethical behavior than were their counterparts who graduated in1982.

NACE compared the attitudes of the college Class of 2008 to those of the college Class of 1982, based on current survey results and those of a similar study conducted by the NACE Foundation in 1982.

"We found that there was a great deal of agreement between both groups of graduates on what was and wasn't ethical. However, in most instances, current graduates had a stronger reaction to unethical behavior and were much more likely to say they would not work for an organization if it engaged in such behavior," says Marilyn Mackes, NACE executive director.

For example, 98 percent of both 2008 and 1982 graduates identified "producing a harmful product" as unethical. However, in terms of their reaction to that behavior, 59 percent of 2008 graduates said they would not work for such an organization while 42 percent of 1982 graduates took that stance. (See Figure 1.)

"Their strong reaction suggests that Millennial generation students have a heightened awareness of the importance of company ethics," says Mackes.

Since 1956, theNational Association of Colleges and Employers (NACE) has been the leading source of information about the employment of college graduates. NACE maintains a virtual press room for the media at www.naceweb.org/press/.


Hiring people used to be an easy task. Some managers and business owners that I have worked with thought that it is easier these days to recruit employees because of the rising unemployment rate. They further assert that we have a lot of surplus talents waiting to be tapped. Incidentally, that is partly true. However, while there is indeed a huge potential number of candidate employees, small businesses are still confronted with a shortage of qualified and competent employees.

But that doesn't mean that you should just give up on hiring new employee because of the seemingly small odd of getting qualified and competent employees versus fortune 500 companies. IMO, all things being equal, there are many people who would prefer to work for a small business. Here are 6 practical tips to help you attract and retain competent employees for your business:

1. Salary matching. Do not attempt to hire an employee based on your budget. You need to define the scope of the job and compare your salary offering with other jobs in the market, especially those from your industry.

2. Employee Benefits. If you cannot match the salary asked by a prospective candidate or the above industry rate, offer a benefit package that will outweigh the difference.

3. Opportunity to socialize. This is where some small business failed to consider. Employees are social beings. You have to establish a regular social programs for your employees like quarterly dinner, or party, yearly retreats, recognition day or family day, etc., that will foster a camaraderie among them.

4. Opportunity to develop new skills and competencies. Online training and continuing education is now easily accessible. Give your employees the chance to enroll on any of these to enhance their job knowledge and skills, or even learn new competencies. This is a worthy investment. Additional knowledge and skills would mean lesser people for you because if they can multi-task, you don't need to hire additional helps.

5. Opportunity to move upwards. However small is your business, find creative ways how your employee can move upwards form their current position. As your business grows so should your employees grow with you. If they feel that there is room for them to move upward, they will not attempt to look for greener pastures elsewhere.

6. Reward System. Reward employees for job/s well done. Reward them too when your company is doing well. This will keep them motivated. Besides, the rewards do not have to be monetized always. There are a lot of creative ways to reward employees. Look how fortune 500 companies reward theirs. Learn from them.

Article by, Nor, a freelance HRM and Management Systems Consultant and is currently a full-time professional blogger.

Article courtesy of the Recruiting Blogswap, a content exchange service sponsored by CollegeRecruiter.com, a leading site for college students looking for internships and recent graduates seeking entry-level jobs and other career opportunities.


What's Twitter?

Its Micro- Blogging. The most popular is Twitter among all Micro-blogging service. It is a form of blogging that allows users to write brief text updates (usually 140 characters) and publish them, either to be viewed by anyone or by a restricted group which can be chosen by the user.

One of the biggest values of Twitter is the relationship building/ networking, and connecting. Its a very powerful marketing & community building tool.
The messages on twitter can be sent via text or instant messaging, e-mail, MP3 or the web. Twitter can be used to quickly get out the latest news and really useful information. A new position in the co.; referral programs, employee news etc.
So is it a move away from blogging which is more of a journal type entry - who has the time to read all that? and welcome twittery? I still like to blog so I will keep that..

How's Twitter useful for recruiting / Sourcing? I had been using four good tools.

1) search.twitter.com (Formerly Summize)- It searches tweets from any twitter users.

So lets search who's talking about "python" with in 50 miles of 07645 (my work area) zip code in the last two months and I always see job ads form career builder so I would negate that.

So inputting"python -CareerBuilder.com since:2008-06-01 near:07645 within:50mi" I get so many people "tweeting" about python. Isn't that interesting?

If you aren't familiar with boolean operators for twitter use the Advanced search tab in home page OR maybe you want o get familiar with the search operators in twitter

Now it doesn't end there as you can RSS (Feed for this query ) to your reader and automatically see twwets talking about "python" your company , about you ....

2)Tweetscan

Boolean search: -, OR, and quotes works for Tweetscan
Include/Exclude users by putting the username or -username in the User Search box.

3)Tweetbeep

TweetBeep is like Google Alerts for Twitter. It gives you twitter alerts by email when a tweet matches your search

4) twithire.com

A Free Job Board for Twitter. On logging in twitter;n you choose a category and generate a key which links you to your twitter page where you enter the Job Title, Company name, Location and URL for the actual posting.

Twitter must be boring for many as why the heck I want to know what you had for breakfast today but there's more to it about getting personal, networking, socializing, employee/ment branding ,news update etc.
This ones here to stay.

Article by, Rithesh Nair

Article courtesy of the Recruiting Blogswap, a content exchange service sponsored by CollegeRecruiter.com, a leading site for college students looking for internships and recent graduates seeking entry-level jobs and other career opportunities.


A recent study by BDO Seidman (BDO), LLP, a professional services firm, and Work+Life Fit, Inc., suggest that chief financial officers (CFOs) understand work life flexibility could positively impact their companies beyond employee issues, but say if flexibility is managed solely by human resources it won't succeed. "In order to grow and compete in today's complex, global business environment, companies have to move beyond viewing flexibility solely as a tool for talent retention or employee satisfaction, and make flexibility matter to all aspects of their business," says Jack Weisbaum, BDO Chief Executive Officer. "We work smarter," says Weisbaum, who regularly telecommutes. "Flexibility helps us better plan engagements, service clients across geographies and time zones, maximize our investments in technology and support our talent. It also helps our partners and employees achieve a work life fit to meet their needs as well as the needs of the business." CFOs clearly understand the benefits of work life flexibility to manage talent and have begun to see that flexibility can also positively impact non-talent related bottom-line issues. A majority of CFOs say such flexibility can have a high to moderate impact on their company's ability to differentiate itself from competitors, minimize environmental issues and reduce health care costs. When asked to rate the impact of work life flexibility as either "high" or "Moderate", 90% of CFOs claim it improves employee retention; 88% believe it improves recruitment efforts; 75% suggest it improves productivity; 72% state it differentiates the company from its competitors; 68% claim a reduction on environmental impact, and an additional 53% indicate a reduction in healthcare costs. But, surprisingly, 39% of the CFOs surveyed in the 2008 CFO Perspectives on Work Life Flexibility study, work for companies that offer formal flexibility policies or programs. Additionally, while 75% of the CFOs at those companies say flexibility is "very important" or "somewhat important" to the future profitability of their organizations, 62% think that their management teams see flexibility only as an employee perk or human resources policy. And despite the current economic downturn, 87% of CFOs of companies with formal flexibility policies or programs believe use of flexibility will either increase or remain the same. Indeed 38% of CFOs report their organizations had reduced their workforce in recent years. While employee lay-offs were most common, 30% did report that innovatively using flexibility to stay connected to employees through contract-project based work (24%), reduced hours with full benefits (3%) and unpaid sabbaticals with full benefits (3%). When asked what they viewed as significant flexibility obstacles, 76% of CFOs say "face time" and 72% claim "demands in workload of job," followed by 62% revealing "concerns about other employees perceptions", and more than half said "it could hurt my career" (58%).

Article courtesy of Kennedy Information Recruiting Trends providing leading edge insights and strategies for the recruiting professional


You've got a date with a physical therapist. Maybe not tomorrow, or next week, or next year. But sooner or later you will need a PT to get your body back into proper working order, and so will the rest of us.

It's a simple matter of demographics. Starting in 2011, the first of some 80 million Baby Boomers will begin turning 65. These purpose-driven seniors will "not go gentle into that good night," as Dylan Thomas put it. Instead, they will fight to stay as active as possible, running, swimming, playing golf and tennis and generally trying to get the most out of life and out of their bodies. Previous generations were not as committed to an active life style. Not only that, upon reaching 65 or thereabouts, older people often did something that precluded them from staying active. They died.

Today, medicine does a great job of extending life through advanced surgical techniques, drug therapies and other measures. There are over nine million cancer survivors living in the U.S. today, as well as millions of people who, but for advanced medical care, would have died of heart attacks, strokes, and, more recently, wounds sustained in battle. Instead, these people are still active participants in life. This is one of the greatest achievements of contemporary society, but our ability to extend life does present challenges. Cancer survivors, post-operative patients, wounded veterans and others all require ongoing care, and many require the services of physical therapists.

As is so often the case in health care, however, there are not enough professionals to go around. There are approximately 175,000 physical therapists working in active patient care roles in the U.S. today, according to the U.S. Department of Labor, and the DOL projects that this numbers will grow to 220,000 by 2016. Even with this growth, however, supply is unlikely to keep up with demand. According to the American Physical Therapy Association (APTA), the current vacancy rate for physical therapists at the nation's hospitals is 14 percent. That is almost twice the vacancy rate of nurses. It is well known that the nurse shortage is shaping up as one of the most challenging issues in health care today. Though the physical therapy shortage affects fewer overall patients, it is even more severe within its sphere than the shortage of nurses.

The APTA reports that it takes at least three months for most hospitals to fill a PT vacancy. For over 30 percent of hospitals, it takes six months or more. As a result, a growing number of hospitals are using temporary PTs to maintain services and revenue until permanent PTs can be recruited. Med Travelers, a national healthcare professional staffing company affiliated with Merritt, Hawkins & Associates, recently conducted a survey of hospital therapy department managers. About one-third of those surveyed said they had used temporary therapists to supplement their existing staffs in the last 12 months. The majority (55 percent) said their facilities currently are seeking temporary therapists to support their existing staffs.

This shift toward a mobile workforce of temporary professionals who travel from assignment to assignment is prevalent throughout healthcare and includes nurses, physicians, and allied health professionals such as imaging technologists and therapists. It is a function of the simple fact that demand for healthcare services in the United States is outstripping the supply of trained professionals providing these services. Temporary professionals, or "travelers" as they are known, are useful at filling gaps and have a role to play in the overall staffing mix.

The long-term solution, however, lies in devoting the resources to educate and train more healthcare workers. Though both political parties are calling for increased access to healthcare, neither one has a plan in place to ensure we have the workforce to get the job done.

When the time comes for your date with a physical therapist, will you be able to find one? It is a good question for which, at least at this point in time, there is no good answer.

Article by, Kurt Mosley and courtesy of Kenndy Information Recruiting Trends providing leading edge insights and strategies for the recruiting professional


Today, I spoke with Cali Ressler and Jody Thompson, which is long overdue. These two are some of my personal favorites because they believe in a virtual workplace, freedom and logical reasoning. Why work 9-5, when you can achieve the same results working when you want to work. All that really matters in business is that you get the job done on time. Successful employees will get the job done before the due date and at a higher quality. Cali and Jody are authors, consultants, speakers and Twitter users.

Cali and Jody, what exactly is ROWE for people who've never heard of that acronym? Why is it relevant to today's workplace and not that of the past?

ROWE stands for Results-Only Work Environment. It's an environment where each person is free to do whatever they want whenever they want - as long as they get the work done. Today's workplace was built on the foundation of a myth: Time + physical presence = results.

There was indeed a time when the forty-hour workweek served a good purpose, and physical presence was the only way to get work done. Somehow, though, the forty-hour workweek and physical presence morphed into the gold standard for competency, efficiency, and effectiveness.

In an information and service economy, it simply doesn't make sense to use time or physical presence as measurements for a job well-done.

Today, the majority of the work done in office environments is knowledge work. Technology has advanced to the point where we don't, by an means, need to be sitting in a cubicle or in an office building to get our work done. It comes down to this: Your company is providing you with a paycheck and possibly other benefits. They're giving you a job and, in some cases, a path to a career. For that you absolutely, positively owe them hard work, focus, and dedication. More important, you owe them real, measurable results.

You owe them your work; you do not owe them your time. You do not owe them your life.

You preach about employee freedom a lot, but some "old-school" people I've talked to are against it because they don't trust their workers. Have you heard any of these negative story's? Tell us how Best Buy was able to embrace ROWE from a leadership perspective.

We've heard many, many "old school" stories. The unwritten rule in offices today is that you "earn" freedom by putting in your time. If you've been with the company for 20 years, have risen up the ranks and put in your fair share of late nights and weekends, you get more freedom than others.

In the traditional office environment, freedom is a privilege, not a right.

It can be taken away at the whim of management - if business calls for all hands on deck, bye-bye freedom (as if you don't know, in a business-critical situation, what you should do). With trust in a ROWE, freedom over you spend your time is just the way it is - all the time. It can never be taken away because it's the foundation for a ROWE culture.

In a large company like Best Buy, it was important that we not try to get buy-in for ROWE from the collective leadership team. At the beginning of our journey, we found two leaders (Sr. Vice-Presidents) that were open to hearing how ROWE could help them improve their departments' productivity and retention. We moved team to team for a couple years, experimenting with the ROWE philosophy and perfecting the process. After about 40% of the population was ROWE (about 1500 people), the CEO and other top leaders were hearing more about what was happening.

At that point, ROWE teams were seeing significant increases in productivity and retention, so there was no going back. That data speaks for itself: ROWE teams see an average productivity increase of 41% and a decrease of as much as 90% in voluntary turnover rates. Once the data is there for your company, leaders can't argue with it.

"At its heart ROWE is a chance for everyone to learn a better way to work. There is nothing fancy about this idea, and there is no reason why it can't work everywhere. The approach lets people do what they're good at instead of what you think they should be good at. It encourages people to contribute rather than just show up and grind out their days." - Brad Anderson, CEO, Best Buy

Which generation cares the most about workplace freedom and why will company's have to appease them in order to survive in the future (Gen-Y/X/Baby Boomers)?

Here's a secret: Every generation cares about workplace freedom. The difference is whether they feel people deserve it. Let's take them one at a time:

  • Boomers: They want workplace freedom in a bad way, but most of them won't say that out loud. They've given their lives over to work and they've (admittedly) missed out on a lot of happiness because they were being slaves to the clock. Because of their beliefs about the way work needs to happen, however, ROWE rubs many of them the wrong way. They don't think those Gen Y whippersnappers should get freedom right out of the starting gate - they need to put in their time first. No pain, no gain.
  • Gen X: They're exhausted. They grew up watching their parents work themselves to the bone and swore they'd never do the same thing. And here they are, trying to put in their time at work, while managing a household of their own - and, many of them, caring for their parents, too. They can taste workplace freedom - and they want it now.
  • Gen Y: They've lived a free life. They've had the world at their fingertips and know how to build and foster relationships without ever seeing people face-to-face. They not only care about workplace freedom - it's what they expect because it's all they know. To them, it's not a privilege - it's a right.

In the end, companies will need to implement ROWE to appease all generations. Boomers won't be "retiring" - they want to continue working, but not in the same capacity as they have for the last 40 years. Companies can utilize ROWE as a business strategy for retaining that knowledge. Gen X has a lot more to give, but they want to give it on their terms. With ROWE, companies can get 41% more productivity from the same workforce.

Gen X is being throttled by the way the work environment is operating - ROWE will solve that. When it comes to Gen Y, ROWE is the answer to recruiting them into your company in the first place. Soon, their question when they interview with prospective employers will be "Are you ROWE?" Smart companies will be able to say "yes" and that's where the talent will go.

What are some steps that company's can use (in your ROWE Launch Kit) to start creating a ROWE environment?

If you're a manager in an office environment and you want to implement ROWE, the ROWE Launch Kit is for you. Inside, you'll find the elements you need to bring your team or department through the ROWE migration process. Because ROWE requires people to shed their old beliefs about work and take on a completely new way of operating (as individuals and as a team), there are finely tuned sessions and activities that need to be paced correctly in order to make the change happen successfully. The Kit contains a facilitator's guide, DVDs, games and activities, and a copy of Why Work Sucks and How to Fix It. It can be found at www.culturerx.com.

If you're an individual contributor and you want to bring ROWE into your company, find one leader that is progressive and ready to take on the challenge of ROWE. Trying to get more than one leader on board will be a slow, painstaking process - one leader is all you need. There are free downloads at www.culturerx.com (including the ROWE business case) that will help you with your conversations with the leader that you select. Once they give the green light for a ROWE pilot, the ROWE Launch Kit has what you need.

Let's tie this all back to the individual, personal brand. How does each employee or perspective employee benefit from ROWE and how might technology enable a virtual workplace that supports ROWE?

Each employee has the opportunity to bring their full self to their work and contribute in the most meaningful way possible. ROWE opens the door for each employee to be in the driver's seat - in their life and in their work. There's nothing more powerful than that - and nothing more fulfilling.

Employers benefit from ROWE in many ways, but we'll pick three to touch on:

  • Increased productivity - the key here is that employers don't need to add headcount to increase output, as the common belief states. The employees you have are able to output more...but you need to unshackle them first and let them thrive in a ROWE.
  • Increased ability to attract and retain - ROWE is like a magnet. People are looking for more than what traditional flexibility programs offer - they know ROWE is the new game and they won't settle for less. Top talent will demand it, and once they're in your company, they won't want to leave. We have several examples of ROWE employees declining promotions for more compensation to stay in a ROWE. Now that's retention.
  • Innovation thrives - no one can have really, really great ideas when they're playing by someone else's rules. Especially rules that don't make sense. In a ROWE, everyone starts to operate like they are the CEO of the company - like they have a big stake in the game. They become true owner-operators. Every business is trying to infuse that kind of thinking into their population - and ROWE does it naturally.

Technology is wonderful. It gives us the ability to work anywhere, anytime.

Unfortunately, we can't utilize technology to its fullest potential when we're still operating under rules from the Industrial Age.

We can have all the technology we want at our fingertips, but if the rule says "You need to be in your cube from 8:00 to 5:00 every day" (and you need a really good socially acceptable excuse - like going to the doctor - to not be), technology doesn't do us any good. Time to make ROWE the status quo.


Dan Schwabel.jpgArticle by, Dan Schawbel, the leading personal branding expert for Gen-Y. He authors the Personal Branding Blog and publishes Personal Branding Magazine and authored the upcoming book, Me 2.0: Build a Powerful Brand to Achieve Career Success (Kaplan, Spring 2009). Dan has been called a "personal branding force of nature" by Fast Company and his work has been published in BrandWeek Magazine, Advertising Age and countless other publications.


I've wanted to do this post for a while and luckily I waited for the perfect time, when 4 of the biggest media players (traditional media) have embraced social networking. From a personal branding perspective, I recommend getting a profile on at least one of these if you have very little presence or are a "beginner." I say this because these profiles will rank high and can protect you against any bad press in the future (when it comes to Google). Also, if you are looking to expand your professional network, then these networks will help you find the right people.

BusinessWeek

Business Exchange is BusinessWeek's social network. There are over 3,000 news and blog items so far in this social network. You can read updated news, blogs, and resources about social networking all across this community. There are many familiar faces in this network, such as Anita Campbell, John Jantsch, Bryan Eisenberg and John Battelle.

Personal branding: The main benefit of using this social network is that, like the rest, it ranks high in Google because it's supported by BusinessWeek.com's PageRank of 8. Also, after you setup a profile, all of your actions (alongside your peers) will be syndicated on the main page, such as a blog post or an article you find. Very influential people are on-board already, such as the one's listed above.

Fast Company

FastCompany.com is a free Website that features editorial content with a focus on business ideas and innovation. With more than 95,000 active members, the site is also a meeting place for a global community of forward-thinking business leaders.

Personal branding: The main benefit to your brand is visibility. Since this social network was the first of it's kind for a traditional media source, there are thousands more users than the competition. The bad part about this is that it's more competitive to get your blog postings listed on the homepage, but it's possible! By blogging, answering daily questions and commenting on articles, you can be on the front page of one of the most trafficked media sites. Fast Company has a PageRank of 7 as well. You can connect with like-minded people by joining special interest groups and adding friends.

New York Times

TimesPeople is a new way to discover what other readers find interesting on NYTimes.com -- and to make recommendations of your own. With TimesPeople, you can share articles, videos, slideshows, blog posts, reader comments, and ratings and reviews of movies, restaurants and hotels. Once you have signed up, TimesPeople begins to collect the public actions you take on NYTimes.com.

Other readers can choose to see your activity, and you can choose to see theirs. You'll have several ways to begin building your network: use the built-in search box, select from a list of suggested users you might know, or import your e-mail contacts. And you'll continue to expand your network simply by using TimesPeople and encountering other readers.

Personal branding: The main benefit from using this social network is that you can track down people who are interested in the same exact topics you are in an instant. You can learn more about other people and likewise, have something to talk to them about and give value. NYTimes.com has a PageRank of 9 and is probably the most respected source on the internet.

Wall Street Journal

Journal Community allows WSJ.com's million or so paid online subscribers to comment on every story, pose their own discussion questions, e-mail one another and set up profiles that will allow others to see what they're doing on the site. This social network is for business professionals, built around the content of the newspaper and web site but not limited to it.

Personal branding: The WSJ is restricting social network users to the one's who are paying money, which is dumb. Other than that, if you are willing to fork over the money, this network is incredible for your brand. By commenting on posts and being active on this site, you are now connected with people from around the world. Profiles on this site will share a PageRank of 8.

Dan Schwabel.jpgArticle by, Dan Schawbel, the leading personal branding expert for Gen-Y. He authors the Personal Branding Blog and publishes Personal Branding Magazine and authored the upcoming book, Me 2.0: Build a Powerful Brand to Achieve Career Success (Kaplan, Spring 2009). Dan has been called a "personal branding force of nature" by Fast Company and his work has been published in BrandWeek Magazine, Advertising Age and countless other publications.


This On this week's PodCamp Ireland podcast one of the subjects we covered was that of why and how you can track the effectiveness of your social media marketing programme.

I was interested to see that increasingly marketers in Ireland are moving their marketing budgets online with 56% of them committing over 10% of their overall spend to online marketing as reported in the 2008 Irish On Marketing Sentiment Survey conducted by AMAS with members of the Marketing Institute of Ireland.

And the primary reason for this? The ability to measure the effectiveness of online marketing programmes.

The survey was completed online by 268 marketers, 92% of whom were members of the MII during July and August of 2008.

TRENDS IN ONLINE MARKETING IN IRELAND

The survey reports that the most popular online marketing programmes are:

  • Email campaigns - implemented by 64% of companies
  • Search Engine Optimisation - implemented by 46% of companies
  • Banner Advertising - implemented by 41% of companies.
In the area of new media and mobile marketing the formats being explored included:
  • Audio and video e.g. podcasts by 15% of respondents
  • Blogs and social networking by 20% of the respondents
  • Mobile advertising by 10% of the respondents
  • Online PR by 28% of the respondents
  • Viral marketing by 12% of the respondents (though I am not sure I understand this statistic as viral marketing in itself is not a digital marketing platform).
  • Some 14% of the marketers surveyed reported that they do no online marketing (this was 30% in 2007).

The respondents also commented that some 47% had moved spend from direct mail to online and 44% had moved from the press to online campaigns.

WHY IRISH MARKETERS ARE MOVING BUDGETS ONLINE

The primary reason for online marketing and digital marketing programmes being used by marketers in Ireland were as follows:

  • Optimising reach - 93% of respondents reported this as being very important or important
  • Measuring responses - 91% of respondents reported this as being very important or important
  • Lower-cost marketing channel - 86% of respondents reported this as being very important or important
  • Targeting and segmenting the customer profile - 86% of respondents reported this as being very important or important.
I often get asked by businesses in the SME sector why they need to have a website or online marketing programme. I always reply that online and digital marketing strategies are not just for businesses who want to sell products online. This was borne out by the results of the survey where the Irish marketers surveyed said that only 22% of them implemented online programmes because they saw direct selling online as very important.

I am sure that the adoption of digital marketing strategies will continue to increase due to the lower cost of implementation when budgets are under pressure, increasing adoption of broadband with ComReg reporting that there are over 1 million subscriptions to broadband (approximately 20% being mobile broadband) as at June 2008 and the transparency and ease of tracking.

Though of course this doesn't mean that every digital campaign we implement will be successful. It will however become increasingly a crowded place online and excellence in innovation, creativity, and execution along side integrating online and offline channels will be critical for success when marketing online.

Krishna De.jpgArticle by Krishna De and courtesy of Biz Growth News blog


According to the Evening Sun:

CLEARING THE RECORD: Certain former offenders who remain crime-free for several years would have a chance to clear their criminal records under a bill passed 198-1 by the House.

The bill would apply to people who have committed summary offenses, second-degree misdemeanors under the age of 25, and third-degree misdemeanors. They would be allowed ask county courts to expunge their records within 5 to 10 years after their release, depending on the nature of the offense.

Under current law, offenses can only be expunged from the criminal records of people who have been dead for three years or who have reached the age of 70 after spending 10 years crime-free following their last confinement or supervision. The measure goes to the Senate, which passed a measure in April to allow the expungement of summary offenses only. (House Bill 1543)

Article by, Jason Morris and courtesy of EmployeescreenIQ


OK I maybe a bit behind the times when it comes to getting my email on my mobile, compounded by the fact I was waiting for the new iphone 3g I can finally say after nearly 2 months of pestering the local store, I finally have my hands on my new web enabled phone.

After about two weeks of playing with it I thought it was time to make a few comments on how it has changed my life, that may sound a little over the top but true.

For the first time in quite a few years I finally find that I am not chained to the computer or have that feeling of being a fish out of water if I cannot get the laptop connected to some wifi network. I have to admit it was a huge relief, I think if you work from home or self employed it is exasperated.

Just over a week ago I wanted to take my wife out for lunch, well we did just reach our 20th wedding anniversary and no kids around, but for the first time I didn't feel guilty not letting anyone at the office know, because the office was with me at the restaurant. I could relax knowing if a call or an urgent email came in, I wouldn't miss it and Conchi wasn't too upset either!

Carrying on with this freedom I find myself able to check and delete emails when I am not in the office and there is no need to boot the computer when I am, so at weekends or evenings I can just have a quick look to see what has arrived and deal with it there and then, my inbox has never been so up-to-date!

On top of this there are a number of applications that can help a recruiter be more efficient, not just the fact that all your outlook contact database is available to you on the phone, you can keep tabs with your linkedin contacts, read cv attachments, set up interview dates, track that hotel or client offices with GSP and Google maps, very handy when you are walking round London completely lost, check out the clients website before you arrive and for you fellow bloggers with wordpress you can even update your blog on the move.

On top of all this it is Skype enabled, what else could one need.

I do not know how this compares to the blueberry, which I know many of you have, but I have been blown away with this.

Stephen Fowler.gif Article by Stephen Fowler and courtesy of Recruitment Views blog.


A few months ago, I sent a blogger I respect tremendously a copy of my new book, which he had agreed to review. He passed it off to his summer intern, which was okay by me, because after all interns are often my target audience and I engage with this age group every day. Said intern promised to have the review posted by the middle of August. It's now mid September, and the intern has presumably gone back to school. Despite a few gentle nudges, the review was never completed.

I've been thinking about contacting the blogger and reminding him of the situation. I'm sure this blogger would agree to do the review himself at this point, but that would mean sending him another copy of the book and waiting another few months for him to read it. Like most of you, I'm a busy person, and I'm not sure it's worth it. I can't help being a little annoyed, though.

