Question:
I am writing to you trying to solve an intractable problem. I have been out of work for two and a half years applying for both technical writer and electronic engineering technician jobs. I know the market is down in this field. When I apply to the jobs listed on the internet, I send my resumes and cover letters to them and in return I get no response. I try and try and cannot understand why no one wants me with my technical writing skills and electronic engineering knowledge. My career included seven years of technical writing combined with 18 years of being an electronics engineering technician. As an engineering technician, the jobs included helping design engineers in testing their products. As a technical writer, I did many types of manuals, including operator, service, software and hardware. My record consists of producing high quality software and hardware documentation using Adobe Framemaker and Microsoft Word. My expertise is working with these programs. This also includes online help systems using Robohelp. My resume lists an excellent record of accomplishments in several areas in technical writing and in electronic technical engineering, and this includes receiving recognition awards during my tenure at one company. Even with that, I could not get promoted during my tenure. I always offered the company a much higher caliber of professionalism and qualifications than the average applicant can provide.
I also have made technical innovations in every job I had. I have improved their existing jobs. When I left departments, the successor in my job could not do what I had done before and the department discontinued the work. That is what I was told from other employees. Yet, everywhere I go, people always ask for my assistance and knowledge. They cannot understand why I am not marketable. I have saved people's jobs whose pay was twice as mine. I was almost daily helping people in my last department solve their software program problems. I have done wonders, received awards, created inventions, and if I get an interview, I just get rejected afterwards. In case you wonder, it is not my attitude. My attitude is one of a positive nature that wants to improve the job position.
I have talked with career counselors and they cannot understand the problem. I even considered career change, but in a tight job market, the corporations want experience in that field you choose. I even tried cold calling, and that didn't even work. I have good references which includes two former superiors who knew how I worked and will swear by me. I was told my resume and cover letter is superb. In the past, I never had problems finding work, now it seems virtually impossible. I have just about given up. It seems I have a black mark on my forehead and doomed to penury because of corporations unwilling to hire me. I have no other answers. What is the solution?
First Answer:
My first reaction from your letter is that you are depressed and upset about being out of work, and it shows. While your anxiety is completely understandable, ironically, the worse your situation gets, the more you need to project an image of courage, confidence and optimism. As I say in my book YOU ARE THE PRODUCT - How To Sell Yourself To Employers, an employer's first impression of you is made in seconds, and it will stick. Have you ever been to a singles event where there were lots of people lined up at the bar, and you could just tell which of these people were truly desperate? They think they're being "cool" but actually, their eyes dart around, their hands quiver, their smiles are pasted on too stiffly. The chances are that you are so eager to stop job hunting that it shows. If you want to calm down and do better both on paper and in person, get a book on personal marketing such as YOU ARE THE PRODUCT and learn how to put a more confident spin on your image.
However, that's not the only problem I think you are facing. I think the real issue is your approach to job hunting in general . A warning bell went off when you said you have excellent skills, but try as you might, no one is interested in you. Why? I think your approach may be the problem. You mention that you have applied for jobs on the internet, but I get the sense that this is the only place you are applying. Sure, it's fast, cheap and easy, but the most effective way to get a job is through word of mouth and recommendations. Consider that the web reaches virtually, the entire world. When a job is posted, even if you are qualified for it, millions of other people are inundating the system with their resumes as well. What do you think the odds are that your resume will ever be seen, let alone taken seriously or acted upon for an interview? Online job hunting is a great way to put yourself out there, but it isn't the best way, especially in a "down" market. Instead, you've really got to do the legwork and make personal connections. This means you've got to network, attend career fairs, network for information, go to social events, and put yourself (not just your cyber-resume) in places where real people will meet you and be able to direct your resume to another real person who has the power to hire you.
My final suggestion to you is to re-evaluate the types of jobs you are applying for. You obviously are proud of your accomplishments, but in a "down" market it pays to be flexible. If you aren't able to adjust to what and where the jobs are in your field, you may be out of work longer than you'd like. Also, you might consider moving to another, related field (or a new field entirely) where the employment possibilities are better. Are you only applying for specific types of jobs in the best companies, and ignoring the rest because you think you're "too good" to work at a second string place? Are you only interested in the top spot, rejecting jobs with lesser titles because you don't want to take a lateral move? If you really don't want to be unemployed, you may have to adjust your ambitions, accordingly. Once you are in a job that pays a reasonable rate, you can always continue to job hunt.
-- Alison Blackman Dunham, life & career expert, columnist, personal public relations consultant, half of THE ADVICE SISTERSĀ®, and the author of the ASK ALISON career advice column
Second Answer:
First of all, you need to start your job search with the firm belief that there is one great job out there for you. If you don't believe it's there, you aren't going to do a proper search for it. Job searching is hard work, frustrating, and confusing. It's truly a process of elimination, meaning you go through many "No's" before you get to a "You're Hired!" You have to keep your focus and a positive attitude throughout.
