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	<title>CollegeRecruiter.com &#187; mobile marketing</title>
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	<link>http://www.collegerecruiter.com/blog</link>
	<description>The leading job board for college students searching for internships and recent graduates hunting for entry-level jobs and other career opportunities.</description>
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		<title>Video: When, Why and How to Use Mobile Technology in Your Recruitment Efforts</title>
		<link>http://www.collegerecruiter.com/blog/2013/01/16/video-when-why-and-how-to-use-mobile-technology-in-your-recruitment-efforts/</link>
		<comments>http://www.collegerecruiter.com/blog/2013/01/16/video-when-why-and-how-to-use-mobile-technology-in-your-recruitment-efforts/#comments</comments>
		<pubDate>Wed, 16 Jan 2013 20:19:46 +0000</pubDate>
		<dc:creator>Steven Rothberg</dc:creator>
				<category><![CDATA[Conferences]]></category>
		<category><![CDATA[Job Board Industry]]></category>
		<category><![CDATA[Mobile Marketing]]></category>
		<category><![CDATA[Recruitment Strategies]]></category>
		<category><![CDATA[Shameless Self-Promotion]]></category>
		<category><![CDATA[applications]]></category>
		<category><![CDATA[apps]]></category>
		<category><![CDATA[cell phone text messaging]]></category>
		<category><![CDATA[general mills]]></category>
		<category><![CDATA[hirecast consulting]]></category>
		<category><![CDATA[minnesota headhunter]]></category>
		<category><![CDATA[minnesota recruiters]]></category>
		<category><![CDATA[mms]]></category>
		<category><![CDATA[mobile compatible]]></category>
		<category><![CDATA[mobile marketing]]></category>
		<category><![CDATA[mobile recruiting]]></category>
		<category><![CDATA[mobile websites]]></category>
		<category><![CDATA[multimedia message service]]></category>
		<category><![CDATA[nerd search]]></category>
		<category><![CDATA[paul debettignies]]></category>
		<category><![CDATA[sms]]></category>

		<guid isPermaLink="false">http://www.collegerecruiter.com/blog/?p=103257</guid>
		<description><![CDATA[Below is the first eight minutes, 39 seconds of my presentation on mobile marketing at the 15th Minnesota Recruiters conference. The conference was held on November 8, 2011 at the General Mills world headquarters in suburban Minneapolis, Minnesota. About 230 recruiters, hiring managers, and other human resource professionals attended. Introducing me was conference organizer Paul [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Why Job Boards Should Embrace and Not Fear Mobile</title>
		<link>http://www.collegerecruiter.com/blog/2013/01/08/why-job-boards-should-embrace-and-not-fear-mobile/</link>
		<comments>http://www.collegerecruiter.com/blog/2013/01/08/why-job-boards-should-embrace-and-not-fear-mobile/#comments</comments>
		<pubDate>Tue, 08 Jan 2013 14:57:06 +0000</pubDate>
		<dc:creator>Steven Rothberg</dc:creator>
				<category><![CDATA[Consumer Marketing]]></category>
		<category><![CDATA[Job Board Industry]]></category>
		<category><![CDATA[Mobile Marketing]]></category>
		<category><![CDATA[Partnerships]]></category>
		<category><![CDATA[Shameless Self-Promotion]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[jeff dickey-chasins]]></category>
		<category><![CDATA[job board doctor]]></category>
		<category><![CDATA[job board industry]]></category>
		<category><![CDATA[jobcast]]></category>
		<category><![CDATA[mobile apps]]></category>
		<category><![CDATA[mobile marketing]]></category>
		<category><![CDATA[mobile web sites]]></category>
		<category><![CDATA[work4labs]]></category>