Delegating responsibility to subordinates is a terrific idea, and in fact you must do it if you are going to be productive and efficient at work. But delegating does not mean abdicating. As the supervisor, it's up to you to keep a close watch on the tasks you give subordinates. You can't just hand off an assignment and then forget about it completely. Rather, you must keep a running status of what your reports are working on, and check in with them regularly to ensure that progress is happening. Be available to provide guidance and answer questions. Remember that if your subordinate shirks a task or doesn't do it correctly, in the end you are the one who will be held accountable.

alexandra levit.jpgArticle by Alexandra Levit and courtesy of Water Cooler Wisdom blog.


You never have a second chance to create a good first impression.

Students are busy. They love the Internet. They will visit your website. So please, make sure you put your best foot forward and make your graduate site your most successful recruitment tool.

In many cases, the first time a potential employee is exposed to your company is through your web site. Your best candidates come though this channel, so its creation and maintenance deserve your utmost attention.

At the very least, your careers site needs to include an up-to-date listing of open positions and information about your company and its products. A fully developed site can include bells and whistles such as an online profiler, interactivity and streaming audio and video content.

Here are some things to think about when developing a top-rate careers site:

  1. Understand your target group's expectations, preferences and priorities.
  2. Design a simple layout and navigation scheme around this, and test it on graduates.
  3. Provide a job site map.
  4. Include an RSS feed so potential applicants can get updates automatically.
  5. Use their language - graduate lingo.
  6. Keep a consistent employer brand throughout the entire website.
  7. Explain your company's recruitment process. Include a "How to Apply" section to lead a potential employee through the process, with a very prominent "Apply Here" button.
  8. Include a list of compelling reasons to work for your company and don't ignore the basics - include in-depth information about the job, and clearly articulate the interview and hire process.
  9. Add a system for managing and tracking applications. An online application form has the benefit of standardizing information from candidates.
  10. Have a mechanism to receive feedback, and then use this valuable information.
  11. Use the fact that the careers page is often the most visited page on your site (after the homepage) to get much deserved budget from senior management.
  12. Include a mechanism to get back to applicants quickly, and whether they will advance in your process. This will create a positive impression, not the sense of a "black hole".
  13. Above all, keep it easy to use and friendly.

A good example of a graduate recruitment site is www.hewittgraduate.co.uk. And check out Microsoft's "Hey Genius" graduate recruiting site for some innovative ideas to say the least!

What have your experiences been creating careers site? Any tips to add? What is your favourite site? Least favourite site? Leave a comment and let us know.


Article by, Susanna Cesar-Morton of Recruitment 2.0

Article courtesy of the Recruiting Blogswap, a content exchange service sponsored by CollegeRecruiter.com, a leading site for college students looking for internships and recent graduates seeking entry-level jobs and other career opportunities.


"People need to be reminded more often than they need to be instructed."Dr. Samuel Johnson


This quote was emailed to me by Ashley Herrick from Sendouts and I feel it is very appropriate to the Recruiting Profession. Think for a moment of the many methods, techniques and candidates that have slipped through the cracks in just the past twelve months. When you first entered this profession your enthusiasm made up for what you didn't know. You made endless phone calls, were rejected constantly and eventually made your first placement. You didn't really know WHO to call, or HOW to make effective calls - you just knew you had to stay on the phone, interview and get candidates in front of your hiring authorities if you were going to be successful.

Now that you KNOW who and how to call, can you imagine the results you would achieve if you still made those calls every day with the same enthusiasm you once had? I don't believe in a set number of phone calls, but I do think it's important to commit to a minimum standard of daily results - based on your individual statistics and ratios.

Too often, we are guilty of talking to the same people over and over again, instead of getting your name in front of 20 new people every day. Ask yourself these questions - What do you KNOW, but have quit doing? What worked for you in the past that you are not doing as part of your routine today? What was successful when you first started to work with the various hiring authorities in your company? What candidates are sitting in your database that you could reactivate?

Going back to the original quote... "People need to be reminded..." I'd like to remind you of a few things:

  1. You change people's lives every day
  2. You need to do the BASICS each day, regardless of the level of your experience
  3. Commit to training and always fine tune your interviewing, sales and closing skills
  4. Remember, enthusiasm sells! If you are enthusiastic about your candidates and enthusiastic about the opportunities you are representing, this will result in more hires!

In our profession it is important to adapt quickly to change, anticipate trends and stay ahead of our competition. What I'm doing today is just REMINDING you of the skills, abilities and techniques you could "revive" that will make you more successful in 2008! If you keep doing things the SAME WAY, you will get the SAME RESULTS. If you were not thrilled with the number of hires you facilitated in the first six months of this year, you need to make changes today. Take a few minutes in the next 24 hours to do a self-assessment. The results will impact the level of success you enjoy in the remainder of this year.

We are more than half way through the year, and this is a great time to do three things:

  1. Determine the 20% of what you do that provides you with 80% of your results - and do more of those things these next six months.
  2. Determine what is a total WASTE of your time and stop doing those things immediately (delegate whenever possible!)
  3. Identify new techniques or activate old effective techniques (one each month) for the next six months, to elevate your level of success.

Often remembering what you forgot is all it takes to enjoy an entirely new level of effectiveness and success!

Article by, Barbara Bruno and courtesy of Kenndy Information Recruiting Trends providing leading edge insights and strategies for the recruiting professional


When it comes to technology, I tend to yawn a bit. I've been around the block so long to see trends, fads, and "shortcuts" come onto the recruiting scene, only to vanish as quickly as they arrived.

This is not to say we should ignore technology. No. Instead what I'm saying is much of the ballyhooed technological short cuts, trends and fads rarely live up to the hype and sensationalism for long at least when it comes to recruiting.

Resume Scanning 1996 Style.
Back in 1996, my office had a desktop pc on every recruiting desk. I had been working with computers since 1987 (and prior during college) and I thought I was doing better than most being on a local area network and possessing the best technology offered at the time.

Yet, recruiting colleagues were surprised that I was not using "automated resume scanning". Every other week or so I'd get a call asking me how I "scanned my resumes".

I got the sense people felt I was "not up to date" when I admitted not using scanning technology. I received criticism for not being up to date.

When I was invited for a free demonstration of a then-popular resume scanning system which was supposed to be able to scan about 100 physical, U.S. mailed resumes on an hourly basis, decided to attend.

I believe it was Resumax or something similar at the time and was unable to confirm if the company is still even in business. The program had OCR (Optical Character Recognition) which was supposed to "understand" the image scanned and convert it to digital text (the kind you can edit). The system was supposed to streamline the conversion of hundreds of physical resumes received by U.S. mail into digital format.

I sat through the demonstration. The system featured a Fujitsu high volume scanner which cost thousands alone. The combined software, hardware was somewhere around $75,000.00 to install. I nearly gagged at the price.

I decided to pass. I had Laura back at the office entering resumes through a keyboard shortcut method I had created which was almost as fast and with more accuracy than the OCR demonstration had revealed.

Not buying into this scanning technology was the smartest single move I made.

Had I bought the system, I would have not only been out seventy-five thousand dollars, but the entire system was about to become obsolete within the next eighteen to twenty-four months as a result of the explosive popularity of emailed MS Word documents.

A system purchased to handle postal-mailed resumes would have been relegated to the attic.

So much for technology.

Internet Recruiting circa 1998
The next hype the recruiting industry stampeded toward was the mystique of easily-found "internet resumes" popularized by a certain author who made a debut within the recruiting industry around 1997-1998.

Interestingly enough, it did not seem to matter to anyone at the time that this self-proclaimed guru had no recruiting experience whatsoever and never ever made one single placement in their previous non-recruiting career. Not one placement ever.

The author promoted an "Internet Recruiting" kit. Sold thousands of them. And thousands flocked to related seminars lured by the prospect of candidates found just keystrokes away. I too got caught up in the hype thinking the world had changed on me and I best get in line.

I had two recruiters at the office attend these seminars and spend hours in the office (after hours and late at night) using the techniques. While we did find an occasional low hanging fruit in the orchard, most of it was hanging low for good reason. We never actually placed one individual in a fee-paid search using any of these methods.

I'm not saying such web-based resumes might be useful to recruiters in other industries, but for the industries we served this was not where we were going to find the gems we needed to place managers and key professionals.

We ditched the kit a year later and continued focusing on tried-and-true methods we were all trained during pre-internet days (which continue to work today I should add).

As for the author ... the individual came to me for job placement assistance around 2003 feeling "recruiting is dead".

So much for the next technological fad.


Monster, Hotjobs, Carerbuilder and web-based job sites
Along with the explosion of interest in easily found internet resumes came the popularity of web-based job sites. One of the early founders of a web based site was quoted at conferences as saying "This will put an end to the entire recruiting industry".

Some of us were indeed nervous for good reason.

But in actuality many of these job sites learned that instead of putting recruiters out of business they were going to have to cater to and develop rapport with the search industry itself if they were to thrive.

Today many jobsite staffers regularly attend staffing conferences and keep trade show booths at such events to cultivate the staffing industry its founders threatened to kill.

Jeff Taylor, founder of Monster.com is now working on an online obituary service.

How ironic.


Web 2.0, Social Network Sites
Today's fad, trend and buzz is all about "Social Networking" sites.

Someone emailed me a few weeks ago stating being "friends" with someone else we were discussing. A day or two later it dawned on me to get back to this person. I asked her "Have you actually met this friend?"

"Have you spent time with her?"

"Ever have coffee? Drinks? Or meet in a face to face setting?"

As I suspected the answer to all of the above was "No".

The "friendship" existed virtually. It was in cyber-space with no correlation to what I would define as a real friend in real life.

Déjà vu
Today there are several "Web 2.0 Guru's" now making their rounds around the world attending recruiting symposiums, conferences and conventions.

They draw large crowds whose interest is once again piqued by the prospect of the next electronic candidate shortcut.

Just as it was with the early internet gurus in 1997, some of these trainers (some, not all) have never made a single placement in their entire life. One or two are full time trainers. They train and only train as their vocation. They don't care about placements.

I'm reminded of the 2006 Pink Panther scene where Jacques Clouseau refers to "Yuri. The trainer who trains."

While this is not to say they are not worthy of speaking about social-network recruiting ... and at least comprehend the sourcing aspect of the recruiting cycle ... their remains a big difference between understanding recruiting (finding of a possible candidate) and full cycle client development and consistent placements. Where you actually receive a significant fee for the placement.

Plaxo defines friends
On the Plaxo network (www.plaxo.com) you are given a choice of bullet points to label your online relationship with others.

Under the word "Friends" it specifically states "people you know in real life outside of electronic social networks alone".

What good is having 10,000 names in an "online electronic network" as some networking gurus boast, when you don't even return a phone call?

I tried communicating (via email) to an "internet sourcing guru" not too long ago and found the experience highly frustrating.

When I realized he was not understanding one word I was saying he replied:

"Sorry Frank. I'm talking to you on my headset, reading a blog, receiving IM's, and checking my email at the same time."

I have two words for this type of behavior:

Rude.

And unprofessional.

There is something to be said for focusing on one topic at one time.

How dare you try to speak to me and not give me your full undivided attention?
Is this how you would like me to treat you in return?

Is this what today's guru's are teaching?

I can assure you if you behave like some of the social networking experts out there you will never get a stream of high value client contracts like we've had to produce all of 2008.

Such behavior also proves all the technical tools in the world are worthless unless you know how to interact with professionals once they return your contact and know how to communicate with people.

When I speak to my son I make sure he shuts off his cell phone as nothing but complete undivided attention is expected. I do the same for him if I'm reading the newspaper.

What's sexy, what's not
I was a bit shocked when someone told me just last week "Your seminar topics just aren't sexy, Frank. Since you are not talking about web 2.0 and online social networks ... which is the current trend. That's why you are not drawing the crowds these hip contemporary subjects are attracting".

In other words I was being told I was an anachronism.

I may not be spending time on the "hip topic du jour".

But then again, because I do not get lured into the hype of the day I plod along making my consistent placements with fees between $17,000 to $40,000 month in and out.

How boring it must be to produce semi-monthly with such "old fashioned" methods.

To me its about maintaining a steady rhythm that can be endured long term.

Unplug my computer. Take away my internet. And I will still make placements. I may not snag as many ... but I still will make them.

And many of the people I place are Generation X'ers with Facebook accounts but I never would have found them through those channels as their profiles had insufficient career information.

Lesson from the Ski Industry
In the ski industry there's this old saying among professional instructors:

"Many spend thousands on skis, equipment, and fashionable clothing.
But few ever spend twenty-five dollars on one single lesson to properly use it all."

The same can be said about today's "technology du jour".

You might have the fanciest equipment.

You may have trained on AIRS, Google search strategies, or taken LinkedIn courses.

But can you get it to produce consistent fees in the form of mailed or electronically uploaded checks for you every single week or two?

Once you learn to use tools to source, you will want to know how to cultivate lasting, meaningful relationships.

Eventually the infatuation with Web 2.0 tools will fade. Myspace, Facebook, Tweeter, Blogs, LinkedIn, Digg, etc. etc will all become "so yesterday" just as the previous fads have gone.

Something else will take over just as the fax took over for snail mail and email took over the fax.

Those that consistently invest on long lasting recruiter traing, the types of techniques that actually deliver placement success and client development skills will succeed and rule the world.

Those that focus on fads may make a few bucks off the more gullible in our industry, only to disappear into the horizon.

I can count on one hand all the recruiters that were around in 1987 that are still around today. Only a fraction have come through the ups and downs decades later.

Those that remain successful did so due to their passion and never-ceasing pursuit of skills that transcend time.

Consider the Candidate
According to John A. Challenger of Challenger, Gray and Christmas the outplacement firm, candidates are already finding online recruiting "overwhelming". He states, " One could easily spend all day, every day surfing the Net for job vacancies ... waiting for the phone to ring."

I concur.
Well said Mr. Challenger.
(Full article on http://www.jobjournal.com/article_full_text.asp?artid=2434)

It's only when you exit the online world and enter the realm of the REAL world with at least a telephone call and sharp communication skills that things actually start to happen.

Frank Risalvato.jpgArticle by, Frank Risalvato, CPC, CEO of IRES, Inc., a respected leader in the field of recruiting. In addition to providing first-rate executive search services, he is sought as an expert speaker and his cutting-edge articles, opinions, and insightful quotes frequently appear in some of the most respected names in the world of business, Internet, and career related media - all of which is found at his recruiter training site located at www.searchwizardry.com


"A joy to read... Sam Wyly is a wonderful American character: a natural entrepreneur and builder with an outsized personality and humor to match his success. From selling rings at Louisiana Tech to creating businesses from steakhouses to software, he has a Midas touch and a gleam in his eye. This book is both a how-to guide as well as an inspirational autobiography. It captures the magic of the American dream." Walter Isaacson, CEO, The Aspen Institute; author, Einstein: His Life and Universe

Sam Wyly may not be a household name. But Fortune magazine described him as "one of the most, if not the most, successful post-war entrepreneurs" in America. And that was before he built four more multi-billion-dollar companies! Now, for the first time, Wyly shares his remarkable story and the secrets to his success in his new memoir, 1,000 DOLLARS AND AN IDEA: Entrepreneur to Billionaire (Newmarket Press, September 2008).

From the struggles his parents faced trying to hold on to the family cotton farm during the Depression to the coaching he received on the high school football field, Wyly describes how he learned many lessons growing up on the banks of the Mississippi in northern Louisiana that would guide him through life and business on a path toward becoming a billionaire.

Listed as one of the 1,000 wealthiest people in the world by Forbes magazine, Wyly has blazed a brilliant entrepreneurial path that made him a million dollars at the age of 30. In 1963, after successful sales positions with IBM and Honeywell, he founded University Computing Co., which he took public in 1965. Though he was battling the behemoth of IBM, over the next four years he earned his investors a 100:1 return.

In 1,000 DOLLARS AND AN IDEA we learn how his bold entrepreneurial spirit, respect for the customer and understanding of markets also led him to successfully:

  • Co-found Earth Resources Co., an oil-refining and silver-mining operation, and sell it 13 years later at the top of the market
  • Purchase the Bonanza Steakhouse chain, and expand it from 20 locations to over 600
  • Create Data Transmission Company (DATRAN) and take on the mammoth AT&T telephone monopoly
  • Co-found Sterling Software and Sterling Commerce, and sell them to Computer Associates and AT&T for $8 billion
  • Purchase the small arts-and-crafts chain Michaels, expand it to more than 900 stores and then sell it for $6 billion, yielding the 1984 Michaels IPO investor a 60:1 return
  • Co-found hedge funds Maverick Capital & Ranger Capital
  • Found Green Mountain Energy, today the largest provider of cleaner electricity in the U.S.
Wyly's ability to succeed in industries as diverse as software, arts-and-crafts retailing, oil refining, investing and environmentally friendly electricity sets him apart from the better-known names of late-20th-century entrepreneuring. Additionally, unlike many of the corporate raiders of the 70s and 80s who searched for quick profits through liquidation opportunities - regardless of damage left in their wake - Wyly's vision was to take those same depressed companies and turn them around. Growing the acquired companies, he created top-quality jobs, developed best-of-breed products and produced superior returns for investors.

Wyly has proven to be a visionary in environmentally conscious green entrepreneuring, as well. In 1,000 DOLLARS AND AN IDEA he describes the need for recognition of the growing climate crisis. He spearheaded the green energy movement with Green Mountain Energy Company, a clean energy and carbon-offset provider. Wyly created Green Mountain back in 1997, long before widespread public awareness of global warming. Always one to spot business trends and seize market opportunities, he understood then as he does now that the true 21st-century entrepreneur will be the one who can take advantage of all the benefits of running an environmentally aware business.

1,000 DOLLARS AND AN IDEA is much more than a no-holds-barred memoir by one of America's greatest entrepreneurs. In addition, it is full of lessons in how to follow your dreams, overcome failure and realize your potential while creating companies that are good for customers, employees and shareholders. It is a collection of inspirational case studies that should be required reading in college business courses across the country. It is a call to action to companies on behalf of the environment - a rallying cry for policy change and increased environmental responsibility from corporations.

And in the end, it is the story of the American Dream, as told by a modern-day business pioneer who worked hard and hit it big.

Article courtesy of WorkBloom, an employment blog incorporating a comprehensive career resources section, including the largest database of professionally written resume and cover letter samples on the Web.


The positive trend of job creation in health care continued through the month of August, according to industry website MedZilla.com, a specialist in health care, biotechnology, and pharmaceutical employment. And while August saw a little backsliding in the relative numbers of layoffs in pharmaceuticals, more than 25,000 new jobs were created in health care, with 14,000 being hospital-based positions. Biotech layoffs during the same month were not so fortunate. "Over the past 12 months, health care has added 367,000 new jobs," says MedZilla's director of marketing, Michele Hopps. Even though a few health care systems announced pending layoffs, only one, Cape Cod Healthcare, planned to eliminate more than 100 jobs, and their high-water mark for the month sits at 169 individuals. Job cuts in biotechnology are being attributed to clinical trials not producing expected results. For employers searching for qualified candidates, several states showed jumps in candidate searches, especially in California (9.8%+), Washington D.C. (6.4%+), New York, and Michigan (2% + respectively). Qualified candidates with medical, surgical, and technical were highly sought-after, and even pharmaceutical sales saw a small upward swing in searches by employers. The disparity in candidate searches, when compared to employer searches, could directly be linked to the fact that job seekers are not searching even though companies have new jobs available each month. Additionally, though layoffs do continue in pharmaceuticals and biotechnology, the trend noted last month by MedZilla.com continued into August; companies continued to search for new pharmaceutical sales representatives, indicating that the cycle of drug creation could be reaching the marketing and sales stage. Both Acadia and Eli Lilly are entering new phases of clinical trials, and they, like others, are likely planning for success. If the results are positive, new drugs will be available on the market for representatives to sell, and the pharmaceutical companies will need new sales representatives to market those drugs, especially after the waves of layoffs in that area in the past year or so. The best prospect for new jobs, however, remains in health care, where positions continue to be created by the tens of thousands on a monthly basis. The numbers for August suggest that companies are searching for candidates but not posting new openings until previously-posted ones are filled. Therefore, the prudent candidate coming out of college and looking to enter the health care workforce should begin searching as soon as possible. "Job searches should be ongoing," says Hopps, "and for those planning to graduate soon, start your job searches now. It's never too early."

Article courtesy of Kennedy Information Recruiting Trends providing leading edge insights and strategies for the recruiting professional


Back around 1998 I began submitting my articles to The Fordyce Letter.

Back then the publication was read and subscribed to by predominantly staffing industry professionals.
Now much of that material is freely available. Is this respectful or a good idea for those "working recruiters" and authors who might not have wanted their material exposed to so many eyeballs?

While there were always some sideline subscribers, (such as Joyce Laine Kennedy the nationally syndicated career columnist who has included my subject matter in several of her columns), as well as others such as college professors and industrial psychologists, the newsletter remained well within the realm of recruiting industry professionals servicing the mid-level search and placement niche.

Had I known my articles would someday be posted online for the entire world to read, including being easily viewed by my candidates, prospective clients, current clients, and anyone else visiting the new Fordyce Letter site which has now become an interactive blog ... I would have given much greater thought to submitting those articles and most likely would have diluted much of the content.

Given I'm a "working recruiter" who trains and writes for the industry as a byproduct of my success in recruiting, and must continue to protect the confidentiality, methods, secrets, and techniques I employ, I'm not crazy about articles submitted to one newsletter years ago suddenly being made available for the world to see without any consideration to the originators of such content.

While there is indeed something to be said for the ease of disseminating information, I'm against revealing industry insider secrets, tips, methods to the global community who is uninitiated.

The folks at Fordyce Letter's online site have decided to open the vaults of columns beyond the three year threshold and make those old articles freely available online.

This might be great for buliding traffic to the ere.net community and for the new owners of The Fordyce Letter, but from my perspective it makes me uncomfortable.

Just like a magician who might reveal his secrets to a limited audience, would not want videotapes of those secrets aired to his possible ticket buyers ... who might then decide to not attend ... I feel at a minimum ERE should have held discussions with its authors and content originators on the subject.

Perhaps brief excerpts might have been more prudent.

Let me know your thoughts.

Frank Risalvato.jpgArticle by, Frank Risalvato, CPC, CEO of IRES, Inc., a respected leader in the field of recruiting. In addition to providing first-rate executive search services, he is sought as an expert speaker and his cutting-edge articles, opinions, and insightful quotes frequently appear in some of the most respected names in the world of business, Internet, and career related media - all of which is found at his recruiter training site located at www.searchwizardry.com


Have you ever had an open job requisition come across your desk, that you were positive you could fill quickly - only to find thirty days have passed, and there are STILL, no qualified candidates in your pipeline? As a hiring manager, or human resources professional, responsible for the recruitment function, you are painfully aware of the number of hours necessary to source for your next hire. With an ever shrinking "quality" talent pool, your job only continues to grow more demanding of your precious time. To add to the insanity, the director of the department you're actively hiring for, is calling and pressuring you constantly, to fill this position - YESTERDAY!

This may sound like just another day in the life of a recruitment manager, but it doesn't have to be this way. Sure, you may post the position on a job board or two, you may decide to regularly access resumes through your employer resume subscription service, and send the job order to your favorite contingency agency. All of your current strategies are initiated, without the time sensitive success required to get this req filled and out of your life.

Fortunately, there is a new concept that is available to employers and hiring managers, that is completely streamlining the entire recruiting process. This technology is available at no-cost, and literally enables employers to receive the resumes of high quality, pre-screened candidates, in as little as a few hours.

The recruiting marketplace concept works very different from traditional job boards. In a nutshell, employers post descriptions of the jobs they want to fill, along with the fee they are willing to pay upon successful hire. These "bounties" are viewed by registered, professional contingency recruiters, who specialize in the field or industry of your open position. Each headhunter who is a part of the marketplace, has regular access to thousands of qualified candidates. With more than 8000 contingency recruiters participating in the marketplace, you've just increased the odds of finding your next hire - EXPONENTIALLY!

An employer considering utilizing a recruiting marketplace, should consider the following:

  • this technology saves both time and money, by enabling you to fill your jobs faster, and with higher quality candidates
  • the concept works in conjunction with your current recruiting strategies, and you can have all pre-screened applicants apply directly to your applicant tracking system
  • you name the "bounty" you are willing to pay for the perfect candidate
  • helps put an end to headhunter calls at your office
  • you exponentially increase the likelihood of finding your next hire
  • there are no start up costs, no membership fees, or hidden costs to use this advanced recruiting tool

The responsibility of filling challenging positions in your organization can become more and more cumbersome, as the level of quality talent available, consistently continues to become smaller. We all have the same number of hours in every day. With so much of the recruiting function being associated to the number of quality candidates a hiring manager can connect with, it just makes sense to work smarter. The recruiting marketplace is one solution that provides a constant source of high quality resume flow, serves as an invaluable tool for every employer's recruiting arsenal, and ultimately saves time and money for HR associates and corporate recruitment professionals.

Article by, Christina Archer, a Recruiting Consultant, who actively connects with her clients using BountyJobs, the Recruiting Marketplace. http://www.BountyJobs.com provides a quality communications platform, that enables employers to save time, by filling their open positions faster than before. In less than ten minutes, Christina can show hiring managers how to drastically improve their company's recruiting strategy, and streamline their entire talent acquisition process. To schedule the phone call that can positively impact your company's fill rate, call Christina directly, at 888.225.1328, or send an email to christina at christinaarcher.info.

Article courtesy of the Recruiting Blogswap, a content exchange service sponsored by CollegeRecruiter.com, a leading site for college students looking for internships and recent graduates seeking entry-level jobs and other career opportunities.

  • Nothing will change.
  • Your job is secure.
  • You are a valuable asset.
  • We will let you know everything that is going on.
  • Trust us.

If you have recently been through a merger or acquisition, you may have been the recipient or sender of any one of the above messages.

Is this the Big Lie? A bold-faced deception? A conscious attempt to distort the truth? Or, was it that the sender just didn't have any real information and was only expressing what they hoped to be true.

Mergers and acquisitions (M&A) are attempts for companies to change their current path by combining strengths in the hopes of achieving what are often referred to as "synergistic benefits."

There are varied reasons behind a merger or acquisition. They are often driven by the need to:

  • increase market share
  • enter new markets
  • develop new products through R&D
  • achieve administrative benefits
  • boost revenue

We make mergers sound so simple: just combine computer systems, merge departments or offices throughout the world, use sheer size to force down prices from vendors and surely find other ways benefit to from economies of scale.

Yet we all know that historical trends show roughly two-thirds of big mergers will disappoint on their own terms. An often cited KPMG study puts it even higher stating that, "83% of all mergers and acquisitions failed to produce any benefit for the shareholders and over half actually destroyed value". The allure (in theory) of 1+1 = 3 sounds great. And we are all smart people so we know we can make this work. However, in practice things can and do go awry.

Solid Financial Deal to Business Soap Opera

Up to the point in the transaction process where the papers are signed, the merger and acquisition business is predominantly financial: valuing the assets, due diligence and determining the price.

However, before the ink is dry on the final documents, this financially-driven deal becomes a human transaction filled with emotion, trauma, drama, and survival behavior - the non-linear, often irrational world of human beings in the midst of change.

Let the Lying Begin

All too frequently, one of the most irrational activities begin to happen at this juncture: otherwise honest and professional people begin to lie.

Statements like - "there are no plans to cut staff", "we are not consolidating product lines", "we are not relocating offices" come out of the mouths of some very rational, smart people. And we all know that the majority of times, the statements are false. Jobs are lost, facilities are closed, positions are terminated, and reporting relationships are shifted sometimes quite dramatically.

