Job Boards Aren’t Dead. They’re Evolving.

Mark Mehler and Gerry Crispin of CareerXroads

Mark Mehler and Gerry Crispin of CareerXroads just released their Annual Sources of Hire (SOH) Study, which is one of the most referenced and authoritative snapshots of how large, highly-competitive, high-profile firms define and measure the talent supply chain.

The SOH report is a glimpse of where employees – actual hires – were found. This data is important to organizations as they look to find and hire new employees. It is equally important to job candidates as they seek the most effective channels to a new job.

Interesting findings from this year’s study include: Continue Reading

Number of Apply Clicks and Cost Per Click for Job Posting Ads

Photo courtesy of Shutterstock

A commonly used cliche has the buyer of advertising stating that he knows that half of his advertising is working but he just wishes that he knew which half. That cliche pre-dates the Internet as today’s marketers should and sometimes do know which of their ads is working. But even then, how do you define “working?”

One of the interesting developments since CollegeRecruiter.com went live way back in 1996 is the increased attention employers are paying to metrics so they can better understand where their money is being well spent. For 16 years we’ve heard employers say that they use niche job boards such as ours because they care more about quality than quantity yet when it came time to decide whether to renew a job posting package our sales team would invariably hear yes or no based upon how many applications the employer received from our candidates. Those employers were saying they were basing their decisions on quality but actually were basing them on quantity. Continue Reading