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Friends and family may not be the only ones clicking on your Facebook page
October 24, 2012 by William Frierson
Website screen with question related to online reputation. Photo courtesy of Shutterstock.
College applications, demanding course load, sports practice, extra-circular activities, and a busy social life. Looks like those fun and rebellious summer night’s are sadly in the past for now, safely stored away in a Facebook album. But are they really safe? Are they really in the past? Continue Reading
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Top Three Tips for Managing Your Online Reputation
July 30, 2012 by William Frierson
Patrick Ambron, CEO & Co-Founder, BrandYourself.com (on the left)
If you’re like most college students, you’ve got to deal with an issue your parents didn’t have to worry about – your online reputation. You might not think it’s a big deal while you’re still in school, but if you want to find a job, during or after college, it’s a good idea to start managing your online reputation now.
When you apply for a job, you will be Googled, and your social media pages will be checked out. Will potential employers find a positive, professional image on your Facebook page, or will they see you winning a tequila shots contest on Spring Break? Managing your online reputation can make all the difference. Here are three tips that can help: Continue Reading
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8 Ways You’re Ruining Your Online Reputation
May 14, 2012 by William FriersonIt has become common practice for employers to scan social media sites of job applicants, such as LinkedIn, Twitter, and Facebook. According to survey done by Microsoft, 70% of employers have rejected applicants based on public information found on the Internet.
It’s one thing for employers to screen applicants based on publicly displayed information. But now, in an economic atmosphere were many candidates are willing to do just about anything to get the job, some companies are asking candidates for their social media passwords in order to gain even more insight. Continue Reading
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4 Strategies For Strengthening Your Budding Online Reputation
August 31, 2011 by William Frierson
If you’re new to the world of personal branding, you may think that simply having an online identity boosts your brand. Nothing could be further from the truth. In fact, having the wrong information posted online could hurt your brand considerably.Building an online reputation—one you can be proud of—is not always as easy, especially if someone out there has your name and is competing (knowingly or unknowingly) for the number one spot in search engines. That’s why you need strategies to help strengthen your budding online reputation.
1. Increase your professional volume: One way to strengthen your online reputation is by ensuring that there is more content online about you. But not just any content; you want professional content. This can be accomplished by enhancing your relevance.
2. Enhance your relevance: To enhance your relevance means that you not only create online profiles, blogs, and write guest posts that improve your professional presence but also eliminate any unflattering words, photos, or videos of you. In other words, you want all information posted about you online to be positive and professional.
3. Create one search location: Web sites like Visibility help to move all information about a user into one location through Google searches. By setting up an account, the site will set up a “Search Me” button that includes the user’s e-mail signature, LinkedIn profile, blog, etc. But most important, when a recruiter clicks on the user’s link, they are provided with a list of Google links specific to that user.
4. Improve your diversity: In addition to a LinkedIn page, set up a Google profile which similarly allows you to post an online resume of sorts. Also, consider setting up a Flickr account where you can post professionally relevant images in order to make your online brand more diverse.
Your online reputation is extremely important. In fact, it could be more important than any resume you submit because companies use the Internet to conduct their background checks. So if you haven’t already, now’s the time to strengthen your budding online reputation.
For additional tips and advice on resumes and cover letters, follow us on Twitter @GreatResume or visit our blog.
Author: Global resume authority Jessica Hernandez of http://www.greatresumesfast.com is a former HR Manager who partners with professional- and executive-level candidates to create authentic, branded resumes and cover letters.
Article courtesy of the Recruiting Blogswap, a content exchange service sponsored by CollegeRecruiter.com, a leading site for college students looking for internships and recent graduates searching for entry level jobs and other career opportunities.