Because most executives and managers involved in the M&A are focused on the short term - doing the deal! - the question of fallout from the mistruths is often looked at in the same light - as a short term issue.

However, the breach of trust can live on for years, sometimes decades. The difficulties encountered are often amplified in cross-cultural situations, when the companies involved are from two or more different countries.

What Drives Executives to Tell the Big Lie?

The number one driver of the Big Lie is leaders are not expected to say, "I don't know."

In companies throughout the world, especially those that are primarily US-centric, management is supposed to have "The Answer." They are supposed to know all, offering advice, guidance and predictions of the future.

When leaders don't have all the answers they shy away from providing the information that customers, shareholders and employees need to calm their nerves and re-direct their action to behaviors that will add value to the deal. Rumor loves the vacuum of mystery and secrecy! The communication then takes on the tone of the "lies" above, lacking any real information and substance that might explain and support employees' and other stakeholders' interests.

Trust is then broken and the restoration of it may be years away. Also, we all know that the very acts that fractured the trust - speaking and communicating - are the same acts required to restore it. So we have a dilemma: with the source of the communication being doubted, how then do we restore trust?

Restoring Trust

At a time when leadership and active management is most called for, the stress, uncertainties and fear can cause an inward focus and a retreat to safe comments, and the avoidance of questions or challenges. This comes, sadly, when more leadership is needed not less.

One of the primary roles of a leader is to articulate a vision and inspire others to join in that vision. Proclaiming a new vision and handing out slick brochures, buttons and hats or laminated wallet-sized cards, does not create a new vision for the new enterprise.

Leaders communicate. They make themselves visible. They get involved and share the new vision which captures the critical success factors, economic and business drivers that brought the deal together. They talk, listen and act.

Despite this dire need for true leadership all too often the opposite happens. Instead of communicating the vision or the driving motivation of the deal we see people in leadership positions increasingly focus on mundane and irrelevant information.

This strange behavior is often due to the leaders having started their adaptation to the new reality far sooner than those who learned of the merger on announcement day. The leaders often jumped on the wave earlier, rode it into the shore, and are way in front of this tidal wave of change now crashing down on the others. They wonder why people don't seem to "get it" and often mistake shock and confusion for resistance to change.

In the case of international M&A's, the need for leadership is even more crucial due to the different cultural context. Being a good leader requires different skills and attributes in different countries. For example, charisma and a positive personal image are important attributes of leadership in the U.S., but not necessarily in other countries.

Conclusion

There is an old adage we have cited on previous occassions: "If wishes were horses, then beggars would ride." Despite the thoroughness of the due diligence, or the support of the Street, or the completeness of the documentation, any new entity cannot be "wished" into being. Irrelevant information, expressions of a hope for the future, won't make it happen.

The hard work of defining and negotiating how a newly merged organization will work simply cannot be avoided. The human and cultural issues that separate the 17% from the 83% are not about some abstract values or the "soft stuff" of fuzzy communications, but the concrete realities of jobs, productivity, economic value and sustained growth.

Please call us if you would like to discuss challenges you might be having with a recent or planned merger or acquisition. We have helped client corporations create great success in this area and would be glad to share our knowledge.

Article by, Paul Plotczyk, and courtesy of Work Systems Affiliates

Survey Reveals Executives' Lunch Breaks Disappearing

Could the "lunch hour" be facing extinction? According to a recent survey, executives polled said their average lunch break is 35 minutes -- seven minutes less than what they reported five years ago. Managers also admitted they work through lunch more than half of the workweek.

The survey was developed by OfficeTeam. It was conducted by an independent research firm and is based on telephone interviews with 150 randomly selected senior executives at the 1,000 largest companies in the United States.

Executives were asked, "What is the average length of your typical lunch break?" The mean response was 35 minutes, compared to 42 minutes in 2003.

Survey respondents also were asked, "How many days each week, on average, do you work through lunch?" The mean response was three days. (The question was not asked in 2003.)

"In today's 24/7 workplace, a lunch break often takes a back seat to e-mails, phone calls, meetings and pressing deadlines," said Dave Willmer, executive director of OfficeTeam. "Many people are doing more work with fewer resources and, therefore, putting in more time at their desks. Some may also be working across time zones and forgoing lunch breaks to accommodate their colleagues' schedules."

But Willmer cautioned that professionals need time away from their desks to recharge and remain productive. He added, "Managers set an example for their staff. If they don't take a break for lunch, their employees may feel inclined to do the same."

OfficeTeam provides the following tips for taking back the shrinking lunch break:


  • Plan your day. Schedule your break to fall between projects, if possible, and set morning deadlines for important tasks so you can relax over lunch.

  • Schedule lunch with colleagues. During a busy period, change a team meeting to a working lunch outside the office. The time away will improve your energy while maintaining productivity.

  • Book an appointment. Block off your online calendar so coworkers don't schedule calls or meetings during that time. Be flexible, though, if there are no other options.

  • Step away from the desk. If you are unable to leave your building for lunch, take a walk around the office. If possible, eat in the lunch room or break area with colleagues.

  • Put work aside. If you have to be near your computer or phone, face your chair away and do a nonwork activity, such as reading a newspaper or magazine.

Article courtesy of Office Team, which provides businesses with the highly skilled administrative talent they need to maximize productivity, achieve cost efficiency and support full-time staff. The staffing firm has more than 300 locations worldwide and offers online job search services.


Job interviews are as subjective as any beauty pageant. Employers are human, so they're fallible like everybody else. Lou Adler wrote an article about vetting presidential candidates as precisely as any other job applicant. He did so because he wanted to point out that "many important decisions, especially hiring decisions, are based on invalid assumptions, false impressions, personal beliefs, and lack of objective data."

Bearing that in mind, he lists ten ways that employers can make some really bad hiring decisions.

  1. Make emotional decisions and justify them with facts
  2. Do not seek out objective data if it contradicts your beliefs, or ignore it if you find some
  3. Make sure no one knows the real job
  4. Use skills-based job descriptions to find, screen, and assess candidates
  5. Make sure your ads are hard to find
  6. Write boring ads that start with a requisition number
  7. Make sure interviewers are untrained and can ask any question they want
  8. Add up the yes and no votes
  9. Force candidates to formally apply before they can even chat with you
  10. Focus on compensation and skills rather than career opportunities

It's a good idea for job seekers to remember that employers are human and sometimes they make mistakes. While job seekers are being careful to avoid making the most common job-seeker mistakes, they must also keep an eye out for common employer mistakes. It could be the difference between finding a great job with a great employer or ending up in a lousy job with an employer that has them job searching before the 90-day trial period is expired.


The Internet has made the world much smaller than it used to be. Candidates from all over can apply for their dream jobs no matter where they live. The United States is an especially appealing place because of its freedom and its booming economy - despite indications of a recession.

Employers want to hire the best people for the jobs they offer. Period. If the best people happen to be from countries like India or Japan, so be it; however, recruiters have to take into consideration the cultural differences, like the appropriate way to address someone or understanding the importance of family, that can wreak havoc on negotiations.

In his article, "The Challenges of Cross Cultural Recruiting," Kevin Wheeler, gives some tips on how to effectively recruit foreign entry-level job applicants:

1. "Take a course in cultural competency
2. Expect to be surprised.
3. Let people have a preview.
4. Use a set of criteria that you use for all candidates.
5. Separate culture from skill."

Wheeler elaborates on each of these points in his article. Recognizing and adapting to the differences between cultures and races will go a long way toward making workplaces more harmonious. It may also decrease the rate of job hopping among employees. Diverse work places are attractive to Gen Y candidates and if a company is looking to entice the best recent college-graduates looking for entry-level jobs and college students looking for internships, then embracing diversity is a good place to start.


Yesterday, the House approved the ADA Amendments Act. It now moves on to the White House for President Bush's signature.

The President is expected to sign the bill. The White House issued the following statement: "The Americans with Disabilities Act of 1990 is instrumental in allowing individuals with disabilities to fully participate in our economy and society, and the administration supports efforts to enhance its protections. The administration believes that the ADA Amendments Act of 2008 (ADAAA) is a step in that direction, and is encouraged by the improvements made to the bill during the legislative process. The president looks forward to signing the ADAAA into law."

What is the ADAAA?

The ADAAA would overturn several U.S. Supreme Court decisions that the bill's proponents felt too narrowly interpreted the ADA. The Act was the result of a bipartisan effort that included various prominent business groups, including the National Association of Manufacturers (NAM) and U.S. Chamber of Commerce.

What Would Change?

Here are the highlights:

  • Mitigating measures. One of the biggest changes would be the rejection of Supreme Court cases requiring "mitigating measures" to be taken into account in determining whether an individual has a disability. Under the proposed law, assistance from medication, technology, equipment, devices and other similar aids would no longer be part of the equation. Notable exceptions: glasses and contact lenses could still be considered.
  • Remission. A condition that is in remission or episodic qualifies as a disability if it would substantially limit a major life activity when active.
  • "Substantially Limits" Loosened. The bill loosens the definition of "substantially limits" by rejecting a Supreme Court ruling that the phrase should be considered a "demanding standard" and EEOC guidance that it should be defined as "significantly restricted."
  • "Major Life Activities" Expanded. The bill provides specific examples of "major life activities," including "major bodily functions" such as "immune system, normal cell growth, digestive, bowel, bladder, neurological, brain, respiratory, circulatory, endocrine, and reproductive functions."
  • "Regarded As" Narrowed. The bill excludes from "regarded as" claims minor/transitory conditions lasting six months or less.
Stay tuned for more on this historic piece of legislation.

Mark TothArticle by Mark Toth, Chief Legal Officer of Manpower's North American operations, and courtesy of Manpower Employment Blawg. Mark also serve as Chief Compliance Officer and Vice President of Franchise Relations and serve on our Global Leadership Team, North American Lead Team, Executive Diversity Steering Committee and Sarbanes-Oxley Steering Committee.


Among the clients that employ their placements, brand awareness persists as a fundamental challenge for staffing firms, suggests new research. Only two national staffing firms have achieved brand awareness among more than 50% of potential clients, who largely do not recognize these brands (as they might others in unrelated industries). Similarly, staffing brand awareness is low among job candidates, finds the study by CareerBuilder.com and the Inavero Institute for Service Research; the average job candidate is only able to name one staffing or recruiting firm from memory. Additionally, 40% of job candidates can't name a single staffing or recruiting firm.

Industry-wide use of staffing firms' services is another area for improvement. Fewer than 25% of companies nationwide currently utilize a staffing or recruiting firm to help with their human resources needs, indicates the survey. This utilization gap exists among jobseekers, as well. Only one-in-five job candidates utilizes a staffing or recruiting firm as part of their job search, though candidates typically put their energy into multiple resources, with the average job search consisting of four different resources.

How can staffing firms improve their popularity among these two, key constituencies?

Job candidates indicate that there are several aspects that can be challenging when working with staffing or recruiting firms; more follow through and responsiveness to calls and emails ranked among the top ways for staffing firms to improve the user experience, according to respondents.

Additionally, while time savings and convenience rank high for "pros" in working with staffing firms, candidate fit and personalization create an improved and differentiated service can garner staffing firms more business, say clients among the more than 1,500 firms and 8,800 job candidates who participated in the three-year study to be released next week. Even though firms' overall experience with staffing firms continues to improve, 45% of clients have changed or seriously considered changing primary staffing firms in the past 12 months.

Article courtesy of Kennedy Information Recruiting Trends providing leading edge insights and strategies for the recruiting professional


Although statistics vary widely, there is widespread agreement that a substantial number of resumes belong in the "fiction" section of the bookstore. The rate of fraud can be as high as 40% and higher according to different sources. Applicants certainly have the right to put their best foot forward, and puffing their qualifications is an American tradition. But when puffing crosses the line into fabrication, an employer needs to be concerned. When you hire an applicant who uses lies and fabrication to get hired, the issue is that the same type of dishonesty will continue once they have the job.

What are the six most common fabrications from job applicants?

Claiming a degree not earned: Yes, believe it or not, applicants will make up a degree. Sometimes, they actually went to the school but never graduated. Some applicants may have had just a few credits to go, and decided to award themselves the degree anyway. On some occasions, an applicant will claim a degree from a school they did not even attend. The best practice for an employer is to state clearly on the application form that the applicant should list any school they want the employer to consider. In that way, if an applicant lies, the employer can act on the lack of truthfulness regardless of whether the educational requirement is part of the job requirements.

Diploma Mills or Fake Degree: A related issue is diploma mills or fake degrees that can be purchased online. For those that actually attended classes, read books, wrote papers and took tests to earn a diploma, you apparently did it the old fashioned way. Now, getting a "degree" is as easy as going online and using your credit card. There are websites that will print out very convincing, fake degrees from nearly any school in America. In fact, the author obtained a degree for his dog in Business Administration from the University of Arizona--and the dog had been dead for ten years. A transcript was even obtained and the dog got a "B" in English! Some sites will even provide a phone number so an employer can call and verify the fake degree. Some of the degree mills even have fake accreditation agencies with names similar to real accreditation bodies, in order to give a fake accreditation for a fake school.

Job Title: Another area of faking is the job description or job title. Applicants can easily give their career an artificial boost by "promoting" themselves to a supervisor position, even if they never managed anyone.

Dates of Employment: Another concern for employers is applicants that cover up dates of employment in order to hide "employment gaps." For some applicants, it may be a seemingly innocent attempt to hide the fact that it has taken awhile to get a new job. In other cases, the date fabrication can be more sinister, such as a person that spent time in custody for a crime who may be trying to hide that fact.

Compensation: A related issue is pay - applicants have been known to exaggerate compensation in order to have a better negotiating position in the new job.

Lack of Criminal Record: Nearly every application will have a question about past criminal conduct. Although employers may not "automatically" eliminate a job applicant without a showing of a "business necessity," if the person lies, then the employer would have grounds to deny employment based upon dishonesty.

The common denominator in all of these: they can be all be discovered by a program of pre-employment screening. To quote a phrase popular in the 1980s. "Trust, but verify."

Article by, Lester Rosen and courtesy of Kenndy Information Recruiting Trends providing leading edge insights and strategies for the recruiting professional


Hi All,

The sinking of Lehman Brothers and Merrill Lynch has recruiters vying for top talent from each firm. With the upheaval at both financial giants in full swing, the future of employees at each company is basically unknown, so financial firms are currently bombarding recruiters to grab top employee talent from each company and a Wall Street feeding frenzy has begun.

According to a recent article on Workforce.com, the upheaval at both Lehman and Merrill has got recruiters working overtime. The article quotes:

"It is historic and it is a feeding frenzy," said Darin Manis, CEO of financial services recruiter RJ & Makay in Colorado Springs, Colorado. "Whether there will be a massive exodus I don't know. Nobody knows; that has yet to be determined."

Recruiters say the upheaval at Lehman and Merrill has created an unprecedented opportunity to lure star employees from two of Wall Street's most well-known brands.

Gustavo Dolfino, president of recruiting firm WhiteRock Group, said that in the first two days of this week he received 10 requests from employers looking to hire Merrill financial advisors.

To read this entire article, CLICK HERE!

This is certainly a crazy (and historic) time on Wall Street. Never a dull moment, that's for sure.


Lisa Orell.jpgArticle by Lisa Orrell, Millennial & Generation Relations Expert and courtesy of Lisa's Generation Relations Blog


We have been pretty vocal about our opposition to the use of Social Networking Sites for employment screening purposes and have not heard many counter arguments from respected voices. Until now.

Employment attorney, Molly DiBianca has called me out in a very public way. (Okay, maybe she hasn't called me out exactly, but isn't sensationalism everything these days?) I've read a few of her posts concerning her support of this practice, and while I respect her opinion, I'm still not swayed. Nor are many FCRA experts that I have spoken with on the topic including top labor law firm Jackson Lewis who just released a survey on employers' use of this practice. Included in this study was a comment from attorney Paul Siegel which supports our position.

" . . . taking adverse employment action against employees on the basis of their protected recreational activities outside of the workplace is unlawful."

Last evening, I had dinner with two prominent employment attorneys who have considerable FCRA experience and both agree that using social networking sites, such as MySpace and Facebook, for screening purposes is a bad idea whether the FCRA applies or not.

While I disagree with Molly, I think it would be short sighted and small minded not to show you her opposing view. Check it out.

Conclusive Proof that Employers Should Screen Applicants with Social Networking Sites

What do you think?


Article by, Nick Fishman and courtesy of EmployeescreenIQ


The Pittsburgh Post-Gazette launched a 9-month investigation into the backgrounds of registered Pennsylvania Interscholastic Athletics Association (PIAA) referees and can you guess what they found? They discovered "dozens of officials had convictions involving child pornography, molestation charges, drug offenses and assaults, among other offenses." Surprising? No. Why you ask? Because there are still so many organizations out there that haven't jumped on the background check band wagon as evidenced by the stories you read on our blog every day. But I'll tell you what is surprising. The fact that PIAA representatives are quoted as saying they are generally satisfied with the process they have in place - that process being relying on those applying to officiate the sporting events to disclose their past criminal history. Our own Kevin Bachman wrote about background checks in Youth Sports and wasn't happy with what he saw.

To be honest, I really hope that process works out for them in the end. But the odds of that occurring are slim. Because all it will take will be one incident, one allegation and that process they are so satisfied with will be blown completely out of the water. And what will they have to show for it? A quote on the record stating they were "satisfied" with their current process even though this newspaper proved their so-called process was flawed and a sore backside from kicking themselves for their foolishness. Click here to read "Report Finds Dozens of PIAA Officials With Criminal Backgrounds"

Article by, Natalie Beck and courtesy of EmployeescreenIQ


College students across the country are looking for internships that will be challenging, interesting and fun. Employers want to provide these kinds of internships to prime candidates who will work hard and be enthusiastic about the company and the work their doing. What better way for employers to know what succeeds and what fails than to hear it from the students themselves?

Intern Bridge's 2008 Best Practices Data Report is a culmination of data gathered from over 12,000 students spanning more than 70 universities. The students interned for Fortune 100 companies as well as other for-profit and not-for-profit organizations and government agencies.
The report gives employers insight into the importance of "why many students pursue internships and other do not, conducting proper onboarding and offboarding activities, selecting a supportive supervisor, marketing the internship program to universities and their students, among other things.

Having a quality internship program can greatly reduce the stress and uncertainty of finding candidates who are a good fit. Both the interns and the employers have a chance to "try each other out" and decide if a long-term working relationship could work to their mutual benefit. For companies that have internship programs established and for companies looking to start internship programs, the Intern Bridge 2008 Best Practices Data Report is worth reading. You may use the discount code "collegerecruiter" for 15% off.


Not long ago, I wrote a review of Peggy Klaus' book, "BRAG! The Art of Tooting Your Own Horn Without Blowing It." In it, Klaus talks about taking advantage of every opportunity to network, even on an airplane. Well, Ronald Katz, in his article, Never Stop Recruiting, would obviously agree. Recruiting and networking go hand-in-hand. You never know who you might end up sitting next to on an airplane, so if someone asks you what you do, don't just tell him your job title, engage him with your bragalogue or elevator pitch and see where it leads.

Katz was inspired by a recruiter of another nature - a man recruiting to save people's souls. Katz was impressed by the man's fervor and commitment to his cause. The memory of Ted - the man who tried to save his soul - prompted Katz to strike up a conversation on a different flight with a man named Bob who was trying to find a job. Again, Katz was impressed. The man was willing to relocate for the sake of finding a good job even if it meant taking his daughter away from a school and friends she loved.
Katz connected Bob with Mike, an employer with an available job and Katz's friend. Although Bob wasn't a good fit for the position Mike was trying to fill, he was a good fit for a colleague of Mike's who was recruiting for another company. Bob got the job.

This tale is more one of networking at its best than it is a tale about recruiting. Still, if Katz hadn't remembered the zealous recruiting efforts of Ted, he probably would have never started a conversation with Bob and Mike's colleague would have missed out on a quality candidate. I guess the moral of the story is, as a recruiter, great candidates can turn up anywhere - even in the seat next to you on an airplane.


Kevin Wheeler, in his article, Four Required Recruiting Tools, is an advocate for making full use of the Internet when recruiting recent college graduates looking for entry-level jobs and college students looking for internships.

Using the Internet saves tremendous amounts of time and extends a recruiters reach to Europe, Asia, and the South Pacific. Most, if not all, of today's candidates are computer savvy and are as comfortable with surfing the Internet as they are with walking. So Wheeler says, use it. His four recruiting tools are:

1. Use MySpace and Facebook - Create a page for your company. MySpace and Facebook are the biggest, but there are also sites like Friendster, Quarterlife, and many others that can be utilized. "College students and most other young professionals turn to these networks for information about you, to ask their friends about you, or to join a community of practice that you have created."

2. Use LinkedIn - This isn't a social networking site. It's strictly business. Building a network on LinkedIn can greatly enhance your recruiting "tool box."

3. Blog - Wheeler recommends having a personal blog to increase exposure for your brand and your company's brand, too. Candidates like to get the inside scoop on the companies where they want to work. Creating a blog that is regularly updated, has videos, and pictures is a great way to get them engaged.

4. Twitter - "Use Twitter to push out job announcements to potential candidates, stay connected to a special group of people, or keep those top candidates in the loop. It's free and easy to use. And, because so few are actually using it, you will have a real advantage for a while over everyone who isn't using it."

Welcome to the new world of recruiting. Although text messaging and targeted email campaigns are also great ways to reach recent college graduates looking for entry-level jobs and college students looking for internships, clearly networking sites and blogs are the quickest, most efficient ways to go.


The first day on a new job can be nerve-wracking as it is, so just imagine what new hires go through when the company that hired them has an antiquated or inadequate new employee orientation program. David Lee found out the hard way that his company needed to make some changes in their own "onboarding" program. He advises employers on making improvements in his article, "Do You Know What Your New Hires Think About Your Orientation Program?"

Lee points out that by not upgrading their methods of welcoming new hires, employers run the risk of decreasing their retention and engagement numbers because:

  1. "They don't realize the negative perceptions they inadvertently create through mindlessness -- perceptions that can lead to employee retention problems or diminished engagement.
  2. They forget how confusing, complex, and daunting things look to someone without institutional knowledge of "how things are done around here." Because of this, processes that might seem obvious and easy to navigate if you're an "old pro," are anything but to the newcomer. Thus, they inadvertently dampen the new employee's enthusiasm by adding unnecessary frustration and anxiety."

The key, Lee says, is to make sure that new hires feel welcome, that you send the right message about your company and its culture, that you show that you care about all your employees, and that you're open to new employees' questions and comments. Just because something has always been done a certain way that doesn't mean it can't be done more efficiently another way.

Employers lament that finding quality candidates for the jobs they offer is tough. Well, it's equally tough for candidates to find jobs and employers that make them feel good about going to work every day. One way employers can improve employee retention and engagement is by implementing orientation and onboarding programs that are high quality rather than "second rate."


I once temped as a receptionist and one of my responsibilities was to mail letters to candidates, informing them that the company - which is very small - was not hiring and that their resumes would be put on file for six months. At the very least, they knew that their resumes were received. Too often candidates send out resumes and never know whether the intended person received them or not.

Leslie Stevens addresses this issue in her article, "Too Many Candidates," for the ERE Network newsletter. Stevens focuses on the Wachovia Corporation and the steps they've taken to ensure that candidates who apply for one of the 600-800 jobs they post each week are immediately notified when they aren't chosen for interviews. And in cases where the candidates weren't a good fit, Wachovia sends the resumes on to AllianceQ, a Web site that "pools candidates and shares them among member employers."

Feedback Wachovia has received from surveys of the candidates indicates that this was a good idea. The candidates have a good feeling about Wachovia's recruiters and about Wachovia Corporation itself. More importantly, unqualified candidates will recommend their qualified colleagues, which is a surprise bonus. As a result of this method of fielding job applicants, "Wachovia recruiters spend less time fielding calls from candidates requesting a status update, and have a better handle on the inventory of viable candidates."

In addition to referring candidates to AllianceQ, which has companies like Starbucks and Microsoft as members, recruiters will also refer them to other departments in Wachovia where their skill sets are more appropriate. Finally, some recruiters even keep in touch with "'surplus candidates' via email, phone calls and touch campaigns" because they have potential. Candidates who send their resumes to Wachovia can rest assured that their resumes are being read and sorted into categories. If Wachovia sends a letter saying "we don't have anything for you at this time," but keeps emailing you and calling you on the telephone, then, if nothing else, you know have the right stuff to be a Wachovia employee.

Can you think of a better way for a company to promote its brand than to take the time to let candidates know whether their resume was accepted or rejected and why? I've worked with form letters before, so I know it only takes a minute to pop in a brief sentence of explanation. As Wachovia's experience proves, a little consideration can go a long way.



Imagine my surprise as I got off the train from New York at my local New Jersey train station on a hot summer day, and there was a corporate recruiter offering me an ice cream cone in exchange for my business card. That's exactly how a pharmaceutical firm in my area was thinking out of box recently when trying to identify potential new sales and R&D hires. According to the young HR generalist I spoke with on the train platform, the tactic was working well: he'd collected more than 50 cards in an hour, and he thought his three colleagues had done about the same.

Of course, the verdict is still out on whether the impromptu ice cream social will deliver a new hire or two (or more), but you've got to give the company credit for reaching beyond traditional thinking. While there's no doubt that job posting and resume searching remain very effective ways of attracting active candidates, and networking (both in person and online) can uncover passive candidates, reaching out into the community for potential recruits has its merits. That's especially true when your efforts are well-targeted. The company on the train platform was seeking finance, IT, marketing, audit and legal professionals, which was a wide enough mix that many who passed by were eligible candidates.

Sadly, most U.S. cities don't have train stations, and it's pretty tough to pass out ice cream cones on freeway exit ramps. So let's think of other great locations where recruiters can find qualified passive candidates who may be in the mood to exchange their business cards for a tasty treat, a small gift or a similar enticement:

  • I remember visiting a Home Depot in central New Jersey a few years ago, where a local construction company had parked its truck near an exit and was asking departing shoppers whether they'd be interested in construction as a profession. When I visited a second time a week later and saw the construction recruiters still there, I asked how their efforts were going. A recruiter said they'd landed a large project and needed more than 100 new hires, and that they were averaging 4 to 5 qualified applicants each day, making it their most effective recruiting method.
  • Airports seem a logical place to recruit middle- to senior-level managers, especially when the weather is bad and delays are long. Executive recruiters often use airport clubs to conduct interviews, so why not expand that concept and rent a kiosk for a month. Try targeting gates that host flights to your competitors' primary cities.
  • Consider upscale malls. As a parent of teenagers, I often sit in the mall's community area with a newspaper as my kids wing it from one specialty retailer to another (usually with friends in tow), and I've seen retailers asking parents whether they'd be interested in completing an application. A more sophisticated approach may appeal to parents who are open to a job change.
  • Youth travel soccer, softball, baseball and lacrosse fields throughout the spring, summer and fall are prime hunting grounds. Tournaments are best, as parents struggle to stay awake through weekends spent mostly waiting for games to start in unfamiliar towns. Of course, networking runs rampant at these events, as parents swap info on restaurants, vacation spots, colleges and more. If you're a recruiter whose child plays a sport, why not try mining the potential interest of fellow parents? After all, if you believe in your company's future, you're doing them a favor.
  • From personal experience, I have one very non-traditional suggested spot: roller coasters at amusement parks. There really isn't anywhere else in the world where sane adults will snake through a slow-moving queue for more than an hour in exchange for 93 seconds of sheer terror. So anything you can do to relieve the tedium of waiting would be welcome. Of course, recruiting at this location is not recommended if you're seeking to hire accountants, funeral directors and other non-risk taking professions (my apologies to accountants and funeral directors who love roller coasters).