		<guid isPermaLink="false">http://www.collegerecruiter.com/blog/?p=101748</guid>
		<description><![CDATA[Jeff Dickey-Chasins a/k/a The Job Board Doctor recently posted an article that reminded me that many job boards are either in denial about the growth in usage of the Internet by those on iPads, cell phones, and other mobile devices or those job boards are fearful about that usage migration. I agree that job boards [...]]]></description>
		<wfw:commentRss>http://www.collegerecruiter.com/blog/2013/01/08/why-job-boards-should-embrace-and-not-fear-mobile/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>When, Why and How to Use Mobile Technology in Your Recruitment Efforts</title>
		<link>http://www.collegerecruiter.com/blog/2013/01/07/when-why-and-how-to-use-mobile-technology-in-your-recruitment-efforts/</link>
		<comments>http://www.collegerecruiter.com/blog/2013/01/07/when-why-and-how-to-use-mobile-technology-in-your-recruitment-efforts/#comments</comments>
		<pubDate>Mon, 07 Jan 2013 19:00:39 +0000</pubDate>
		<dc:creator>Steven Rothberg</dc:creator>
				<category><![CDATA[Advice for Employers]]></category>
		<category><![CDATA[Amusing]]></category>
		<category><![CDATA[Mobile Marketing]]></category>
		<category><![CDATA[Partnerships]]></category>
		<category><![CDATA[Recruitment Strategies]]></category>
		<category><![CDATA[Shameless Self-Promotion]]></category>
		<category><![CDATA[android]]></category>
		<category><![CDATA[baby boomer]]></category>
		<category><![CDATA[blackberry]]></category>
		<category><![CDATA[cell phone text messaging]]></category>
		<category><![CDATA[cell phones]]></category>
		<category><![CDATA[gen x]]></category>
		<category><![CDATA[Gen Y]]></category>
		<category><![CDATA[hr.com]]></category>
		<category><![CDATA[ipad]]></category>
		<category><![CDATA[iphone]]></category>
		<category><![CDATA[mobile apps]]></category>
		<category><![CDATA[mobile compatible]]></category>
		<category><![CDATA[mobile device]]></category>
		<category><![CDATA[mobile marketing]]></category>
		<category><![CDATA[mobile web sites]]></category>
		<category><![CDATA[smartphones]]></category>
		<category><![CDATA[sms]]></category>
		<category><![CDATA[tablet]]></category>
		<category><![CDATA[webinar]]></category>

		<guid isPermaLink="false">http://www.collegerecruiter.com/blog/?p=101675</guid>
		<description><![CDATA[Virtually every member of Gen Y &#8212; today&#8217;s college students and recent graduates &#8212; and about 90 percent of Gen X&#8217;ers and Baby Boomers care enough about only one electronic device to carry it with them virtually everywhere they go: their cell phones. Most young adults see their cell phones as important to carry with [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>My baby, the marketer</title>
		<link>http://www.collegerecruiter.com/blog/2012/12/06/my-baby-the-marketer/</link>
		<comments>http://www.collegerecruiter.com/blog/2012/12/06/my-baby-the-marketer/#comments</comments>
		<pubDate>Fri, 07 Dec 2012 00:21:34 +0000</pubDate>
		<dc:creator>William Frierson</dc:creator>
				<category><![CDATA[Career Advice]]></category>
		<category><![CDATA[Recruitment Strategies]]></category>
		<category><![CDATA[brian-millar]]></category>
		<category><![CDATA[crm]]></category>
		<category><![CDATA[derek]]></category>
		<category><![CDATA[iphone]]></category>
		<category><![CDATA[king]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[millar]]></category>
		<category><![CDATA[mobile marketing]]></category>
		<category><![CDATA[student recruitment]]></category>
		<category><![CDATA[teach]]></category>
		<category><![CDATA[things-toddlers]]></category>
		<category><![CDATA[william]]></category>

		<guid isPermaLink="false">http://www.collegerecruiter.com/blog/?p=100799</guid>
		<description><![CDATA[When recruiting students, do colleges and universities only use an adult perspective?  If so, they may need to reconsider and learn some marketing lessons from children, according to the following post. Having a new baby at home has led to a change in my reading habits. I never thought I would spend my time studying [...]]]></description>
		<wfw:commentRss>http://www.collegerecruiter.com/blog/2012/12/06/my-baby-the-marketer/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Keynote on Mobile Marketing at 2009 MPACE Annual Conference</title>
		<link>http://www.collegerecruiter.com/blog/2012/11/26/keynote-on-mobile-marketing-at-2009-mpace-annual-conference/</link>
		<comments>http://www.collegerecruiter.com/blog/2012/11/26/keynote-on-mobile-marketing-at-2009-mpace-annual-conference/#comments</comments>
		<pubDate>Mon, 26 Nov 2012 22:33:48 +0000</pubDate>
		<dc:creator>Steven Rothberg</dc:creator>
				<category><![CDATA[Advice for Employers]]></category>
		<category><![CDATA[Conferences]]></category>
		<category><![CDATA[Mobile Marketing]]></category>
		<category><![CDATA[Recruitment Strategies]]></category>
		<category><![CDATA[Shameless Self-Promotion]]></category>
		<category><![CDATA[barack obama]]></category>
		<category><![CDATA[california]]></category>
		<category><![CDATA[mobile marketing]]></category>
		<category><![CDATA[monterey]]></category>
		<category><![CDATA[mountain pacific association of colleges and employers]]></category>
		<category><![CDATA[mpace]]></category>
		<category><![CDATA[united parcel service]]></category>
		<category><![CDATA[ups]]></category>

