Facebook Social Network Preferred Among Creative Professionals

When it comes to connecting online with friends, colleagues and acquaintances, Facebook is the place to be for those in creative fields, a new survey by The Creative Group suggests. More than half (56 percent) of advertising and marketing executives interviewed said Facebook would be their social media site of choice if they were limited to using just one. LinkedIn and Google+ ranked second and third with 21 percent and 12 percent of the response, respectively. Regardless of which social media site someone is using for business, staying active is essential, the survey confirmed: Nearly three in 10 (29 percent) executives said not keeping content fresh is the most common mistake creatives make in their professional online profiles. Continue Reading