Article by Tony Lee and courtesy of Kenndy Information Recruiting Trends providing leading edge insights and strategies for the recruiting professional


A recent study released by O2 and TNS MRBI reports that while almost half of small business managers use SMS messaging for business communications, increasing from 29% four years ago to almost half (49%) today. That's no surprise given the penetration of mobile phones in Ireland

The survey reported that there is mixed attitudes to blogging with almost half of SME owner managers are unaware of what a blog is - and that just over one in 16 (6%) SME respondents has started a business blog while 5% have a personal blog.

Perhaps O2 and TNS MRBI should take a listen to our PodCamp Ireland podcasts for some case studies from entrepreneurs who can outline the benefits they have found from business blogging or the recent Sunday Times article about women and blogging in Ireland to add perspective to their report?

These figures don't surprise me - in fact from the workshops I've facilitated on the subject of marketing on a shoe string budget where we've presented to over 2000 owners of small businesses in the last 9 months, far less than half of the audience would know what a blog is. And where businesses have effectively implemented a blog as part of their online marketing strategy, many people would not know they are reading a blog versus a page on a website.

The study goes on to state that 57percent of the 300 SME's surveyed don't have a website (that reinforces my research where I surveyed independent consultancy practices and 60 percent of the companies who had been in business more than 10 years had no website.

Rather than reading this as discouraging information on the state of the blogosphere in Ireland, I think these results are encouraging and should not dissuade us from implementing a blogging strategy as part of your overall communications or marketing programme.

In fact here is what the the European Commission Representation and the European Parliament Office in Ireland have to say about blogging:

The Irish blogging scene is still in its infancy. It is however gaining more and more prominence as a forum for exchanging views and helps feed mainstream media with ideas. Blogging gives ordinary citizens a platform to speak their mind to a wide audience. It gives people the ability to bypass the traditional media, and engage with others irrespective of geography, income or status. It is truly the most democratic of all media.

Blogging has the opportunity to influence direction and debate of EU policy. Many MEPs and Commissioners maintain regular blogs, which allow them to discuss policy directly with people around the world in a manner that would otherwise be impossible.

They are hosting a "Blogging and Social Media Conference" on October 4th 2008 at European Union House, 18 Dawson Street, Dublin 2.

The theme of the conference is: Organise, Activate and Influence: Social Activism Online in Ireland and the plan is that they will discuss ways in which "civil society can harness the power of the blog and increase debate on a topic as well as enhance activism".

The keynote address is to be delivered by Zack Exley who is said to have worked closely in the Barack Obama presidential election team who will be talking about trends in blogging online in the US and how the current presidential race has changed online political dialogue.

You can find the conference programme for Organise, Activate,Influence Social Activism Online in Ireland HERE - be sure to register soon if you are interested in attending - the event is free.


Krishna De.jpgArticle by Krishna De and courtesy of Biz Growth News blog


In this week's story of the absurd, the city of Tallahassee, Florida has proposed dropping their practice of performing background checks on internal hires, a measure that will save them, wait for it . . . $5,000.00. No, your eyes are not deceiving you. That is five thousand dollars.

Are you kidding? Government officials probably spend that entertaining donors to their re-election campaign for lunch.

See City of Tallahassee Proposes Ending Criminal Checks for Employees for Promotion

They site the fact that of the 714 checks that they've performed on those seeking promotions, only one check has caused them to deny a promotion. In that case, the city denied promotion to a garbage truck driver who had a history of arrests for dealing drugs. Okay, 1 in 714 isn't bad. But think about it, what if they didn't conduct the check on this person and decided to move forward with the promotion. Do you think the harm this person may have caused could have exceeding $5,000? Could it have exceeded $50,000? $500,000? I'm guessing it could have. What if the person decided to sell drugs on paid time? Many drug dealers carry weapons. What if trouble occurred at work? What happens if the individual used some of his/her product on the job as most drug dealer do? I'm thinking that the costs of investigating, terminating and finding a replacement might exceed $5,000. That's not to mention potential litigation. And that's just one person.

Continuous employment screening is on the rise as noted in our 2009 Top Background Screening Trends to Follow. Remember, a background check, while a good indicator of past behavior and predictive tool of future behavior, is only good the day it was conducted. If an individual is convicted of a crime any time after that search is conducted, you'll never know unless someone tells you about it.

It seems to me that such a large city should be wise enough to find other ways to reduce their spend.

Article by, Nick Fishman and courtesy of EmployeescreenIQ


The City of San Francisco has learned a very hard lesson over the last few months - that not running a background check can equal catastrophe in more ways than one! First, they hire a criminal to work in their IT department without conducting a background check (strike one!). Then, they fail to properly supervise him (strike 2!). Lastly, due to these swings and misses, this person was able to appoint himself ultimate ruler of the entire city's network by creating a super password - which only he has. And he's not sharing! (strike 3 - you're out!)

If the city had done its due diligence and ran a proper background check on this guy, they may have opted not to hire him and would not find themselves in the situation they now face. It may take them months, even years to discover all of the little devices and roadblocks this ex-employee built to make their lives as difficult as possible.

Score:

City of San Francisco: 0

Sneaky Techie: TBD

Continue reading ...

Article by, Natalie Beck and courtesy of EmployeescreenIQ


We are all building our brand. I have enjoyed studying the process & finding ways to maximize my efforts. There are people that are masters at it. My personal branding mentor and THE expert, Dan Schawbel checked in with me last week. If you have mentors (and you should!) then you appreciate their feedback & time. This post is dedicated to him. Happy Birthday, Dan! At 25 he is celebrating the publishing of his first book Me 2.0: Build a Powerful Brand to Achieve Career Success. It's available for pre-order! I'm 42 & Dan's insight & guidance has been invaluable in the process of building my career online.

This is advanced brand building but I'll put some links at the end if you're just getting started. Personal branding requires planning & consistency. David Armano has the perfect graphic that shows the step I want to talk about today:

  1. Social networks - Establish your brand on Facebook, Twitter, LinkedIn, etc
  2. Internal properties - Establish your voice on your blog
  3. External properties - Sites established by others

I'm going to focus on the external properties & that's why I said this is 'advanced'. You need to have established your brand & voice on your blog & social networks. The trick with the external properties is that it's permission based. You could buy advertising, but that isn't practical for personal branding.

This is about syndication. The example that you're familiar with is the RSS feed. Wikipedia has a nice explanation of the motivation for syndication:

"Syndication benefits both the websites providing information and the websites displaying it. For the receiving site, content syndication is an effective way of adding greater depth and immediacy of information to its pages, making it more attractive to users. For the transmitting site, syndication drives exposure across numerous online platforms. This generates new traffic for the transmitting site -- making syndication a free and easy form of advertisement."

The goal is to give your blog legs.

1. Syndicate your material: I have been slowly syndicating my blog to various sites as I find opportunities. It uses my RSS feed & is completely automatic once the initial set up is done. Google alerts tells me when an article is posted at a certain site & it makes me smile. Here are places where I'm syndicating my blog to:

SocialMediaToday.com is a great example.
We feed in our blogs via RSS
An editor chooses about 40% to post
I get 100-500 views depending on topic (Title & first few sentences are important)
When my post is viewed there, I am drawn back & read
It's a great place to meet knew people of like mind
Their newsletter is excellent with nice reminders
MyVenturePad.com is owned by same as SocialMediaToday
focus on small business
lots of great resources
Techrigy Community
my blog is on bottom left
Techrigy has SM2 a free listening tool
CollegeRecruiter.com
who would've thought? but works for me!
Candice Arnold is doing a great job there!

Find sites in your subject area that are a mix of many authors. Chances are high that they're aggregating content from many sites & it's via RSS feeds. It's easy once you start thinking about it this way & you'll see opportunities around the web as you interact in your niche. And don't be shy! If there is a question then ask the admin. Be bold & suggest your content if you feel it will help that site.

2. Blog on a group blog. This requires more time but you can make note on your blog: "I have a post on at the other blog". This builds awareness that you're blogging on that group blog & increases readership there. I'm blogging at Marketing 2.0. Three are some great conversations going on behind it including a growing community. There are also mashups & I believe that LockerGnome is like that. It appears that Chris Pirillo has created some type of compensation format.

3. Guest blogging. Guest blogging is fun because it gives you the opportunity to write for someone else's readers. For me it's a challenge to do my best writing. If you WANT to guest post for someone let them know & tell them why. My experience with this is that one of Chris Brogan's posts caused me to ask if I could write a guest post. (His posts frequently motivate me to respond here, but one inspired me to want to share my ideas with his readers). My guest post on Building Brand through Building Community listed ways that I've found effective for building my brand. It caught Darren Rowse's eye & he asked me to guest post on ProBlogger. I asked what topic he wanted & he chose Taking Your Blog to a Community. That was the most intimidating post I've ever written, but it brought me a new readership of those interested in networking, building community & brand. (This post is a sub topic of that larger post - thanks Darren for the inspiraton!). I'm excited to be attending BlogWorld next weekend & meeting Chris & Darren in person!

Branding is not flipping a switch. It's a process over time. I have been blogging since January of 2007 & that's when I started building my brand. But I've only been blogging for a year on Community related topics. Some will say that attending events is important, but I am an example of doing it online. I am proud to say that I've established a very strong personal brand without attending many events. Building brand is the most important thing you can do for yourself. It does take patience & determination.

As promised, here are a list of links if you're just getting started. These people have amazing personal brands & regularly share their ideas:

What have you found effective in building your brand? What points did I miss?

Do you have a story about how you built your brand? Please share it here or on your blog & link to this post. Our stories are the best way for others to learn & transfer to their own situation.

Connie Bensen.jpgArticle by Connie Bensen, Community Strategist, and courtesy of ConnieBensen.com


News from the Wall Street Journal Health Blog: Abbott Laboratories recently announced plans to close a manufacturing plant in California and cut 1000 jobs. Many major companies (Merck, Wyeth, Bristol-Meyers Squibb, Johnson & Johnson, and Amgen) have also announced job cuts in recent months. Siemens, in fact, announced in June plans to lay off 17,000 workers worldwide, which could be a sign of the times, according to Cliff Mintz at BioJob Blog.

Pharmaceutical sales positions tend to be the most unstable and tied to the economy (and have gone through their own round of job losses lately), but many of these job cuts are related to diagnostics. How secure does it feel at your company?

If you are experiencing this type of instability, check out niche companies within a market. There are many, many areas of medical and healthcare sales, management, and marketing to specialize in: biotech, DNA, molecular, cellular, medical device, surgical supplies, surgical equipment, hospital equipment, histology, pathology, and imaging, to name a few.

Article by, Medical Sales Recruiter

Article courtesy of the Recruiting Blogswap, a content exchange service sponsored by CollegeRecruiter.com, a leading site for college students looking for internships and recent graduates seeking entry-level jobs and other career opportunities.


The most common mistake that Employers make when posting a job ad online is forgetting the medium. A big advantage of online job boards is that they allow unlimited ad text in most cases. In other words, you'll pay the same $475 on Monster.com for a 200 word ad as you would for a 2000 word ad. That is not to say that you need to go hog wild on content because it's free (after all you want the job seeker to actually read what you have posted). It is to say, however, that there are some key points to include to make the ad work...and work well.

1. Grab the job seekers attention.
If you have a headline / slogan you can use, put it at the top of the listing...especially if it is relevant to the position.

2. Give a little history.
Summarize what it is your company does and what make is unique.

3. Give enough details about the position to make it clear what the candidate will be doing.

4. Keep 'requirements' brief...only listing the most important qualifications.
Also, remember your audience...if you are hiring a Sales Manager with 12+ years' industry experience, it's safe to assume that they have computer skills....no need to list that in the ad.

5. Outline what makes this position / company special.
What are you going to offer the employee in terms of compensation or benefits? What is the culture / environment of this company? What's in it for them?

6. Make sure that your ad is 'keyword rich'.
Most job board search engines will search content, as well as titles / job categories. The more relevant keywords that your ad contains means better positioning in candidate search results.

7. Make it easy to apply.
If you want the candidate to apply directly into your applicant tracking system, have a direct link into your ATS system (As opposed to having them go to you site to find the career page).

In order for an ad to be effective, you need to do more than copy and paste a posting from your internal site. It does take a little effort to do it properly, but the results are well worth it.

Article by, Thomas Toresson

Article courtesy of the Recruiting Blogswap, a content exchange service sponsored by CollegeRecruiter.com, a leading site for college students looking for internships and recent graduates seeking entry-level jobs and other career opportunities.


Despite an overall decrease within specific sector hiring plans, most Fortune 500 member firms plan on modest increases to current Tax, General Accounting & Reporting headcount. Executive Search Firm, Coalesce predicts no current downturn within these disciplines and sees growth within the Tax and General Accounting to be moderately strong near term. While headcount decreases on overall "business driving" positions, the need has remained steady for the operational aspects of core business values. Overall budget restraints are also leading many Fortune 500 firms to consider adding more "in house" Tax and General Accounting headcount, therefore decreasing exposure to non essential consulting fees or outsourcing of general accounting services. The relative growth seems at odds considering current labor market trends. "Demand for CPA candidates is still routinely the top request from our clients", says Coalesce President and CEO, Frank Cappella. Cappella maintains that he expects that while overall company headcount may shrink, he adds, "I don't see many mid to large cap firms ceasing the need to build a more streamlined and qualified in-house Accounting team, which is essential when working with your external audit teams". Overall growth within the Accounting discipline remains one of the most resilient, even as overall hiring may diminish through current hiring trends.

Article courtesy of Kennedy Information Recruiting Trends providing leading edge insights and strategies for the recruiting professional


Research conducted by Kenexa Research Institute (KRI), a provider of talent acquisition and retention solutions, offers valuable insight into the current state of employee engagement globally as well as recommending ways to raise employee engagement levels. In its annual WorkTrendsâ„¢ Report, KRI finds the average Employee Engagement Index (EEI) score is 57% across all surveyed countries. The EEI score for India, the top-ranked country, is almost twice that of Japan's, the lowest ranked country. In general, EEI scores for North American employees are higher than EEI scores for European workers - with the Netherlands as the exception. Outside of India, other Asian and Middle Eastern countries score lower on the EEI. "Through analysis of the WorkTrends data, we've identified four primary and universal drivers of employee engagement. Employees are engaged by leaders who inspire confidence in the future; managers who respect and appreciate their employees; exciting work that employees know how to do; and employers who display a genuine responsibility to employees and communities," says KRI executive director, Jack Wiley. The WorkTrends data also notes that confidence levels correlate with fast-growing economies - in particular, India, Mexico and Australia, all of which have experienced recent economic growth and their employee engagement index scores are among the highest, according to the WorkTrends data. The WorkTrends data on managers' effectiveness also is enlightening: the EEI score of those employees who rate their manager as effective is 68% vs. 12% of those who rate their manager as ineffective. Clearly, the "manager as a conduit" notion plays an important role in building employee engagement. In addition, corporate responsibility also plays a key role in employee engagement. Today's workers are evaluating their organization's mission and want to know that they are working for an organization that is committed to serving others. In particular, employees between 18 and 29 years old and those over 63 are the most likely to report that their employers' corporate responsibility efforts increase their overall satisfaction.

Article courtesy of Kennedy Information Recruiting Trends providing leading edge insights and strategies for the recruiting professional


Much has been made about generational tensions in the workplace and the resulting potential for employment disputes and lawsuits.

There's a ton of research out there about how to work with Generation Y employees. Unfortunately, there's virtually nothing about what it will take to make the next generation - Generation Z -- happy.

We want you to be prepared for the future. So, we did some investigating and unearthed the following video. It's short, but provides some intriguing (and potentially disturbing) insights into the mindset of the world's future workforce.

Just imagine discussing rewards and recognition with this little guy in about 20 years . . .

Future Employee?

Mark TothArticle by Mark Toth, Chief Legal Officer of Manpower's North American operations, and courtesy of Manpower Employment Blawg. Mark also serve as Chief Compliance Officer and Vice President of Franchise Relations and serve on our Global Leadership Team, North American Lead Team, Executive Diversity Steering Committee and Sarbanes-Oxley Steering Committee.


Despite negative trends in many parts of the economy and the general economic gloom reported in the national media, the college Class of 2008 ended the year on a positive note, according to results of a new survey conducted by the National Association of Colleges and Employers (NACE).

Survey responses revealed that 94 percent of all disciplines had increases to their average starting salary offers. In fact, the average starting salary offer to all college graduates in the Fall 2008 Salary Survey is up 7.6 percent to $49,224.

"One force driving the overall increase in the average salary offer toall college graduates is the strong demand for and low supply of technical graduates," says Marilyn Mackes, NACE executive director.

For example, the average salary offer made to this year's group of computer and information sciences graduates is up from $51,992 to $58,677--a healthy 12.9 percent increase. In addition to demand for these graduates, the offers made by computer and electronics products manufacturers may have contributed to the large increase; these employers made a fair number of salary offers that exceeded $70,000.

Falling in line with computer and information sciences graduates are engineering graduates, another collection of highly sought-after candidates. The average salary offer to these graduates rose 6.6 percent, from $53,710 to $57,250. The average salary offer to chemical engineering graduates grew by 7.7 percent to $63,773. The news was also good for computer engineering graduates, whose average salary offer topped out at $60,280, a 7.8 percent increase.

But graduates in the technical disciplines weren't alone in commanding higher starting salaries.

As a group, business disciplines posted increases across the board, and the overall average salary offer to these majors was up 5.7 percent over last year's average of $44,287, to $46,800. Business administration/management majors saw a solid increase of 6.7 percent to their average salary offer, raising it from $43,256 to $46,171, and economics majors saw a 6.9 percent increase to their average salary offer, which now stands at $51,062. Meanwhile, the average salary offer to accounting majors increased 3.7 percent to $48,020.

Similarly, graduates in the liberal arts disciplines fared well. As a group, liberal arts grads realized a 12.2 percent increase in their average offer, raising it from $32,717 to $36,715. Within specific disciplines, English majors posted an 11.1 percent increase, raising their average offer to $35,453. Visual and performing arts graduates also saw a double-digit increase to their average salary offer, which rose 16.2 percent to $35,073.

NACE will release hiring projections for the college of Class of 2009 in the in mid-September and the first report on starting salary offers to the Class of 2009 in January 2009.

Since 1956, theNational Association of Colleges and Employers (NACE) has been the leading source of information about the employment of college graduates. NACE maintains a virtual press room for the media at www.naceweb.org/press/.


Hi All!

I came across this interesting article on The Business of Management Blog on Workforce.com about how Gen Y-Millennials compare to other generations in terms of their employee engagement around the world.

In my "Global Millennials Seminar" I discuss some of this, so I found this study to be interesting. John Hollon wrote about this study conducted by global consulting firm BlessingWhite.

Here is a basic overview of the results but to see the actual top line chart which shows the breakdown of stats for each country surveyed, CLICK HERE.

The research suggests that the more senior the employees, the more engaged they are, BlessingWhite CEO Christopher Rice said in a press release on the results. "Around the globe, senior executives are generally more engaged than frontline managers or individual contributors. Gen Y [Millennial] disengagement levels may reflect, to some extent, their low seniority since more baby boomers would predictably hold leadership roles. Increased engagement is an expected outcome from power and position."

Disengaged workers can be a big problem for companies, as we've reported here. There are certainly some strategies out there for how to keep workers better engaged, but as the BlessingWhite survey pointed out, maybe we need to look to India for some practical tips on how to do it.

That's because the exception to a general picture of disengagement among Gen Y employees can be seen in India, where younger employees have higher levels of engagement compared with other regions, as Rice explained in the BlessingWhite press release. "This probably reflects the expanded opportunities as well as its young, fast-paced, knowledge-based economy. In fact, all generations in India are happier than employees in other regions."

As I've written before, managers and executives need to work harder to bring Millennials into the fold and understand that they bring a lot healthier approach to work and the workplace than many older workers do.

We could look at this global engagement survey as a wake-up call to all managers. We need to do more to get the best out of Millennials. And while we're at it, we can extend that thinking to everyone else in the workplace.

I totally agree with John on this and hope more companies jump on board with this thinking!

Lisa Orell.jpgArticle by Lisa Orrell, Millennial & Generation Relations Expert and courtesy of Lisa's Generation Relations Blog


Careerbuilder just released an eye opening study that reveals one in five employers use Social Networking sites to help screen prospective employees. We've certainly identified this practice in our 2009 Background Screening Trends to Follow study. Followers of this blog don't need to hear another diatribe about our opinions on this practice with respect to employment background checks. Here are some other interesting stats gleaned from the 34% of employers who said that they had denied employment based on their findings from sites such as Facebook and MySpace.

41% denied employment because of content posted about alcohol or drug use
40% denied employment based on "inappropriate of provocative" pictures being posted
29% denied employment because the candidate appeared to have poor communications skills
Please click here to view the complete study.

Here's a question that no one has asked, but probably should. Why would a company whose job it is to reveal information about job candidates be so strongly opposed to finding more information which can be helpful in making an informed hiring decision?

Here's the answer. Consumer Reporting Agency's that are concerned about best practices don't offer their services to trample on consumers' rights or to expose their clients to unnecessary risk. There is no way to verify the accuracy of the information that is posted on these sites, nor is there a way to confirm that the applicant actually posted such information. Just look at the stats above. Pictures can be modified by anyone these days. If an employer found an objectionable picture, how can they make sure it wasn't photoshopped? I agree that admitted drug use should be of concern to employers, but how do they know who posted such information and if it's true? A Substance Abuse Test might be a more legally compliant and effective way to determine employment eligibility. As far as communication skills are concerned, social networking sites are intended for just that: Social Networking. How one communicates with friends and how they might do so at work are two entirely separate matters. None of this addresses the inherent risk of all types of discrimination claims that can arise or how such information can be evaluated consistently across the boards.

This all leads to one point. While untested to date, we are going to see significant negligent hiring and discriminatory hiring practices claims arise from the use of these sites when making employment decisions. It is our job as a CRA to reduce our clients' exposure to risk, not increase it.

Article by, Nick Fishman and courtesy of EmployeescreenIQ


Tattoos in the workplace took a beating in the press last week. SHRM released a study revealing that even people who have tattoos themselves prefer not to work with a coworker who has visible body art if the job requires face-to-face contact with customers1. Yet, more than one-quarter of Americans have tattoos2, and 1 in 3 Millennials sport inked epidermis3. So what should your policy be, particularly if you employ the most heavily tattooed group of all -- young people between 20 and 29?

Growing Tolerance

At some point, a blanket no-tattoos policy will almost certainly compromise your ability to hire the talent you need, and it would appear to move against a general trend to be more tolerant of tattoos. Educational level and social status no longer predict who has body art. The young financial officer who handles your business banking may have a Celtic symbol on her ankle. The lawyer who works your case may simply take out his nose ring when he goes to court.

As a result, many major employers have revised their tattoo policies, making them more lenient. Disney is good example. After polling the people who visit their theme parks and finding little objection, the company lifted tattoo restrictions. Faced with talent shortages, many hospitals have moved from a no tattoo policy, to a "no highly visible tattoos" stance.

That said, the professionals who responded to the SHRM survey made it clear that body art still leads to stereotyping. Furthermore, in a 2007 survey 85% of respondents said that tattoos and body piercings impede a person's chances of finding a job.4

At first blush, you might view these studies as supporting a strict no-tattoo policy. In fact, that is unlikely to prove realistic or bottom-line smart in the long run. Here's why.

Balancing Business Needs

Look at your business imperative. Is finding top talent part of your mission? Do you need to create a workplace environment where people do their best work? If so, love tattoos or hate them, it's good management and good business to respect and value the input of everyone. Your employees contribute best when they know the workplace welcomes them fully. Besides, discrimination is against the law, so be clear about the difference between measuring job performance and trying to change someone's values or beliefs.

Younger employees, those most likely to have tattoos, are also more likely than older workers to job jump. If you want to attract and retain Gen Y, look carefully at the policy you set and the language you use regarding tattoos.

Beware a company-wide policy. Instead, consider each job title separately. I recently talked with a VP from a manufacturing company who had gone to bat for a 20-something with visible tattoos. "She doesn't interact with customers, but there was skepticism at first from other employees. I talked to people about how the body art didn't matter in her particular job. Her work is terrific. She has brought new life to our art department," he said. A strict company-wide policy would have cost the company the contribution of this valuable employee.

The Bottom Line is Performance

On the other hand, a medical technician with copious tattoos on his or her hands could be so off-putting to a patient that the he or she might resist appropriate care. A barista can wear tattoos that a financial planner would probably avoid because her clients tend to entrust their financial futures to planners who look conservative. The bottom line is whether or not an employee's tattoos conflict with his ability to perform effectively in his position or in the specific work environment.

Factors you may want to consider when you determine whether tattoos pose a problem for a specific position are safety, performance of tasks, customer complaints and perceived offense on the basis of race, sex, religion, etc. Your best bet is to survey your customers to see if they have a problem with various types of tattoos or body art. We never really know until we ask. It's also interesting that in a recent online survey by Vault.com the employees who responded said that body art policy at work is seldom strictly enforced in their workplaces. That, too, indicates ambivalence about body art so long as job performance is satisfactory.

Meanwhile, body art seems to be everywhere. One of my daughters called recently to ask what I thought about her getting another tattoo. "Well, you might want to think hard about that," I began.

"Oh, you'll love it," she said. "It's going to say Mother."

As we used to sing when I was young, Oh, the times they are a-changing.

Amy Lynch.jpgArticle by Amy Lynch and courtesy of Bottom Line Conversations. For more than a decade, author and public speaker, Amy Lynch, has studied Generation Y and the era that shaped them. Today, as these 20-somethings enter the workplace, she helps organizations attract, engage and retain young professionals.


Gen Ys sometimes quit quickly. Aggravating as that may be, it's less costly if you're prepared.

The phone rang yesterday. It was Lynda, a friend from an insurance agency, and she was angry. "Another one quit! But here's the thing. I knew he was quitting already because he told everybody in the company except me. I was the last person he told, and he's my direct report. What are these kids thinking!"

Lynda's agency hires a lot of 20-somethings. They work for a summer or a year. If she's lucky, they stay a few months longer.

"He didn't even ask for a reference!" she fumed. "What kind of reference would you have given him?" I asked.

She laughed, but the problem is serious enough. Not simply that another assistant quit, but that he told her after he had told everyone else. What happened to showing a little respect to the person on the next rung up?

Information Rules
What happened is that "the next rung up" has less meaning for Generation Y (kidployees under 27) than it does for earlier generations. Baby Boomers and Veterans (everybody over 45) tend to look to experience, and those more experienced than they, to solve problems. We think, 'Something like this has probably happened before.' Well, maybe not.

Juan Enriquez lays it all out eloquently in As the Future Catches You. Change keeps gaining speed. About the time your first PC appeared on your desk, change, fueled by technology, gunned its motors and began a long, steep climb that shows no sign of slowing.

So if you're born after 1980, you're a Y; and you don't remember a time when change wasn't constant and swift. In your experience, solutions have a short shelf life. Experience and those with experience don't t provide many answers. Information rules instead.

Yes, tell your boss last when you leave could be a sign of immaturity or disrespect, but it might be born out of years of surfing information for answers rather than looking to sources of authority. Think of it this way, if you are driving behind a car and the bumper sticker says "He who dies with the most toys wins," that's a Veteran or a Boomer in front of you. She knows who has the corner office, and she behaves accordingly. But if the sticker says, "He who dies with the best information . . .," it's the dawn of a whole new day. A day when quitting doesn't mean what it used to mean, and when it's done much more casually.