		<guid isPermaLink="false">http://www.collegerecruiter.com/blog/?p=100360</guid>
		<description><![CDATA[On December 9, 2009 at the beautiful Hyatt Regency in the even more beautiful Monterey, California I had the pleasure of delivering the keynote presentation at the Mountain Pacific Association of Colleges and Employers annual conference. My topic was How to Use Mobile Marketing to Hire Students &#38; Recent Graduates. During the presentation I discussed: A [...]]]></description>
		<wfw:commentRss>http://www.collegerecruiter.com/blog/2012/11/26/keynote-on-mobile-marketing-at-2009-mpace-annual-conference/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Campus tours and the Gilligan’s Island dilemma</title>
		<link>http://www.collegerecruiter.com/blog/2012/11/21/campus-tours-and-the-gilligans-island-dilemma/</link>
		<comments>http://www.collegerecruiter.com/blog/2012/11/21/campus-tours-and-the-gilligans-island-dilemma/#comments</comments>
		<pubDate>Thu, 22 Nov 2012 02:24:48 +0000</pubDate>
		<dc:creator>William Frierson</dc:creator>
				<category><![CDATA[Recruitment Strategies]]></category>
		<category><![CDATA[campus visit]]></category>
		<category><![CDATA[client]]></category>
		<category><![CDATA[consulting]]></category>
		<category><![CDATA[director]]></category>
		<category><![CDATA[experience]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[international]]></category>
		<category><![CDATA[ipods]]></category>
		<category><![CDATA[millennial generation]]></category>
		<category><![CDATA[mobile marketing]]></category>
		<category><![CDATA[route]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[welsh]]></category>

		<guid isPermaLink="false">http://www.collegerecruiter.com/blog/?p=100198</guid>
		<description><![CDATA[Before visiting a college campus, prospective college students are likely to want some information about the experience.  The following post helps college recruiters understand how they can assist students and their families ahead of a campus visit. As the “Token Millennial” in the TargetX office, I’d like to put you in a young adult’s shoes [...]]]></description>
		<wfw:commentRss>http://www.collegerecruiter.com/blog/2012/11/21/campus-tours-and-the-gilligans-island-dilemma/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Are You a Mobile Enabler or a Mobile Laggard?</title>
		<link>http://www.collegerecruiter.com/blog/2012/09/28/are-you-a-mobile-enabler-or-a-mobile-laggard/</link>
		<comments>http://www.collegerecruiter.com/blog/2012/09/28/are-you-a-mobile-enabler-or-a-mobile-laggard/#comments</comments>
		<pubDate>Fri, 28 Sep 2012 22:33:17 +0000</pubDate>
		<dc:creator>Steven Rothberg</dc:creator>
				<category><![CDATA[Advice for Employers]]></category>
		<category><![CDATA[Awards and Recognition]]></category>
		<category><![CDATA[Conferences]]></category>
		<category><![CDATA[Mobile Marketing]]></category>
		<category><![CDATA[adecco north america]]></category>
		<category><![CDATA[apps]]></category>
		<category><![CDATA[careerxroads]]></category>
		<category><![CDATA[chris hoyt]]></category>
		<category><![CDATA[colloquium]]></category>
		<category><![CDATA[ed newman]]></category>
		<category><![CDATA[f]]></category>
		<category><![CDATA[futurestep]]></category>
		<category><![CDATA[gartner group]]></category>
		<category><![CDATA[gerry crispin]]></category>
		<category><![CDATA[heather tinguely]]></category>
		<category><![CDATA[hr executive magazine]]></category>
		<category><![CDATA[imomentous]]></category>
		<category><![CDATA[mark mehler]]></category>
		<category><![CDATA[matt lavery]]></category>
		<category><![CDATA[michael marlatt]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[mobile marketing]]></category>
		<category><![CDATA[mobile recruiting]]></category>
		<category><![CDATA[mrecruitingcamp]]></category>
		<category><![CDATA[pepsi]]></category>
		<category><![CDATA[pepsico]]></category>
		<category><![CDATA[united parcel service]]></category>
		<category><![CDATA[ups]]></category>

		<guid isPermaLink="false">http://www.collegerecruiter.com/blog/?p=34122</guid>
		<description><![CDATA[By Mark Mehler and Gerry Crispin of CareerXroads September marks the start of the 2012 fall frenzy of conferences, niche conferences, un-conferences, expos, seminars, webinars, (and yes, a Colloquium or two). Not every session at every event offers deep dives but the mobile discussion has been noted everywhere this year. One conference, held in mid-September, [...]]]></description>
		<wfw:commentRss>http://www.collegerecruiter.com/blog/2012/09/28/are-you-a-mobile-enabler-or-a-mobile-laggard/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Looking for a Marketing Job? Job Postings for Mobile Marketers Up 120% In Two Years.</title>
		<link>http://www.collegerecruiter.com/blog/2011/12/21/looking-for-a-marketing-job-job-postings-for-mobile-marketers-up-120-in-two-years/</link>
		<comments>http://www.collegerecruiter.com/blog/2011/12/21/looking-for-a-marketing-job-job-postings-for-mobile-marketers-up-120-in-two-years/#comments</comments>
		<pubDate>Wed, 21 Dec 2011 13:33:10 +0000</pubDate>
		<dc:creator>Steven Rothberg</dc:creator>
				<category><![CDATA[Consumer Marketing]]></category>
		<category><![CDATA[Economic Indicators]]></category>
		<category><![CDATA[Job Search]]></category>
		<category><![CDATA[Mobile Marketing]]></category>
		<category><![CDATA[job posting ads]]></category>
		<category><![CDATA[mobile marketing]]></category>
		<category><![CDATA[staying motivated]]></category>
		<category><![CDATA[wanted analytics]]></category>

