Advertising Options for Consumer Marketers


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Learn how CollegeRecruiter.com can connect you with current students and recent grads!

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CollegeRecruiter.com offers a variety of products to help employers, consumer marketers, and others reach the more than 10 million college students and recent graduates in our database. These products include:

Targeted Email Campaigns

CollegeRecruiter.com is more than just a way to reach prospective employees! With a database of over 120 million individuals, including more than 10 million high school students, college students and recent graduates, we are a great resource to assist you with consumer based email campaigns. We can target your email campaign by over 700 different selects to ensure we reach the consumers most interested in your offering. There is no additional charge for targeting, regardless of the number of selects used.

The gross cost for a targeted email campaign is dependent upon quantity ordered and is based on the client providing the final creative. Targeted emails can be sent as plain text or a graphical email (HTML) with no price differential. Our pricing is for emails actually delivered making us stand apart from other email lists.

Follow-up Discount: There is a 50% discount for a follow up email, providing it is sent to the same group as the original with the same creative and subject line. We ask that follow up emails be ordered at the same time as the original campaign to receive the discount.

Streaming video can be included in any email campaign for an additional $1,500. Studies show that the number of emails which are opened (read) and responded to increase by up to 70 percent when streaming video is included. Our technology allows for the video to begin playing the moment that the email is previewed or read, regardless of whether the recipient is on dial-up or a high speed connection.

Customizable Landing Page: CollegeRecruiter.com can host a customized landing page with your look-and-feel for $450 per 60 day period. This is a great solution if your web site does not track the source of your leads or if you want the information submitted by the candidates to be automatically and immediately routed in a different way from that used by your web site.

For additional information on consumer advertising, please call Betsy Larson (800) 835-4989 x.701 or email us.

Cell Phone Text Messaging (SMS)

Text messaging to cellular and other mobile phones is an exciting way to reach your target markets. Through our text messaging (SMS) service, we can deliver on your behalf a 145 character (includes from field, spaces, and punctuation) text message to the cell phones of more than 3,400,000 text and 200,000 mobile streaming video enabled cell phones used by college students and recent graduates. We are also able to select the recipients through any combination of 700 fields of data. We also have the ability to coordinate an SMS campaign with email and key word advertising offering you a complete marketing solution.

The gross cost for CollegeRecruiter.com to deliver on your behalf the cell phone text message and follow-up email:

All cell phone text message campaigns include a free follow up plain text or HTML email campaign to reinforce the message you are sending to your recipients.

For additional information on consumer advertising, please call Betsy Larson(800) 835-4989 x.702 or email us.

Cell Phone Keyword Advertising

Every day billboards, television shows, print ads, and on-line ads urging us to use our cell phones to text a keyword such as "college" to a cell phone short code number such as 876289. For an example of this type of process, text the word "college" (without the quotes) to 876289. You'll receive an automated response from CollegeRecruiter.com and we'll instantly receive an email notification of your request.

Key words are an outstanding way for your organization to engage with current or future customers. Including the keyword and short code on your brochures, business cards, web site, billboards, emails, and print ads will give individuals an exciting way to interact with your organization.

When people respond to your ad by texting your keyword to our short code number, we'll automatically send a text message of up to 145 characters to them. That text message can include a phone number, a link to your web site, or other information you would like them to have.

Cell phone text messaging keywords are an inexpensive way to engage current or future customers. The cost with no contract (cancel at anytime) is $40 per keyword per month plus $0.25 per response. Want an even less expensive solution? Sign up for one of our three month plans:

For additional information on consumer advertising please call Betsy Larson (800) 835-4989 x.701 or email us.

Advertising Agencies

Please note that all of our prices are gross with the 15 percent standard commission paid to recognized advertising agencies.

Additional Information

For additional information on CollegeRecruiter.com, please download our consumer marketing presentation.