One way to keep your perspective and a positive, can-do attitude during your job search, don't allow yourself to think or speak in dramatic, negative language like "intractable," "black mark," and "penury." Instead, use the considerable power of your language skills to focus and inspire yourself as well as to impress others.
It also sounds like you're dwelling too much on negative job experiences of the past, which surely isn't helpful to your progress. Keep a daily journal of all the blessings in your life, and try to search for meaning in this experience - in what ways have you grown as a person, learned new things, and built new relationships?
Next, you have to realize that job searching is all about communicating. If you're mainly submitting applications online, you really can't be sure if a human being is ever looking at your resume. If no one is responding to you, it doesn't mean your skills are lacking or that you should feel rejected, it just means that few people have probably even reviewed your resume.
You say you've "tried" cold calling, but I have the feeling that it's quite overwhelming to you, so you probably haven't done much, and you've probably not communicated as well as you'd like to. You might read up a bit on the subject, practice with friends, even take a half glass of wine to steel your nerves before dialing the phone. To better assist you, I'd need to know more about the source and quality of your job leads, how many companies you are contacting per week (by phone, fax, mail, email), and how many times you're following up with each company. If you're like most folks, you need to increase your efforts dramatically.
Also, it seems that more needs to be done to source quality job leads - hopefully unadvertised ones - and really pursue all applications with extensive follow-up by phone, fax, postal mail, and email.
The candidate provided his resume and cover letter for critique as well (a service we offer to everyone - see the free advice page at www.career-magic.com). The cover letter is decent but could do more to appeal to the company's desired results with regard to the technical writing. What are the benefits to the company of having a sharp technical writer? Talk more about what's in it for them than just your skills and attributes.
The resume is respectable but no showpiece. This should be a very sharp document if it is to represent a person who communicates in writing. A better summary is key - describing your top 5-10 qualifications. The writing and formatting throughout could use more focus and consistency, and one entry invites age discrimination. There are several sections that should be deleted, such as the personal recognition section which is quite outdated. Technical skills section should be presented as a simple list, not in past-tense sentences (which make the reader think you used to know how to do something, when you want to give the impression that you currently do offer those skills. In general, never consider your resume "done" - you should always be customizing it to meet the needs of a specific employer.
Creating positive and beneficial beliefs, attitudes, and behaviors during a long job search is difficult, but absolutely imperative. I hope these ideas help!
-- Tracy Laswell Williams, certified job and career transition coach, accredited resume writer and founder of CAREER-Magic.com
Third Answer:
There is just one masterful job search technique -- networking. Even if the jobs are scarce, by meeting and speaking with individuals who are themselves well connected in the industry being targeted, a candidate can improve their opportunities for "lucking into" a new position. Maybe it will mean shifting gears, but one doesn't know what direction to take until the waters are tested. By speaking with those in the field, a candidate will either be referred to an opening, recommended to others and/or have the chance to discuss how they might contribute in new or different ways. The hidden job market isn't just listed positions that are known only to insiders. The unadvertised jobs include those which are created especially for one particular person tailored to fit the employer's needs and the employee's skills.
While a resume can be improved, interviewing skills sharpened and more applications submitted, what really has the greatest impact and gets the best results is simply getting out there and interacting on purpose with those individuals who have access to job leads. The more people who know and like you, want to help and recognize that you can bring value, the faster you'll connect to a new situation, get an offer and get back working.
-- Debra Feldman, founder of JobWhiz, creator of the JOBWHIZQUIZ, and specialist in cyber savvy strategic job search consultations
Fourth Answer:
Your actions thus far are admirable, as is your attitude. Looking for a job for an extended period of time is frustrating and disheartening to say the least. But regardless of the amount of work you do, it can be fruitless unless it is all value-added. At this point it's time for an all-encompassing review.
- What is your brand?
It sounds like your qualifications are excellent, but are you trying to sell all of them? A good product never sells all of its traits all of the time. Put yourself in a marketing mindset--what are the main qualifications you have to sell? Are you altering these based on your audience? You should never send the same resume and/or same cover letter but rather customize every one that goes out the door.
- Who is your target audience?
Are you applying to every technical writing or engineering position you can find? If so, you need to refine your audience. The more specific your audience, the better you can customize your communication. Narrow down a targeted list of organizations and learn as much about them as possible. Make it your goal to get into the organization, rather than looking for one specific position.
- Are you having verbal conversations?
