When, Why and How to Use Mobile Technology in Your Recruitment Efforts

Virtually every member of Gen Y — today’s college students and recent graduates — and about 90 percent of Gen X’ers and Baby Boomers care enough about only one electronic device to carry it with them virtually everywhere they go: their cell phones.

Most young adults see their cell phones as important to carry with them as their wallet and keys and the significance of their cell phones has only grown as most of those young adults have graduated from feature to smartphones like iPhones, Androids, and Blackberrys. Indeed, some studies are now projecting that in 2013 the large majority of college students and recent graduates will own smartphones.  Continue Reading

Is your campus Web site ready for mobile? College-bound students are researching colleges via tablets and smart phones

Mobile is becoming a popular method to research colleges and universities for prospective students.  To find out what this means for higher learning institutions, check out the following post.

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Is your campus Web site ready for mobile? College-bound students are researching colleges via tablets and smart phones

41% of Students Usually Have 3+ Devices Connected to Internet At Same Time

There’s little doubt that there’s been an explosion in usage of bandwidth on college campuses nationwide due to the rapid increase in number of smartphones, tablets, and digital media players used by students. It was only a couple of years ago when few students had smartphones or iPad-type tablets but now almost all have one or both.

The rapid growth in these Internet connected devices has led to significant bandwidth problems for information technology departments at the colleges and universities. Consider: Continue Reading

Fasten Seat Belt While Job Hunting – from your Smartphone

“A journey of a thousand miles must begin with a single step.” — Lao Tzu

I was on a plane the other day and right after they gave me my drink (which was filled right up to the top), the Captain announces “fasten your seat belt, we’re about to hit some turbulence”. So there I am, trying to drink my hot coffee as quickly as possible without spilling it all over every time the plane bounces. You would think that someone would have invented a “smart cup holder” that can keep a cup stable while bouncing around although a simple cover would have been nice too. Sometimes, being prepared at the right time with the right tools can make all of the difference. Continue Reading

Most Job Seekers Want Mobile Yet Few Employers Seem to Care

I’ve advocated for years that employers need to re-think how they’re communicating on-line with candidates because more and more of those candidates are using their cell phones as their primary connection device and not land lines, desktop computers, or even laptop computers.

It never ceases to amaze me how high a percentage of hiring managers, recruiters, and other human resource professionals have NEVER visited their own web sites using an iPhone, Android, BlackBerry, or other smartphone and how few of those who have visited their sites have never attempted to actually apply to a job using their mobile phone. Those who have realize almost without exception very, very quickly that they can’t. And when they see that typically 10 to 15 percent of their career site visitors are using mobile devices, you can see in their faces that they know they have a big problem that is getting bigger very quickly. Continue Reading