Ask the Experts: Problems Facing Market Research Companies in Recruiting and Retaining Interviewers
Question:
I am interested in becoming a market research interviewer. What are the
problems facing market research companies in recruiting and keeping interviewers?
Answer:
I'm not sure what problems market researching companies are facing in
recruiting and retaining interviews. In the information age, information
has opened a whole new paradigm for marketing companies. If you were
investigating various options in marketing as a career, then I'd suggest
that you take at look at http://www.AMA.org. "The American Marketing
Association (AMA) is the world's largest and most comprehensive
professional society of marketers, consisting of more than 45,000 worldwide
members in 92 countries and 500 chapters throughout North America."
-- Anita Moses, Careers & Education Department, New2USA.com
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