80% of jobs are found through networking avenues, so spending most of your time sending out resumes and responding to job ads is not the best use of your time. Get out from behind your computer and search for two-way communication options. Search for professionals in your field and set up short phone or in-person conversations. Making friendly connections with experts in your field can lead to good advice, guidance and news about openings. Try associations such as the Association of Teachers of Technical Writing. Their journal and conference options are good ways to make some connections. You should also visit http://www.writingnetwork.com/links.htm for additional links to associations to connect you with more professionals in your field.
-- Susan Strayer, Assistant Director, Career Services, School of Professional Studies in Business and Education at the Johns Hopkins University and founder and President of University and Career Decisions
Fifth Answer:
Long, protracted job searches become wearing experiences. We have to be careful that the drain and expected depression do not begin to surface in our presentation documents and interviews. Signs of it are language becomes stilted instead of a natural, convivial, conversational flow. Another factor in the job search fatigue syndrome is beginning to overstate qualities and experiences that were merely tangential. Yet another thing that can happen is dosing the resume with what should be interview talking points instead of strategic statements aimed at gaining an invitation to come talk in person.
When search fatigue hits, it's time to go through the resume and edit out the talking points. This should be done with a very critical blue pencil, a section at a time. Spend a couple of days or so making the critical section edits so that it becomes a fine-tuned instrument rather than a telltale sign. The next thing to do is take both the old and the new version to a professional resume writer in order to get some professional polish and assistance with distribution tactics.
It is also a good idea to get the assistance of a career or professional development coach -- or a mentor -- who can provide support with critical thinking questions about goals, strategies, purpose of content and likely result, and offer good, constructive feedback.
A good move at this time would be to use a little creativity in finding opportunities. Start attending some of your association meetings in order to open up your network of contact and reconnect with others. You'll be gaining current industry information and wants, needs, and must-haves for what's on the horizon and gain new ideas about successfully presenting yourself. You'll also gain more practice at presenting yourself in a more relaxed manner. Also start doing searches on companies that are in the business of things that are of interest to you and use the skills you possess. Find a contact person. One candidate did something very unique. Instead of searching out a direct contact at a particular target company, he approached their PR firm and asked if the representative would forward it to the right person. Networking is important and can be done in numerous places and ways.
Although not in the category of "creative," make use of your college career center. They have catalogs and binders of current job opportunities in addition to profiles about the companies.
May all of your Entrances be through the doors of success!
week.
-- Yvonne LaRose, career and professional development coach, Career and Executive Recruiting Advice
Sixth Answer:
Resume: It could be improved by quantifying (an estimate, the burden of proof is not "here's the documentation") the benefit to the organization of your innovations and time-saving techniques. You state that you couldn't get promoted, yet you were promoted several times at Motorola. Did you discuss with your supervisor at Videojet why you were passed over for promotion?
Cover letter: Your bullets must address qualifications specified in the ad, not just be your particular skills. Giving the number of years of experience suggests you are long in the tooth, expensive, may be rejected if their ideal candidate profile calls for less experience, and worse, that you equate length of experience with quality of work, which is no longer an assumption.
Job search techniques: You are leaning way too hard on answering ads whether print or on the internet. Nowhere do you mention networking or building relationships that might lead to your being introduced to prospective employers, the way that 70-80% of jobs are found for the past 30 years at least. To learn these techniques visit www.fiveoclockclub.com and consider buying the books if not becoming a virtual member (I have nothing to do with this organization but its books are the highest concept on the market and the methods and reinforcement are excellent.) You need to increase your visibility and exposure.
Marketability: It does sound like you are in an arena where supply is much greater than demand, and your competitors may be younger, hold a four-year degree, have more leeway to relocate out of Illinois, or a wider background of products they've written about. About these factors you can do nothing, but better presentation will distinguish you from others: what is your "value proposition?" What makes you stand out from the hordes applying for these jobs? You need to present your innovations and money-saving ideas and their measurable outcomes in the cover letter, resume, phone screening interview, and in person interview.
Retooling: Look at a book titled Career Renewal: Tools for Scientists and Technical Professionals for alternatives for technical people that don't involve something as drastic as career change, more of a career shift. Can you write about your field for trade magazines? Teach technical writing at a local community college? Manage other writers? Start a home service for technophobes with computer problems (house calls for computers)? The first step is to start exploring where else your skills are in demand. "Personal service" jobs can't be exported.
There is no one easy fix to your dilemma, but there may be several roads to explore. Continuing to do what you're doing to no effect, how can you expect the outcome to be any different.