Given that reality, putting these plans in place may help.

When hiring Generation Y, create an exit plan. Ask the Ys already in the company to brainstorm a standard exit process. Most of them are planning to leave in a year or two anyway, so why not acknowledge that and make it as painless as possible? Set everything down in writing--how one quits, whom he tells when, whom he tells first and how, what documents have to be completed, how the relationship is defined after he leaves. Lots of this is already in the handbook, but who reads the handbook? Certainly not Generation Y.

That tech-savvy 20-something who quits without notice today might return in a year or two as a first-rate employee. I've talked with plenty of Ys who wish they had a graceful way back into an organization they quit earlier in thier career. So keeping a database of these Ys and contacting them frequently with news and invitations can bring them back to you with more experience and appreciation for what you have to offer. At least that's what I'm hoping, for Lynda's sake.

Amy Lynch.jpgArticle by Amy Lynch and courtesy of Bottom Line Conversations. For more than a decade, author and public speaker, Amy Lynch, has studied Generation Y and the era that shaped them. Today, as these 20-somethings enter the workplace, she helps organizations attract, engage and retain young professionals.

Survey Shows That In Hiring Process, There's No Substitute For Being There

When it comes to making hiring decisions, most employers are from the Show-Me State at heart, a recent survey confirms. Thirty-eight percent of finance and human resources managers polled said that bringing in a candidate on a temporary basis provides the most insight into that person's future job performance. The in-person interview was equally popular, with 38 percent of respondents describing it as their most valuable hiring tool.

The survey was developed by Accountemps as part of its Global Financial Employment Monitor. The survey was conducted by an independent research firm and includes responses from more than 600 finance and human resources managers in the United States.

Executives were asked, "Which one of the following provides the most insight into whether or not a financial professional is qualified for a job?" Their responses:


  • Performance on a temporary basis: 38%

  • Interview: 38%

  • Reference check: 17%

  • Resume and cover letter: 6%

  • Something else: 1%

  • Total: 100%



"In today's economic environment, employers are taking extra measures to minimize the risk of making bad hiring decisions," said Max Messmer, chairman of Accountemps and author of Human Resources Kit For Dummies®, 2nd Edition (John Wiley & Sons, Inc.). "Temporary and project assignments provide the opportunity for companies to observe firsthand an individual's skills, performance and fit for the position before extending a full-time offer."

Messmer added, "Technology has made it easier for job seekers and employers to connect, but there is no substitute for the human side of the hiring process. Meeting face to face provides a way to evaluate a job seeker's communication abilities, business acumen and interpersonal skills, in addition to his or her technical knowledge."

Article courtesy of Accountemps, with more than 360 offices worldwide and offers online job search services.


Ok. The most obnoxious business person in the world, is the best marketer in the world. Bar none numero uno.

And that is? The Trumpster. Oh sure, millions think he is crass and loud and garish and egotistical. And the same millions, and millions more, hang on his every word, buy his books, watch his TV show, buy his real estate, license his brand, humiliate themselves on national TV to work for him.....it goes on and on.

Trump may be a real estate genius but he definitely, absolutely, without a doubt is a marketing wizard. No one else comes close. Well, maybe Oprah, but DT wins hands down.

And why? For the same reasons so many millions SAY they detest him: he is crass and loud, garish and egotistical. But you know what? It works! A lot better than being demure and polite and politically correct.

Trump's marketing is ingenious because it makes certain he never let's you forget he is out there. And in your face. And setting trends. And if you think that sucks, ask DT to tutor you. You need it.

Mark Stevens ad.jpg Article by, Mark Stevens, the bestselling author of "Your Marketing Sucks," "Your Management Sucks" and"God Is A Salesman." Stevens is CEO of MSCO, a global marketing firm, who has advised many clients over the years such as Estee Lauder, Virgin Atlantic, Guardian Insurance, MONY, Giorgio Armani, Starwood, Intrawest, etc. Stevens delivers more than 40 speeches annually and is a regularly featured media commentator, lending his insights and opinions on Fox Business Network, to the Associated Press, on CNN International, BBC Radio and Bloomberg TV.


Okay, this is pretty funny, and if you're a developer, then it's really, really funny.

OCI, a provider of Java and OOD services, and well-known in St Louis for training classes, has started a YouTube Channel to help in instruction. It's silly, but it's also informative, and it works for the developers looking to learn.

More companies in St Louis need to start looking at ways to connect with candidates, and this is a good start. Something to keep in mind - if as a company, you are not involved online, someone is going to come along and fill that niche, and then you'll be paying them for access to the candidate pool.

Good job Kristen.

Jim Durbin.jpgArticle by Jim Durbin and courtesy of StlRecruiting.com


Thought I'd try to keep things simple today . . .

Far too often, people get mired in nitty factual details or the technical aspects of the law and forget the big picture. To avoid that happening to you, we recommend asking one little question that can help you stay out of legal hot water:

What's the right thing to do?

That's the essence of all employment laws: helping employers do what's right. Force yourself to keep asking that question every step of the way.

If you ignore all my other babblings here on the Blawg and remember nothing more than this, you should be just fine.

Mark TothArticle by Mark Toth, Chief Legal Officer of Manpower's North American operations, and courtesy of Manpower Employment Blawg. Mark also serve as Chief Compliance Officer and Vice President of Franchise Relations and serve on our Global Leadership Team, North American Lead Team, Executive Diversity Steering Committee and Sarbanes-Oxley Steering Committee.


With the recent Labor Day observation still fresh in our minds, IBISWorld, an independent publisher of business intelligence research, analyzes the latest U.S. employment trends, including the top performers, wealthiest regions and highest wage growth. Statistics suggest that employment is declining on average 66,000 jobs per month and unemployment is expected to rise to 6% by year's end. So who is surviving the slump? According to IBISWorld, while construction and manufacturing industries are shedding jobs, Health Care and Mining continue to remain unscathed this year when it comes to performance and employment. Indeed, Health Care, with a growing trend in home health care and an increasing demand from an aging population, this sector added 368,000 jobs in the past year alone; and mining, adding 222,000 jobs in the past five years - this sector is largely on the back boom in demand from developing nations such as China, India, Russia and Brazil.

Further findings by the research firm suggest that if fatter pay checks are the top priority on an employee's list, the top ranking cities identified as having the highest average annual wage, include:

District of Columbia - $64,150
Massachusetts - $49,070
Connecticut - $47,680
New York - $47,610
New Jersey - $47,100

The industry to outpace all others in terms of average annualized growth in wages is Voice Over Internet Protocol Providers (VoIP); set to hit 21.8% by 2012. Although VoIP is 16% ahead of its nearest competitors, other industries are likely to see an impressive wage growth as well: In particular, Technical and Trade Schools; Test Development and Educational Support Services; and Live Music, Events and Sports Entertainment Promotions - all tying at 5.7%. Other industries worth noting include: Fashion Design Services at 5.6%, Social Advocacy Organizations at 5.1% and Laboratory Testing Services at 5%. Strong job growth is also forecasted for physical therapy, interior design, retirement communities, ambulance services, IT support, customer relationship management and business process services.

Article courtesy of Kennedy Information Recruiting Trends providing leading edge insights and strategies for the recruiting professional


A recent study by the Institute for Coporate Productivity (i4cp) reveals that while 42% of companies surveyed feel that the need for teams will continue to grow over the next three years - more than two-thirds (67%) foresee their reliance on virtual teams mushrooming in importance. In companies with more than 10,000 employees, the virtual team concept jumps to more than 80%. As the practice continues to charge forward, companies also have clear views regarding the benefits of using teams. More than 75% of respondents say teams facilitate information-sharing to a high or very high extent, while 70% claim teams encourage diverse thinking and 62% feel they result in higher productivity and facilitate cross-training. The activities most supported by the use of teams is topped by special one-time projects, with 77% rating high or very high, followed by ongoing project management (67%) and day-to-day business (53%). "With highly distributed workforces and the rising cost of travel, it's not surprising that organizations would anticipate a greater reliance on virtual teams," says Mary Key, i4cp's leadership pillar director. "What it foreshadows, however, is the greater need for the development of virtual leadership skills. I expect more and more corporations will put more effort into developing this skill set internally." Indeed, the major challenges posed by the use of teams are led by the idea that virtual teams are too difficult to manage, with 35% of respondents overall ranking it first on a high/very high scale. Followed by 31% of respondents feeling that coordinating schedules is problematic and a similar percentage note that they feel their company's technology tools are inadequate for team meetings. The element considered most critical for team performance, says i4cp, cited by 96% of companies as being critical to a high or very high extent - was listening skills. Trust ranked as high or very high by 92% of respondents, followed by the ability to establish actionable items at 87% and group facilitation skills at 78%. Consensus-seeking skills, cultural awareness and a sense of humor all have more than two-thirds of respondents saying they are critical to a high or very high extent.

Article courtesy of Kennedy Information Recruiting Trends providing leading edge insights and strategies for the recruiting professional


by guest blogger Regis Hadiaris

Throughout his life, my Dad taught me that I truly could be whatever I decided to be. His confidence in me gave me the strength to believe in my ideas, challenge conventional thinking, and take risks.

Below are 6 techniques I've used to successfully challenge conventional thinking in my life.Unconventional Thinking:

1. Identify and ignore "noise" in your life.
Noise is the unnecessary stuff that distracts your attention and limits your effectiveness: naysayers, gossip, opinions of news media, fear, etc. If you are determined to challenge conventional thinking, you have to train yourself to ignore noise.

I work for Quicken Loans, one of the nation's largest direct mortgage lenders, in arguably the most challenging time for the financial industry in 20 years. If I listened to all the noise about how bad the mortgage crisis is, I would become paralyzed by negativity and fear. Instead of focusing on the constraints around me, I consciously look for opportunities. Don't let yourself become a product of your environment; let your environment become a product of you!

2. Don't recreate the wheel.
I've seen companies launch huge new initiatives without ever stopping to ask themselves: "has someone done this already?" Be curious! Instead of blindly jumping into a project, take a step back and think "someone must have run into this situation before, what did they do?"

We recently decided to focus on a particular marketing strategy at Quicken Loans. Instead of starting from scratch, we flew several key people to another, non-competitive company to discuss our plan. Because that company had already executed this strategy really well, the day we spent with them saved us months of trial-and-error.

"Great spirits have always encountered violent opposition from mediocre minds."- Albert Einstein

3. Take a stand.
A couple of years ago, I was leading a project that a senior executive didn't agree with. He didn't think the project could make an impact on the business. I believed that it would. We compromised, and he gave me 90 days to prove it. I did, and the executive was proud of the accomplishment.

It can be hard to challenge consensus. But if you truly believe in what you are doing, you can't be afraid to voice an opinion or do things that others don't understand. Remember: the thinking that got you where you are will seldom get you where you want to go.Continue reading ...

Mark Stevens ad.jpg Article courtesy of Mark Stevens, the bestselling author of "Your Marketing Sucks," "Your Management Sucks" and"God Is A Salesman." Stevens is CEO of MSCO, a global marketing firm, who has advised many clients over the years such as Estee Lauder, Virgin Atlantic, Guardian Insurance, MONY, Giorgio Armani, Starwood, Intrawest, etc. Stevens delivers more than 40 speeches annually and is a regularly featured media commentator, lending his insights and opinions on Fox Business Network, to the Associated Press, on CNN International, BBC Radio and Bloomberg TV.


All of life is an ebb and a flow.

Success, beauty, joy, failure, disappointment washes in and just when you think any or all of these facets of life are permanent, they wash back out to the sea.

Gone. A thing of the past.

Why does this 180 occur? Only God knows. The seas ebb and flow, as does all of life.
The most interesting thing, however, is that the wise and the tough - and they must be both - understand this rhythm and work with it, in fact celebrate it, for its own majesty.

What do I mean by this? So you take on a client, a customer, or even more importantly a friend, and you are delighted by the union. There is something deliciously new in your life and you want, you are compelled, you are thrilled to make it greater than the sum of its parts.

For a moment, all is easy in the honeymoon. What a magical word "honey moon." And then issues emerge:

  • Are you serving the customer well?
  • Is one plus one proving to be three?
  • Is the client truly something special, a partner, or simply a party to a transaction?

If the latter proves to be true, the more you and your business give to it, the more disappointing that realization is. You are vesting in a ghost.

This must be where the term "paper thin" originated.

Back to the celebration. To the understanding of the ebb and flow.

The realization that we gave everything we had to a shadow but just because the customer proved to be an illusion, a wisp, doesn't mean we lost a thing.

In fact, we gained. We learned more about the real and the artificial. About those who respond to a service culture, friendship, and those who live in a wax museum. Those who are not only no longer part of our extended family, but never really were. They are transactions lists. They are born for the ebb and the flow, especially the flow. All of our service methodologies fail to impact them because they are automatons.

Does this mean we stop behaving as friends? As family members? To the wooden soldiers, yes, but to everyone else who walks into our universe, our stores, our offices, our websites, of course not.

We celebrate the loss of the plastic. The customers who, once you seem to build a true relationship with them, turn quickly in search of a sale. Those who tell you in dozens of ways before you are prepared to hear it, that they see the kind of service you are seeking to deliver as a threat that pales in comparison to a cheap promotion.

And then, if you embrace the ebb and the flow, you wave goodbye. Why?

Because you understand. Because you never abandon your determination to give, to sustain your company's service culture, your human human joy in moving beyond the transactional.

You just learn which doors to enter and which to close.

Mark Stevens ad.jpg Article by, Mark Stevens, the bestselling author of "Your Marketing Sucks," "Your Management Sucks" and"God Is A Salesman." Stevens is CEO of MSCO, a global marketing firm, who has advised many clients over the years such as Estee Lauder, Virgin Atlantic, Guardian Insurance, MONY, Giorgio Armani, Starwood, Intrawest, etc. Stevens delivers more than 40 speeches annually and is a regularly featured media commentator, lending his insights and opinions on Fox Business Network, to the Associated Press, on CNN International, BBC Radio and Bloomberg TV.


Seventy percent of recent college graduates leave their jobs within two years of being hired, according to a survey exploring the working and job searching habits of so-called Generation Y. The findings reveal a number of interesting trends:

  • 43% of Gen Y are not in the career they expected to be in after college, either because they couldn't find a job, or another opportunity presented itself
  • 60% are currently looking for another job or career, despite the fact that 57% indicated that they are also happy at their current job
  • 74% of recent graduates are in a career that aligns with their college major

"Constant job hopping can create frustration for employers, who would prefer three years of service out of each new hire," says Jenny Floren, founder and CEO of Experience, Inc., in a press statement. Her firm's report, the 2008 Life After College Survey, draws on an online poll of 334 college graduates of the Class of 2002. "However, HR managers can increase retention by making slight shifts in their organizational practices to accommodate entry-level employees."

Research from elsewhere suggests that companies are ill-prepared to deal with Gen Y's peculiarities. A third of the companies say generational issues are not important or only somewhat important in their organizations, according to data from of 398 companies by the Institute for Corporate Productivity (i4cp). Sixty-nice percent of these same firms admit that they don't have specific programs in place to address generational differences.

Additionally, a full eight out of 10 devote less than 5% of their learning and development budget to the issue, i4cp's report, Taking the Pulse: Generations in the Workforce. To gauge the effectiveness of generational initiatives, 33% of organizations track the impact on retention, according to the research from i4cp, 28% measure impact on engagement, and 26% look at individual performance/productivity; 43%, however, admit that their organizations do not measure the effectiveness of these initiatives.

Article courtesy of Kennedy Information Recruiting Trends providing leading edge insights and strategies for the recruiting professional


East South Central, New England States to See Greatest Hiring Increases

Hiring in accounting and finance is expected to increase in the final months of 2008, according to executives interviewed for the most recent Robert Half International Financial Hiring Index. Ten percent of chief financial officers (CFOs) surveyed said they plan to expand the size of their teams in the fourth quarter, while 5 percent anticipate personnel reductions. The net 5 percent increase is up five points from the third-quarter projection.

The Robert Half International Financial Hiring Index is based on telephone interviews with more than 1,400 CFOs across the United States. It was conducted by an independent research firm and developed by Robert Half International.

"Businesses need a strong financial function to see them through all economic cycles," said Max Messmer, chairman and CEO of Robert Half International. "This has created ongoing demand for accounting and finance staff with specialized abilities and expertise. In particular, firms seek staff and senior accountants, financial analysts, and internal auditors."

Forty-four percent of CFOs who expect to hire in the fourth quarter cited business growth as the reason for the increased need for additional staff. Forty-one percent reported rising workloads as the primary driver.

Twenty-eight percent of executives interviewed cited accounting positions as the most challenging to fill. Twenty-two percent of respondents pointed to operational-support roles, such as those in accounts payable and collections, as the most difficult to staff.

The most active hiring is expected to take place among firms with 20 to 49 employees, where a net 6 percent of CFOs project adding staff. Eleven percent of executives plan to hire full-time financial professionals and 5 percent anticipate decreasing personnel levels.

Accounting and Financial Hiring -- By Region

The East South Central[1] and New England[2] states should see the greatest gains in hiring during the fourth quarter. A net 7 percent of CFOs in each region anticipate adding full-time accounting and finance professionals.

"Growth in the manufacturing sector in the East South Central states is among the trends driving the need for additional financial staff, particularly midlevel accounting professionals," Messmer said. "In the New England region, financial analysts are needed to help firms identify further operating efficiencies."

Robert Half commissioned additional interviews with CFOs in more than 40 major metropolitan areas to provide snapshots of financial hiring trends in these markets. The local results are available at www.roberthalf.com/PressRoom.

Accounting and Financial Hiring -- By Industry

Among industries, executives in wholesale are most optimistic about hiring. Thirteen percent of CFOs anticipate adding accounting and finance employees in the fourth quarter, while 1 percent foresee a reduction in personnel, a net 12 percent increase.

The manufacturing sector also is forecast to see hiring gains exceeding the national average, with a net 11 percent of executives expecting to expand their staff levels during the final three months of the year. In both the transportation and finance, insurance and real estate industries, a net 8 percent of CFOs plan to add personnel in the quarter.

About the Robert Half International Financial Hiring Index
First published in 1992, the Robert Half International Financial Hiring Index was conducted by an independent research firm and is based on more than 1,400 telephone interviews with CFOs from a random sample of U.S. companies with 20 or more employees. For the study to be statistically representative and ensure that businesses from all segments were represented, the sample was stratified by geographic region and employee size. The results were then weighted to reflect the proper proportions of employee size within each region.

Article courtesy of, Robert Half International, founded in 1948 and traded on the New York Stock Exchange. Its financial staffing divisions include Accountemps, Robert Half Finance & Accounting and Robert Half Management Resources, for temporary, full-time and senior-level project professionals, respectively. The company has more than 360 staffing locations worldwide and offers online job search services on its divisional websites, all of which can be accessed at www.rhi.com.


My lecture on the impact of social media stresses the two sides of social media. The first is the technical aspect, which covers the tools and how they can be used to advance traditional corporate purposes.

But the second piece of social media is the impact is has on companies as a phenomenon. The public has access to the same tools as the corporations, and what they are doing as a group is dwarfing what companies are or even can do.

What does that mean? It means that the tools can be tracked with your typical technology charts, where early adopters, and fast seconds, and finally, mass use and monetization are the order of the day, but it would be a mistake to group social media in with other technological revolutions.

The difference is human need. Social media covers six basic human needs in a way no other technology does. In the mass movements I'm talking about, technology is already adopted, and the change now is the way in which the user base is altered by the technology.

Don't take my word for it. Listen to Tony Robbins describe his version of the six basic human needs, and think about how the fit into social media.

  1. Certainty
  2. Variety
  3. Significance
  4. Connection
  5. Growth
  6. Contribution.

Whether or not you're a Robbins fan, you can see that social media gives people more than just technical tools. It enables wide-spread relationships that fulfill needs that aren't filled in the workplace or home. I was an account manager for a staffing firm, whose company saw me as just someone to fill a role. I wanted more, and social media gave me all six needs in a way my job didn't.

This is true for Mom blogs, business and marketing blogs, PR and recruiting networks, Twitter friends, politically minded citizens, knitting bloggers, and kids in communities Club Penguin and Webkinz and World of Warcraft.

It's a mistake to see social media as just talking. Yes, lots of businesses are misusing or failing to understand social media, but the real cutting edge is in the user base, and that's altering the way we communicate to our customers, vendors, and employees a lot faster than our internal social media programs.

Jim Durbin.jpgArticle by Jim Durbin and courtesy of StlRecruiting.com


I must see thousands of videos that come via my RSS feed, I watch very few due to the amount of rubbish and irrelevant material that is fed to me under the title of recruitment. Still today I happened to spot one from a recruitment company called Benedix, who specialise in training and recruitment for the Banking and Finance sectors, whose video made me want to look further.

I wanted to give them a mention because of how well they have put together their site, as it is quite unique and is almost a cross between a job board and a recruitment company. I do not know too much about this company, but I hope to get an update with a response from them to this post.

As recruitment sites go they have made a huge effort in making themselves stand out from the crowd, there are vacancies, support for their candidates in the form of downloads and training courses. For the clients they do research, train candidates and even do recruitment. On top of this they offer support to the Universities there by getting the candidates early, which is probably why recruiters are using them. What did surprise me after doing a quick search on Linkedin to see who is employed at the company I came up with a complete zero, which doesn't make sense, surly if you are experts in the field you would want to show this off to your clients and candidates!

I have to admit I was disappointed in not finding them on Linkedin, I can only assume they are a smallish company trying to look bigger, if so they have done a good job so far. My only criticism is their blog, which needs to be updated regularly and after a few good posts they have lost their momentum, mind you yours truly isn't as prolific as I used to be

So although they seem a little unusual as recruitment companies go in having corporate and recruitment companies as clients, my gut feeling is they are doing the right thing to beat this difficult trading period. I am sure by giving added value to their clients and candidates it will differentiate them from the rest.

Time will tell of course but it wouldn't surprise me if they take a few scalps, in this difficult sector.

Stephen Fowler.gif Article by Stephen Fowler and courtesy of Recruitment Views blog.


I must see thousands of videos that come via my RSS feed, I watch very few due to the amount of rubbish and irrelevant material that is fed to me under the title of recruitment. Still today I happened to spot one from a recruitment company called Benedix, who specialise in training and recruitment for the Banking and Finance sectors, whose video made me want to look further.

I wanted to give them a mention because of how well they have put together their site, as it is quite unique and is almost a cross between a job board and a recruitment company. I do not know too much about this company, but I hope to get an update with a response from them to this post.

As recruitment sites go they have made a huge effort in making themselves stand out from the crowd, there are vacancies, support for their candidates in the form of downloads and training courses. For the clients they do research, train candidates and even do recruitment. On top of this they offer support to the Universities there by getting the candidates early, which is probably why recruiters are using them. What did surprise me after doing a quick search on Linkedin to see who is employed at the company I came up with a complete zero, which doesn't make sense, surly if you are experts in the field you would want to show this off to your clients and candidates!

I have to admit I was disappointed in not finding them on Linkedin, I can only assume they are a smallish company trying to look bigger, if so they have done a good job so far. My only criticism is their blog, which needs to be updated regularly and after a few good posts they have lost their momentum, mind you yours truly isn't as prolific as I used to be

So although they seem a little unusual as recruitment companies go in having corporate and recruitment companies as clients, my gut feeling is they are doing the right thing to beat this difficult trading period. I am sure by giving added value to their clients and candidates it will differentiate them from the rest.

Time will tell of course but it wouldn't surprise me if they take a few scalps, in this difficult sector.

Stephen Fowler.gif Article by Stephen Fowler and courtesy of Recruitment Views blog.


I must see thousands of videos that come via my RSS feed, I watch very few due to the amount of rubbish and irrelevant material that is fed to me under the title of recruitment. Still today I happened to spot one from a recruitment company called Benedix, who specialise in training and recruitment for the Banking and Finance sectors, whose video made me want to look further.

I wanted to give them a mention because of how well they have put together their site, as it is quite unique and is almost a cross between a job board and a recruitment company. I do not know too much about this company, but I hope to get an update with a response from them to this post.

As recruitment sites go they have made a huge effort in making themselves stand out from the crowd, there are vacancies, support for their candidates in the form of downloads and training courses. For the clients they do research, train candidates and even do recruitment. On top of this they offer support to the Universities there by getting the candidates early, which is probably why recruiters are using them. What did surprise me after doing a quick search on Linkedin to see who is employed at the company I came up with a complete zero, which doesn't make sense, surly if you are experts in the field you would want to show this off to your clients and candidates!

I have to admit I was disappointed in not finding them on Linkedin, I can only assume they are a smallish company trying to look bigger, if so they have done a good job so far. My only criticism is their blog, which needs to be updated regularly and after a few good posts they have lost their momentum, mind you yours truly isn't as prolific as I used to be

So although they seem a little unusual as recruitment companies go in having corporate and recruitment companies as clients, my gut feeling is they are doing the right thing to beat this difficult trading period. I am sure by giving added value to their clients and candidates it will differentiate them from the rest.

Time will tell of course but it wouldn't surprise me if they take a few scalps, in this difficult sector.

Stephen Fowler.gif Article by Stephen Fowler and courtesy of Recruitment Views blog.


As headlines continue to tout reports on job losses, a tight credit market, continued housing slump, and a rising cost of living, Americans are concerned that there is no relief in sight. The unemployment rate jumped to 6.1% in August from 5.7% - the highest level reported in five years. Employment during the month of August fell in manufacturing and employment services, while mining and health care continued to add jobs, according to the Bureau of Labor Statistics (BLS). Furthermore, employers cut 84,000 jobs last month, amounting to a total loss of 605,000 jobs since January 2008 - an average loss of 76,000 per month. As noted in a recent New York Times article, not only did the job losses in August come from every sector, but manufacturing and business services were hardest hit. It is interesting to note that the article also highlights the fact that pay raises have not kept up with the soaring cost of living and that hourly wages for those in a non-supervisory or managerial position has grown 3.6% since August 2007, below the rate of inflation.

Article courtesy of Kennedy Information Recruiting Trends providing leading edge insights and strategies for the recruiting professional


There have been times when I accepted job offers because certain benefits like great healthcare coverage or an allotment of personal time off compensated for the lack of dollars per hour. Unfortunately, I had to give up those jobs because I didn't consider the inconvenience of the company's location or I didn't consider how it would affect my ability to continue my pursuit of a bachelor's degree. Conversely, I've declined job offers because the hours were too rigid or the overall benefits package left much to be desired. These considerations are the subject of Lou Adler's article, "Use Job Satisfaction to Increase Your Placement Rate."

Adler's advice is for employers, to help them get an understanding of what candidates really want. He suggests giving candidates a list of "job satisfaction factors" and having them rank-order the factors based on importance.

Some of the factors on the list are benefits, work/life balance, commute, type of work being performed, and current compensation. Knowing what job satisfaction means to each candidate can help employers when it comes time to negotiate with their candidates of choice.

My suggestion to job seekers - copy Adler's list and do an assessment of what matters most when choosing a job. You don't want to start a job, then turn around and have to leave it six months to a year later because the commute is killing you or it interferes with your efforts to further your education.

If you're flexible about money and open minded about benefits like flex time and great opportunities for advancement, you may just find a job you don't mind keeping for five years or more.


Gone are the days of on-site campus visits says Kevin Wheeler in his article "Leveraging the Internet for College Recruiting: 6 Easy Tactics." I think that's really a shame. There is no better way to connect with people than in person.

