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Why Job Boards Should Embrace and Not Fear Mobile
January 08, 2013 by Steven Rothberg
Jeff Dickey-Chasins
Jeff Dickey-Chasins a/k/a The Job Board Doctor recently posted an article that reminded me that many job boards are either in denial about the growth in usage of the Internet by those on iPads, cell phones, and other mobile devices or those job boards are fearful about that usage migration.
I agree that job boards largely displaced newspapers as the primary source for job postings and that social media sites such as LinkedIn are trying to displace job boards as the primary source for job postings. I also agree that those social media sites look more and more like job boards and would cite as a further example the Social Recruiting App recently launched to much fanfare (and criticism) on Facebook as well as somewhat similar apps added to Facebook pages by companies such as Jobcast (i.e., CollegeRecruiter.com Facebook page) and Work4Labs. Continue Reading
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When, Why and How to Use Mobile Technology in Your Recruitment Efforts
January 07, 2013 by Steven Rothberg
Virtually every member of Gen Y — today’s college students and recent graduates — and about 90 percent of Gen X’ers and Baby Boomers care enough about only one electronic device to carry it with them virtually everywhere they go: their cell phones.Most young adults see their cell phones as important to carry with them as their wallet and keys and the significance of their cell phones has only grown as most of those young adults have graduated from feature to smartphones like iPhones, Androids, and Blackberrys. Indeed, some studies are now projecting that in 2013 the large majority of college students and recent graduates will own smartphones. Continue Reading
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Most Job Seekers Want Mobile Yet Few Employers Seem to Care
November 16, 2011 by Steven RothbergI’ve advocated for years that employers need to re-think how they’re communicating on-line with candidates because more and more of those candidates are using their cell phones as their primary connection device and not land lines, desktop computers, or even laptop computers.
It never ceases to amaze me how high a percentage of hiring managers, recruiters, and other human resource professionals have NEVER visited their own web sites using an iPhone, Android, BlackBerry, or other smartphone and how few of those who have visited their sites have never attempted to actually apply to a job using their mobile phone. Those who have realize almost without exception very, very quickly that they can’t. And when they see that typically 10 to 15 percent of their career site visitors are using mobile devices, you can see in their faces that they know they have a big problem that is getting bigger very quickly. Continue Reading
