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Feel Like You’re a Target for Abuse? This Freak Literally Is.
June 23, 2010 by Steven RothbergEric Gonzalez, who plays the freak at Coney Island’s “Shoot the Freak” game, faces between 4,000 and 16,000 paintballs a day with little more than a hockey girdle, wooden shield and mask to protect him.
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Public Radio Show About Unpaid Internships: Good or Bad for Employers? Students?
June 22, 2010 by Steven RothbergThis morning I was in the Minnesota Public Radio studios in downtown Saint Paul as a guest on the Midmorning show. Kerri Miller, the regular host, was off so Marianne Combs hosted. The other guest was the nationally respected labor law attorney, Camille Olson, a partner at Seyfarth Shaw.
The Unpaid internships: priceless experience? show discussed how many organizations that can afford to pay interns do not pay them anything at all. Some of the organizations refuse to pay their interns on the theory that the experience and contacts are enough compensation but that attitude may be changing, even in a difficult economy, because of a combination of business and legal ramifications. -
How to Integrate Social Media Sharing Options With Targeted Email Campaigns
by Steven Rothberg
GetResponse just announced the results of its “Email Marketing and Social Media Integration Report.” The study revealed that email messages that included a social sharing option generated 30 percent higher click-through-rates (CTRs) than emails without a social sharing option, and messages with three or more sharing options generated 55 percent higher CTRs. Emails with a Twitter sharing option returned over 40 percent higher CTRs than messages without any social media links, indicating the benefits of sharing may be vastly underestimated.
Founder of GetResponse Simon Grabowski, commented: “The impressive 55 percent CTR increase achieved by adding social sharing options tells us it’s not enough to integrate campaigns with social media networks – the power is in sharing. For example, Twitter users are posting 55 million tweets per day, Facebook has over 400 million active users worldwide, each with about 130 “friends” and many of these millions of users are potential ambassadors of our customers’ brands. Imagine the impact on campaign results if every recipient shared a message with 130 friends, and so on and so on! The best part is that there’s no added cost to include social media sharing, so it’s pure ROI.” -
Another Good Sign for Economic Recovery
June 21, 2010 by Steven Rothberg
I’ve had the good fortune of attending and presenting at a number of Onrec Expo recruiting conferences, including last fall’s conference in Chicago and again this coming fall, also in Chicago.
The typical exhibiting vendor or attending employer spends thousands of dollars to be a part of these types of conferences so exhibitors and attendees tend to fall in number when budgets are tight and increase in number when organizations are a little more flush with cash and optimism. As a result, it is appropriate to look at the fall Onrec Expo as a leading indicator for future hiring activity. “It only makes sense, says RD Whitney, CEO of Onrec USA. “If corporations are looking to hire, they are more inclined to gather and learn about the latest innovations in the process of recruiting.” If the 2010 event is used as a barometer for hiring this fall, we are about to see a significant pickup in recruiting from corporations. -
Vote CollegeRecruiter.com for a National Online Recruitment Award
June 18, 2010 by Steven Rothberg
Hey. I’ve got a favor to ask of you. Yes, you. No, not the guy sitting behind you who is looking at the back of your head and wondering where he can get a nice mullet. You. Yes, the person sitting right there reading this blog article and wondering where the heck this thing is going.
CollegeRecruiter.com went live way, way back in 1996. That’s almost before Al Gore invented the Internet. We were live back when Online Career Center (OCC) was bigger and better than TheMonsterBoard.com. We were live back when Headhunter.net was the coolest job board and before it was swallowed up by Careerbuilder. We were live when there were hundreds of job boards, not 50,000 in the U.S. and another 50,000 elsewhere. And we’ve won our share of best job board awards, including the last four years in a row from Weddle’s. -
Shhh! Don’t tell anyone, but CollegeRecruiter.com is going social.
June 17, 2010 by Steven RothbergCollegeRecruiter.com is in the process of re-building our college job board to put much more emphasis on content and community and much less emphasis on the traditional job board tools such as postings. We’ll certainly still have postings and you’ll find a search engine on the front page and hundreds of employer, location, and occupational field specific pages with postings for each pre-populated right on those pages (i.e., you’ll see all of the postings in Dallas when you go to the Dallas page) but we’re emphasizing real content — not postings — and building community around that content.
People won’t form communities simply because they are able to or because the web site they’re on encourages them to do so. But when the content resonates with them and therefore matters to them, they’ll want more and today’s college students and recent graduates trust user generated content far more than the press release type content that oozes out of many organizations. They’re also far more inclined than older generations to contribute that content — when it matters to them. -
Free Copies of Launchpad: Your Career Search Strategy Guide
June 16, 2010 by Steven Rothberg
Chris Perry, editor of Career Rocketeer, just emailed me with a great offer for job seekers: you can now receive a free, downloadable copy of the first volume of Launchpad: Your Career Search Strategy Guide for FREE. No strings attached and no expiration dates. I’m a contributor to the third volume of Launchpad (new volumes are scheduled to be published each quarter).
This complimentary volume features articles from 20 top career experts including: William Arruda, Meghan Biro, John Crant, Maria Elena Duron, Hajj Flemings, Phil Gerbyshak, Meg Guiseppi, G.L. Hoffman, Jessica Holbrook, Tory Johnson, Pete Kistler, Jennifer Kushell, Liz Lynch, Mike Michalowicz, Chris Perry, Brent Peterson, Phil Rosenberg, Jacob Share, Carol Tuttle, and Tim Tyrell-Smith. -
When you need experience to get experience
June 15, 2010 by William FriersonHow new grads and career-changers can overcome the career catch-22
Written by Wendy N. Powell, author of “Management Experience Acquired”
One of the most common questions from job candidates is “How can I get experience when jobs require experience?” Overcoming this “career catch-22,” however, is within your reach; the key is preparation. Here are some tips to land a job without experience, whether you are a new grad or changing careers. -
Career Tips: How To Ensure Smooth Transition To A New Job
June 14, 2010 by William FriersonBy Ramon Greenwood
You’ve landed a new job. If you are interested in building a successful career, don’t burn bridges to the past as you move on. Here are 13 steps you can take to help make the transition a positive step toward your career goals.
First of all, be doubly sure you are making the move for the right reasons that in total mean a step forward on your career path. If you are making a change for negative reasons be certain you can leave the negatives behind. Don’t jump from the frying pan into the fire. -
Job Seeking Tips for 2010 Grads
by William FriersonBy Betsy Richards, Director, Personal Brand Strategy, Kaplan University
While job prospects are more hopeful than last year, 2010 graduates won’t have it easy, and students on the hunt really need to keep two things in mind: location and size.
If Texas has a six percent increase in jobs, then you should get out your cowboy boots and head south! This market is too difficult to sit back and wait for your dream job. New grads need to make big moves in order to start your career and life post college. The Bureau of Labor Statistics site (http://www.bls.gov/emp/#outlook) is a helpful resource for information about job growth by industry and job title.

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