According to Wheeler, the campus visits are antediluvian and incomprehensible to today's college students. While I agree that social networking sites like Facebook and MySpace are great tools for connecting with a large number of students in a short amount of time, I don't think they should render campus visits obsolete.

A personal, face-to-face introduction humanizes companies and the candidates simultaneously. So many things get lost in translation when people communicate entirely by email. Not to mention the fact that it seems so impersonal, like trying to have a conversation with an automated answering system. Sure, there are the video resumes and video interviews that help people get a feel for each others' personalities, but it's still not the same as being in the same room with someone. Maybe I'm just old fashioned, but I think recruiters and candidates alike miss out when the campus visits are foregone altogether.

Social networking sites are great for helping recruiters narrow the field of candidates in less time than it would take to make a series of personal campus visits. That's why Wheeler is in full support of the Internet as a recruiting tool. And what are his six tactics for recruiting, you ask?

1. Become student-centered, not campus-centered
2. Use social networks
3. Create a dynamic energetic, and exciting Web site geared to college students
4. Build a relationship virtually
5. Build virtual job fairs
6. Use every source you have vigorously

Wheeler gives great advice, but human beings are social creatures, social in the sense that they need to physically interact with other human beings, even if it's from across the room. If this current trend continues, before long, the first personal contact a new hire will have will be the day he starts his new job. And for those who telecommute - think Sandra Bullock in "The Net."


Maybe, according to a recent federal court decision.

The Facts

Allison Forrest, a bartender at Chili's in South Portland, Maine, and Mike Vashaw, a cook, began dating in 2003. Their relationship was rocky and often spilled over into the workplace. For example, after one of their early breakups, Vashaw allegedly arranged to have four women accost Forrest in the Chili's parking lot. Forrest complained to management and the company disciplined Vashaw. The couple then reconciled and continued their romance for several months.

Forrest and Vashaw broke up for good in 2005 when Forrest began dating another man. Forrest alleges that Vashaw immediately began to harass her with a vengeance. She filed three separate complaints with management in which she claimed Vashaw squirted her with hot water, gossiped about her with co-workers, refused to give her items she needed from the kitchen and called her derogatory names.

Investigations and Corrective Action

After the first complaint, Chili's promptly investigated and then issued Vashaw a verbal warning to "stop and behave as a professional" or "circumstances will take place."

Vashaw allegedly ignored the warning and continued harassing Forrest by calling her "b**ch" and "wh**e" in front of other employees.

When Forrest complained again, Chili's investigated and issued Vashaw a written warning threatening "immediate termination" if the "negative confrontations" didn't stop.

Vashaw then allegedly told Forrest that she was fat and needed to go to the gym. Forrest complained, Chili's investigated and then fired Vashaw.

The Lawsuit

Forrest quit a month after Vashaw was terminated. She filed a federal lawsuit, alleging sexual harassment in violation of Title VII. Specifically, she claimed that Chili's subjected her to a hostile work environment by failing to take appropriate action to stop the harassment by Vashaw.

The Maine U.S. District Court granted summary judgment to Chili's. It concluded that Vashaw's actions didn't constitute sexual harassment because they were merely "retribution after a failed romantic relationship" and thus weren't "based upon [Forrest's] sex." Forrest appealed.

The U.S. Court of Appeals for the First Circuit disagreed. It cited "a raft" of case law holding that the use of derogatory gender-specific terms such as "b**ch" and "wh**e" could constitute harassment based on gender.

The court stated that "whether a harasser picks his or her targets because of a prior intimate relationship, desire for a future intimate relationship, or any other factor that draws the harasser's attention should not be the focus on the Title VII analysis." It added: "presumably the prior relationship would never have occurred if the victim were not a member of the sex preferred by the harasser, and thus the victim's sex is inextricably linked to the harasser's decision to harass."

The Ruling

Despite disagreeing with the the lower court's approach to the law, the Court of Appeals affirmed the finding that Chili's was not liable for harassment because it took "prompt and appropriate action" to Forrest's complaints.

The Lesson

Based on this case, employers could be found liable for harassment that's related solely to the breakup of an office romance. To avoid this happening to you, do what Chili's did:

  • ensure that your anti-harassment policies and procedures are up-to-date and distributed to all employees;
  • regularly train all employees on the policies and procedures;
  • take all complaints of harassment seriously and conduct prompt and thorough investigations; and
  • immediately take appropriate corrective action.

For more, check out our Harassment Cheat Sheet, Investigation Checklist and Termination Tools.


Mark TothArticle by Mark Toth, Chief Legal Officer of Manpower's North American operations, and courtesy of Manpower Employment Blawg. Mark also serve as Chief Compliance Officer and Vice President of Franchise Relations and serve on our Global Leadership Team, North American Lead Team, Executive Diversity Steering Committee and Sarbanes-Oxley Steering Committee.


I get a lot of requests from small business owners looking to improve their online brand. For those not in the know, blogging is one of the easiest ways to build a online profile, and in comparison to paying an SEO company or marketing expert to do it, the return on your money is phenomenal.

The problem of course is one of scale. What might work for a larger company isn't always feasible for the budget of an owner/entrepreneur. There's also the question of community, as I find a lot of people are excited to start blogging, but can't keep it up without support.

So the result, is the first St Louis Business Blogging Bootcamp. I'm going to work with 5 companies to show them how to use blogs to increase sales, referrals, and their online presence.

The classes will be conducted online using GoTo Meeting and in-person when necessary, and will be a six week course (one class a week) on how to set up and run a blog.

I need businesses that aren't competitive, and in some ways are complementary. Some great examples would be real estate, b-to-b sales, b-to-c sales, a recruiter, a car dealer, a furniture store, a mortgage company, and a professional services company like an accountant or financial services person.

I'm hand-picking the class for best fit, and will run other classes in the future, but if you think this is you, contact me through e-mail at jdurbin@durbinmedia.com

Jim Durbin.jpgArticle by Jim Durbin and courtesy of StlRecruiting.com


If you only have one piece of marketing literature for your business and it's your business card how can you make it work harder so that it helps you attract potential clients and more profit?

In the Technology section of the Irish Times today there is an article by Karlin Lillington which explores why we don't use digital tools versus the traditional business card.

Karlin contacted me to ask for my perspective which you can read about in the article and I also provided her with an article about the five of the biggest mistakes that people make with business cards. Why not assess how well your business cards stack up against these common mistakes that I see:

1. Incomplete Contact Details - Whether during or after a networking meeting, many people will do a quick review of your business card. If you only have your mobile number on the card and no landline or address, don't expect to be taken seriously. People expect to see full details on your card so they know you are a real business and in it for the long haul.

2. Creating Your Cards for Free - With the advent of free online business card services and stationery that you can put into your own printer, many people mistakenly think that a free business card is the relevant solution for their business. It's not! There are some terrific services available but don't be seen as a 'cheap skate' with cards that have on the reverse 'Printed Free by xyz company'. You won't be taken seriously.

3. Branding Someone Else - One of the first things people check on a business card today is if you have an email address. Yet so many people have a Google, Yahoo, ATT or eircom email address reinforcing someone else's brand not their own. Instead, invest in your own domain name which can be used to host your email address so it reads 'yourname@yourcompanyname.com', even if you are not ready to develop your own website.

4. Your Brand is Bland - Make sure that your corporate identity it is reflected through your business card. However, be careful with the colours that you choose resonate with your target audience. And make sure that your font is legible and consistent with your visual identity.

5. The Back Is Blank - If you are going to print your business card, take the additional step to invest in printing on the reverse of the card. This could be promoting how people can access a special report, white paper, your ezine, a special discount or even a trial of your product or service. Your business card then becomes an integral way to connect to your overall marketing and lead generation strategy.

What are the common mistakes you see people making with their business cards?

Krishna De.jpgArticle by Krishna De and courtesy of Biz Growth News blog


There have been many references to ROI in terms of social media. A couple of my favorites are:

  • Return on Influence
  • Return on Interaction

There has been a lot of discussion recently about the Community Manager position.And the article in the WSJ about the Deloitte study brought out many from the industry in defense of communities. My take was that it underlines the importance of the community manager role. Brian Solis recently had an article on the new MarComm. He highlights why companies need to start considering marketing in relational terms.

A friend that's a VP of Marketing of an Open Source solution says it provides 12x the valuation at his company.

Here are a list of returns:

  • Humanize the company by providing a voice
  • Nurture the community & encourage growth
  • Communicate directly with the customers
  • Connect customers to appropriate internal departments
  • Ensure that messaging will connect
  • Build brand awareness through word of mouth
  • Lower market research costs
  • Add more points in the purchase cycle
  • Provide support to customers that have fallen thru the cracks
  • More satisfied customers because they've been involved with product development
  • Shorten length of product development cycle
  • Build public relations for brand with influentials in the industry
  • Identify strengths & weaknesses of competitors
  • Collaborate & partner with related organizations
  • Provide industry trends to the executive level

Ian's suggestions:

  • Identify popular problems in user work flow
  • Communicate use case developments to team
  • Represent the user experience to organization

Your first comment will be - there aren't any numbers there! You know your organization best so I'll let you decide what value each of those offers. There are other factors to consider before deciding if you need a community manager, but I hope that that list starts you thinking about the value of the position.

Connie Bensen.jpgArticle by Connie Bensen, Community Strategist, and courtesy of ConnieBensen.com


Chris Brogan's post struck a chord with me: working remotely & your personal brand. He pointed to some good articles by Shel Israel & Steve Rubel about working remotely. Seth Godin started one of his chapters in Meatball Sundae with this (and I LOVE quoting it):

Outsourcing: It's not just possible to find someone to make/code/do something for you quickly & cheaply; it is now easy. The means of production of physical goods & intellectual property is no longer based on geography but is based on talent & efficiency instead.

I LOVE Steve's term 'Digital Nomads'. Really though, we call ourselves Remote Warriors. hmm Digital Warriors? just doesn't sound quite right... if I was a coder, maybe?!

Here's what I say:

No matter what you call us - I believe that if employers are requiring people to work onsite then they are overlooking some serious talent that could improve their bottom line.

I think Remote Warrior is more appropriate in my case because I felt like it was a battle to find a job working remotely. I've been successfully working remotely as well as building a personal brand since I began working online. Before that I supervised 7 public libraries (6 were spread across an area spanning 85 miles). I have experience in this both from an administrative perspective as well as the more important one of leadership. Those skills easily transferred to the online setting. As many people commented on Chris' blog it's about communication. 'That can be lacking even if everyone is in the same building! The one thing with working remotely is that I try to ask the right questions to ensure efficiency. Communication is my forte.

Chris also made the point of employers mixing personal brands with corporate brands. In applying for community manager jobs I was surprised that about half were specifically asking for someone well connected with influential bloggers. Some were asking what bloggers the applicant follows regularly (which would give a sense of their interests). So some companies are starting to recognize that a person's network has value.

The interesting thing is that my present position with Network Solutions came to my inbox while I was on vacation in London. Yes, it was my network. As Chris suggested, my work is project oriented & measured by deliverables. And now I can meld the influence of my personal brand with Shashi's commitment to moving the company forward. Is there value in that? stay tuned.. This week we made a step forward & it will gain momentum. (That's what happens in my projects - I don't like things standing still).

So what does this mean to you? I know that many of you are wanting to work remotely. Put the word out thru your network that you're looking. I agree with Chris & Steve that we're going to see some changing trends. And I've taken on the issue awhile ago.

If you're an employer reading this ask yourself:

  • For what reason are you sticking with the traditional paradigm?
  • What would happen if you experimented with it? On a previous post people admitted that they get more done at working at home.
  • Would it increase work performance & satisfaction?

Connie Bensen.jpgArticle by Connie Bensen, Community Strategist, and courtesy of ConnieBensen.com


"Whether you run a Fortune 500 Company, a busy family - or both - you'll find inspiration, warmth, and wisdom on every page."

- Neville Isdell, Chairman of the Board, The Coca-Cola Company

Marilyn Carlson Nelson is the chairman and former CEO of Carlson, one of the largest privately held companies in the U.S.

The parent company of Radisson, Country Inns & Suites, Regent, Carlson Wagonlit Travel and T.G.I. Friday's, Carlson employs 160,000 people in more than 150 countries. Working Mother magazine has listed it as one of "The Best Companies for Working Mothers," Fortune magazine has included it in its list of "The 100 Best Companies to Work For," and Forbes magazine has regularly named Marilyn Carlson Nelson one of "The World's Most Powerful Women." She has chaired a bi-partisan advisory council to the President of the United States, and co-chaired the World Economic Forum's annual meeting.

But she's also cared for her son through a liver transplant, butted heads with her father over the family business, and faced the devastation of a daughter's death. On top of these personal challenges, success and acceptance didn't come easy to Carlson Nelson. When she started working, she had to sign her name M.C. Nelson to disguise her identity as a woman. One of very few women to be asked to serve on a board of directors, she quickly discovered there was no women's bathroom on the board room floor. She was delighted to hear that she was getting a private office until she learned it was because she was pregnant and her employer wanted to hide her "condition." And while she has more than proven herself as CEO and chairman of Carlson, she had to fight hard to get that job since her father wanted a man in the role.

In her new book, How We Lead Matters: Reflections on a Life of Leadership (September 2008, McGraw-Hill), Carlson Nelson brings all of these experiences together into a moving collection of tales from her time as a CEO, mother, and grandmother.

Through anecdotes that illustrate the breadth of a leader's life, Carlson Nelson confides in her readers and testifies to how even those who are publicly thriving suffer the same vulnerabilities and negotiate the same complexities as those of us not in the public eye. In the end, she says, it's about whether each day is one to which you would proudly sign your name.

The book began when Carlson Nelson's teenage grandson asked her, "Were you alive during segregation?" Immediately, she saw that although they had spent scores of treasured moments together - family vacations, hockey and soccer games, and numerous school events - in many ways, he did not know her. She decided to compile the stories most meaningful to her, and to share them.

How We Lead Matters bears the intimacy of a conversation with a grandchild and the scope of Marilyn Carlson Nelson's life of leadership.

For more information, visit www.HowWeLeadMatters.com.

Article courtesy of WorkBloom, an employment blog incorporating a comprehensive career resources section, including the largest database of professionally written resume and cover letter samples on the Web.


Wage and hour claims continue to dominate the headlines . . .

Fastenal Pays $10 Million

Fastenal Co., a construction supply distributor, agreed to settle overtime claims for $10 million. Employees in California, Oregon and Pennsylvania alleged that the company improperly classified assistant managers as exempt, failed to pay overtime and violated meal period laws. The company denied any wrongdoing and said it entered into the settlement to avoid legal fees and the uncertainty/distraction of a trial.

Interwall Pays $1.7 Million

The California Attorney General reached a settlement with Interwall, a Southern California drywall company, for alleged overtime, meal-period and record-keeping violations. The company agreed to pay $1.4 million in damages, $200,000 in fines, $131,000 in back payroll taxes and nearly $100,000 in attorneys' fees and other costs.

Among other things, the company allegedly shifted employees among various corporate entities to avoid overtime as part of an effort to cut costs and underbid competitors. The company denied any wrongdoing.

The Lessons

Once again, one of the best ways to avoid big-ticket liability is to ensure that your company fully complies with all wage and hour laws. This is especially critical with exempt/non-exempt classifications, meal/rest period laws and record-keeping requirements. Courts (and plaintiffs' attorneys) continue to be very hard on employers where there's even a hint of impropriety.

As a starting point, check out our Fair Labor Standards Act (FLSA) Cheat Sheet here or under the "Tools & Tips" section of the Blawg.

Mark TothArticle by Mark Toth, Chief Legal Officer of Manpower's North American operations, and courtesy of Manpower Employment Blawg. Mark also serve as Chief Compliance Officer and Vice President of Franchise Relations and serve on our Global Leadership Team, North American Lead Team, Executive Diversity Steering Committee and Sarbanes-Oxley Steering Committee.


Wage and hour claims continue to dominate the headlines . . .

Fastenal Pays $10 Million

Fastenal Co., a construction supply distributor, agreed to settle overtime claims for $10 million. Employees in California, Oregon and Pennsylvania alleged that the company improperly classified assistant managers as exempt, failed to pay overtime and violated meal period laws. The company denied any wrongdoing and said it entered into the settlement to avoid legal fees and the uncertainty/distraction of a trial.

Interwall Pays $1.7 Million

The California Attorney General reached a settlement with Interwall, a Southern California drywall company, for alleged overtime, meal-period and record-keeping violations. The company agreed to pay $1.4 million in damages, $200,000 in fines, $131,000 in back payroll taxes and nearly $100,000 in attorneys' fees and other costs.

Among other things, the company allegedly shifted employees among various corporate entities to avoid overtime as part of an effort to cut costs and underbid competitors. The company denied any wrongdoing.

The Lessons

Once again, one of the best ways to avoid big-ticket liability is to ensure that your company fully complies with all wage and hour laws. This is especially critical with exempt/non-exempt classifications, meal/rest period laws and record-keeping requirements. Courts (and plaintiffs' attorneys) continue to be very hard on employers where there's even a hint of impropriety.

As a starting point, check out our Fair Labor Standards Act (FLSA) Cheat Sheet here or under the "Tools & Tips" section of the Blawg.

Mark TothArticle by Mark Toth, Chief Legal Officer of Manpower's North American operations, and courtesy of Manpower Employment Blawg. Mark also serve as Chief Compliance Officer and Vice President of Franchise Relations and serve on our Global Leadership Team, North American Lead Team, Executive Diversity Steering Committee and Sarbanes-Oxley Steering Committee.


We've had some spirited debates here on the Blawg about the potential legal ramifications of allowing pets in the workplace. Click here to see additional evidence brought to the Blawg's attention that just might make you think twice before adopting such a policy. (At the very least, you might want to consider excluding monkeys.)

Enjoy!


Mark TothArticle by Mark Toth, Chief Legal Officer of Manpower's North American operations, and courtesy of Manpower Employment Blawg. Mark also serve as Chief Compliance Officer and Vice President of Franchise Relations and serve on our Global Leadership Team, North American Lead Team, Executive Diversity Steering Committee and Sarbanes-Oxley Steering Committee.


The decision to perform background checks is embraced today by virtually all employers. However, there is much that should be considered once you arm yourself with better information. Employment screening has more benefits than simply identifying more qualified candidates and contributing to a safer workplace. It may protect you from potentially significant damages in a negligent hiring lawsuit, if you handle the information properly. Additionally, treating job applicants fairly and objectively during the evaluation process is respectful to them and will reflect well on your organization. The paragraphs that follow illustrate ways that consumer information can be considered in relation to your hiring decisions. It is important to note that every company's hiring standards and/or criteria for a satisfactory background check are unique and should be crafted with the advice of legal counsel familiar with the industry and each state in which that company operates.

What constitutes adverse information?
Adverse information in a consumer report could be considered anything that contradicts information the applicant has provided during the application/interview process, or anything negative that turns up in the course of looking into the applicant's background. It may be as simple and innocuous as misstating dates of employment in a previous job, or as serious as a history of violent felony convictions. There is a broad spectrum of potentially adverse information, so it is important to give some thought as to how much weight should be assigned to different types of adverse information in your hiring decision. Adverse information can be considered using the following questions:

  • How serious is the discrepancy?
  • Is it related to the duties/responsibilities the applicant will be performing?
  • How long ago did it happen?
  • Is there a pattern of discrepancies?
  • If you choose to ask the applicant directly about adverse information, do they offer a reasonable and verifiable explanation for the discrepancy?


There can and will be borderline scenarios where you want to hire someone who really stands out as the best candidate, but they have a discrepancy in their past for which you have previously denied employment to another candidate. In these cases it is important to document why you may have chosen to hire one applicant with a specific type of adverse history and not another with the same. Let's use an example: last year you hired a file clerk and the background check revealed a DUI conviction from 9 years ago. A check of the file today reveals that the applicant otherwise had a clean record and in all other respects was the most qualified for the job. While most would consider a DUI a serious driving offense, the job involves no driving, it happened long enough ago that the applicant has established and maintained a responsible history since, and there are no other discrepancies to suggest a pattern. Given these factors, you chose to ask the applicant for details about the incident, and the file is documented that you were impressed with the community service and self-improvement activities the applicant initiated as a direct result of the incident. Another candidate, when asked, may have provided no evidence of having taken responsibility for their action and was not hired (obviously, this should be documented as well).

Criminal Records
Criminal research is considered the foundation of most background checks, and adverse information here is very commonly used as the disqualifier for employment. For most positions, the mere existence of a criminal record should not automatically disqualify an individual from employment. First and foremost, be sure to read carefully all details provided about the record. The relevant dates, the charges, and the final disposition should all be evaluated. After cross-checking that the record is reportable under state and federal law, employeescreenIQ will report all criminal court information we find, including those that result in dismissals or other non-convictions. Many employers wouldn't consider a single misdemeanor conviction (unrelated to the job duties) grounds for disqualifying an otherwise strong candidate, however, three or four misdemeanor convictions in the last two years might suggest a pattern of irresponsibility. Applying the questions listed above will help you determine the impact that criminal records should have in the hiring decision.

Social Security Number Traces and Credit Reports
SSN Traces and Credit Reports are both products of the credit bureaus. The most important point to understand is that billions of payments and transactions take place every day around the world and this data flows electronically into the databases of the credit bureaus. The vast majority of data flowing into these databases is correct and properly recorded. However, it is simply not possible for human oversight or quality control to ensure every piece of data is correct and accurate every time. In practical terms, what this means is that when you see a name other than your candidate or an address where they claim never to have lived on their SSN Trace, it is usually not cause for alarm. There are many legitimate reasons that other names and addresses may appear on a SSN Trace. Someone that has cosigned a loan is likely to be associated with that SSN. A simple data entry error (this is all electronic information, remember) becomes a part of the record. The reason these entries should still be investigated in the background check is the very reason the SSN Trace is run - it is simply the most reliable tool available upon which to base the audit trail of the background check. If you were simply to ask the individual where they've lived and what names they've used, it would be very easy for a dishonest applicant to hide criminal records from you.

A pre-employment credit report is also considered a standard requirement of the background check by many companies. Credit reports can seem a bit intimidating. The long list of active and dormant accounts, abbreviations, and codes can look dizzying. There is a better way. The "header" or Profile Summary can be used as a quick gauge of an individual's credit history. The header will let you know of any existing public records (which might include bankruptcies, tax liens, civil judgments), the total amount of installment, revolving, or mortgage credit in place, an estimate of short term (monthly) obligations, and a summary of recent delinquent payments as reported by financial institutions. Contact employeescreenIQ for more information on interpreting this information.

Poor credit alone should not disqualify an applicant who is strong in other areas. This can lead to disparate treatment of protected classes (read: lawsuit). However, you can make a reasonable estimate as to whether the salary of the position is enough for the candidate to meet their ongoing financial responsibilities.

Verifications
One of the most common discrepancies occurs in the application process when unscrupulous applicants misrepresent - or blatantly lie about - experience, education, or their ability to perform essential functions of the job. There is an easy way to confirm that the candidate who sounds too good to be true actually has the experience or education required: contact schools and former employers and make sure their records match the applicant's resume/application data. You wouldn't necessarily fault the applicant if they claimed they began working as a Rocket Scientist on July 4, 2002, and the Acme Rocket Company reported their start date as the following week, on July 11. However, a flag should be raised when the verifications uncover a pattern of misrepresentations. Sometimes the discrepancies are an obvious attempt to mislead. Unearned degrees claimed, or stretching dates of employment to shorten or eliminate gaps of unemployment are discrepancies that can identify a dishonest candidate. Other times the discrepancies may be less egregious and represent an honest mistake. One option is to confront the candidate with discrepancies and give them an opportunity to explain the circumstances.

Better Information = Better Employees
There is no magic dust for making a perfect hire every time. Once in awhile you may get lucky when the perfect candidate happens along just when the perfect job for that person opens up. The majority of the time, however, the background check is the due diligence necessary to ensure the story presented by the candidate is one they've truly written.

Article by, Rob Thomson and courtesy of EmployeescreenIQ


Hi All,

I just got great news! The HR Certification Institute (HRCI.org) has approved my "Get A Grip on Generations" seminar for 3 Strategic Continuing Education Credits. This means that if you attend the seminar, you get 3 credits towards your (re)certification!

Please share this news with all the HR professionals you know and they will THANK YOU! Getting 3 "strategic" CE credits is not easy because finding events/programs approved by the HRCI for credit is not easy.

There are 2 seminar dates being offered: 10/2 and 10/9. The seminars are being held in Palo Alto, CA and are open to the public. The Get A Grip On Generations seminar teaches how to attract, recruit, manage and retain Gen Y, PLUS how to create an employee benefits program for a multigenerational workforce. This is a great seminar for management development, recruiting and retention!

Here is a link for all the info and registration: http://www.generationrelations.com/getagrip

And here is info about the HRCI's certification program:

Overview: Click here to get their brochure!

HR Certification Institute offers four certifications for HR professionals:

PHR (Professional in Human Resources)
SPHR (Senior Professional in Human Resources)
GPHR (Global Professional in Human Resources)
PHR-CA and SPHR-CA (PHR with state certification in California and SPHR with state certification in California)

Certification is a voluntary action by a professional group to establish a system to grant recognition to professionals who have met a stated level of training and work experience. Certified individuals are usually issued a certificate attesting that they have met the standards of the credentialing organization and are entitled to make the public aware of their credentialed status, usually through the use of initials (i.e., PHR or SPHR) after their names.

Certifications differ from certificate programs because certifications include an experience component. Certificate programs, on the other hand, award certificates once a course of study has been completed and do not require previous work experience.

Bye for now!

Lisa Orell.jpgArticle by Lisa Orrell, Millennial & Generation Relations Expert and courtesy of Lisa's Generation Relations Blog


When the purpose of corporate training is to help employees reach a particular level of skill competence, online training is often a much better choice than traditional methods of training. Online training is an excellent means of providing convenient, assessment-driven training that enables workers to move at their own pace toward accomplishing stated training goals.

Employees often have very different entry-level skills. When faced with learning a new skill that needs to be applied on the job, some workers are likely to begin training with no prior knowledge, and others may already have advanced knowledge. When students with vastly different prerequisite skills are sitting side by side in instructor-led, fixed time frame classes, it presents unique challenges for both the learners and the instructor.

When instructors begin classes at a level appropriate for those who have no prerequisite knowledge regarding the skill, those who are more advanced tend to become bored and resentful. However, when instructors begin classes assuming prior knowledge that some of the students don't have, those learners who are most in need of instruction will not be able to achieve the learning outcomes.

In such situations, many trainers adopt a mentality of teaching to the middle, which simply results in reducing instructional effectiveness for all participants. Teaching to the middle still leaves those with no entry-level skills behind, and still bores those students who are the most advanced.

With online learning, this problem disappears. Online training programs are typically designed to allow learners to progress through training modules at their own pace. Those with advanced skills can quickly demonstrate proficiency with the basic skills and can move to the parts of the instruction they really need. Those who require remediation can spend as much time as they need getting a strong foundation on which to build.

The best e-learning systems for corporate training applications allow training managers to control which classes learners are required to complete, as well as monitor student progress through training. This results in a win-win situation for corporate trainers and learners at all levels of skills. Employees will appreciate being able to move through skill development training at a comfortable pace, at convenient times.

With corporate training, what matters in the long run with employee skill development training is whether or not employees develop skills and are able to transfer the necessary skills from training settings to the workplace. Online training options can be the most efficient solution for providing employees with the skill training they need.


Article by, Randall Olson, the Director of Information Technology for Mobile Technical Institute & MTI Business Solutions . He oversees the firm's high stakes certification testing center, conducts computer application training, and manages MTI's online learning programs. MTI is a full service training and consulting firm, providing open enrollment and on-site employee development training, database development, and website solutions. For free career and business development tips and advice, see http://www.DailyCareerConnection.com and http://www.DailyBizSolutions.com.

