Moneyball for Recruiters: How Data-Driven Analytics Are Revolutionizing Corporate Hiring

Sarah White, Principal & CEO of Sarah White & Associates, LLC

Interesting discussion today at HuffPost Live about how the same data-driven analytics that revolutionized talent evaluation in pro sports are now being applied to the broader marketplace. Will the evolution away from traditional sourcing techniques, resumes, assessments, and other traditional hiring practices and toward new technology help or hurt?

The consensus — as well stated by my friend, Sarah White — was that the new techniques will help employers and candidates alike as the new technology will help the two connect even if they’re not aware of each other.In addition, the new technology is enabling employers to move away from flawed personnel selection tools such as Myers-Briggs and other personality tools.

Some of the most interesting aspects of the discussion to me were: Continue Reading

CollegeRecruiter.com Founder Selected to Present at 2013 NACE Annual Conference

Steven Rothberg of CollegeRecruiter.com

MINNEAPOLIS, MN, December 17, 2012 – Steven Rothberg, President and Founder of CollegeRecruiter.com, has been selected as one of the presenters at the National Association of Colleges and Employers (NACE) 2013 Annual Conference in Orlando next June.

“It’s been a couple of years since I’ve had the opportunity to deliver a presentation at the NACE annual conference and I’m excited about doing so again next spring. NACE conferences are always very well attended by hundreds of the world’s leading employers of university students and recent graduates and even more college career service office professionals. The organizers are always laser focused on delivering the content that their members want, regardless of whether those members are new to the field or have decades of experience,” said Rothberg. Continue Reading

Free Hiring Analytics Report for Employers Who Love Metrics

CollegeRecruiter.com is in the process of building out a whole new reporting system that we feel will eclipse anything offered by any other major job board. To help refine the job posting analytics report, we’re offering a free report to any of our employer clients who are willing to spend a few minutes providing us with feedback.

As you can see in the Sample Hiring Analytics Report, the report will provide you with invaluable insight into the visibility of your job postings, how many candidates your posting is attracting, how well your job description sells your posting, how well the candidates who are applying fit your requirements and preferences, what your postings say about your organization, and what kinds of candidates apply to your jobs. In short, if you feel that your postings could be better but you want metrics to show you what and how to improve them, then this report should greatly help. Continue Reading

Number of Apply Clicks and Cost Per Click for Job Posting Ads

Photo courtesy of Shutterstock

A commonly used cliche has the buyer of advertising stating that he knows that half of his advertising is working but he just wishes that he knew which half. That cliche pre-dates the Internet as today’s marketers should and sometimes do know which of their ads is working. But even then, how do you define “working?”

One of the interesting developments since CollegeRecruiter.com went live way back in 1996 is the increased attention employers are paying to metrics so they can better understand where their money is being well spent. For 16 years we’ve heard employers say that they use niche job boards such as ours because they care more about quality than quantity yet when it came time to decide whether to renew a job posting package our sales team would invariably hear yes or no based upon how many applications the employer received from our candidates. Those employers were saying they were basing their decisions on quality but actually were basing them on quantity. Continue Reading