		<guid isPermaLink="false">http://collegerecruiter.com/blog/?p=17013</guid>
		<description><![CDATA[Over the past 90 days, employers and staffing firms have placed more than 4,400 job ads for marketing professionals with mobile skill sets, according to WANTED Analytics, a leading source of real-time business intelligence for the talent marketplace. The volume of job ads that include mobile criteria in the job description grew significantly over the [...]]]></description>
		<wfw:commentRss>http://www.collegerecruiter.com/blog/2011/12/21/looking-for-a-marketing-job-job-postings-for-mobile-marketers-up-120-in-two-years/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How Employers Should Text Message Passive Candidates</title>
		<link>http://www.collegerecruiter.com/blog/2011/12/05/how-employers-should-text-message-passive-candidates/</link>
		<comments>http://www.collegerecruiter.com/blog/2011/12/05/how-employers-should-text-message-passive-candidates/#comments</comments>
		<pubDate>Mon, 05 Dec 2011 17:30:41 +0000</pubDate>
		<dc:creator>Steven Rothberg</dc:creator>
				<category><![CDATA[Advice for Employers]]></category>
		<category><![CDATA[Mobile Marketing]]></category>
		<category><![CDATA[Recruitment Strategies]]></category>
		<category><![CDATA[cell phone text messaging]]></category>
		<category><![CDATA[cell phones]]></category>
		<category><![CDATA[jim stroud]]></category>
		<category><![CDATA[michael marlatt]]></category>
		<category><![CDATA[mobile marketing]]></category>
		<category><![CDATA[mrecruitingcamp]]></category>
		<category><![CDATA[recruiters lounge]]></category>
		<category><![CDATA[sms]]></category>
		<category><![CDATA[videos]]></category>

		<guid isPermaLink="false">http://collegerecruiter.com/blog/?p=16827</guid>
		<description><![CDATA[Two of my favorite recruiting industry experts, Jim Stroud of The Recruiters Lounge and Michael Marlatt of mRecruitingcamp recently sat down for a conversation about whether employers should use cell phone text messaging (SMS) to reach passive job seekers, how they employers should text those candidates, and some tips and tricks to use to help [...]]]></description>
		<wfw:commentRss>http://www.collegerecruiter.com/blog/2011/12/05/how-employers-should-text-message-passive-candidates/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Most Job Seekers Want Mobile Yet Few Employers Seem to Care</title>
		<link>http://www.collegerecruiter.com/blog/2011/11/16/most-job-seekers-want-mobile-yet-few-employers-seem-to-care/</link>
		<comments>http://www.collegerecruiter.com/blog/2011/11/16/most-job-seekers-want-mobile-yet-few-employers-seem-to-care/#comments</comments>
		<pubDate>Wed, 16 Nov 2011 20:00:50 +0000</pubDate>
		<dc:creator>Steven Rothberg</dc:creator>
				<category><![CDATA[Advice for Employers]]></category>
		<category><![CDATA[Mobile Marketing]]></category>
		<category><![CDATA[Recruitment Strategies]]></category>
		<category><![CDATA[Retention Strategies]]></category>
		<category><![CDATA[mobile apps]]></category>
		<category><![CDATA[mobile marketing]]></category>
		<category><![CDATA[mobile web sites]]></category>
		<category><![CDATA[potentialpark]]></category>
		<category><![CDATA[smartphones]]></category>
		<category><![CDATA[survey]]></category>

		<guid isPermaLink="false">http://collegerecruiter.com/blog/?p=16633</guid>
		<description><![CDATA[I&#8217;ve advocated for years that employers need to re-think how they&#8217;re communicating on-line with candidates because more and more of those candidates are using their cell phones as their primary connection device and not land lines, desktop computers, or even laptop computers. It never ceases to amaze me how high a percentage of hiring managers, [...]]]></description>
		<wfw:commentRss>http://www.collegerecruiter.com/blog/2011/11/16/most-job-seekers-want-mobile-yet-few-employers-seem-to-care/feed/</wfw:commentRss>
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