Article courtesy of the Recruiting Blogswap, a content exchange service sponsored by CollegeRecruiter.com, a leading site for college students looking for internships and recent graduates seeking entry-level jobs and other career opportunities.


In a Sunday Times article , one of the suggestions I made to enhance your presentation skills is to work with a mentor. But what can you do if there is no formal mentoring programme in your company?

Where might you start in finding a mentor to support your career progress? Here are 10 tips to help you find and get the most out of working with a mentor:

1. Consider why you are looking for a mentor - Is it about helping you progress your career? Do you want to expand your knowledge into a different sector? This will help you focus on finding a relevant mentor.

2. Explore what you are looking for in a mentor - Are you looking for someone to be a great sounding board? Do you want someone that is willing to share their personal experience and expertise? This will help you be clear in your communication as you approach a potential mentor.

3. Review how important it is to have a mentor close to hand - The experience and personality of your mentor is going to be a factor when approaching someone. But how important is it for you to find someone to work with face to face - or would you enjoy working with someone by phone, by Skype or even by video conferencing making use of the new social media platforms such as Oovoo.com?

4. Take stock of what you will bring to the mentoring relationship - Are you committed to taking action? What specific experience have you had that might be of interest to a mentor? In successful mentoring relationships, both the mentor and the mentee find value in the relationship, so get clear about your unique experience that will enrich the relationship between you and your potential mentor.

5. Review your immediate network - Who is it that you already know that you trust and value? Is there someone in your workplace you could approach? Perhaps your mentor could be someone you have met in a professional network you are a member of? Or could your mentor be someone you have worked with in the past? Take the time to consider all the people you already know as a potential mentor as that will make it easier for you to approach them.

6. Focus your approach - Before approaching a potential mentor, do your research. Who do you know that has worked with the potential mentor? What's their view on how open, challenging yet supportive this person may be? Ask for advice on how to best approach the potential mentor.

7. Prepare for the meeting - Once you have identified one or two people you would like to consider to be your mentor, approach them one at a time and request an exploratory meeting either by phone or face to face. If the potential mentor does not know you, is there someone who can make the introduction for you? Make sure you have your updated CV available to provide background detail on your career to-date.

8. Outline an agenda - Keep your request for an initial meeting to be around 30 minutes - this meeting is to connect you with a potential mentor and not a first mentoring meeting. Your goal is to outline why you are looking for a mentor and to explore if they might consider being your mentor. Don't put your potential mentor under pressure to make a decision immediately - they may need to reflect on your request given their other commitments.

9. Follow up after the meeting - After the meeting take time to follow up with the potential mentor, perhaps by sending them a handwritten note thanking them for their time meeting you. If the person you approached is not able to be a mentor for you, you could engage their support in finding a mentor.

10. Take action - If you have found a mentor to work with, then plan your first meeting and schedule it in the calendar. You can then prepare a draft agenda covering the subject areas that you would like to cover in your first meeting such as confidentiality, the way you plan you connect, how frequently you want to meet and the scope of what you would like to discuss. Seek your mentor's input to the draft agenda - preparing for the meeting will ensure that your mentor sees that you committed to the relationship with them and will help get you off to a flying start.

Apply these ten tips and you'll be sure to find a mentor to support you in expanding your professional success.

Krishna De.jpgArticle by Krishna De and courtesy of Biz Growth News blog


I'm surprised at how many people aren't familiar with this book. When I first started working online I read many books. The one book that I recommend over & over is Word of Mouth Marketing: How Smart Companies Get People Talking by Andy Sernovitz

Why do I recommend it?

My favorite thing about it is that Andy uses the highly scientific terms of 'stuff' and 'things'. Those two words pretty much summarize everything! At my last position when I was meeting with the group of developers (and fairly nervous) I used those terms & it went just fine. It's a quick read but filled with amazingly effective ideas!

What is it?

It's simple. People have been using word of mouth marketing for ages. Think back to the days before technology. If you had a great experience you would tell your friends & neighbors. And they would try the service & tell theirs. Remember back to when restaurants had a bowl of matchbooks with their business name on them. You were encouraged to take 2 - one for you & one to give a friend. My purse is filled with pens from various hotels. Word of mouth on the web is having something that's worth talking about? What makes your business memorable?

Is Word of Mouth viral?

Viral is the big buzz word these days. Just having great content doesn't necessarily mean it will be viral. You need to make it easy to share your content.

  • make it easy to find
  • put the content on sites like YouTube (offers 13 ways to share), Slideshow, Flickr, etc
  • add sharing tools to make it easy for your customer to bookmark, email, add it to their blog readers, etc
  • Rather than trying to make something viral, try to find what IS viral then sponsor it & support it. Encourage your team to join in & help out. It should be fun! 'Where in the Hell is Matt' videos are sponsored by a company that thought it would be a good idea (and it was). Blendtec invested in a lab coat, goggles for a minimal cost & created 'Will it Blend videos' & posted them on YouTube. (I bought one of the $400 blenders & yes it works great! but we only put ice in it, not iPhones).

Word of mouth is the cheapest way to start

If you're going to do something, then the cheapest way is to begin with word of mouth. It just takes some time each day to get involved in social networks.

  • Monitor conversations about your brand.
  • Solve customers problems as you encounter them
  • Thank people for talking about your product & talk with them
  • Gather feedback on your products
  • Start with a small effort & it will grow.

If those ideas sound intriguing then you definitely need to get the book! Andy also has a great blog at gaspedal.com.

Connie Bensen.jpgArticle by Connie Bensen, Community Strategist, and courtesy of ConnieBensen.com


Annual performance reviews are a necessity and a part of every organization. If they're not, then you really should make it so. My experience in a leadership role found me doing 25 each year. At first it was a challenge to provide constructive feedback to my staff & goal setting was even harder. After awhile the goal setting became my favorite part & the feedback was easier because I had my employees provide their accomplishments. So if you're a community manager or supervising one I hope that you find this helpful.

Timeframe
The online world is changing so quickly that I think the traditional 6 month orientation & annual performance review should be shifted to a 3 month orientation & 6 month review. If that mixes up HR too much then do the 3 month intervals informally.

Performance Evaluation
As a Community Manager (or in any position really) keep track of your wins. Once a month take some time to log what's went well & what didn't. If you provide this to your supervisor it will provide you both with topics to discuss. In a perfect world there is ongoing communication & job coaching, but that doesn't necessarily always happen. This should prevent surprises from either side.

Ideally if you're submitting a monthly report of stat's with feedback on what's going well & suggestions of ideas then those reports would be excellent talking points.

Goal Setting
The Community Manager role is rarely listed as supervisory but it really is. You're leading a whole community (both externally & internally). This means that if you're truly engaged in your position then you should be setting goals on an ongoing basis and adjusting them as needed. I see that expectation in the job descriptions all the time. The type of person that fits this role is also very self motivated.

So goal setting should be a concerted effort with your supervisor. It is your job so take responsiblity for it's direction. As a community manager you can influence your direction by providing your goals & then the goal setting can be a discussion of how they fit into the company's mission.

I'm thinking that some are going to suggest that I'm a bit idealistic. I came to enjoy the process with my staff. Goals are so important. Without them how will improvements happen? Change is necessary so you may as well be a part of it or it'll happen around you.

A quick note about the best advice given to me by my Director after my first year in a supervisory/leadership role. She said, "Choose the two activities that are the least successful & drop them." Every once in awhile I need to remind myself of that. My supervisors generally don't have the problem of needing to find work for me, it's more of helping me deal with the frustration of my self-inflicted "too much to do". So I hope that helps if you're an over-achiever. I think it's fairly typical of people in the community manager role. So that puts a totally different twist on goal setting, doesn't it?

What are your thoughts on performance reviews & goal setting? Is it something that you find helpful? What's your best advice? I'd love to hear it!


Connie Bensen.jpgArticle by Connie Bensen, community strategist, and courtesy of ConnieBensen.com


Wage and hour claims continue to dominate the headlines . . .

Fastenal Pays $10 Million

Fastenal Co., a construction supply distributor, agreed to settle overtime claims for $10 million. Employees in California, Oregon and Pennsylvania alleged that the company improperly classified assistant managers as exempt, failed to pay overtime and violated meal period laws. The company denied any wrongdoing and said it entered into the settlement to avoid legal fees and the uncertainty/distraction of a trial.

Interwall Pays $1.7 Million

The California Attorney General reached a settlement with Interwall, a Southern California drywall company, for alleged overtime, meal-period and record-keeping violations. The company agreed to pay $1.4 million in damages, $200,000 in fines, $131,000 in back payroll taxes and nearly $100,000 in attorneys' fees and other costs.

Among other things, the company allegedly shifted employees among various corporate entities to avoid overtime as part of an effort to cut costs and underbid competitors. The company denied any wrongdoing.

The Lessons

Once again, one of the best ways to avoid big-ticket liability is to ensure that your company fully complies with all wage and hour laws. This is especially critical with exempt/non-exempt classifications, meal/rest period laws and record-keeping requirements. Courts (and plaintiffs' attorneys) continue to be very hard on employers where there's even a hint of impropriety.

As a starting point, check out our Fair Labor Standards Act (FLSA) Cheat Sheet here or under the "Tools & Tips" section of the Blawg.

Mark TothArticle by Mark Toth, Chief Legal Officer of Manpower's North American operations, and courtesy of Manpower Employment Blawg. Mark also serve as Chief Compliance Officer and Vice President of Franchise Relations and serve on our Global Leadership Team, North American Lead Team, Executive Diversity Steering Committee and Sarbanes-Oxley Steering Committee.


Chad Johnson, wide receiver for the NFL's Cincinatti Bengals has officially changed his last name to "Ocho Cinco". Why did he do this? There are so many issues we could dig through to get to the bottom of this, but let's just deal with the surface. Johnson (I mean Ocho Cinco) is known by his attention grabbing antics. A couple years ago, he began referring to himself as "Ocho Cinco" to pay homage to . . . himself. His jersey number was 85. He was fined by the NFL when he placed this name on the back of his jersey. Ergo, the name change.

Why can those who conduct background checks learn something from Ocho Cinco's antics? Well, because it gives us an opportunity to discuss how to conduct a thorough criminal background check. As you remember, the best practice is to conduct a criminal record search in all counties where an applicant has lived, worked or attended school over at least the last 7 to 10 years under each name used. So, if we were to conduct a Social Security Number Trace (Address History Search) on Mr. Ocho Cinco, we would find at least the following counties: Hamilton County, Ohio (Johnson's in-season hometown), Dade County, Florida (Johnson's off-season hometown) and Benton County, Oregon where Johnson attended Oregon State Univeristy. And now we know that we would find two names: "Chad Johnson" and "Chad Ocho Cinco".

Assuming that Chad was just your average job applicant, we wouldn't know that he had recently changed his last name. Therefore, the best practice would be to perform a county criminal record search in each of the aforementioned counties under each of the names.

Another celebrity who could really make us work to perform a thorough background check would be musician, Prince, who's also gone by Prince Rogers Nelson, The Artist Formerly Known as Price, The Artist and at one point just used a symbol as his name. Okay, who knows if those were all legal names? Just having fun after a long weekend.

Article by, Nick Fishman and courtesy of EmployeescreenIQ


California Assembly Bill 2918 which seeks to limit state employer' ability to review credit reports for employment screening purposes has been described as "dangerously close to becoming a critical issue".

According to the National Association of Professional Background Screeners (NAPBS), "This bill would prohibit the use of a consumer credit report, with the exception of certain financial institutions, from containing a consumer credit report for employment purposes unless the information is 1) substantially job related, meaning that the information in the consumer credit report relates to the position for which the person who is the subject of the report is being evaluated because the position is a highly compensated or managerial one, or 2) required by law to be disclosed to or obtained by the user of the report."

The original bill didn't seem to present a problem until the following points were removed:

  • The position is one where there is access customer or employee personal or financial information
  • The position involves fiduciary responsibility or handling or managing of money or requires travel
BTW, anyone want to define what "highly compensated" means? It seems to me that is both vague and open to much interpretation.

Anyway, we recommend that all California employers who are concerned about this proposed legislation contact their state representatives immediately before its too late.

Article by, Nick Fishman and courtesy of EmployeescreenIQ


Employing both online and traditional methodologies, especially in these uncertain times, works best says online recruiter, WallStJobs.com.

With a large number of people feeling vulnerable in their jobs, it is wise to embrace all avenues available to increase your chances of finding a position. "There is a great deal of job insecurity in the marketplace right now," said Robert Graber, founder of WallStJobs.com. "An informal, online survey of visitors to our site revealed that 36% of respondents felt 'somewhat insecure' about their continued employment." The survey was eye-opening.

Visitors to the WallStJobs.com site were asked, "How secure do you feel in your current position?"

The results:

- 36% Somewhat insecure
- 27% Somewhat secure
- 18% I might be laid off tomorrow
- 9% I have total job security
- 10% Not sure

"While this not scientific, it is still probably safe to say that our visitors, who are mostly financial service professionals are career-nervous," noted Graber. The survey was online at WallStJobs.com from August 25th thru August 30th and had 490 respondents.

"With this level of angst out there, it makes sense to use a hybrid approach to any job search you might be thinking about," counseled Graber. "Use your laptop and your printer to make both three dimensional and online inquiries."

Graber suggested that a hybrid job search include:

- Registering with online boards and making face to face contact with search firms and recruiters.

- Having access to your resume via your Blackberry or iPhone for email forwarding and having a personal business card to give to any interested party at anytime with your contact information.

- Joining trade groups online to keep up with developments in your field as well as 'who's in the news' stories and attending their meetings with business cards and a few resumes.

- Emailing people in your network with news of interest to them and calling them from time to time to just chat or arrange a breakfast or lunch.

"Even if you are currently employed, it makes good sense to keep yourself visible to your supervisors," advised Graber. "Use a hybrid approach here as well. For example, clip trade publications that have mentioned you and attach a "FYI" note to it and mail it to your supervisor. Then follow it up with an email a few days later describing the response you may have gotten to the mention."

"Using the efficacy of the internet coupled with the personal touch makes for a powerful career hybrid," Graber said.

Article courtesy of WallStJobs.com, the premier recruiting source exclusively for financial service professionals, and a member of the Jobosaurus family of uniquely specialized recruiting sites.


Suzanne Robitaille writing in the Wall Street Journal (July 22) reminded us that the Americans with Disabilities Act was passed 16 years ago. She also offered a great deal more about the challenges faced by the nation's working-age disabled - only 38% of whom have a job. (Could be the perfect example of an undervalued applicant pool.) Great strides have been made and the article documented several laudable efforts by companies who make a difference. Two examples mentioned in the article:


  • Rich Donovan, a former Merrill Lynch Trader who has cerebral palsy founded LimeConnect in 2006 with Merrill as his first partner to help people with disabilities find jobs. With the addition of Pepsi, Google and Goldman Sachs, Donovan's firm last year "sourced more than 300 disabled internship candidates from two dozen universities."

  • The National Business & Disability Council with the initial help of Booz Allen Hamilton supports "Emerging Leaders," a diversity internship program that has placed 75 students in summer internships in the last three years. AIG, KPMG, Liz Claiborne and P&G are among the 30 firms who support the program today.

One bright light is the growing affinity network of people with disabilities. The article singles out networks at KPMG, Eastman Kodak, IBM and Pepsi. Our own review of corporate websites is still somewhat disappointing with regard to welcoming people with disabilities. Few photos of employees on company staffing pages show individuals with visible disabilities. Clearly marked accommodations for people trying to navigate staffing pages (visual, auditory or motor) are few and far between.

Several years ago we studied the challenges of graduating seniors from Rochester Institute of Technology's National Technical Institute for the Deaf (NTID) under a grant they received from IBM. Our final report was included in a WSJ article and we received a great deal of response - including one email from a young man who had recently graduated from NTID whose story is worth repeating.

He had graduated with a Computer Science degree near the top of his class and spent a frustrating six months applying to positions (after lots of initial response that quickly tailed off as recruiters learned that he required a TTY). He persisted however and was thrilled to have recently received an offer. He had a question though. A week earlier he had been online at a company's staffing pages reviewing an entry level programming job when he was offered an opportunity to enter a chat-room to talk with a recruiter - which he did. After getting a positive response from the recruiter he was given a code to an online test - which he passed with flying colors. Then he received the offer, conditional of course on a background check.

His question? "I start work next week," he said. "When should I tell them I'm deaf?" "Now, would be a good time" we responded.

We recently renewed our acquaintance with one of the NTID career services professionals at the National NACE conference. Despite improvements it is still telling how few firms seek top engineering and computer science graduates at RIT-NTID. It is about walking the talk so to speak. Our belief is that recruiters are a critical piece of the solution when it comes to hiring quality candidates who may also be disabled. Learning how to examine the candidate's ability and not be distracted by their disability is a part of it.

Ensuring a recruiter is trained to easily accommodate a range of disabilities in the recruiting process is also an obvious competency - and yet no public seminar geared specifically to guide recruiters in this effort is readily available. A partnership between Cornell and the NJ SHRM Council is close (but what we think will resonate is still a step away).

Perhaps the most interesting statement a firm can make is if a recruiter or recruiting leader happens to have a visible disability. RBC and Wal-Mart are two firms we admire who walk the talk. We would enjoy meeting others.

"Support Grows for Disabled Job Seekers" is an article from College Transition Times, a freeon-line publication of Life After Graduation, LLC, and was written by Gerry Crispin and Mark Mehler


OT and OTA students, I have a great resource for you. If you are not already aware of the book, Successful Occupational Therapy Fieldwork Student , take note now.

From what I can gather, this book would be great for any Occupational Therapy student preparing to begin fieldwork. Chapters provide you with an abundance of information, all of which is geared to "groom students for their fieldwork".

"Fieldwork is the beginning of a lifelong learning experience...The purpose of this book is to take readers from the planning stage, through fieldwork, to supervising their own fieldwork students. When possible, authors were asked to provide true stories from real fieldwork experiences."

This book draws it's content from fieldwork experts all over the US. The author, Karen Sladky, herself has more than 10 years experience as an OT and OTA educator, 5 of which were spent as an Academic Fieldwork Coordinator. With all those experts, you know the information in this book is going to be relevant and provide you with some great information. So, take a moment to check it out...any information that can help you through schooling and all your education requirements is a plus.

Article courtesy of RehabCare Student blog. RehabCare provides college recruiting for Physical Therapists, Physical Therapy Assistants, Occupational Therapists, Occupational Therapy Assistants and Speech Language Pathologists.


I've been very busy lately working on a large number of projects, and one such project is analyzing and evaluating a number of social networking sites. Now, there have been a number of articles written on social networking and online community involvement, but my viewpoint may be a little different. This article is not written to endorse or condemn any social networking site, but to provide guidance on how to better utilize these sites to your advantage.

After reviewing a number of networking sites, including a number of industry specific networking sites, it became apparent to me that many recruiters are becoming modern day drifters. I use this term to describe the recruiters that wander aimlessly from community to community hoping to connect with that next candidate. I found that many recruiters have hundreds of connections on fifteen or more sites, and I wondered to myself, "How can they possibly keep up with all of these sites?" So I joined a couple networks, and made efforts to reach out. What I found is that, on average, it took almost 21 days for a response. For a recruiter looking to fill jobs quickly, this doesn't appear to be an acceptable turn around time. Also, I noticed the recruiter's profile was different on almost every site, showcasing the fact that the recruiter is, 1) Not keeping up with the site, or 2) Testing out each site for a little while, hoping to catch a candidate.

Focus on strategy
Recruiters need to focus on a strategy, get to know each site in-depth, identify the pros and cons, and build a consistent profile while managing their connections effectively.


Step 1. Identify yourself with social networks that align with your intent.
Conduct an analysis of a variety of sites, and gain familiarity with their tools and functionality, benefits, drawbacks. It is important to understand what information about the candidate you are actually deriving from this site. Ensure that the site aligns with the type of candidate you are looking for. Review a couple of the profiles on the site, as this can give you an indication as to whether or not the profiles on this site or the users of this site are a potential match for the culture at your organization. The key "alignment" questions to ask as you use a social network include:

  • Does the culture represented by the members of the site reflect the culture of your organization?
  • Does the site focus on the level of candidate you are looking to connect with?
  • Are the features functional and easy to use? You want to make sure you do not waste all of your sourcing time navigating a site with little functionality.

Step 2. Building your profile
First things first, you need to make sure your profile is consistent across the networks. If you have done your homework in step one, you should only have a few specific sites that you are working with. Make sure your profile represents the culture at your organization or firm, along with highlighting the types of candidates you generally seek. Do not open yourself up to any and all candidates as this will waste your time and build false hope for candidates you can not use. Remember that building a profile on a social network is not just a representation of you, but the organization you represent as well.


Step 3. Manage your connections
None of the social websites would be successful if people did not manage their connections. If you narrow the number of sites you align yourself with, set up your profile consistently across your select sites, and continue to stay up to date on the site, managing your connections is a breeze. Many people state that you should limit your connections only to people you know personally. I disagree. I work with only two sites, and my connection list is over 3000. Since I have aligned myself with the site that works best for my business and have built a profile reflective of my intent, even though I have a high number of connections, I receive very little traffic. The traffic I do receive is relative to what I need to accomplish, and is a request I can generally provide input on. Checking your sites often is key to making your network work. I recommend checking it as least twice a week. Again, if you have done a good job with steps one and two, your traffic should be minimal and successful.


It is easy to get caught up in the next big swing or the next fascinating site, but if you jump on the band wagon of every new community that pops up, you are truly a modern day drifter with no direction. Do your research, align yourself, manage your interactions, and you will be successful.


Article by, Ryan Loken and courtesy of Kenndy Information Recruiting Trends providing leading edge insights and strategies for the recruiting professional


More than half (56%) express frustration in sourcing qualified candidates online, indicates a new survey, which goes on to disclose that 71% do not have matching technology that ranks resumes found on the web. Additionally, 83% have not considered separating recruiting and sourcing, according to findings from TalentDrive's Online Sourcing Survey.

The survey reveals a number of worrisome trends. Recruiters spend an inordinate amount of their average day searching for candidates--anywhere from 40% to 60% of any given day, according to TalentDrive's report. Additionally, once they find their candidates, they do a poor job of documenting and cataloguing them. Sixty-four percent do not know how many qualified candidates are sitting in their own ATS database, the survey finds.

Furthermore:

  • 35% only see better qualified talent from high unemployment rates
  • The percentage of job board users not receiving analytics on resume database is over 60%
  • 86% want to source all resumes databases using only 1 tool online, one search
  • More 60% of respondents claim they are not getting the best ROI in relation to candidates yield.

Article courtesy of Kennedy Information Recruiting Trends providing leading edge insights and strategies for the recruiting professional


One of the recent changes we have made in examining LinkUp jobs classifieds data is to report the number of new and total jobs listed on the site by job category and compare them to the previous month. As the chart below indicates, the 3 categories that showed the largest gains in August were Education & Training, Engineering & Architecture, and Technology. Combined, those 3 categories accounted for an increase of 11,403 new job openings on the company web sites being aggregated on LinkUp.com. In terms of declines in new and total job openings, Banking & Financial Services, Sales & Business Development, and Admin & Clerical showed the largest declines.

LinkUp.com aggregates job listings that employers post on their own corporate web site. These job listings or openings are often not advertised anywhere else on the web or in print. As well, the aggregated data, pulled from 9,713 companies of all sizes and in all industries throughout the U.S., does not include any duplicate job listings. But while the data presents a high-quality, unique, and relevant snapshot of the nation's employment picture, it is not meant to represent the exact number of job openings in any given category. The vast majority of companies in the U.S. do not list their job openings on their company web site, if they even have a corporate web site, and LinkUp is still accumulating data from new companies being included in the data set. (LinkUp's job data in July included 8,307 companies - 1,406 fewer than the total number of companies included in August's numbers. This increase in companies being aggregated certainly has an impact on the comparison to July's numbers).

Article by Toby Dayton and courtesy of Diggings, a blog about recruitment advertising, media, publishing, HR, work, & technology, among other things.


Job interviews are starting to look a lot alike. The same questions are being asked over and over again and they are getting the same responses.

Where do you see yourself in 5 years?

What are your strengths and weaknesses?

There is nothing wrong with these questions, as long as candidates are willing to give honest answers and recruiters are willing to listen. Otherwise, it can become pretty hard to distinguish the right candidate from the bluffer.

When you see advice on career sites, you come across things like "How to explain a gap in your professional experience ", and "How to say you were fired in a positive light".

Candidates are baffled. And they keep coming up with ways of saying that the dullest job is exciting and that they wish to get experience in a particular field, when they would rather do something else. Every candidate is a teamplayer and a leader and can demonstrate this with well thought-of examples. They do not hold any grudges against past employers or bosses. In fact, they all learned valuable life lessons from each working experience. They can all express how they have saved the day in dealing with a crisis. Many have even excelled at an exotic sport.

Our advice to recruiters? Ask what you really want to know, as long as it's not illegal. Would you pack boxes for the next 5 years? In obtaining an honest answer, you might avoid a mismatch and even find that the candidate who is not right for this role is perfect for another.

Our advice to candidates? Forget about interview advice. Be yourself. Who you are and what you think will come to the surface sooner or later. And (unless you're desperate), if you are not the right person for the job, it's no use kidding yourself!

Article by, Entervista

Article courtesy of the Recruiting Blogswap, a content exchange service sponsored by CollegeRecruiter.com, a leading site for college students looking for internships and recent graduates seeking entry-level jobs and other career opportunities.


I get a lot of calls from potential clients asking me to blog for them. They call up, somewhat introduce themselves, then ask me how much it would cost for me to write blogposts for them.

The answer, is I don't write blogposts for people anymore. Blogging for a client is something you can only do if you're deeply embedded in the client's marketing infrastructure. You can write blogposts for them, but then why call someone like me? Copywriters abound online, and it hardly makes sense to seek me out when they can find it cheaper for someone else.

And if I do humor the person and tell them how much it would cost to hire a blogger (minimum $2000) a month, I get prices quoted back that are closer to $50 for 20 posts. What has happened, in every occasion, is the business started a blog, realized they didn't have the time or expertise to write, and so they outsourced it. A copywriter, not knowing the difference between writing and blogging, gave them good content, but no traffic, no SEO, no links, and most important, no magical, wonderful revenue stream.

Which is when they call me.

Here's the point. If you're going to blog, or if you're going to be involved in social media in any way, have a point. A point in business is to make money, or cut costs. If you're going to try to use the blog to fix some business problem, the first rule is to know what business problem you want to solve. It's amazing to me how many people hear the word, "social media," and say to themselves, "We've got to get us some of that."

You wouldn't buy a copier, or a software license, or a truck, or a building without having an express purpose for it. Why pay for a blog when you don't know what you want it to accomplish? And if you do pay for the blog, and you know what you want to accomplish, why would you pay for it, and then not use it for its expressed purpose?

For recruiting, that means focusing the blog on local hiring. If you want to use a blog to hire more people, you have to have something to say to the people you want to hire. It sounds simple, but companies often make the mistake of writing what they want to sound like, rather than thinking about what a candidate they would hire wants to read.

Things Candidates Care About

  1. How to do their jobs better
  2. What certifications matter
  3. Tenure of people who work at your company
  4. What they would be working on if they came to work for you
  5. Mistakes applicants make when applying
  6. The name of hiring managers and/or recruiters who will return their calls
  7. Places they can go on and offline to meet recruiters confidentially

Things Candidates Couldn't Care Less About

  1. That your company is the premiere company in its field
  2. That your company is hiring and looking for top talent
  3. That your company hired a new branch manager
  4. Your benefit plan without specifics
  5. Marketing pieces disguised as industry white papers
  6. How excited you are about blogging
  7. Copywriting that has been edited of all life, flavor, or relevance.

