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Driving Productivity in Postsecondary Education Through Innovation
December 20, 2012 by William Frierson
The following post summarizes a meeting of multiple groups discussing the need to include innovation in higher education.The Department of Education (ED) seeks to encourage innovation in higher education teaching and learning to drive productivity, quality, and equity. To contribute to the national conversation in this arena, ED, in collaboration with the White House Office of Science and Technology Policy, convened 175 people at Georgetown University
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Driving Productivity in Postsecondary Education Through Innovation
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E-mail marketing and landing pages for college student recruitment
November 30, 2012 by William FriersonOne way colleges and universities may be able to improve their student recruitment process is by better understanding e-mail marketing and landing pages. Learn more about these topics in the following post.When I conduct workshops with college marketing and recruiting staff on the topic of e-mail marketing in higher education, I often lead with this question: “What’s the single most important job of an e-mail message?”
Frequent responses include “to get new students,” “to inform,” or “to get someone to apply.” More often than not, folks in the room are surprised when I share my answer: The most important role of an e-mail message is to get someone to click out of it as soon as possible.
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E-mail marketing and landing pages for college student recruitment
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Three ways to facilitate more live conversations with prospective college students
November 21, 2012 by William FriersonColleges and universities that are interested in enrolling more students to their schools may want to consider strategies involving live interaction.As I present the findings from the latest E-Expectations research with clients and colleagues, one of the areas that generates the most discussion is the apparent interest prospective students show in using Webcams and other tools to have live conversations with current students, faculty, and admissions representatives.
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Three ways to facilitate more live conversations with prospective college students
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Salary Trends and Jobs in Greatest Demand for 2013
October 11, 2012 by William FriersonIf you are wondering what positions employers are looking to fill and salary trends for the coming year, check out the following post.
According to the newly released 2013 Salary Guides from Robert Half International, U.S. starting salaries for technology positions in the coming year will show the largest increases among all fields researched — an average of 5.3 percent. Administrative and office support professionals are expected to see base compensation rise by 3.5 percent, on average, and accounting and finance professionals can anticipate a boost of 3.3 percent. Continue Reading
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How Risky Are Young Workers Concerning Technology
September 26, 2012 by William FriersonThere is no question that Americans love to use technology, especially young people. Some in this demographic are even willing to take risks to use it. The following infographic examines how risky young workers are in the U.S. when it comes to technology, compared to those in other countries. Continue Reading
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Colleges Implementing Technology on Campus
September 20, 2012 by William FriersonEarlier this year, some colleges were honored for being innovators at their respective campuses. These schools have implemented technologies that are making life better for the college community. Learn more in the following infographic. Continue Reading
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How Technology Factors Into Nursing
September 18, 2012 by William Frierson
The medical field, like nearly every other professional discipline today, is being continuously affected and enhanced by the development of new technology. Technology is making the study and practice of medicine easier, faster, more accurate and more relevant for medical professionals, their patients and loved ones.Whether a medical student is enrolled in a traditional brick-and-mortar institution or is jumping on the technological bandwagon right from the start by enrolling in an online masters degree in education with an eye towards a career in medicine, technology is involved of every step of the process today for becoming a medical professional. Continue Reading
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College Education Concerns for the United States
August 03, 2012 by William FriersonAmericans constantly hear about the importance of getting a good college education. Of course, this then should lead to getting a good job. According to a recent infographic from Civitas Learning, a start-up backed in part by Adam Dell’s Austin Ventures and focused on improving key academic outcomes in higher education through data analytics, there are some concerns for the U.S. when it comes to students earning degrees. Continue Reading
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How Nursing Has Changed Through the Years
July 24, 2012 by William Frierson
Ever since the dawn of modern medical care, nurses have played an important role. In fact, the ever-increasing demand for nurses indicates that their role is more important, now than ever. And as nurses have increased in importance, their role has changed considerably. From minor considerations like their appearance, to major changes like evolving technology, nursing has made some prominent strides in the past 50 years.Uniform Changes
These days, the only time you’ll see a nurse in a starched white uniform with white stockings and a cap is on Halloween, when kids come trick-or-treating. Nurse uniforms and dress codes have changed considerably since the 1960s and earlier, when nurses were expected to wear dresses, caps and capes – and absolutely no jewelry or cosmetics. Today’s nurses wear more functional scrubs and most healthcare facilities have relaxed the rules about cosmetics and jewelry. Continue Reading
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Career Lessons That Professionals from Other Fields Can Teach You
July 18, 2012 by William Frierson
Erin Palmer
One of the hardest things that college students face is trying to figure out what they want to do for a career. One of the hardest things that recent graduates face is finding the right job to jumpstart their careers. A side effect of this pressure can be a narrow field of vision. Once you’ve chosen a major and began working towards a particular career path, it is easy to become single-minded.
Just because you are working towards a particular career or area of study doesn’t mean that you should remain within that silo for career guidance. Marketing majors can still learn from the finance industry. Healthcare professionals can benefit from the wisdom of people who work in hospitality. No matter what your career path consists of, there are lessons you can learn from other industries. Continue Reading
