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Four Steps to Enhance your Employer Brand with Job Seekers
December 21, 2012 by William Frierson
Employers, how would you describe your company brand? Potential employees likely want to know this information before making a decision to apply with your organization. If you’re not sure, the following post has four steps to guide you in defining your brand.When it comes to an organization’s employment brand, companies typically fall into one of 4 categories:
1.) The known: Employees understand and embrace the company culture, and job seekers are also familiar with that culture.
2.) The undiscovered: Employees understand and embrace the company culture but job seekers are unfamiliar with that culture.
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Workplace Humor Is Key Part of Cultural Fit, Executives Say
February 02, 2012 by William FriersonIs it good to LOL at work? A new survey from Accountemps suggests it could be. Nearly eight in 10 (79 percent) chief financial officers (CFOs) interviewed said an employee’s sense of humor is important for fitting into the company’s corporate culture.
CFOs were asked, “How important is an employee’s sense of humor in him or her fitting into your company’s corporate culture?” Their responses: Continue Reading