Blogging is ultimately a personal communication. It's very difficult to write from a company perspective, which is why you need someone who understands your company, and but writes about their personal views as an employee. It requires that you dig in, and find what other people are writing, and comment, and link, and converse.

If you want to hire people using a blog, then you have to blog about the issues that candidates want to read. If you want passive candidates, you have to write about the industry, so they read you when they're not looking for work. If you want top candidates, you have to write brilliant material that inspires them to search you out to work with. If you want highly focused referral candidates, you have to reach out to the people who typically refer high quality candidates, and convince them that they're helping their friends by referring them.

Simple concepts. Easy to track results.


Jim Durbin.jpgArticle by Jim Durbin and courtesy of StlRecruiting.com


I struggle to put what I believe is an extremely diverse group of individuals in one bucket and paint them with a single, broad brush. But because the common practice has become to call them "Gen Y" or the "Millennium Workforce," we'll address them as such in this article.

Think about what defines this group. Most surveys suggest that they want to work faster and better than their peers. In particular, many seek assignments with clear set goals and manageable deadlines. But there are also some dangerous trends emerging such as the assumption that they are ready for a far greater level of responsibility than they realistically are on their first day on the job.

As Rod Beckstrom writes in his book,The Starfish and the Spider, the traditional pre-WWI command and control organizational structure is simply too much of my grandfather's mentality for this group. Many tend to have a very short attention span. They get restless quickly, and similar to the notion of "if they don't like your movie, they can get up and leave," they are likely to do the same with any job.


Bruce Tulgan, author of Managing the Generation Mix, says Gen Y "is like Gen X on steroids. They walk in with high expectations for themselves, their boss, and their employer. If you thought you saw a clash when Gen X came into the workforce that was the fake punch. The haymaker is coming now."

So how do you supervise, lead, and approach this next generation of high potentials? In our experience, many are particularly bright and ambitious, but also have a "spoiled brat" mentality. Technology is very much in their DNA. They seek instant gratification and thrive on challenging much of what their older peers believe to be best practices.

A particularly unique characteristic of this group is their command of technology and the fundamental belief that anyone who doesn't embrace the absolute bleeding edge of technology will simply be left behind.

This future fabric of the workforce is the fastest growing segment of the labor pool and, to many, they are clear trendsetters in the transformation of organizations of all types, size, industry and geographic presence.

We believe their hardwiring is unique as evidenced by their ability to electronically multi-task via platforms such as Google, instant messaging, and texting. They possess multi-processing skills that even the generation before them could not envision.

Our summer interns typically have 10-15 blogs open at a time. They text constantly and leverage multiple social networking sites. One could easily perceive all of this as wasting time and resources when, in fact, they are getting things done. They just happen to do it very differently than the rest of us.

Many are developing a canny ability to solve problems quickly yet, in our experience, they struggle when faced with an interpersonal, face-to-face confrontational situation. They prefer distance in disagreement. Additionally, many view senior leaders as antiquated due largely to their inability to "speak the language." This lack of communication ultimately creates an even bigger divide.

So, what is the answer? Here are some helpful tips:

  1. Recognize the need to deliberately, intentionally transform much of your preconceived notions around work hours, processes, and even deadlines and budgets. Find a way to channel their energy and develop a work environment similar to the social networks or online environments that they have grown up with. By doing this, you are likely to enable them to perform at their absolute peaks.
  2. Proactively embrace Web 2.0 technologies as business enablers. This includes podcasts, blogging, v-logging (video logging), RSS, and many others that we have yet to fully uncover or truly embrace such as Second Life for training and development.
  3. Consider new communication channels as an opportunity to engage in dialogue. Only by changing the media models, without losing the organization's leaders' core values, will you be able to substitute give-and-take dialogue for the traditional, "tossing a message over the wall to see what sticks" approach.
  4. The evolution of the corporate culture will require the development of highly interactive solutions for attracting, developing and to the extent possible, retaining this talent pool. As I mentioned in a recent Entrepreneur magazine article, ideas such as recruiting videos, informal online mentoring, virtual 360-degree assessments, personal and professional competency mapping and capabilities development are some of the ideas that will help you achieve the necessary generational equilibrium.
  5. Foster creativity and enhance productivity by providing tools that promote mobility and convergence. Think: remote access, Blackberries, SaaS (Software as a Service), and video if not virtual conferencing. One of our clients, a law firm, recently completely abandoned desktop computers and has armed its employees with laptops and a generous reimbursement policy for home equipment as well as truly flexible hours. By choosing to emphasize the end result, they have been extremely successful. Their fastest growing workforce is stay-at-home moms.
By staying current with the evolutionary technology landscape, the incoming generation of workers begins to believe that leadership not only has the ability to listen, but also the much more critical willingness to adapt.

Article by, David Nour and courtesy of Kenndy Information Recruiting Trends providing leading edge insights and strategies for the recruiting professional


Staffing industry employment was lower in the second quarter of this year compared with the same period last year, and flat compared with the first quarter of this year, according to survey data released today by the American Staffing Association. Normally, staffing employment grows during the course of the year. But not this year. America's staffing companies continued to employ an average of 2.8 million temporary and contract workers per day from April through June - virtually the same number as in the first quarter. However, average daily employment during the period was nonetheless 6.5% lower than in the same period last year. It was the third consecutive quarter of year-to-year employment declines, and the fifth of the last seven quarters in which temporary and contract jobs contracted compared to the same period of the previous year.


Article courtesy of Kennedy Information Recruiting Trends providing leading edge insights and strategies for the recruiting professional


Hi All,

I came across an interesting (fun) article written by Kris Dunn, VP of HR for SourceMedical, and founder/blogger of 2 popular blogs: HRCapitalist and CareerCapitalist. He is a funny writer who always has interesting perspectives.

He wrote this for Workforce Management Online and I wanted to share his take on this. I will say, however, that most "issues" between generations at work tend to be between Gen Y-Millennials and Gen Xers.

Why? Well, they are close enough in age to have a "sibling" dynamic versus a "parent/child" dynamic (like Gen Y has with Boomers). But his observations are interesting and his article is pretty funny...like his analogy of Gen X being like the "Jan Brady" of the workforce...Cindy is a Millennial and Marsha is the Boomer. That cracked me up.

See what you think of his insights on "Is Gen X Cool With Gen Y?":

Generational experts love to talk about boomers retiring and the workplace needs of Gen Y, otherwise known as the Millennials. If you're a recruiter or an HR pro, you can't escape it. When's the last time you read an article about the workplace needs of Gen X?

Never?

Right--because no one cares. Nirvana, Eddie Vedder, the grunge thing, maybe a little bit of angst thrown in ... that was about it. Then Gen X went to work. No blogs talking about how much work is intolerable, no workplace consultants pitching how we were different, and no helicopter parents questioning our rejections. We just plugged into working America and figured it out over time.

That makes us the middle children of history. We are Jan Brady--compliant and serviceable, but never featured on the cover of the brochure. It's always about Marcia (the boomers) or Cindy (Gen Y).

As a result, some generational pundits believe Gen X is upset by the amount of attention generated toward the workplace needs of Millennials. After all, they haven't paid their dues. Why all the hype?

Speaking from the perspective of someone who manages Gen X, nothing could be further from the truth. I haven't experienced a single Gen X representative wringing their hands about the unrealistic needs of the Millennials. It's a non-event to the Gen X managers and employees I know.

So let's debunk the myth and start hugging it out. Maybe we can even conspire to throw the Boomers out. With my favorite Gen X and Gen Y pros in mind, here are my top five reasons why Gen X is cool with Gen Y:

  1. We're young enough to remember how clueless we were: Let's consider the harsh stereotypes of Millennials for a second. Reports say they're selfish and unwilling to pay dues, and value work/life balance to an extreme. Is that really that bad? Doesn't every generation come into the workplace with stereotypes? My generation floated into the workplace wondering if flannel was acceptable attire, thought every city that wasn't Seattle or Compton was lame, and cried when Kurt Cobain left the building. The boomers raged against various machines, including Vietnam, Nixon and those who would withhold civil rights. In some ways, the Millennials look positively corporate in comparison. Every generation walks into the workplace with their boss wondering if it's going to work out. It usually does, even though the diversity of the next generation makes great filler for mainstream magazines and consultants. If I ever need patience with a Millennial, all I need to do is go to the photo album and find a picture that looks like this. Reminders that Gen X and boomers didn't have a clue "back in the day" should be the first chapter of any generational training session for managers.
  2. We like the strengths we see in Gen Y: When I interview Gen Y candidates, I see three main themes, including a strong desire for work/life balance, an incredible comfort with technology and an appetite for responsibility. Remind me again what the issue is? I like those attributes, with the only potential issue being the appetite for responsibility before the skills and experience are present to warrant it. There's a word for what you have to do to manage individual expectations in the workplace. It's called coaching. Gen X is the primary benefactor of the Millennial hype machine in one critical area--work/life balance. In many environments, hours worked and when you work them matter. Thanks to the Millennial conversation, it's now much more acceptable to leave on time or even (gasp!) early. As long as the work gets done at a high level, it matters less now than ever. Thanks baby brothers and sisters!
  3. Somebody's got to do the work: Let's face it, the work has to get done. In any department of any size in corporate America, that means you are going to recruit, sign and coach Millennials. I've already established my belief that the differences are overplayed by the media and consultants alike, but even if all the stereotypes were as intense as reported, you still need the Millennials. Like the budget process, low unemployment when attempting to recruit, and the rising cost of health care, you work through it. No reason to be a hater.
  4. We're close enough to the ground to see through the stereotypes: Any stereotype can be directionally accurate but hopelessly flawed when applied to an individual. Like all generations, the Millennials include high, average, and low performers, and varying degrees of potential. When coached for performance, the issues encountered are acutely unique to the individual. Thinking each individual is going to have the same needs or issues isn't the reality. It's a stereotype. Some stereotypes get you sued. Believing stereotypes about Gen Y just makes you an ineffective manager and coach.
  5. Like us, Gen Y is going to start having kids: Every generation is self-absorbed at an early age. That's just part of growing up. When someone's self-absorbed in the workplace, they need more attention. Then a funny thing happens: People start having kids. When people have kids, all kinds of things occur. Employees with kids become more conservative, less tolerant of career risk and generally less needy in the workplace. If you're still wringing your hands about those darn Millennials, relax! Once they start having kids, the hard edges you see are naturally going to smooth out a bit. It's the natural circle of life.

Of course, Millennials may delay having kids. If Gen X waited until their 30s to have offspring, Gen Y may wait until they're 40. The good news is that you'll be working for them at that point, so the transformation you see will actually help you relate and connect with your Millennial manager.

What else can I say? Let's get together and talk about what we've got in common, instead of looking at our differences. But let's do it early. I'm leaving at 3 p.m. for some "me" time. Thanks for making even thinking that acceptable, Gen Y!!

Bye for now! And be sure to check out Kris's blogs. He offers great info for Human Resource professionals, management development tips, career insights, tips for front line managers in any department, and much more!


Lisa Orell.jpgArticle by Lisa Orrell, Millennial & Generation Relations Expert and courtesy of Lisa's Generation Relations Blog

If you want to experiment with online video, an easy platform to get started is 12seconds.tv. Currently you need to apply for an invitation to 12seconds.tv then it's easy to get your profile set up.

As you set up your profile, consider how you want to be known. I usually recommend that you use the same name across all social networks so that your online friends can easily find you.

The one problem I did have with 12seconds.tv was uploading my avatar so I have used a different image to my usual photograph for my personal profile and channel on 12seconds.tv.

The interesting thing about 12seconds.tv is that just like it says in it's domain name, you only have 12 seconds to share your message. Personally I think creating a 12second.tv message is more challenging than a microblog post of 140 characters if you want to deliver a meaningful message.

You can record your video message on 12seconds.tv with your webcam or as I did for my first post, using a mobile phone with a video (mine is a VERY old Nokia 6230i - it must be at least 5 years old).

12seconds.tv is also a social network so you can connect to your friends an add comments to their online video's.

I think 12seconds has a huge potential in helping us express ourselves through online video and provides the opportunity for us to experiment and develop our communication skills, and as with many social media platforms it's free to use.

Krishna De.jpgArticle by Krishna De and courtesy of Biz Growth News blog


'What is the relevance of podcasting to Human Resources Directors and Talent Managers' is a question I often get asked.

Having been an SVP Human Resources in a global corporation, I often wished I had had the facility to create and distribute podcasts to support employee engagement and expressing the employer brand.

Internal communications teams and human resources departments have a fantastic opportunity to lead the way in adopting new media to connect and engage with their employees inside the organisation and that's often a place it's easier to start to engage in social media if you are not ready to launch a corporate blog or podcast to the world.

So I was delighted when Marie Boran contacted me as she was writing an article about podcasting in recruitment. The article was published in this weeks business section of the Independent and you can read a copy of the article online as it has been cross posted to Silicon Republic.

Developing a podcast to support you in your recruitment and talent management strategy not only brings to life the roles you are recruiting for in a meaningful way, it's also inexpensive which is an important consideration in these challenging economic times.

Having read the article, if you want to take the next step with a podcast to support your recruitment process here are five tips to get you started:

1. Research - Take the time to research and understand your target market so you understand what might be of interest to them - for example, tips about the recruitment process or insights from current employees about some of the projects they work on. Take the time to explore other recruitment and employee engagement podcasts

2. Plan - Identify the content matter for your podcast, your podcast production timetable and decide if you want to produce it yourself or prefer to engage an external consultancy for podcast production

3. Produce - If the content of your podcast is 'king' so that it engages and inspires your listeners, then production values are 'queen'. Make sure that your podcast sounds great to listen to. A conversation between people versus a single monotone talking head is more likely to have more energy and is going to be easier on the ear

4. Publicise - Now your podcast is ready for publication, decide where you will make it available from - for example as a link from the main navigation of your corporate website and your career website. Make it easy to find, accessible to download and listen to and encourage people 'pass it on' and refer your podcasts to a friend. Then promote your podcasts integrating it into your other employment marketing materials from your business cards, to email footers and brochures

5. Seek Feedback - Ask for feedback from your listeners and discover what they value and continue to enhance the content of your podcasts in future episodes. Take the time to evaluate and measure the success of your podcast for example which were the most popular episodes - that will provide insights into how to continue to develop and improve your recruitment podcast series in the future.


Krishna De.jpgArticle by Krishna De and courtesy of Biz Growth News blog


As someone with a bachelor's degree in journalism, I find the following editorial more than a little disturbing. The number of jobs that have been and will be lost to this shift in the industry is staggering. ca

From a great editorial by Frank Rich in Sunday's New York Times entitled "Obama Outwits the Bloviators..."

YouTube, the medium that has transformed our culture and politics, didn't exist four years ago. Four years from now, it's entirely possible that some, even many, of the newspapers and magazines covering this campaign won't exist in their current form, if they exist at all. The Big Three network evening newscasts, and network news divisions as we now know them, may also be extinct by then.

It is a telling sign that CBS News didn't invest in the usual sky box for its anchor, Katie Couric, in Denver. It is equally telling that CNN consistently beat ABC and CBS in last week's Nielsen ratings, and NBC as well by week's end. But now that media are being transformed at a speed comparable to the ever-doubling power of microchips, cable's ascendancy could also be as short-lived as, say, the reign of AOL. Andrew Rasiej, the founder of Personal Democracy Forum, which monitors the intersection of politics and technology, points out that when networks judge their success by who got the biggest share of the television audience, "they are still counting horses while the world has moved on to counting locomotives." The Web, in its infinite iterations, is eroding all 20th-century media.

It is jaw-dropping to step back and think about how rapidly and how dramatically the media landscape is being transformed by the web.

Article courtesy of Toby Dayton and courtesy of Diggings, a blog about recruitment advertising, media, publishing, HR, work, & technology, among other things.


The debate over the Employee Free Choice Act (EFCA) rages on. Here's the latest from Reuters and Business Week.

In short, EFCA is proposed legislation that would (1) dramatically alter the union election process, (2) require agreement on a contract within a defined time period and (3) increase potential employer fines for misconduct.

Business advocates slam the bill, saying it would rob employees of their right to vote by secret ballot, instead requiring only a simple majority of employees to sign authorization cards. They say EFCA would result in a rapid increase in unionization that would ultimately impose additional burdens and costs on U.S. businesses and impair their ability to compete in a global economy.

Union advocates say that EFCA is needed to counterbalance what they say is currently a coercive, pro-employer election process. They point to the fact that employers have a built-in advantage because they can talk to employees during the election process on-site while unions generally can't.

Obama has publicly stated that he would sign EFCA. "We will pass the Employee Free Choice Act," he has said. "It's not a matter of if, it's a matter of when." McCain opposes the bill.

Stay tuned for more.

Mark TothArticle by Mark Toth, Chief Legal Officer of Manpower's North American operations, and courtesy of Manpower Employment Blawg. Mark also serve as Chief Compliance Officer and Vice President of Franchise Relations and serve on our Global Leadership Team, North American Lead Team, Executive Diversity Steering Committee and Sarbanes-Oxley Steering Committee.


For many organizations, determining a set compensation package for each job title is a significant and time-intensive role of the HR department. Assuming that you don't have this set package to work from, however, how might you go about deciding how much to offer a new hire? Here are a few tips to keep in mind, based on material in my book Success for Hire.

  • Be competitive: Use industry and local market comparison studies to make sure your compensation is in line with that of similar organizations with similar positions.
  • Align pay with your goals: If you're charged with developing a highly skilled, outstanding workforce, you must pay above industry or regional averages to attract the quality employees you seek. If, on the other hand, the strategy is to get cheap labor in the door quickly with little regard for turnover, you can pay people less.
  • Practice equality: If you already have people working in the same function as the candidate, you should be offering a salary in line with what your existing employees are making. Taboo as it may be, issues of pay are often discussed in the workplace, and the last thing you want is for one of your best people to find out that the new hire came in earning $15K more.
  • Know the value of the whole package: Benefits, especially healthcare insurance packages, have never been pricier, and how competitive your offerings are can and should affect the base salary you're willing to pay a candidate. You must understand how much it costs you to provide certain benefits to your employee, and pass that knowledge on to the candidate during negotiations.
  • Don't use a poor economy as an excuse to pay less: You don't want to get too far out of line with what you would have paid that employee during better times. You risk losing her when the economy improves. She may never feel valued by your organization if her pay is out-of-line with her experience and contribution. She may never really stop her job search, using your company as a resting place until the right offer arrives.


alexandra levit.jpgArticle by Alexandra Levit and courtesy of Water Cooler Wisdom blog.


I've been writing StlRecruiting.com as a local recruiting blog since 2004, and in that time, the explosion of online recruitment blogs has been a wonder to behold. It was difficult in the beginning, but as industry conference leaders like ERExpo and Kennedy Expo put us on panels, and with people like John Sumser flogging the ideas, we built a name for blogging in online employment.

What set that early group of writers apart was our recruiting experience. Jason, Anthony, Animal, Harry, and Dennis were all practicing recruiters who saw a gap in the reporting. We stepped in, in traditional blogging fashion, and gave our expertise to that niche.

That's the way blogging and social media work. When an industry fails to accurately provide real-time information to its members, someone steps up and makes a name for themself. That success led the Recruiting Blogosphere to be an early success story in social media. We were way ahead of corporate America, and ahead of PR, Marketing, Customer Service, while holding our own with IT.

But then something happened. The community fell apart, as each of us went our separate ways and focused on our own businesses. It was inevitable, but ironically, the success of Recruiting.com led to a devolution in the online recruiting world. The logical next step was for the national community to splinter off into more local communities, as recruiters focused on hires they could make in their own markets.

That is happening, but it's not getting the attention it deserves. Rob Neelbauer in D.C., and Paul DeBettignies and gang up in Minneapolis, are doing great things locally. Jason Davis and his RecruitingBlogs.com lead the way to Recruitfest in Toronto. The Recruiting Roadshow is a great unconference that takes the message of social networking local. These are worthy causes, but the majority of the online employment space isn't covering these events.

The purpose of recruiting blogging, which is to hire more people, simply isn't occurring in any meaningful way nationally. Instead, we have a series of sites competing to be the next Recruiting.com, or ERE.net, or Fordyce Letter. There's nothing wrong with these sites gaining traction, but they are once again leaving a niche open. The top blogs and the top websites are now media organs, passing along information about recruiting technology, conferences, and new products. Where are the recruiters? Where are the people using social media tools to do more HIRING?

What's the number one complaint of recruiters who aren't in the super secret blogging cabal?

It seems like you guys are just talking to each other. Is anyone doing any real recruiting?

Now I'm not pointing out any motes in your eye. There's a log in my own the size of, well, it's large, and there's no doubt that I dropped the recruiting mantle for two years to focus on my marketing business. But since returning, what I see is a lot of people chasing the social media dream, but not a lot of people focused on making social media relevant to the average recruiter. The ROI of social media should be more hires, better hires, and easier hires.

Nothing else matters to a recruiter. Friends on Twitter, Facebook profiles, and podcasts should be tools, not destinations. And so to close the gap, I'm working on a project that will train recruiters on specific social media tools. No fluff. No cool theories. Just my experience in using social media to recruit.

For all of the us, the task is clear. If we're going to talk about social media, we need to be involved in helping recruiters hire more people. It's the metric that matters most, more valuable than page views, advertising dollars, and even conference speeches.

What are you doing to help recruiters hire more people?

Jim Durbin.jpgArticle by Jim Durbin and courtesy of StlRecruiting.com


After a summer of relaxation and fun, it might be hard to get jump started for the fast approaching fall semester. But, have no fear, I have just the thing to get you motivated to open up your books and start learning. Your motivation can be found in a recent article published on ADVANCE for Physical Therapists and PT Assistants. The article is titled, PT Provides a Priceless Gift, and tells a story of one man's struggle to regain his spirit after a debilitating injury, and the gift of "life" his therapist gave him.

Take a moment and read the story of Rich Dixon, and his Physical Therapist, Leonard. After reading their story you will see how important your future role as a therapist will be, and, how you will have the ability to change peoples lives. You have chosen a great career path. So, when classes get too hard or clinicals get too long, just think about this story, and know that after you get through your studies you will have the ability to make a difference in someone's life.

Article courtesy of RehabCare Student blog. RehabCare provides college recruiting for Physical Therapists, Physical Therapy Assistants, Occupational Therapists, Occupational Therapy Assistants and Speech Language Pathologists.


Most organizations recognize that trust is an important consideration in their company's success, but many employees don't feel it is being nurtured internally. The main culprit? Top management, according to a recent study by the Institute for Corporate Productivity (i4cp). According to the survey of hundreds of companies, one out of every five respondents does not feel his or her organization engenders trust. Another 40% think trust is nurtured only to a moderate extent. When segmented between low- and high-performing companies, the difference is more stark: A full 40% of low-performing companies feel their organizations do not nurture trust, while only 16% of respondents from high-performing companies feel the same.

In line with trust issues, management's credibility is understandably also taking a hit. According to the study findings, almost a quarter of the responding organizations say their senior management team's credibility is lower than it was two years ago. That number rises to almost 30% in companies with more than 10,000 employees. A big part of management's falling credibility is the failure of senior leaders to deal with low-performing individuals or teams, with 56% of companies polled citing it as their top concern when it comes to building trust. Forty-six percent pointed to management's iffy track record regarding trust issues, and 45% said there's a feeling of "individual powerlessness" to effect change in their companies.


Article courtesy of Kennedy Information Recruiting Trends providing leading edge insights and strategies for the recruiting professional


This is a guest post by Lauren Kleinman.


A new Web site, moneybackjobs is calling out the job boards:

"The industry as a whole has become too rigid, too slow to change, and unwilling to think outside the box."

Ouch.

While we are in agreement with this statement, and dig the fact that the site is opening up a revenue stream for job seekers, we're not 100% sold on the concept.

If a job seekers lands a job through moneybackjobs, they are rewarded 5 - 7.5% of their starting salary after 30 days at the new job. Employers are charged 10 - 12% of the candidate's starting salary when they make a hire. Employers can currently purchase a block of 10 job posting for $450.

So what's the catch, you ask?

Well, since the Web site just launched on August 5, 2008, there's no track record. Plus, the number of jobs currently being offered are quite limited.

Here is how it works:

*Sign up to upload your resume, as well as the option to include a link to your YouTube video profile.

*Search for jobs; the Web site will simultaneously looks to match you up with prospective employers.

*Choose what level of bonus you would like. To attain a higher bonus, you must attest that you are only looking exclusively on this Web site.

Premier Client: Save 1% of each candidate's starting salary that you hire. This means you - or anyone else form your company - will steer clear of all the major job boards (Monster, HotJobs, CareerBuilder, Craigslist, etc.)

Exclusive Client: Save 2% of each candidate's starting salary that you hire. You may not utilize any of the major job boards AND you cannot work with any other recruiting agency.

This might be a good deal, but as a rookie in the industry, moneybackjobs is certainly asking companies to take a leap of faith to save a few bucks. Also, we're not sure what the penalty is for breaking this agreement and how it will be enforced.

Job seekers can show their allegiance to the dot com as well. If you are willing to have an exclusive relationship with their job board (obviously a benefit to the employer and their site), you can bump your bonus off your starting salary to a higher level than 5%.

There's no question that the idea is innovative. And in this sluggish economy, it has the potential to succeed. As self-proclaimed career contrarians, we certainly hope they do. But first, they need to attract more job postings.

What do you think?

andrew gr.jpgArticle courtesy of Andrew G.R. and courtesy of jobacle.com - your cure for carbon copy career advice!


A good interviewer can be described in much the same way as Potter Stewart's definition of obscenity, "I know it, when I see it." It is easy to identify a good interviewer, but it can be much harder to describe what interview skills make them a good one. Despite this challenge, we believe certain interview skills are more important than others and that they can be learned and improved upon. We have included our list below of what we believe are essential interview skills:

1. Social Personality:

a. Is the person warm and pleasant when meeting new people?

b. Does he/she enjoy meeting new people and does this come across to the candidates in the interviews?

2. Intelligence:

a. Are people impressed with his/her ability to think on his/her feet?

b. Can he/she quickly adapt to unforeseen circumstances?

c. Does he/she give off the appearance of being smart?

3. Company Experience:

a. Is he/she thoroughly familiar with the inner-workings of his/her company so he/she can talk confidently about them?

b. Does he/she have the ability to present this information to candidates in a way that is both conversational and interesting to them?

4. Presence:

a. Does he/she look the part of a powerful businessperson?

b. Can he/she invoke a strong interest in the candidate to want to work with that specific interviewer on future projects?

5. Professionalism:

a. Do people come away believing he/she has his/her stuff together?

b. Do they think he/she makes few mistakes?

6. Interviewing Style:

a. Is his/her interviewing style disarming and help put the candidates at ease?

b. Does he/she have the ability to ask the tough questions without coming across as being cold and abrasive?

c. Is he/she able to sell the position in a way that will appeal to the candidate's needs and wants?

This is a core list of the interview skills needed for how to conduct an interview. For the time being, it is a good idea to make an honest assessment of how you measure up in each of these areas. In later articles, we will go into more detail regarding each of these specific interview skills and describe ways in which these skills can be improved.


Article by, Mark McCormick, a former HR staffing member and veteran of many interviews as both an interviewer and a job seeker. To find out more Job Interview Tips and techniques, click here: http://www.interviewquestionsandanswers.org.