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How Employers Should Text Message Passive Candidates
December 05, 2011 by Steven RothbergTwo of my favorite recruiting industry experts, Jim Stroud of The Recruiters Lounge and Michael Marlatt of mRecruitingcamp recently sat down for a conversation about whether employers should use cell phone text messaging (SMS) to reach passive job seekers, how they employers should text those candidates, and some tips and tricks to use to help ensure a successful campaign: Continue Reading

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