--Carol Anderson, Career Development and Placement Office, Robert J. Milano Graduate School of Management and Urban Policy at New School University in New York City
Seventh Answer:
Readers - The person who asked the question provided us with a resume, sample cover letter, and a summarized assessment of the channels used to seek a position. There are many issues that need to be covered in answering the question; I'm going to focus on three: What channel is best used during a job search; self-assessment and delusions of grandeur; and, how to use the sources that are closest to you (perhaps so close that you can't see them).
ISSUE ONE- My friends at CareerXRoads.com, Gerry Crispin and Mark Mehler, conducted a "Source of Hire" study late in 2003 to identify where companies find the people they hire. Published January 19, 2004, it indicates that:
Source of External Hires:
- Internet (31.8%)
- Employee Referrals (28.5%)
- Newspapers (3.8%)
- Career Fairs (2.8%)
- Direct Sourcing (2.6%)
- College (2.4%)
- Third Party Recruiter (1.2%)
- Other (26.9%)
Of the Hires from the Internet (31.8%):
- 67.9% from Company Website
- 17.6% from niche sites such as CollegeRecruiter.com
- 8.7% from Monster
- 4.1% from CareerBuilder
- 1.8% from HotJobs
26.9% of all external hires are from other sources than those noted above.
Compare this with the percentages send in by the questioner:
- Internet..........(75%, < 0.1% response rate)
- Employee Referrals...........(1%, 1% response rate)
- Newspapers.....(20%, 0% response rate)
- Third Party Recruiters.........(4%, 1% response rate)
Get the picture?
Year after year, statistics prove that the majority of jobs are found through networking: smiling and dialing, chewing the fat, pressing the flesh. Job search isn't like the movie, "Field of Dreams" - if you post a resume, they will come. Seventy-five percent of one's time for less than a one-tenth of one percent response rate is simply a poor use of one's time.
It's okay to respond to a Monster ad but the results will most likely be scary if that's all you do. If all you're doing is an Internet job search, chances are you'll be searching for quite some time - especially if you are an experienced professional. If you want results, you have to pick up the phone, you have to get out and meet people. Not receiving a response from your Internet applications? Hunt down the recruiter and call them. Yes! Follow-up every email with a call - not to confirm that someone received your resume but to talk to someone about the job. "When can we get together for coffee - my treat?" Build a relationship - if the job isn't for you, offer to network the recruiter to others. Ask about other openings. Ask for referrals to other recruiters, other business leaders, etc. Be active. Asking for help during a job search is just plain difficult for most. Practice what you want to say; make sure you walk away from each phone call and from each meeting with something tangible - a new contact, a job lead, an appointment to meet later.
ISSUE TWO - Delusions of grandeur. Self-assessment is the most challenging thing a person can do. The reader possesses great skills, has produced high quality work, made technical innovations in every job, and yet "could not get promoted during my tenure." With nearly 15 years of career development under my belt, I've heard this from nearly every person with whom I've counseled. Not every person is an A-player and unfortunately, most managers are unskilled at coaching and providing useful feedback so professional deficiencies are often left unchecked. Ask for and demand honest feedback from people who know you professionally. Have as many people as possible in your field read your resume and cover letter - not just career counselors. As far as the person asking this question is concerned, the person wrote that "I was told my resume and cover letter is [sic] superb."
The cover letter is very weak - there is no mention of accomplishments that match the job specs (if no job specs are given, do a little homework - go to the company website and try to guess at the needs based upon the products, customers, etc.). Showing that you know about current trends in your function and industry as well as relevant results cause enable recruiters to become excited. A generic cover letter is simply a sign of a generic candidate. Cookie cutter resumes - although read by most recruiters - don't generate excitement. Everyone should be able to offer up some quantitative results - with no sizzle, there probably won't be a tremendous amount of interest. There wasn't even a technical summary - which ALL techies should have at the beginning of their resume.
ISSUE THREE - Using your sources more effectively. The person asking the question is a member of the Society of Technical Communication. I'll use this as an example. Are you networking through the six other STC chapters in your state as well as other technical organizations that use the services of technical writers? Think TC customers - programmers, QA, marketing; network through other technical and professional associations and their SIGs. Do you attend STC meetings? I can't tell you how many people belong to professional associations and don;t attend the meetings. How about volunteering at STC student organizations? There are 21 STC SIGs - do you belong to any?
I didn't intend this to be batting practice but the person's plan hasn't been working. You've heard this before - finding a job is like selling a product or service. This means that you need to know the customer, their requirements, their problems, and how you can offer them solutions. You also need to know how the customer 's buying habits - where they buy, how they buy, etc. The best sales people know their strengths and weaknesses, the strengths and weaknesses of their competitors, and the specific problems of their customers. Then they go to work...smiling and dialing, chewing the fat, pressing the flesh.
-- Steve Levy, Principal of outside-the-box Consulting