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Mozart meets MacGyver: Emerging Careers in Social Media
April 16, 2012 by William FriersonPart I (Content and Marketing)
Netpreneur Kevin Sproles created the online shopping cart in 1999 at the age of 16. He is founder and CEO of Volusion, an eCommerce company that helps retailers make more than $2 billion a year. Other young innovators are well known. Mark Zuckerberg began Facebook in his Harvard dorm room, and Jack Dorsey was a New York University dropout who developed the prototype for Twitter.
Mark Zuckerberg wore flip-flops and Jack Dorsey a nose ring when they first became prominent entrepreneurs. Not surprisingly, social media firms have distinctive corporate cultures. Facebook offers “baby cash” of $4,000 to new parents, 21 days of paid vacation and unlimited sick days. Twitter urges applicants to “JoinOurFlock,” and offers yoga and Pilate’s classes on-site. Continue Reading
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Can You Really Make a Career Doing Social Media?
January 31, 2012 by William Frierson
Wanted: A marketing-savvy recent grad who is well versed in Facebook, Twitter, and Foursquare to manage the company’s social media presence.Sounds like a dream position, doesn’t it? For some, the idea of earning a paycheck by “tweeting” sounds like a cake job. The reality is, social media marketing positions are very competitive and starting salaries are generally low. To succeed as a social media marketer, you must have the right combination of experience, education and persistence to outshine the competition.
Still interested? Here are just a few of the most popular social media jobs and what pay: Continue Reading

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